davidaulloa/AmericanStories huggingface dataset:
The Montgomery advertiser., 1902-01-05

years. have been informed, and be- lieve, that The Advertiser was estab- hslled in 1883 on the foundation of The Planters Gazette, an earlier newspap'r r the publication of which was begun in l$SG by Edward W. Thompson, :. .i..i i knew for many years afterwards, as the editor and proprietor of The Hayneville But my. earliest acquaintance with The Advertiser dates from the year lSo6. when the paper was conducted by James F.. Belser and Solomon Childs, under the firm name of Belser & Childs.
 Mr. Belser was the editor and Mr. Sol Chiids had charge of the printing de- pariment. The printing office of The Ad- vtrtistr at that time was d large room in the second story of the old Pond Block at the southeast corner of Market Street tDCxter Avenue) and Perry Street
 ''i note the fact that Mir. NJ. P. Blue. in his anhlls of Montgomery published in 1SIS. states that the experiment. was tried in 1856 of publishing The Advertiser as semi-weekly. I dare say that this is true: but the experiment could not have lasted long. as 1 remember that the paper during the greater part of that year and for mdhy years after, was is- sued as weekly newspaper only. In the History of Journalism in Alabama very valuable historical document written by William Wallace Screws, Esq. for a work in two portly volumes, ent- tied tho Memorial Record of Alabama. published in 1895 by Brant & Fuller of Madison. Wis. 1t is said that Mir. Sol Childs severed his connection with The Advertiser and removed to Texas in February. l&i6. l am quite sure that thls
The Montgomery advertiser., 1902-01-05

date is a mistake for which Major Screws ought not to ye held responsible. He probab bly, derived his information from notes and memoranda left by Montgom- and schoolmate, the late Matthews Pow CTS Blue. As a rule. Mir. Blue was re- markedly accurate in all his work: but l am sure that either ne has gone wrong in fixing the daie of MT. Child5's ,eaving The Advertise" as early IS February, 1856, or elseethatL the figures lsG6 are q slip in the record, for 1857.
 During the year AS36 ] was d frequent visitor to ] he Advertiser office on pun licauon day. to sec the paper printed On the oldfashioncd Franklin tor Wash two South windows, of The Advertiser office, looking out on the area in the rear of tho fond Building To my child, ish eyes it was q wonderful sight to see by the pressman on the light frame, then folded down on the piaten, and rolled by crank and cylinder under the heavy iron franc of the press. .hen PrsssFa syss ana sa form os by o@s %eans as of
 printed sheet?N Sknew Mr. ChiIds as we'll as d litie boy could know a man. He was handsome young fellow. rather small of stature, with 3 clear and ruddy complexion lie wa especially kind to tn, thre" youngsters who used to go to The Advertiser achice 9n publication day to sec the plper' printed, and read the news III IL dlLtF II was printed. My older brother, myself. and cousin older than myself, who was the son of MT. Belser. one of the owners of the paper. MT. Cnilds's private apartment was a room in the second story of the same Pond Building. near the office. l recall with great distlnctness of memory, the fact that he was an accomplished mu- sician. The reedy notes of his clarionet. breaking the stiffness of the summer nights. were often heard and enjoyed by some of the dwellers on lower Wash ington Street and all the region therr.- about Others thera were without any love of music in their souls whe conn
The Montgomery advertiser., 1902-01-05
Following are the prize-winners:
OLDEST KNOWN READER
 OF THE ADVERTISER

