Northern Wisconsin advertiser. [volume] (Wabeno, Wis.) 1898-1925, 1902-06-12
SIGN ETIQUETTE.
landlady Refuses to Let Doctor Have
Gard in Her Front Window.

Landlady Refuses to Let Doctor Hay.
Gard in Her Front Window.
The doctor had decided to take the
rooms when the landlady asked him
where he would want to put his sign.
'Well,' said ne, Il always have two
"a metal plate on the doorpost and
paper sign in the window"
The landlady shook her head. II was
afraid you would say that" she sighed.
Il don't mind the plate on the door,
but | can't allow the card in the win
dow"
The doctor stared. why not?' he
demanded.
The woman hesitated moment, but
seeing that she had already gone too
far to back out she went on with her
fault-finding.
THE fact isl she said, "a card looks
so cheap. 1t is as bad as Rooms to
Let or 'Boarders Wanted sign. 1t
makes my house look common. | ca
ter to a high-priced, exclusive set of
boarders, and they object to card in
the window. They'd all leave me II
should allow you to put one there.
learned that lesson in the management
of boarding house through a bitter
experience, had my house chock
full of exceedingly nice people winter
before last One day the man in the
back parlor went away, and that very
afternoon rented the room to doc
tor. Like you, he wanted to put
sign in the window, and /, not know
ing any better, offered no objection.
He hadn't been here week before
people began to leave me--old stand
bys some of them were, too, that had
been with me off and on for years
was too Independent to ask what was
the trouble, and not one of them had
the kindness to tell me. Finally a
young woman came down to notify me
that she intended to go away when her
week was up.
" Il don't want You to think she said
at length, that have any fault to find
with you or your board or your rooms.
] haven't. It's that sign. can't stand
that. 1t looks so common
'All of sudden | saw light. Is that
the reason all the rest of them went
away? | asked.
Certainly said she. Didn't you
know? We thought you understood
the situation all along, but just didn't
care
Carer said l. OF course care
Pray keep your room, Miss Jarvis. I'll
get rid of that sign before night, II /
have to get rlu of the doctor to do it.
"And | did. The doctor went, too.
was sorry to lose him, but couldn't
afford to keep him. handicapped as he
was with that sign. So you see how
am situated" concluded the landlady.
I'D like to have you, minus the card
Don't you think you could get along
without that?"
Inc doctor arose and reached for his
hat. mo- said he, decisively. II
don't. have my business to look ar
ter, the same as you have, and the card
in the window is one of a doctors
strong points in drumming up trade.
1t brings him twice as many patients
as the door plate. Nearly ali my
chance patients are secured through
the card In the window. The doorplate
is an evidence of gentility. The white
card is a telling advertisement. It may
be common, but it is valuable"
The landlady sighed. TITS strange"
she said, how the very thing that is
help to some people is a hindrance
to others. If only didn't have such
heightened people. It's pity they all
have that prejudice against card in
the window
YES" said the doctor, ut is too
bad"