New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1903-11-13
LONDON WOM4N,S DAILY
T1centy Page Paper DeUOted to
Feminine Interests.

These words appear on the title page Of the open
ing number Of The Daily Mirror" the new
woTnan's newspaper OF London. which has just
reached this size Of the Atlantic. and constitute
the text for editorial by Alfred Harmsworth
Our Venture"
I make apologies for The Daily Mirror
says Its editor. 1t is not hurried or uncon-
sidered adventure. 1t is the result Of deliberate
decision to add to the ranks Of daily newspapers
one that II is hoped will. by virtue OF its indi-
Vlouaity, Justify its presence I'm those ranks is
new because IL represents in journalism d develop
Hent that is entirely and modern in The
world 1t is unlike any other newspaper because
II attempts what no other newspaper has ever at
tempted. II is no bulletin of fashion. but
reflection Of women's interests. women's thought,
woTnen's work The sane and healthy occupations
o. domestic life the Developments OF and
science in the design and arrangements Of the
homes Of all classes. the daily news Of the world.
the interests Of literature and art-these viii all
De found equally represented beside those more
intimate matters in which fortunately for the dec
Grafton Of this DUH world women still take an
interest
1t may be asked why If this provision for
feminine interests is so urgently needed. as the
immense demand for The Daily Mirror indicates
mas II never been supple before? Partly because
II vas never necessary. and partly because II was
xTYeI possible Il was unnecessary because the
freedom. the education. the aims Of women have
only recently become wide enough to demand
nous provision on SO large and organized a scale;
II was Impossible because il Is only that that
Tor NE 70 ind the large staff of cultivated able
and experienced women necessary FOR the conduct
OF q suitable newspaper.
Feminine. but / hope not effeminate, The Daily
Mlrror Is designed Tor well The
interests which Il represents surely 3 inpOr-
tant 70 the world those Of finance. shipping and
sport each OF which has its representative in the
daily press and I intend Il TO be really mirror
Of feminine life well grave as on its
lighter sides, I venture TO think that no man 70
whom the reflection and progress Of human affairs
are Of interest need be ashamed to be interested in
The Daily Aiirror-'
The two outside sheets Of The Daily Mirror
are devoted to advertisements. and the title page
is the third Here the weather forecast Gale
dsr, the Court circular, glance at the days news
table OF the coming events OF the day and a
fourth page has the worlds latest by tele-
gram and cable; the fifth is the OF London
and the provinces. the sixth law. police and
miscellaneous news. and the seventh Court and
society news The eighth page has literary dra-
matte and art and musical notes. with a. article
on entertaining. On the ninth is society news
and the tenth signed editorials by Mary
Howarth- Julia HedeCnan and Ella HeI worth
Dixon. with article by Arthur Nee The Age
Of fashion and the thirteenth is more fashion
while the twelfth IS devoted TO shopping hints
The fourteenth page IS divided between the dressing
room and the kitchen. and gives menu for the
day a market report and list OF seasonable
flowers The fifteenth is the sporting page, and
the sixteenth and seventeenth Is a continued
story. Other paces are devoted TO advertisements
vertisements. and is only about half the usual
newspa per size. The news is presented in crisp,
paraEraphc form. and the longest article IS scarcely
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