Deseret evening news. [volume] (Great Salt Lake City [Utah]) 1867-1920, 1902-12-20

,>,rvA--I am now through
Y with my travels in Switzerland
-w olong the track of our COM
,erclal invasion, The trail Is
t,esh and It hats been easily
"A s,nowed. have visited all
W ,be large Swiss cities and
and American goods every
sold; but there is no place where
@" s,,G variety and quantity their sales
IL , yD not be Increased many io'a As
m's"' =, our goods are making mead
1t IS nSooy BY their excellency They
way -. hes, OF their kind and their very
are w., makes sale, The trouble
exn'O' ,n.ny articles is that the SWISS
WI" a., hem. Their only knowledge
do nO' ,ns from pictures IN lhe
Of thtp ,o,alogues sent out from We
English s t| and only the fewest VIII
t my from catalogues
'' ruE THRIFTY SWISS
NH. swiss are thrifty and cautious auto. ~ IN
iG go Of their money ine'I uu,
lel .%I9 sense b as strongly ueNeigpees
Qu'sn,'", of any people OF the worll' /.
as '"p' Geneva woman tnat TINS s,oLy
was ~ she was drowned In the lake
IS 'olu chen laken out was apparent
mere ot A mirror was put TO Ia
y lh s", thare wa5 no sisn OF Napof
lips Du' i tIer aesh was cold, her pulse
upon doad They @ere about 10 put
SeH'sU "ogin when French drummer
ntr " I'd hoen DOING business III the Guy
Nn9 ,'' rnme In contact with the close
anu 9v ,,etbods of the Swiss merchants
said, uort can bring her To
~, lie thereupon took out u nHe-
emo niece and laid 1t In her pam Inc
i'oN eon,ulsyely grasped the 81
rns and the woman sat up ana put II
In her pocket .ho ,.,b Of tbis
I'm, there Is no doubt, that the
s,ois, understands the value OF the
SEi ss "a that hn viii not give IL up
..,,bo,t he Is sure he is going TO get
W. man an tuGNa.ent IN return ne
,'Hi nat buy sight unseen, ana
mo,icon warehouses or sample rooms
n Hnni he established IN the different
cities of switzerland they would uh-
doubtqdly lead 10 a rapid increase OF
onf tra1r. Such rooms should DC IN
,be change Of men who understand the
foods and who can speak at least
french and German ana, II possible
Italian,
THE BIG SWISS MARKET
our people underestimate this mar
lst Thev look upon SHltlel land as IT.
,le more than a big pimple on the face
of Furoue. They do not realize that the
Aims embrace some OF the liycliest In
dustrIal communities OF the continent
and some Of the very best spenders.
Where will you set people VINO compare
with them? They are only llttle over
three million IN number, hut they have
a foreign trade which annually amounts
10 more than 500 00O,000. and of this
more than 500 600 are imports That
Is these three million odd people buy
s22OO0O 600 worth Of goods every year
from outsider They spend more than
Sc for every man. woman and child In
the country or more than $500 per fam
ily. This is their annual contribution TO
the rest OF mankind
We talk about the Chinese trade. The
wants Of one Swiss are more than those
Of a hundred Chinese and the Swiss
trade Is right at our doors. The peo-
pie have the same wants that we have
and every class OF goods we make for
ourselves ought to be sold to them At
present the bulk Of our trade is in CO.
reals, law cotton, petroleum and ma
chnegy hut we ought to send the
Swiss everything under the sun. AS II
Is. some Of our goods are gradually
creeping In, ] have written letters here
on American desks, have bought ink
ribbons at American typewriter stores
and ] repenish my camera with Ameri-
Fan films ] found a drug store IN Lu-
oerne which prided itself on American
patent medicines, and last, but not
east | warmed my chilled bones with
a igger Of American whisky in a hu,
saloon on the very top OF the Alps.
A SWISS VIEW OF AMERICAN
TRADE.
In order to get the trade, however we
must understand the country We must
!end our drummers here and let them
fuly the people | had chat last night
win Mr. Alfred Georg, the secretary
u the GeneYa -chamer of commerce.
dr Georg was at one time connected
Nlih the Swiss legation at Washing
:on so Ihat he understands the United
states and he has at the same time a
thorough knowledge OF Switzerland and
US commercial relations. Said he.
Inc United States Is now annually
f''lns about $lj,OOO,OOo worth of goods