Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1902-12-17

lie. and Will be sold at prices that are
very reasonable in comparison with
the quality of the goods. Sherburne &
Daley have one of the finest outfitting
stores east of Boston, and the size and
quality of the stock carried by them Is
in strict keeping with the place where
their business is conducted.
The proprietors of the Peoples Store
always make a handsome display 1T
Christmas time. but this year it is
more extensive than ever. And a no
ticeable feature is that in their decora-
tons they always make use, largely, OF
the essential adjuncts to human COM
fort-the handkerchief They have
been doing this year after year. but
each succeeding Christmas finds them
Offering something different Their
window display. this season, is very
pretty. The north window is devoted
TO an artistic arrangement of furs and
garments, accompanied by a placard
which reads: Never mind the scarcity
of coal. these will keen you warm for
many winters In the south window
the sides and rear are hastily decorated
with handkerchiefs, while at the front
and center. suspended in a car from
balloon of handkerchiefs. is Santa
Claus. Santa has been a yearly visitor
at the store ever since it started. and
the vehicle in which he rides is always
up to-date. He abandoned his sleigh
and reindeer a long time ago, and
since then has used a bike, an auto
mobile. and now he comes in an air.
ship. but he is the same Santa to the
little ones. whether he walks or goes
afOot. At the bottom of the window is
the old woman who lives in shoe. She
has IS children in sight, and it is pre-
sUmed that there are more in the shoe.
At the back of the window is an cleo
trict light arrangement with flasher,
ard AT night the different colors pre-
sert a handsome effect. The interior
of the store is very pretty. AS one en-
tiers he passes under many arches of
handkerchiefs, and also of evergreen.
| which unite in presenting a tasty eff
| feet. Near the stairs at the rear of the
store is miniature Brooklyn bridge
crossing from wall TO wall. On the foot
path are the Brownies. policemen,
Cinnamon and all. ard underneath are
the electric cars. cabs, and vehicles of
all kinds In the large showcase at
the right of the street door, is the
choicest line of novelties and neckwear,
every article of which has just arrived.
On the first floor is the largest assert
ment Of handkerchiefs, towels. napkins.
aprons. kid gloves, and umbrellas that
the firm mas ever shown. On ascend
ing the stairs to the second floor, one is
impressed by the immense assortment
of furs. garments. fancy waists and
millinery. And then in addition there
is lot of bric-a-brac, sterling silver
novelties. fancy china. opal ware,
manicure sets. comb and brush sets.
travelling sets. statuary, novelties in
burnt work. fancy baskets, perfumes,
rugs lamps and clocks. The firm has
also special line of the latest books,
at great saving from publishers
prices. AS an extra inducement in the
handkerchief department. to every GUS
toner who purchases handkerchief
for 1919 cents or over. there Will be
given q bottle of the celebrated Rogers
& Gallet perfume. A large corps OF
clerks arc ready to wait upon custom
ers. and it is no trouble to show goods.
This store is rightly called THE Peo-
pies Store" for in it can be found
every article a woman can possibly
need. except footwear.