The Indianapolis journal. [volume] (Indianapolis [Ind.]) 1867-1904, 1902-12-18
Chain of Saloons May he Established
to Compete with Independent and
Dependent Places.
UHLEINS BUYING PROPERTY
MANAGERS OF MILWAUKEE, CON-
PANY SECURING LOCATIONS.
Business of Ice Companies Likely to
he Involved Next Summer-CharGe
of Undertaking.

The first demonstrations of an aggressive
beer war have been made in the purchase
of several pieces of property available for
saloon use by August Uhlein, one of the
managers of the Schltz brewery, of Mil
waukee. 1t is understood that eight pieces
have been purchased and others are under
consideration.
Brewers and brewery agents here take
the action of the Schlitz company, which
is managed by the five Uhlein brothers. to
mean that the Schltz company is willing
to make fight on the local brewers asso-
citation. Members of the association. who
are also ready to fight, charge that Schlitz's
beer, which is sold for the standard price
SIN other cities in Indiana, is sold here
for IS. They say the purpose of the Schlitz
company is plain-that it means to estab-
lish chain of dependent saloons to COM
pete with the independent saloons and those
dependent on the home breweries.
This MEANS" said an Indianapolis brew
er last night, that for every saloon Schlitz
starts there will be one representing a
home brewery started next to ii"
FORCING THE FIGHT.
The local brewers association maintains
a price of $3.50 a barrel for beer, and it is
company from now on. One of the pieces
of property purchased is now leased by the
American Brewing Company. The lease
does not expire until June. When ii does
expire it is understood the American COM
pany will open new saloon next door TO
retaliate for ''snatching'' the saloon site
from it.
The sudden reopening of the Schltz war
is said to be caused by the desire Of the
company to make Roadway with its prod
ucts in this city. Schltz beer was brought
In here about year ago by the Consumers
Ice Company, under a contract for q def
mite number of years. The purpose of the
company was to enter il in competition
with other brands of beer because the local
| brewers had sold ice to saloon keepers in
competition with the products of the ice
| was part. This year truce was patched
up and the breweries ceased selling ice to
| saloons at reduced rates. They claim the
retirement of the Schlitz beer. But ii is un-
derstood the Consumers company could
not let go because of the character of it's
contract AT any rate, Schlizt beer did not
retire, and since then ii has been subjected
| to the constant charge of being sold at a
less price than any other represented in
the local association.
ICE BUSINESS INVOLVED.
Sterling r. Holt, who owns the Consum-
ers' Ice Company, said last night that he
Knew little ABOUT the Schllzt beer business,
as he left it to the other officers of the
company. He was asked If Schlitz beer
was underselling the home brands.
There isn't beer in Indianapolis" said
he. that does not sell for less than
| Schlitz."
The local association is composed of the
| three brewing Observation-Disclosures
| American and Homeland the agents of
several outside breweres. The Schlitz
| agency Is not a member. indianapolis
brewers say the stand taken by the Schlitz
| people is likely to involve the ice business
| next summer, as the brewers will not toll
crate an ice company in both lines OF
| competition.
The property purchased by August Uh-
| lein includes the two-story block at West
| and Pratt streets the two-story block AT
North and Missouri streets and the two
story block at Nos. 1909 and 1411 North
| West street. The purchases far dis
| closed are in the northwest part of the city
but Ii is understood the purchaser will &C.
quire property in all parts