Omaha daily bee., 1903-02-16

uvu head and keep h uut a. ths iuvssturt
head that you are simply assuring hts hft.
Avoid hat i~nBdeuunts conception OF The
transaction. Visv the matter accurately
and scientifically. Tuu are selling a muck
'uf hunds-thnt 10 the hrFf idea- To that
you add the IDEA o. insurance. insurance
~ vhbts Why. insurance Of the iruCEtmeui
Il 10 not. strictly Spca king. life ASSURANCE
any more thar a. iE FIRE Insurance. or ms
rine Insurance. IL bond insurance
But your client NAV say. Tn question %
cost is q gamble AFTER an Wen. vpu ran.
for the sake % argument. Admit that Il s.
a gamble II may aid vUu AZ selling yuur
bund8-"
II is precisely because the great bulk 81
business nov done, by life insurance con-
pznies tE made 10 appear and 10 be as little
IKE real life insurance az possible. and ne
much Ike q financial venture Of personal
profit to the investor" Hs possible, that
the operations OF The Connecticut Mutual
take on a peculiar interest 70 al whose
families need the protection that pure life
insurance alone car give
Fur The Connections Mutual is not offer
ing Bonds" nor Investments" which
can be made an actual inrestmert 10 one
man only by taking what two other men
have lnEf on their gamble" II seeks ou1
the men whose families need life inEur-
Gnoe; 81 offers them real life insurance. In
lis own name, on fs ovn proper motive and
basis IL does not expose itself and It's husi-
ness Rne the protecriun Of It's bsnshriRriss
to complete destruction by policy contracts
which permit ali the reserves 10 be drHwn
out In cash IN any year. Gt the viii Of the
policy holders. mke deposits In q bank II
hw1Nu nnN HwRuHE HFu HfsnNn IN She mrnIr
manner in which they can be held and
treated for the proper protection Of real
Life insurance contracts and with Al eve
single TO the sure care OF its benehriRrieE
whose certain protection iE the only reason
for the existence Of q life insurance com
pEuy.
Therefore. The Connecticut Mutual re
mains actually O mutual life insurance
company II selects It's risks with great
care, in q limited area where the conditions
% life and health are well known IL seeks
safety and fair returns on is investments
IL Keeps down its expense rate as Low rs
possible all in order % save &c much az
possible Of the premiums received by H. 70
be returned each vehT 10 those erom whom
they were received, SO that each mans in
surRnce shall cost him as little as possible.
and only what Il has cost the company; ana
II seeks 10 deal in entire equity and the
good faith uf true mutuhlity with those
who lapse or die. SO that no pne Is plueksd
for the advantage o. some one else.
In 3 word. II is Doing and seeks 10 Do
business Rs q real mutual life insurance
company. for life insurance purposes
knowing that never before WIS pure life
insurance 30 much needed as now, Rne AL
the more because 80 much has its plRre
been usurped by thR1 which is not pure Life
insurance at all. and the funds uf which
can DO longer be held with any certainty
for any purpose Of life insurance
Il is in this lights q real mutual life
insurance e-onpHny-thRt its operations are
10 De viewed and their results weighed.
THE EXPERIENCE OF 1902.
In general. the experience OF the Dom
pHny curing the past year has been Of that
BtsBdy, even-gOing character which should
characterize an old, acknowledgements
company. conservative in holding ts the
/ real purpose Of life insurance and 10 all
that best srectuatss II, and yet progressive
in that which viii the better commend II
10 those who want II only for that purpose
The New Business taken on In 1902 was
somewhat more than that Of the previous
year.
The Old Business has persisted in the
usual remarkable degree, 30 that the
amount Of business IN force At the end Of
the wear shows the same steady gain az
for several years past.
The Mortality cost for the year 1902 vHs
- per cent less than that expected and
provided for. efectinE a saving Of s54S2Se-
The Expenses OF Management for The
year we're less than FOR the year 1901
INTEREST.
For several years the RbundAncs Of money
seeking conservative investments has caused
q progressive decline in the rate Of tnfer-
est on good securities, and this CompEny
has been somewhat affected thereby in
common with al other financial tDstttp-
lions which derive their interest tDcDme
from investments Of g permanent chErHo-
ter. Our interest inoume has, hoVever
been satisfactory. considering existing con
diriuns, and q considerable margin above
reserve requirements has been saved.
Owing 10 the very low rate Of interest
Obtaining early IN the year and during 1sol
the mErkst value Of our bond holdings Wss
very high. even On q conservative view
Of the market. During the yesr tbs msDey