, 1902-02-21
BUILDING THE WEST
IMPORTANT PART TAKEN BY THE
GREAT PENNSYLVANIA
RAILWAY.
Personally Conducted Excursions from
the East Attracting Attention Of
Class of People Not Reached In
the Ordinary Way-Assistant Gen.
eral Passenger Agent Quoted.

COulpdIllSS VIC poteul ldSNCiS Ii Dullu
ing up the west The Pennsylvania
Railroad company, through its system
of personally conducted tours through
all pars OF the west, is one of the most
effective of these factors and performs
a service in western settlement that
should not be overlooked. Mr.. George
ger agent of the Pennsylvania Rail
road company. has lent this branch Of
the service his especial attention. and
has recently, in a well written pamph-
let. given some interesting information
regarding the development of person
ally conducted travel by the road he re-
presents. Mr.. Boyd places special i'm
portance upon the personally conduct
ed tourist system of the railroad com
panies and believes it a more effective
plan of securing tourist travel to the
interesting points of the west than
that Of the Independent tourist agen-
cies. In part Mr.. Boyd says:
I'm recent years a large business has
developed in what may be termed
pleasure travel undertaken in the
form Of special tours to various resorts,
historic points of interest, or localities
so endowed by nature as to present an
attractive field for visitation. The time
has long since passed when round trip
tickets, covering transportation only,
filled all requirements of pleasure
seekers in the direction of travel.
The demand for new and more distant
excursions in the pursuit Of know
ledge has arisen as our country has
progressed in civilization and grown
in wealth. The personally conducted
tour system is the offspring of special
travel, created to meet this demand.
mo country in the world presents a
wider scope for the exercise of the de-
sire to travel than this continent Of
ours, with its historical associations,
numerous growing commercial and i'll
austrial c%enters, magnificent distances,
diverse climatic conditions, and won
derful natural phenomena. The PENN
s%ylvania Railroad company started to
cultivate personally conducted tourist
business in 1887, since which time it
has remained constantly in the field
and the results up to this time have
been such as to convince its Of
ficials that this feature has
passed the experimental stage, n is
department
Personally conducted tours are
strictly created travel. l feel warrant
ed in saying that 80 per cent of the
business secured on this plan would
not move at all under other circum-
stances. Experience has also demon
strated that the personally conducted
system educates people to travel, and
thereby stimulates general railroad
business. AS an example, ten years
ago a trip to the Pacific coast or even
to Denver or Salt Lake, was carefully
nurtured under the personally conduct
ed system. and persons who first went
to the coast or to the Rocky mountain
region as tourists. upon becoming &C
ouainted with the attractions of the
regions named. made it regular prac-
tice thereafter tn spend their winters
ir California or their summer in Colo.
RADIO Wyoming and Utah each wear
The western business has increased to
such an extent that manv Of the nrin-
cipal hotels are Obliged in the popu.
lar season of the wear To turn away
business. and the result has been that
all The railroad lines FORMING connect.
ing links across the continent and the
local lines. have been directly benefit
ed. az we'll as the hotels and the var.
ious other allied enterprises
.Tho ,,,ar,.,,. ,r, ,,,,vs;,n