My husband, Edmund NJ. Hastings, came to MontgomesTFN' m tne Iali or iSSo: date he began to subscribe to the city pGper, but havo reason to believe that 1t was in 1857.
 Wa were married in February, 1S47, and. with the exception of one year since hj death 1 have, from that time, been a constant rtdder of your paper. Indeed 1t wa.'a fguratirely speaking, my daily breakfast food. as it is still.
 The paper during these fifty-four years has frequently changed hands and names. Colonel Seibles and Britain are the only names l can just now recall of earlier days. " -| -.- '--.- 7
 TWO winters ago. thinking it useless to longer keep old papers. receipts, etc. l destroyed. with other papers, all the old Advertiser bills that had been pre- served all these long years.
 T have still in my possession nearly or quite all The Advertisers issued dur ing the Civil War. to which, if you de- sire them, you are heartily welcome.
 sR l$6NA F. Hastings"
The Montgomery advertiser., 1902-01-05
The Advertiser Co.,,
 Montgomery, Ala.

amounting 
  reading 
  other method the hand oi11s circular 
 
 
  
 
  entire South.
The Montgomery advertiser., 1902-01-05

Never have such crowds throngcd a store in Montg ;m- cry as have visited Goetter's for the past month. and tine cash sales of the house amounted to more than triple the cash and credit sales combined for the same month a year ago, and, talk ing into considera- ton the fact that Goetter's has ever been one of the most popular houses In M o n t g o m e y, it shows what newspa- per advertising will do.
 MT Goetter runs his business on a very high plane, and 1t is one of the very few m e r c a n t i e houses in the coun- try. which does not reduce it's force of salesmen on the first of the year. He says his house has no dull season. as he contin- ues to advertise af- ter the holidays. while others labor under the impress sion that bus,ness will be dull, and that advertising Is not necessary. Goetter's g Is still doing more than twice the cash business than the cash and credit com hined at the same time last year. and. from a visit to the large store, one would think the holi- dave arc Vpf to come
The Montgomery advertiser., 1902-01-05

q. ..o.ns ano abroad.
 There is no store in the South where the saesladies and salesmen are more courteous and attentive to the wants and satisfaction of the buyers than are those employed by Goetter's. These em- pIoyes are far above the average in bust.
The Montgomery advertiser., 1902-01-05
"REMINISCENCES OF EARLY
 DAYS OF THE ADVERTISER.

T was born in Montgomery, Ala.-at tants-on the 23d day of November, 1S3o. The house in which l nrst saw the light of this world was a plain wooden man sion of two stories, which stood or the east side of Court Street at its junction with Adams. on the south side. This !old house remained standing for forty years after that time. and was town down to give place to the handsome brick resi- dence which now occupies the site, erect ed by Nicholas Barnett, Esq, in 1870.
 T have been regular reader of The Montgomery Advertiser for sixty-five
The Montgomery advertiser., 1902-01-05

idays. 1t was impos- sible for the em- pIoyes to handle the great trade, and
 possibly not more than one-third of the customers who en- tered the store were served on the first visit. but as one wo- man expressed 1t. "I have made three at- tempts to get in Goetter's store and failed each time, but l am determined to take advantage of the great bargains advertised, and I am just taking a rest" Now, when a woman fails to get into a store when bargains are advertised, the pressure must be great indeed.
 The house of Goet- ter's was establish ed in Montgomery more than a quar- ter of a century ago. and it's tremend- ous growth and prosperity are at- tributed to judicious newspaper advertis- ing. MT. Goetter has been a patron of The Advertiser for a number of years, md !t Is very grati- flying to the paper that he uses it al- most exclusively. and that the results are all and more than expected. The Advertiser Is read by nearly every citi- zen of Montgomery and 6 rou nding country, and as it
The Montgomery advertiser., 1902-01-05

vertisei and to my certain knowledge We continued this subscription till lS6s. Consequently I have been a subscriber and reader of your paper for about fifty four years.
 lSa,. My occupation has been merchant. As to personal proof I can call to mind but two citizens who are now living and were here in 1S4S. They are Mir. Wm. c. Ray and Mir. M! Bohlae. The others have crossed over the river and joined the silent majority. Very truly.
 - :. ...R C Eariss ',
The Montgomery advertiser., 1902-01-05

