The St. Louis Republic. [volume] (St. Louis, Mo.) 1888-1919, 1903-04-25
Baking Powder Trusts Agent Once
Conducted Fraudulent Testirno-
slnial Bureau in New York.
PROMOTED SALE OF BICYCLES.
Secured "Interviews' From Fic-
titious Physicians Indorsing the
Trust Goods-"Doctor Mary
Easton" Was Mrs. Kelley.
REPUBLIC SPECIAL.

REPUBLIC SPECIAL
New York. April A-Daniel ]. Kelley Of
this city. who Is charged with being the
Legislative agent Of the baking powder
trust. and who IS wanted for COM
plicity in the "boodling" Of the Missouri
Legislature, because Of statements made by
Lieutenant Governor Lee Of that State, was
the head OF a fake testimonial bureau and
was at least once before mixed up in a
transaction to influence the sale of BICYCLES
made by the trust
This was about three years ago. Appar-
emily believing it possible to get advertfs-
ing without paying for 1t, the trust estab-
lished a press bureau" which flooded the
country with interviews and signed arti-
cles containing more or less artfuIly con-
cealed Endorsements OF its bikes This mat
ter was used by many unsuspecting pubIi-
cations throughout tie country.
This bureau progressed without a Jar
until there appeared remarkable article
attributed to Doctor Mary Easton" 1t
en-, particularly IL those bikes made by the
trust were used. and offered some amazing
advice to women who ride.
Among other things It told ther1 that
after ride "a plunge bath would be found
beneficial while failure to clean the bicy-
Gle vas certain evidence of oYerexertio1
Young girls were advised never to talk
while riding, 'as II congests the head and
takes away the good of the exercise"
70 far from medical truth, and was calc;I-
lated 20 cause such mischief to the women
who might follow it that the RicvcIi1C
World, scenting a fake, began an inyesti-
CATION. This proved that there was no such
doctor in existence.
Oficers Of the trust professed ignorance
OF the article and referred the investigators
70 their press agent 1t was made SO warm
for this man that he was obliged to admit
that the Doctor Mary Easton'' iDdorse-
ment had been supplied by Daniel J. Kelley
the same man who Is now so earnestly
wanted by the Missouri authorities
Kelley was at that time manager of the
American Queen, journal devoted to
Womankind. which was quite pronounced IN
representative Of the bike paper called at
the once Of the American Queen Kelley
was absent in Missouri strangely enough.
young woman. who, however was
pointed out as Doctor Mary Easton." dis
closed herself but she declined to give
any Information regarding the doctor or her
practice. or. indeed, about anything ques-
embarrassment.
The Bicycling World then exposed DOC
tor Mary Easton' and her Endorsements
as fakes. doing SO N a manner that caused
q f1utter In the Bicycle Trust and caused its
press bureaus to shut down for an extended
period.
when Kelley returned from the West he
was. in turn. greatly perturbed. He. how
ever. assumed bold front ard wrote the
publisher Of the Bicycle World to know
what they meant by Insulting" not Doc
tor Mary Eeston." but Mrs Kelley and
fhrsatening them with suit for damages for.
\ large amount The publishers promptly
invited Kelley to sue, but the suit was
never Instituted