The Paducah sun. [volume] (Paducah, Ky.) 1898-1906, 1901-12-02
A LIBERAL PLAN.
HOw-a Popular Paducah Firm is
Giving Away Goods,
The Most Unique and Generous
Method Ever Adopted in
Paducah.
is PROVING A GREAT SUCCESS

been inaugurated TINS year Is the CIV
ing away, to the public, absolutely froe
of charge, s25O worth Of furniture by
the Rhodes-Burford company of South
Third street. There is no drawing or
ANYTHING OF the kind. usually char
ac.eristio Of such affairs. Envelopes
are simply distributed throughout the
CITY containing cards with a number
on them, and the recipient has only
20 20 TO the establishment, look
around, and If a number corresponding
to that on the card he holds, is on any
piece of furniture, the furniture is his,
and will be delivered without it cost
ing him a cent.
The plan. which is entirely new, is
very simple. There are four thousand
of the numbered cards, which were
sealed in envelopes and placed in a
trunk. The numbers range from TO
3, 800, and the cards were Nealed and
put away before the other numbers
were drawn.
The numbers that were to be placed
on the various articles in the store
were then drawn, about three from
each series of one hundred, and the
numbers thus drawn placed on ar
ticles ranging in value from fine
folding beds and similar pieces of
furniture to those Of smaller value.
The envelopes containing the other
numbers are meanwhile being dis
tributed throughout the city at the
rate of about two hundred day,
and it will be some little time before
they are all given out. No one knows
what numbers are in the envelopes,
or whether they are to draw a prize
or not, until be goes through and
looks over the stock.
The recipient of number takes
it to the cen, - IS big establishment,
and il he or IS iinds that il cor
responds TO one found on any piece
of furniture. the coupon is detached,
recorded, and when the numbers are
all in, the furniture or other article
is delivered. All who call with num-
bers are registered, and in this way it
can be accurately ascertained how
many have called, and how many
claimed articles awarded TO them.
There is no scheme whatever in it,
and absolutely no charge to anyone.
It is solely plan to have the public
call and inSpeot the elegant line of
goods carried. When person re-
,ceives number, he or she naturally
has TO look over the honse in order to
ascertain whether or not the number
is lucky ore. No one is asked TO
purchase anything. or solicited to look
at any line OF goods. They are all al
lowed the freedom Of the establish
ment. TO 20 whittier they please, with
out being annoyed by anyone. Should
they desire any information, all they
have to do is to call the attentive
clerks, and it will be promptly given.
In this way the public will inspect
the stock, and see what is carried by
tnis up-to.date firm
should.a person tear up or throw
away the number left at his home, he,
OF course, does not know whether it
was OF any value or net. 1t may have
drawn fine dresser. a comfortable
chair, or something equally desirable.
or IL a,lay have drawn nothing. The
only way to ascertain is TO call and 90
throagn tine establishment, and this is
what the firm desires done.
The ferniture given away is valued
at S25o, and ths company desires
Z every bit OF it clshned. There is not
a piecs OF 1t that SIS not well worth
going after and possessing. In thus
placing free in iuasy homes various
articles, IL is receiving an inspection
of It's goods that might not be ottained
in any other way.
The RhOdes-Bngford company y one
of tho largest and most liberal a2Ter-
tissrs in the state. ba5 in this instance
is giving away Ga tho people direct
$3.50 Alrasly ths results afs most
gratHrilg. Several hundred Of the
cards have been distF. 5ated, md the
store is thsongal every day from carly
morning untl it closes with those who
haye received them When they en-
t,rtley ars registered, and then are
y PRINTED TO 60 all over the building, |
and see everything When an article
is found with number corresponding
~ tho orU On card, q recoI1 is made, J