bill for the month of December.
 This is probably the largest advertlS- ing bill ever paid to any paper in the South by one firm for one months space. which shows the value of an advertise mont in Tho Advertiser,
The Montgomery advertiser., 1902-01-05
44,,>yf M,4a-

and mo other newspaper was pa,ronized by the house of Goetter's. and the tre- mendous sales during the month of De- cember shows the efficacy of advertis- ing and the value of The Advertiser as a medium.
 During the great rush before the hol-
The Montgomery advertiser., 1902-01-05
LARGEST ADVERTISING CHECK
 EVER GIVEN A SOUTHERN PAPER
 FOR ONE MONTHS ADVERTISING
The Advertiser Receives Check for 2761 Cover Bill of Goet
 ters for Space Used in December--Peased With Result.

of Mason and Dixon's line, and that the matter was handled with promptness and satisfaction. Mir. Goetter also states that this unusual amount of advertising
 has thoroughly convinced him that lib- ,eI al and continuous advertising in The
 Advertiser is indispensable to merchants
The Montgomery advertiser., 1902-01-05

instead of having passed.
 It is with pardonable pride that The Advertiser refers to that portion of the letter received from Mir. Goetter which says that the advertisements were han dIed in a manner which could not have been surpassed by any other paper south
The Montgomery advertiser., 1902-01-05

That The Advertiser is the best adver- Using medium in the State. and prob- ably in the, South, Is evidenced by the fact that a. check for N.l271 has been received from Goetter's Dry Goods House of this city in payment of the advertising
The Montgomery advertiser., 1902-01-05

tises. If reduction Is advertised, the patrons know reduction will be given.
 Goetter has no dull season because he advertises in The Advertiser, and, be- cause he deals honestly.
 No other advertising matter. such as hand-bilis circulars or posters, was used,
The Montgomery advertiser., 1902-01-05

has ever endeavored to handle only le- gitimate matter. the readers know by past experience that when an advertise ment appears offering goods at a bargain they will get the benefit of the reduc- tion.
The Montgomery advertiser., 1902-01-05

p!alned of Mir Childss playing on his clarionet as squeaking and unnecessary the neighborhood I recall from my child ish recoiIections of that far away past mother odd incident in Mir. Childs's fife in Montgomery. He used to wash his clothes on Sunday and hang them out to dry on the railing in the rear of the Pond Building Mrs. Belser, my aunt,
The Montgomery advertiser., 1902-01-05

did not like this. She thought that it was a reflection on the character and the proprietors to violate the Sabbath by washing his soiled linen in public.
 I know but one man now living in Mont gomery who can confirm what l have said about Sol Childss connection with The Advertiser during the whole of the year 1886, and that Is MT. Robert Elton.
The Montgomery advertiser., 1902-01-05
"Montgomse' AZ ~< r'' 'lH''''l
HAS READ THE ADVERTISER
 MORE THAN FIFTY YEARS

.YoVr very generous offer to the oldest subscribers and readers of your valuable papers suggests to me that l may be one of them. came to this city in lS4S and
The Montgomery advertiser., 1902-01-05

retired. Mir. Elton was q grown young man at that time. 1 think: and If his memory is good. he can tell The AdUer- User people more facts about the cradle days of that famous Democratic news as 1 know.
 ITO any one who may think 1t strange
The Montgomery advertiser., 1902-01-05

ness and social circles. and to their at tention to business and honest dealings with customers, much of the popularity of the house is due
 Another reason for the very liberal pa tronage bestowed on this house is the fact that he makes good what he adver-
The Montgomery advertiser., 1902-01-05

connected myself with Phillips & Fariss
 which firm was afterwards known as Phillip Fariss & Co At this time the firm were subscribers to The Daily Ad-
The Montgomery advertiser., 1902-01-05

She Has Read The Advertiser fo1
 Fifty-four Years.
The Montgomery advertiser., 1902-01-05

(continued on Page Twenty)
The Montgomery advertiser., 1902-01-05

(cOntinnsd on Page Twenty.l
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
AUNT BUSY HAD HER SAY.

