The progressive farmer. [volume] (Winston, N.C.) 1886-1904, 1901-07-23
THE VALUE OF A PRINTED LETTER
HEAD,

printed stationery in any business
especially urging it's value upon our
farmer readers. Not only is itsater'
avoiding much trouble and annoy
ance, but the business man is much
more favorab1y impressed and gives
his attention much more promptly
to letters written upon such STA
tiOnery.
We are reminded Of this just now
by the following editorial in the last
issue of Hoard's Dairyman:
ga letter from the Dairymen's
Supply Co., of Philadelphia, Pa,
lies before us asking for the post
office of a subscriber of the Dairy
man who gives lis ~pOstOffice at Brad
ley, but omitted to give the name OF
the State. The Supply Co. say
farther
"EIt is annoying the number OF
people that write without signing
their names to postal cards, actually
sending orders, and making remit
tance without signing their names IN
some cases, and in other cases the
post marks are undecipherable on
the envelope and they have failed to
put such information on the letter.
''Hoard's Dairyman receives hun
dreds of dollars each year from just
such careless people. In such in,
stances, where the writer has failed
to give his name or p~OstOttice, or
State, we must hold the money for a
considerable time and await develop
ments. Maybe the party will write
again and maybe he will conclude
either that some p~OstOfice clerk has
stolen the money or we have been
dishonest and failed to account for
it. 1t is the same old trouble that
runs all through this business of
farming, d lack of the use of plain,
old-fashioned intelligence.
"These people have never taken the
pains to educate themselves into
business methods of doing business.
Now, one of the finest things for
every dairy farmer to do, Is to have
his name and pOstOttice printed in a
simple card, up in n corner OF the
paper he is 10 write on. Then have
the same card printed on the corner
of all the ENVELOPES he uses. 1t costs
bat II trife and it is an easy thing to
do 10 90 to the nearest printer and
order say, 200 envelopes and sheets
of paper, with Il card printed in the
following fashion
JOHN t. HARRISON,
Macon, Ga, 100
"Then it the card fails to reach it's
destination it is returned, or if money
is enclosed it is sure to be credited TO
the right party and properly ac-
counted for"
The Dairyman's advice is very
good, 50 far as it goes, but we should
like to add a word. In addition to
giving your name and address, state
your business and if you have a
speciality, name it. For instance,
here are headings used by a few
North Carolina farmers who have
written US this year, fictitious names
being substituted for real ones:
w. L. KERNER,
F0rUlPy ami
ASHORE, n. C,.......19O.
S A. LONG, FARMER,
Seed Wheat and Corn a Specially,
Mooresboro, N. c., 1870.
j. w. JONES, FARMER,
Breeder Of Guernsey cattle and
ByOwH Leghorn Chickens,
GDldsb0ro, N. 1870.
But the following we like best o.
all because the owner has named his
farm, an entirely praisewor5hy plan,
costing nothing and Offering many
advantages :
QUAKER HILL FARM,
H, NJ. Cole,
j. s. Cole.
Graham, N. C,,.........19O.
In the long run, business methods
always pay. Try the printed letter
head.
IN THIS NUMBER-sOME RANDOM COM.
MENT.
Mr.. VIM. A. Barbrey, one of our
most valued writer's on farming suh-
jects, re-appears this week. Our
Washington correspondent, among