The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1902-05-04
ADVERTISEMENTS IN NATURE
How the CoIors of Flowers Attract
Insects and Birds

iHdCChS dUQ EsrQS-
In the study of natural history the
! chief interest belongs. not 20 collecting
and classifying. but 20 Interpretation. we
are surrounded by natural things. ami
mate and inanimate. and each has 2
purpose beyond the universal one Of being
beautiful. To the human understand
Ing Is presented the fascinating problem
Of finding out what that purpose is. Bril-
liant minds. capable OF original concep-
tons and accurate Investigations. have
long been busy 70 that end and now
in many domains light IS dawning Mean
while. as ever, phraseology Tags behind
discovery. New truths are anonymous
and only 20 be described with rounda-
bout verbal clumsiness.
Thus advertising in nature IS bat o
make-shift nickname for a recently real
ICED. and consequently unchristeued prln-
ciple. Flowers advertise They acqualnt
bees with the fact that honey Is kept
within. But the plilantrophy of me king
is only on tho surface. This advertise
menf Is displayed ln as strict q business
spirit az IN any manufacturer printed
notification concerning soap or pills Be-
hind the whole proceeding r. concern
that the bee should. though without IN
tent or knowledge. pot pollen O. 81 apo
pointed use. The advertisements n the
flowers are sometimes a. fatal as those
~ the turf tipser Little birds are at
tracted 70 tho nr1m lly's seed pod by the
seduction 81 SIS scarlet coat. and Profes-
sor Bottomley spoke b. the book wnsa
he characterize the business ~ Coral
murder The dccayed body - the
treacherousiy poisoned bird makes fnrf
the proper little heap = nufrltive SOB for
THE Eermination ~ The aeed. Then too
insects advertise. az Prof r + poalfaa
the interesting iecture r. delivered
az the Royal Institution. made absad-
antiy rnaaifest- There axe countless ft- .
iIe creatures upon this earth who are
concerned 20 pass Themselves ~ a.
somethlng they arc not Sc order % escape
the consequence % being uhaf faey are. .
The result - attained - a1v~rfissrzerfr. .
and lying adrertisenleufs % boot TAKE
IRE rase = q cr-tala bpnhfe see. ard -
a certain srs'i more h1naie o. ire izf-
Ter - q veritaaie Bssrh1au Tref in be
capacity % assume ere ar1earsr.c@ 70 ffe .
former AT for arts SAKE ccea r1- rrfer
lrto the ssf1afiar- IRE rsrfarraa zee -
tfs - originate m r coaFi1erafler =
50 f-r.-r se-eatioo Prafessar Pau.fe1 SHOW
80 fhaf .tLz interested ienltafios t0rs rot
stop even az re954aE TIE hTowr hai-y
coat The fre+fsrrne irserf arflarE aafs
the aat.-s - ihe sfirrt-E taseef sd uaf-
rh5~ r. f-e natter = I.z articr- p g
sroza that ri fhe rool q ~ eFf-srE
= res e. ~ - tease ths ssartt-alsr tee.
b 80 isxs - 30; VII llsfs.n e. -
away hut w aar-le Falr - isEs ~
vor 81 = --sracf-E raarsr fiocerrs -
anger. Trrsf- sirflsT gre4ersssa- fs.s
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-orre~ ~ s-rersoss Sea fhsf - .s
80 --1 sr--e1 atrh stieS Gre faf
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-er s.rr sars 80 80 80 fvras tatr -
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-. ~ sofa Al tEis rtr~ssrrtaree IS
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- - ar- ~salr Ef1f - aa zirr
wee f-s f-rrf tair Base go 81 sers -
nffit srt<a satss frr base
80 ss<n r.rr zasfi-E sksfT f-ees ah
~ frezs azi- zts-fi as bare razFssss
,srn,f5 whsr czrssr~srses fsr rssss.T
.-raaz ans ssearszx sez-1 eze aaetn<r I