Dear Nieces and Nephews:
Only the echoes of the glorious
Fourth of July remain with us now.
1t was. of course, celebrated with
great noise and excitement, as one eX-
poets on the nations holiday. Aunt
Busy hopes that her dear children
paused in their celebrating to remem-
Der why the Fourth of July is the
day of all days for true Americans.
Aunt Busy wants to hear from some
of her girls and boys about how they
spent the holiday. OF course, some of
you were slightly injured in your cele-
brating. She has one small nephew
who nearly had his fingers blown off
by the premature explosion of a large
irecracker. The little fellow did not
want his parents to see his hand, SO
bleeding and torn, so he went to the
family doctor for treatment. How
much viii it be. doctor?" he said. "Oh,
about So" replied the doctor. Aunt
Busy's dear boy began to cry Che
is only nine years ODD. II only have
a quarter he said How much will
you do for that?" OF course, the doc
tor laughed loud and long and ianme-
diately dressed the poor blackened fin
gers. When this was through, the
nephew said: Here is the> quarter,
and ] Wll pay you the rest in two
weeks. ] earn $1.50 a week working
for my father" He went away a very
solemn boy, feeling sad indeed over
the loss of the quarter. and very sad
over the thoughts of losing his COM
ing two weeks salary. Aunt Busy will
wait to hear if that small nephew
keeps his word. She will also tell you
if he does. She thinks he was a brave,
manly little chap to look after himself,
but for one thing Aunt Busy would
rather have him h0'ry home to tell
his parents, anyhow to tell his mamr
ma. Aunt Busy thinks the dear
mothers should be told everything,
good and bad. She only wishes that
she could impress this on every one
of her dear nieces and nephews. Much
love from your ever loving
AUNT BUSY.
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
The Value of a Smile

The thing that goes the farthest to'ard
making life worth while.
That costs the least and does the most,
is just a pleasing smile;
The smile that bubbles from the heart,
that loves its fellow man,
VIII drive away the clouds and gloom,
and coax the sun again,
Coax the sun again, coax the sun again,
again.
CHORUS.
Oh, it's full of worth and goodness, too,
with manly kindness bent,
It's worth a million dollars and it does
not cost u cent,
And it's worth a million dollars and it
does not cost a cent.
There is no room for sadness when we see
a CHEEKY smile,
1t always has the same good look, it's
never out of style;
il nerves US on to try again when failure
-. makes US blue,
The dimples of encouragement are good
for me and you,
Good for me and you, good for me and
you, and you.
To smile is very easy when skies are
bright and clear,
And yet how oft we all forget the magic
of a tear
It sparkles round the heart-strings thro'
many weary day;
1t lifts the clouds of sorrow, and drives
them all away.
Drives them all away, drives them all
away, all away.
H.
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12

face got red nd his voice kind Nv
trembled-he wuz so mad.
Where is it's mother?'' SEE the colo
mel. why isn't she here takin' care
NV this hungry and cryin' child like
she ought to be-"
shes in the front car, sir" SEE the
young woman chokin' up "Shes in the
front car in box, dead: we're takin'
the body an the baby back home.'
Now what would you or me have
done-what would any man have done
then and there? Just what the colonel
done.
The colonel didn't wait for no sec
ond thought; he jest reached out his
big, bony hands md seq: young wo-
man, gil me that baby seq 1t so
quiet like md so gentle that seemed
like it wuz the baby's mother that wuz
speakin
The colonel took the baby, and-now.
maybe you won't believ me--the colonel
held that baby nd rocked it like it
had been his own child. And the baby
seemed TO know that it lay agiin a
lovin' heart, for, when 1t heerd the
old mans kind voice nd saw his smil-
in face md felt the soothin' rockin' of
his arms. the baby stopped its grIevin
nd cryin' nd begun to coo nd Iaff
The colonel called the Niger. Jim
SEE he, you go ahead nd tell the con-
ductor to stop the train at the first
farm house. We've got to have some
milk for this child-some warm milk
with sugar in it; 1 haint raised fam
lily NV leven children for nothin'."
The baby didn't cry no more that
night, leastwise we didn't hear it if it
did cry. And what if we had heerd it?
Blessed if l don't think every last one
of us would shave got up to help tend
that lonesome little thing.
That wuz more'n twenty years ago,
but | kin remember the last words /
herd the colonel say: No matter if it
does cry seq he. 1T don't make no
more noise than a cricket, nohow: nd
I recken being q director NV the road
kin stop the train md let off ANYBODY
that don't like the way the HANDFUL
nd st. 10 does business"
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
LETTERS AND ANSWERS.
Carr. Colo. June %.

