Cameron County press. [volume] (Emporium, Cameron County, Pa.) 1866-1922, 1902-12-25

plan" said Mr.. Morton, drawing his
hand slowly over his stubbled chin.
Both under one general manage
ment, | suppose?"
"Certainly."
Have you made any general esti-
mates of the expense of such plan
or prepared any synopsis of the way
in which it could be executed?" asked
Mr.. Morton, with the first manifesto
ton of real interest.
II did not care to go to the trouble
and expense of doing so until [ had
a conference with you" replied Hes
tor, who guarded himself against
over-enthusiasm when he saw that
he had made some progress. ut will
require considerable capital, much
work, and good judgment in the exc
cution of the plans; and more than
all, the most rigid secrecy must be
maintained. You are the only man
to whom this subject has been
brOached, and [ need not ask you to
regard this matter as strictly conf
dental in case you should decide to
do nothing in the way of its advance
ment."
Mr.. Morton nodded his head and
growled consent to this Injunction,
which he evidently regarded as I'M
necessary.
81 would start this syndicate in
chain of 30 cities, with two papers in
each" continued Mr.. Hestor, who
rapidly noted a list. Here are the
cities | have in mind: New York,
Brooklyn, Boston, Philadelphia, Bal
timore, Washington, Rochester, Buff
falo, Atlanta, New Orleans, Louis
vile, Cincinnati, Pittsburg, Cleveland,
Detroit, indianapolis, Chicago, Mil
waukee, St. Paul or Minneapolis, st.
Louis, Omaha, Galveston, Kansas
City, Denver, Helena, Seattle, Taco
ma, Portland, San Francisco and Los
Mr.. Hestor then entered into n de-
tailed and comprehensive explanation
of the proposed newspaper trust. He
submitted figures showing that 60 pa
pers could be purchased for less than
and proved that these pa
pers were then earning $500, 900
year, or more than five per cent. on
the required investment. Hestor pro-
posed retrenchment in three impor-
tant departments, viz: the Sunday !
papers, the editorial stats, and the |
abolition of the advertising agency |
Instead of preparing 60 Sunday pa
pers, the syndicate would print four, |
each of surprising excellence. These |
four papers would give all syndicate |
papers in contiguous territory a dis |
.inct Sunday paper. Each of these
four Sunday papers would have a
marked speciality, and each would
appeal TO certain class of |
readers. One would make a special
y of amusements; another of litera-
ure; the third of fiction, and the
.ourth Of science and art-but each
you'd bc a complete magazine. Hes
or showed that four such Sunday
magazines could afford To employ the
highest literary and artistic genius
If the world, and proved that no
competition with them would be pos
ible. The saving would amount To
rot less than Si,O0O,00O "a year, in the
ingle item Of Sunday papers.
Tho editorial department would be
unducted on similar plan. Instead
4 400 editorial writer's as at pres
M hc would have a STAN Of 20; ac-
.uuw!rdged authorities in their re-
pectiyc specialtics. The cditor-in-
hirf would keep in touch with the
wnrrs of the syndicate, who would
hus bee able to dictate the thought
i the country in the leading rcpub-
can and democratic papers
"ihc reduced expenses uf the cdi-
'ria. department viii be about st0U.-
I. saId Nr llrat2r "1m can place
uw ""H .timate au tho Huandm
rnrnf. FaHr .tad.utr viii receive
.am being a1Ir tH inspire and rreH-
.f" fa. Thought af a nation"
brtsg tuel g-pI4,ueI LyH mi,iyus !