The Minneapolis journal. [volume] (Minneapolis, Minn.) 1888-1939, 1903-10-02
DAY1ON'S BIG WEEK
Fall Opening at the Daylight Store
a Huge Success. 80. r..
Beautiful Departments Filled With
Choice Goods Attract Hundreds

The notable fall opening week at Day
tons comes to a close tomorrow night.
In spite of unfavorable weather 1t has
been a brilliant week in the big Daylight
have been more than delighted with the
Dayton fall opening. The recent addition
of more floor space to this splendid store
makes the opening much more pretent1ous
than that of year ago.
The store is beautifully decorated lin
rich autumn colors. The great white pill
lars are festooned with generous garlands
Of autumnal flowers and leaves and the
effect is most striking. But in the eyes
of the women the floral decorations are
nothing compared with the great stock Of
beautiful fall goods. Every department
is filled to overlooking with choice selec-
lions from the best markets In the world,
and there is a feast in store for the eyes
of those who have not yet "taken in"
the Dayton opening. It is an opportunity
not to be missed and lis safe to say that
before tomorrow night is ended the
greater portion of Minneapolis women will
have given the! Daylight store a thoro in
spection. "s....= iii So
1t Is hard to say just what department
is attracting the most attention but prob
ably the roomy cloak and suit section on
the second floor IS the favorite. The
showing here, Of cloaks, suits and furs is
one Of the finest ever seen in the north
west The department has been; greatly
enlarged. The fur section is especially
fine this year., due in part to the fact
that the store now has its own fur fac
tory. Everything in fashionable, up-to-
date furs can be found here.
There is seemingly no end to the SPLEEN
did lines Of cloaks and suits. The section
Is immense and any sized pocket book
can find the desired suit or cloak. There
are any number of exclusive suits and
coats made specially for Dayton's.
One Of the handsome patterns of the
EXPLANATIONS was a long coat of white
broadclorh with deep collar of hand
made lace. There was also a most dainty
opera cloak In champagne Melton cloth
with applique, Of tan lace There are
many coats with rich fur trimmings thai
are very popular.
There is unusually large display. OF
cravenette coats, travelling coats and
zibeline suits, and suits of mixed goods
without number.
The silk department. famous at Day
tons, is always a favorite with the buy
| ing public, and the stock this fall Is the
largest and best in the history Of the
store. Among the beautiful pieces are
Pekin striped poplins, Bengaline silk
| in soft shades, satin de chine gauzes
with embroidered dots, Persian striped
! velvets,e Scotch and domestic plaid silk
! jasper velours, jacquard and rachel taft
etas and crepe de chimes.
| Much Of the success of the Dayton
store is due to the efficient buyers and
heads Of departments. F. Rasmussen
who has the cloak department in charge
Miss Buell., the one for girls costumes
A. II. Bond. who handles drug sundries
| leather goods, notions and :jewelry; James
Henderson, the dress goods; Miss MARY
Sullivan, the trimmings; Seth Leffham
the linens and white goods; W. B. Decker.
/ son, the shoes; w, j. Sayre, the base
ment; Miss sayde Hynes, the gloves
Alexander Rose, the. ribbons and umbrel
las, as well as the art goods. and r. e
E;sterley, the office floor, are all vel
known to Minneapolis shoppers, and have
helped to make the fall opening tn,
1 splendid success that it is.
Another department that is deservin.
Of mention is that Of mems furnishing
goods which has been made splendit
success under the mana cement Of job,
/ H. Givins.s Mr.. Givins also has charg
of the underwear and hosiery depart
ment for women and children S