OdIIs OOlO., y ulle 20
Dear Aunt Busy-It has been a long
time since [ wrote to you. l am going
to school, so / do not have much time
To write. We have very nice teacher;
her name is Miss Congdon. am MAX
ing a sofa pillow. Papa took my sister.
brothers and myself to Cheyenne before
our school started, and We had a very
pleasant trip. Aunt Busy, ] have a
little baby brother three weeks old. He
has not got a name yet. Can you give
me a name for him? Your loving
niece, ANASTASIA MANTEY.
Aunt Busy is very delighted to hear
from her dear little folks from Carr.
She has a particular interest in you,
and how very pleased she is to hear
bout the new baby brother. That
means a new nephew for Aunt Busy.
Kiss his dear wee mouth for her. About
his name. Aunt Busy would not dare
to tell you how to name the dear fell
low. but she viii tell you some names
that she likes. Laurence is a fine
name. and st. Laurence was such a
grand saint. You know he was a mar
tyr. Then Francis is another good
name. Some holy men had this name.
Alovsius is a splendid name, and last,
but not least. Aunt Busy does love the
name of Patrick. st. Patrick was such
a dear saint; he did so much good, and
it has always been Aunt Busy's opin-
ion that he was an Independent old
saint. All. but dear St. Joseph. His
name should carry blessing on every
boy in the world. Dear st. Joseph. who
was so humble and patient! You have
always heard how important it is to
have a friend, a real friend. one who
will be your friend all through life,
even to the end. Well, st. Joseph is this
kind of friend. A dear kind father
through life, and at life's closing and
after life's closing still a friend and
father.
Next week Aunt Busy hopes TO send
tou little sketch about each saint
the has mentioned this week. Until
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12

The Burlington Route announces a
round trip rate of one fare plus $500
to Omaha, Chicago, st. Joseph, Kansas
City, ST. Louis and intermediate points
for the Utah Teachers annual excur-
sion.
Tickets on sale June 10, IL and IL.
Final return limit Sept. s.
Thro' tourist sleepers, Salt Lake
City to Omaha, Chicago. Kansas City
and st. Louis.
Thro' standard sleeper, daily, Salt
Lake City to Omaha and Chicago.
For additional information write or
call on r. f. Nesleni General Agent,
Burlington Route, No. 10 West Second
South ST., Salt Lake City, Utah.
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
SUMMER AT THE sEAsHoRE.

When choosing the place for your va
cation select one, the altitude of which
is enough different from that at home
to ensure considerable change of eli
mate. Long Beach, Washington, which
lies along the Pacific ocean just north
of the mouth of the Columbia river, is
stretch of hard sand thirty miles
long. There are plenty of good hotels
on the beach and the summer is cool
and invigorating. Get away from the
heat of the interior and go down to sea
level where your nerves can be restored
and from where you can return to your
home invigorated and restored to
health.
Send four (D cents in stamps for an
illustrated booklet describing the Co
lumbia river region, to
A. L. CRAIG,
Gen. Pass. Agt. o. R. & N. Co., Port
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
The University Of NOtre Dame,

