The Aberdeen Democrat. (Aberdeen, South Dakota) 1???-1909, 1903-10-16
NO MORE OLD M
nr...maker. Do Not Now Advertise
Fashionable Apparel for
Elderly Patrons.

II .."..r| E EeaEH y
There are no old women to-day n
the wide world of fashion, says fash
ion authority.
Not many years ago dressmakers de-
signed special dresses for women who
had passed-the sunny side of life. There
were caps for old women and wraps and
bonnets and shoes for them. Every
body called them grandma" and their
greatest pleasure was in sitting by the
freside and telling of the good old days.
Now all this has changed. II to-day
you should seek to draw a distinction
between the dresses Of your grandmoth-
er and your mother you would find 1t
an exceedingly difficult matter. for in
the fashionable dressmaking establish-
ments of the city no rules of age pre-
vail.
In the SWEETEST of the dressmakers'
shops the other day three women were
selecting and ordering their dresses
for the fall and winter. The eldest
OF the trio was probably 65, the second
AZ and the youngest 20. The choice Of
goods they made vas practically the
same, with the possible exception that
the eldest woman selected colors =
trifle more subdued than the other two.
But this difference was 81 slight as
scarcely to be marked. The women
were grandmother, mother and daugh-
ter, but n fashion plate answered for
all.
mo smart maker of women's CLOTH
ing would think for a minute Of estab-
fishing a style for elderly women" said
the head of the establishment to a re-
porter. I'VE do not recognize the fact
that there are old women. but We seek
to regulate the colors of dresses ac-
cording to the appropriateness Of age.
1t would not do to tell an elderly woman
that a certain color was too bright for
her, but We have ways of quietly maxi
Ing suggestions.
Except in the colorings there is prac-
tfcally no difference between the dress
of a m Of 20 and one of IS or 40.
The street dresses Of the old women
are cut with the same sleeve and the
same flow of skirts as the dresses of
their daughters. The same may be
said of ballroom costumes, with, per-
haps, the exception that the dresses Of
the older ladies are not cut quite 80
d%ecollete."
The same thing applies in other arti-
cles OF apparel for women. The FASH
ionable shoemakers for women say the
old women order the same kind OF shoes
as the younger.
The high heels to women's shoes viii
prevail this season." said a shoemaker.
That seems to be a popular fad that
VIII not be relinquished soon. The old
women OF fashion are as anxious to wear
them as their daughters. Women OF 70,
come In here and order the, n and
three-quarter inch heel, and some 20
even farther than this. Age makes no
difference in the shoes OF women"
But there is n place where the line
Is slightly drawn. That is in the mill
Hnery store. A woman Of 70 can scarce
" veal a picture hat two feet in diam
eter. She will not, however. wear !
bonnet. That seems too old-womanish
SO she does the next best thing-she
wears q toque. OF course. that really
Is a bonnet. but 1t doesn't sound like
one, n then, besides, it is also worn
Oy young women. So, after all. even in
wearing the toque the grandmammas
do not differ from their d~anpbters