St. Tammany farmer. [volume] (Covington, La.) 1874-current, 1903-11-07
BUSINESS PHOTOGRAPHY.
Every Article That IL MANN.
featured in Every Line.

Business photography has become ,
matter of great Importance in New
York, and in this branch of the photo
graphic art the individual Photographic
is trying hard to preserve his indie
pendence in the face of competition from
Photographic firms and companies. say
the Times. Almost every sort OF man
ufactured article is photographed in or
der that it may appear in an illustrated
catalogue. Whether you make lace O.
stoves, china vases or machinery, vol
must go to the business photographs
and have him make pictures of YOU
product. Prices for this kind of wort
are astonishingly low, but photogra
piers, anxious to make for themselves
little Independent business, are con
stantly attracted to this branch OF theil
art. An interesting form of bushes!
photography is the photographing o
shops, delivery wagons, dray horses
showcases, bulk windows and the like
1t is q special fancy of East side bust
ness men to have pictures OF theil
shops or wagons or windows placed up
on their shaving mugs, SO that a glance
over the array Of private mugs In al
East side BARRIERS shop is enough tt
tell one the occupation Of the regular
customers. Sometimes such photo
graphs are placed upon the handker'
chief, or in the case of his watch, or In.
side his hat. He is not ashamed to carry
reminder of his business wherever hi
goes.
Sometimes the business photographer
is also a specialist in portraiture; more
often, however, he maintains no public
studio, but merely goes about part OF
each day making photographs, as bust.
ness calls him, and keeps tiny sky par.
lor for developing and flnfahing his
work. The men who practice this
branch of the art live in nearly all parts
of the town. Those of well-establtshed
reputation and large business are apt te
have their places in the wholesale dis
tricts within easy reach of their best
customers. Some of these men have
grown out of amateur photography in
to their lifework, but for the most part
they have served some sort of appren.
ticeship in regular Photographic estab.
lishments.
Architectural photography 10 the high.
est branch Of business photography
1t is the business of the architectural
photographer to make pictures of COM
plete buildings and of architectural de-
tails. These men are brought much II
contact with architects and painters,
and are often employed to photograph
paintings in the various exhibitions
An architectural photographer now
dead, who was recognized by architects
and painters as man Of essentially ar
tistic tastes, was much employed by
them to make portrait photographs,
and he gradually developed an impor-
tant business of this kind and the repu-
tation of being one Of the best portrait
photographers in town. His customers
were in large part men distinguished in
many walks Of life-artists, men Of let
tiers, notable public men, officers Of
high rank in the army and navy. His
reputation was made while yet there
were many distinguished survivors Of
the civil war, and he photographed
scores Of these men. He was perhaps
the earliest New York photographer to
take the modern view of the photo
graphic art, the predecessor of half a
dozen photographers who exhibit in
Fifth avenue q few dim and specially
treated portrait photographs in which
the effort is to simulate photograph
directly from the living subject.