The Indianapolis journal. [volume] (Indianapolis [Ind.]) 1867-1904, 1902-09-21
BEAUTY DOCTORS
THE MIDDLE-AGED WOMAN Is NO
LONGER IN EVIDENCE.
A Perfect Mania for Retaining an APP
of Yoath-Fakers Have
Enormous Clientele.
London Mail.

Large fortunes are being made in Paris
by professional beauty doctors, who have
pitched their tents in the fashionable dis
tricts Of the city, and who, by cleverly
playing upon the vanity and credulity of
silly women, and even men, are growing
rich at their expense.
From time immemorable women have
desired to be beautiful, and have used
every artificial means in their power to
attain this end. The milk baths of Cleo
patra and those of the Roman ladies have
remained famous, while the cosmetics of
Josephine are equally renowned, but the
modern woman quite outrivals these
women of history, and affords a lucrative
profession for the people who have en-
braced the calling of ministering to the
beauty needs of the fair sex.
To-day the middle-aged woman is Ia
booed. Women must be young or old, and
very old at that. The woman of forty,
who formerly looked and was willing TO
dress according to her age, now looks, as
far as In her power, a young women, ana
dresses like one, no fashions being con-
sidered too young for her. Indeed, to-day
the mother and daughter wear t~oilettes
alike, and it is this Unsuitable desire to
appear young that is the secret or the
beauty doctors success in Paris.
Youth, the latter claim, Is only a matter
of treatment. and may be restored and pre-
served indefinitely if the face and figure are
properly cared for, and, as this doctrine is
a pleasing one to the majority of women,
they are readily induced to believe 1T, and
their belief is the source of fortune to the
originators of the doctrine.
Gone are the days of wrinkles, which
the beauty doctor undertakes to smooth
way gone, also, the marks of time, such
as the hateful crows feet about the eyes,
now banished by some quack lotion. Gone
the pallor which fades the youthful bloom
from the cheeks; for the beauty doctor un-
dertakes to restore the rosy hue of youth.
Passed are the days when the woman with
"a snub nose was obliged to endure her
af1iction, or the woman with Informed
ears to sigh for the shell-like APPENDICES
OF a more fortunate sister. The Paris
beauty doctor undertakes to straighten and
even Romanise the turned-up nose. and to
change the ears to the most shell-like pos
Sible to desire.
There is nothing which these all-powerful
men and women do not promise. Eyes they
they can render veritable pearls of perfec-
ton; hands they can change from "spatu-
late" to the delicate comic" of the ~aristoc-
racy; waists hey can reduce at will, while
o P-
according to the clients preferences. These
are only some of the feats these creators,
preservers. and restorers of beauty claim
they can perform.
Their clientele Is and is de-
rived from all classes, commencing with
the wealthiest aristocratic woman in So
ciety down to the humblest shop girl, and,
naturally, the scale of prices is in keep
ing with the fortune of the patient. A
rich woman would not esteem a remedy
eficacious unless expensive, while a shop
/ girl Gould MOI nav a nlQh nr1HQ for the
most wonderful beautiier in the world,
and the beauty doctors cleverly base their
profits on an uneven, although well cal
culated, scale of prices.
VARIOUS TREATMENTS.
There are two classes of beauty doctors
those who pretend to hide defects by CO.'S
metics, false accessories and other tricks,
and those who claim to remedy defects
by means of treatment. The latter despise
the former. whom them term "~charlatans,'
while the "charlatans" declare their meth
cd is the only effective one. Each class
of them have their followers, blind be-
levers in their power
In one of the smartest districts of Paris
there is a celebrated beauty parlor, where
wonderful preparations are offered for sale
The professor of beauty who owns the
establishment is an exceedingly clever
woman, who claims to have inherited the
secrets of Marie Antoinette and her court
ldulcS y preserving JIG enhancing Dedu-
ty. The clientele this woman has drawn
around her is something remarkable, and
her products sell in marvellous quantity
for she not only treats the face, hand
and neck, but manufactures all kinds OF
soaps, perfumes, washes, sponges with
magical powers, face masks, plasters and
endless lotions Of every description. al
made from Marie Antoinette receipts
which only goes TO prove that the un.
fortunate Queen had resources which un.
til lately have been quite ignored.
A cake of soap for the skin, that is to
say an ordinary cake, in this establish.
ment costs rs Cd. and If the authentic
Marie Antoinette Savon." it costs IS, while
a small piece Of "Beautyline" soap costs
Is. The ordinary skin soap is said by its
manufacturer to be IAN absolutely pure
a~ntiseptic cosmetic, giving vigor and elias
ITCHY to the skin, chasing away impur
fects, effacing all evil produced by other
soaps, lotions or powders. restoring color
TO the skin, while rendering it soft, fex,
ible and giving 1t the youthful transpar'
ence' which only the soap in question car
produce. 1t is not to be wondered at with
such claims that thousands of cakes of thi:
identifying soap are sold to the credulou:
BEAUTY BATHS.
In this same establishment "beaut,
baths are given at IS the bath, and it /.
claimed for them that they have a mar.
velous effect in identifying the body, which
becomes like velvet and undergoes g
magic revival of youth" For people will
hard skin there are "softening sachets' a
12s the box, and for those who are af
fiicted with a greasy skin inclined t.
wrinkles there are the "anti-wrinkl
sachets," which cause the shiny appear
ance of the skin to disappear, and tone III
the muscles of the face to such an extern
that the wrinkles vanish as If by magic. 4
more expensive box of these same ''anti
wrinkle sachets'' is warranted to cause tn,
wrinkles Of 'even elderly people" TO dis
appear-the older the person the heavie
sands and thousands OF these sachets ar,
sold. not only in Paris. but all over tn
continent, and even in London, where tn
credulity of women is evidently as grea
as in the French capital. 1t is easy to fig
ure the profits upon such sales, ranging
from 80 to leo per cent. Even the bah,
does not escape, and the modern MANN;
buys magic sachets OF all kinds to pre-