Morning appeal. [volume] (Carson City, Nev.) 1877-1906, 1901-01-12
ONE ON FULTON.
4 Reno Editor Shows Ms Ap.
probation of Advertising.

The, are telling a funny experience
that HoI, Fulton OF the Reno Gazette
had :" IA one Of his advertising schems.
For years Bob has been floating
about the couatry advertising the
Reno Gazette in every section of the
State. He has printed hundred
thousand stickers, about an inch on a
half so uare, on which are printed the
words; Subscribe for the Reno Ca
zette and get the news
No place was sacred from these
stickers. On one occasion he invaded |
the Episcopal Church in this city and |
stuck the adv all over the pews and |
oven in the prayer books. The rector |
OF the church was so hot that he con-
ferred with the vestry and wanted to
have the editor prosecuted for desecrss- |
ing The sanctuary.
One evening Fulton vas ca.lirg at
the house OF friend and the family
had rinmp little two year old boy of
which hey we're very proud
The boy wss playing about the room
when, ~ babies Dc, it ElcAed OF it,
''didiee: The tine that Fulton first
nosit3eu This VAS when the KID Nas
backing out crab fashion from under
chair, with most of its clothes turned
back over its head. The tempting OPP
portunity OF advertising the Gazette
appealed so strongly to the editor that
he grabbed a sticker from his pocket,
where he always had them handy, and
licking it quickly, pasted it on pink
and elevated anatomy Of the kid and
slipped quietly out OF the house 6gur-
ing that the family, struck by his orig
inal advertising methods, would at
once subscribe for the paper,
The fond mother came In soon after
and seeing that the child needed atten-
ton proceeded to adjust the dedcien.
cies of It's toilet.
Suddenly her watchful eye fell upon
the advertising display Of Mr.. Fulton
and thinking. In the dim twilight, that
it was some dreadful wound or injury
set up heart rending scream and
tainted dead away.
The husband hearing the outcry
hurried to the spot and seeing his wife
unconscious upon the floor 80 soor
after Fulton had hurried away val
haunted with conflicting emotions.
He restored his wife to consciousness
and asked who had just left the door
as he wanted to be sure before killing
him.
She pointed to the poster on th'
child's er-person and . light being
brought the obnoxious language Of tn
Gazette advertisement stared them il
the face.
In his haste the editor had pastet
the sticker on upside down and the kit
had to be stood ON his head before tn
inscription could be decyphered. Tn
idea OF any newspaper making bill
board OF the household pet was NOR
than the Infatuated parents could stan,
and the father went down town kitinR
and finding Mr.. Fulton challenged hin
to mortal combat.
"My dear sir'' said Robert in hi
blandest tones after the father ha
finished his spell this is all a mil
: take"
;; "Ain't you the publisher of the CT
zette:" queried the man shaking b
fist in Fulton's face.
eyes indeed, but if the state of .
;. fairs is as you say 1 must have droI
). ped one OF my advertising stickers Q
the floor. glue side up and the chill
must have sat down upon It. l am gu
prised that this did not occur 30 you {
;, Mrs. --.''
Il This handy counter on the part {
!. the editor Modified the parent sui
GENTLY as to cause him to recall b
hasty language and ask tho editor in,
the nearest saloon to have drink.
% Mr. Fulton was asked to dim,
% there the next day and during tt
r meal was particularly attentive to tt
little church at his side in it's his
p chair, and when the little rascal took
1t spoon and daubed raspberry jam q
n over the editors new clot hes,
e smiled at the ba Dies FRANKS and sa
'e halt the fun OF being with children "
D. to have them smear jam over a man