Evening bulletin. [volume] (Honolulu [Oahu, Hawaii]) 1895-1912, 1903-02-17

On Method OF Advertising.
1T strikes me that your people here
are going at the tourist business In an
expensive way. am a great believer
in printers ink. If II had not been
Tor printers ink should not be talk
ing to you now but would probably be
a hobo or something of the kind. Your
tourist agent in San Francisco. with
his literature. will cost about $3.50 q
week and will, we will say for the sake
Of argument. come into contact with
and interest some two hundred people
month. That is placing il at a very
liberal estimate. At $3.50 week. your
tourist advertising business on the
Coast will cost you 5000 a month. Now
then, with two hundred people seen by
the agent. each one will cost SO apiece
to Interest. That same amount OF
money. deducting one-third for print
ing and getting them to the post of
flee. would get out 10000 neat folders
telling in an attractive way the ben
Gifts Of a trip to Hawaii Now isn't IL
reasonable to suppose that with such
scheme, more than two hundred peo-
pie will be interested? The beauty OF
this is that the whole thing could be
done from here.
| The Sick Not Wanted.
"You should emphasize the fact that
| you do not want the sick In this coun-
/ try, for II will surely he the means of
driving away your tourist trade. You
want here the business people who have
become tired out with strenuous bus
mess -peurasthenic people who
want a rest. This Is Just the place fof
them. They have the soothing atmos-
/ phere. the fine scenery about them,
beautiful flowers-in fact, everything
needed to restore the worn out nerves
and bring them back to ,heir normal
state. In this place. everything is
quiet as early as o'clock in the even
Ing and people can just sleep, sleep
and sleep TO their hearts content.
That is just what nervous people need
cosE OF Trip.
I'm the folder. ! would include such
lata as the cost of a trip from New
York to Honolulu and return, with the
rates charged at the various hotels ana
boarding houses, giving the names OF
hese in order that people reading may
correspond directly. People who OK
pect to make the trip must have some
idea MS to the cost in order that they
may make all OF their calculations.
Warning to Consumptives.
II mentioned sick people Just mo-
ment ago. | would particularly warn
consumptives away from this climate
II is my opinion that people with the
beginnings of the disease who might
come here from the Mainland, would
die in three months time, so rapid
would be the development.
Things Cost More.
Things cost more than they do on
The Mainland and in the folder which
| have suggested, the reasons for this
should be set plainly before the people
in order that they may see the justice
of It, Tell them about the splendid
sewage system you have installed here
and the sanitary arrangements that
keep the city in such good shape. bu;
don't tell them il costs ten cents for a
shine, twenty-five cents for drink OF
iwhiskey and twenty-five cents for a
shave. The day is past for such things
and any announcement OF the fact that
Hawaii still carries cut the old plan,
will surely jar intending tourists.
Society OF Aiienists.
There is in the United States a
medical organization known as the So
Lat Of lett nj
ialists on nervous diseases. You could
by work and the expenditure of lit
tie money. get those men to hold their
annual meeting here The invitation
could be given through the medical fra
ternity OF the city and | can assure
you that the results would be some
thing worth. trying for. Each one OF
those specialists would go back to the
Mainland, singing the praises of Ha-
wall. They couldn't help II. Patients
requiring change of climate would b,
directed to come out here and there
you are.
No Smoking Allowed.
"You know, 1t is the little thing
that discourage tourists. Now you have
ana your electric cars are most eScel
and your electric care are most excel
lent but you do something here thai
is peculiar and that j have never seer
anywhere else. Immediately you Sc
foot on an electric car the sign M
smoking allowed stares you in tn
face. Now tourists are smokers ant
in the United States they are in tn
: habit OF having the last two seats O
cars reserved for smokers, Now yol
have got to adopt that system here
you want to make the tourists com
Portable and encourage them to say
good word for Hawaii.
Society Of Knockers.
This community Is no different froI
' any others and we are all human. 70
u have here with you a class which
: always saying something nasty abou
tho place and when run across peopl
: OF this kind who persist in fouling thei
u own nests, | feel that few first elias
funerals would help the communit