NOTRE DAME, IND.
FULL COURSES IN Classics. Letters,
Economics and History, Journalism, Art,
Science. Pharmacy. Law, Civil Mechanic
al and Electrical Engineering. Archi-
lecture.
Thorough Preparatory and Commercial
Courses
ROOMS FREE to all Students who have
completed the studies required for adj
mission into the Junior or Senior Year
of any of the Collegiate Courses.
ROOMS TO RENT, moderate charge to
students over seventeen preparing for
Collegiate Courses.
A limited number of candidates for the
Ecclesiastical state will be received at
special rates.
ST EDWARDS HALL, for boys under
10 years, is unique in the completeness Of
its equipments.
The 5Sth year will open Sept. 10. 1901.
Catalogues free. Address.
REV. A. MoRRISSEY, c. S. c.,
President.
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12

Twenty years ago! Colonel Elijah
Gates is sleepin' in the Palmyry buryin
grounds; likely as not the baby has
growed up-leastwise the HANDFUL nd
st. 10 has; everything is different now
everything has hanged-everythin
except hunin natur', md that is the
same, it allus has been, and it allus
will be, I reckon.
TlTu1r
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
Time Table
In Effect
April |, 1902
lGs57
SIl4.ass

ARRIVE.
I rom Ogden, Portland, Butte,
chicago, st. Louis, Omaha Dem
yer and San Francisco ....... S:35 am
from Ogden and intermediate
points ..................... 9:1O am.
from Caiientes, Milford, Nephi,
r Provo and intsEmediate IQints.. 9:a5 am.
Kansas City, Omaha, Dlnver
,,i and San Francisco -. SO ON.
From Garfield Beach, Tooele no
Ter Terminus ..........;... ;. soc pa
PROV, Provo and Manti -. 500 pm.
From Preston, Logan, Brigham,
Ogden ana in.ermediate points $50 p.ra.
San Francisco .................. $40 pm.
For Ogden, cache !.at he Valley
Omaha, Chicago. Denver, Kan
sas City and st. Louis 49,. 200 I'm.
For Garfield Beach. Tooele and
,, Terminus ........... -. 7:45 am.
zNephi and Mantl ,............. 1855 am.
For Ogden. Butte, Helena, PORT
lard, San Francisco and inter
mediate points .................. Gas am.
and San Fgsncisco o. - a' .l2:5o pm.
For Ogden, Denver, Kansas
City, Omaha, st. Louis and
For Provo. Nephi. Milford. Cali '''' IT,
entes and intermediate points. IDS D. m.
For Ogden, Butte, Helena, Port
land, san Francisco and inter-
7. NJ. SCHUMACHER.
act. Traffic Mgr.
D. S. SPENCER,
city ticket office. 2o1 Main street, Teie-
phone. go.
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
A'GENE FIELD STORY.

"Humin Natur' on the HANDFUL md
st Jo," and Idyl of the Early Days.
Durin' war times the goriIlas he'd torn
up most NV the cypress ties an used
'em for ldndlin' an stove wood, an the
result wuz that when the war wuz over
there wasn't anythink left Nv the Han
full nd st. 10 but the rolIin' stock nd
The Intermountain Catholic. (Salt Lake City [Utah] ;) 1899-1920, 1902-07-12
The Firecracker and the Torpedo

Inc tlIecracker and the torpedo.
tBy Helen NJ. Richardson in Ladies
World)
said a jolly Firecraeker to little plump
Torpedo:
IF you were patriotic, you would wear
"a suit of red,
Ana stand UP in the window, just as
straight as we dor
And this is what the smart Torpedo
said:
y am Just as patriotic. though / wear no
scarlet Jacket,
For I'm no such blooming little fire
brand as you;
Tomorrow you'n be learning, when you
hear the racket.
What a little plump Torpedo then can
do"