The Honolulu republican. [volume] (Honolulu, T.H.) 1900-1902, 1901-01-18
THE JEALOUS ADVERTISER.


old Tuesday and the announcement Of
the fact together with the evidences
OF prosperity OF the paper has aroused
the greeu-eyed monster in the poor
old Advertiser. OF course we have
known for some time that the old
sheet did not like The Republican and
considered il a stumbling block 70
the continued success Of the decrepit
and failing Organ. but still we hardly
expected # TO resort 10 deliberate I'M
truths to show how badly it felt the
effects OF tnis papers inroads into
what il formerly considered its ex-
elusive patronage. Even so far back
as the middle OF November the Adyer-
tiser determined after a conference Of
its owner. editor and city editor. that
If II was 10 keep pace with the fast
growing Republican it would have TO
make many Improvements. and ac-
cordinely arrangements We're at once
made for greatly strengthening its
staff by importations from San Fran
cisco. But even this has not had the
desired effect so it now resorts to
falsehood in an endeavor TO injure
the rival which is hurting II so badly.
As to the statement of the Adver.
tiser that The Republican is taking
advertising at any price and that
many trade announcements are car,
ried gratis. the Advertiser knew when
II was publishing this statement that
it was publishing a deliberate untruth
The Republican has never carried
trade announcements gratis nor has
ii cut rates or taken advertising IT
any price. Since the Advertiser talks
about taking advertising at any price,
let us relate an occurrence of this
month. Two weeks ago the new Saui
tary Steam Laundry asked Tna II pub
licau for its rates on an advertisement
To run for one week. The regular
card rate OF s24 was quoted for The
ad., the same as charged any and
all customers. Mr.. Lightfoot of the
Laundry Company came to The Re
publican Office the next day and ask.
ed II some mistake had not been made
in quoting him the price. In answer
he was told no: that the price quoted
was the regular card rate. and The
Republican made no deviations there
from He then said the Advertiser
had made him a rate of $3.50 for ex-
actly the same space in the Adver-
tiser that The Republican asked him
$1,000 for. and he did not think the
new paper ought TO charge more than
the old one. There have been other
instances of the Advertiser cutting
rates recently in its effort TO keep
business away from its fast growing
rival The Republican. This will ex-
plain who is cutting rates.
This paper has made yearly con-
tracts within the last sixty days with
many Of the leading merchants of this
city all Of which have been at card
rates. excepting some few calling for
special position. which have been at
an advance OF from ten TO twenty per
cent above card rates. Can the rapid.
ly decaying Advertiser say as much?
Even at the outset of It's career The
Republican never lost $1,000 month
nor even $500 n month. and before Il
was six months old the paper was
paving its way as the books will show.
We understand that broker in this
city did ask Judge Humphreys sew
eral days ago IL he would sell his
stock TO which the reply was yes. il
the parties desiring il were willing t.
pay the price. He then set a price ar
considerably above par which seemed
agreeable 10 the broker. We presume
Judge Humphreys stock in this paper.
the same as his stock in other enter.
prises. is for sale at any time provid-
ing the parties wanting it are willing
to pay what he considers it worth. q
Judging from appearances the poor
old Advertiser is beginning to feel
weak in the knees over the continued
prosperity OF The Republican.