davidaulloa/AmericanStories huggingface dataset:
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11

cargo of coal from Newcastle, N. S.
W.. for Kahului.
There We're several almost unexpect-
ed arrivals, two at rates of 80 guineas,
the Oriente 112 days from Newcastle,
n. S. W., for Valparaiso, and the Bea-
con Rock So days from Port Prize to
Wellington, N. 2. The Jeanne dare
arrived at Antwerp, 1877 days from
Port Pirie after SO guineas had been
paid, and the Gulbis, SO days from Mo-
bile, was also at so guineas. The
steamer Fazilka, disabled in the In
dian Ocean, was up to go guineas be-
fore she was towed in, and the steamer
Roma, from Algiers to Trieste, reached
10 guineas on a reported disaster. OF
the arrivals after go guineas had been
paid, there were ships, the Cymric,
Dominion, Thistlebank, Gwythern Cas-
tie, Nairnshire and Albatross. OF the
arrivals of American vessels at high
rates there were the Alexander Nc
Neill 1S1 days from Port Townsend to
Port Prize, on which So guineas had
been paid, and the May Flint, 107 days
from Hongkong to Tacoma, at so
guineas.
Shipping Notes.
At o'clock this morning the steam
er Mauna Loa, Captain Simerson, sails
for Lahina, Kona and Kau.
Rio de Janeiro will, in all probability,
arrive here from the Orient. She will
take a mail to the Coast tomorrow.
The Mariposa sails for the Coast at
10 o'clock tomorrow morning.
The Warrimoo is due to arrive from
the Colonies tomorrow.
Schooner Muriel is discharging coal
at the Inter- Island wharf.
The British Admiralty Court on jan
uary Is awarded the sum OF 1850
($36, 450) to the owners of the British
steamer Cluden for saving the Red
Star liner Friesland last November.
The large dredging steamer Thomas,
which was built for the work of the
new East Channel, at the entrance to
port of New York, completed extern
sive repairs at the Erie Basin, and
was ready to begin her work on jan
! uary 10.
The twin screw dredging steamer
| Sabine, recently built by the Townsend
& Downey Shipbuilding and Repair
| Company at Shooters Island, N. Y,
| for the United States Government
was given series of trials, both fol
speed and dredging, recently, in which
she was highly successful. She will be
! employed at Sabine Pass.
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11

Native Hats, Mats, Fans, Gala
bashes Leis, Shells and Coral in
greatest variety at the Island Cigar
and Curiosity Shop, 116 Hotel street. =
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11
WILDER,S STEAMSHIP col,

AGENTS FOR.
JOHN A. ROEBLING'S SONS
& CO.
Galvanized wire hosting rope.
chute landing cables and
steam plough cables.
TUBES CORDAGE COMPANY,
HARTMANN'S RATJEN'S
Paint for iron ships.
WOOLSEY'S AND TARR
AND WONSON'S copper
paint for wooden vessels.
BOSTON & LOCKPORT
BLOCK CO. pulley blocks.
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11


i Islands
known where he goes
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11

ROMPTLY at 10 o'clock tomorrow
Id morning the Oceanic steamship
Mariposa, Captain Rennie, will
- fn, EN1,nn niSnn with
The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1901-02-11

where she is discharging her large
general cargo. She will take on a
large quantity of sugar at this port
and then go to Hilo to complete load
ing, after which she will sail for New
York, where she expects TO arrive
some time in May.
In about two months the steamship
Hawaiian, another of the great
freighters of the American Hawaiian
line, will arrive here. AS before noted,
she has sailed from New York for San
Francisco.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
GEO. O. GAYLORD

the N c. having
a
We
bottom
is
We the small Trunk as 9Sc
at
Will sell you Hammock
al 4Seach.
All white
etails for $780,
lar set or
der mall. everything Goods
In the
we
elvet
the
to Coco Rack ngon C
THE BIG RACKET
cEOO q propre
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
DEATH QUICKLY
FOLLOWS DISEASED KIDNEYS
A Positive Specific Cure--Free Advice
About the Kidneys.

There is no disease SO insidious as Kid
ney trouble. 1t steals on one unawares
Death soon follows from diseased kid
neys unless cure is made by taking the
old, reliable Stuart's Gin and Buchu. The
following symptoms indicate the approach
of Brights Disease or Diabetes and Kid
ney Trouble: Puffy or dark circles under
the eye; sallow, yellow complexion; dull,
heavy headaches; dizzy, tired feeling;
faint spells; pain or dull ache In the
bach: urine cloudy, milk-li like or stringy,
dark in color or offensive; painful, scald-
ing sensation in passing urine obliged
to so often during the day or night.
There is a cure in Stuarts Gin and
Buchu. 1t is the one remedy you can
rely on. 1t will correct all these symp-
toms and permanently cure even Bright s
Disease after all other treatments fail.
Stuart's Gin and Buchu will neutralize
the urine and cause it to flow in per-
fectly natural manner. igh-grade
kidney cure. The most perfect made.
Stuart's Gin and Buchu thoroughly tested
for the past twenty years. 1t gives life,
power and vigor to the kidneys, thus
making the blood red and nourishing. Try
this grand old remedy. Druggists, or by
express, prepaid, 81. Describe trouble
and free advice about kidneys given.
Stuart Drug Co., "a Wall St., Atlanta. Ga.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
TWO DAYS EXCURSION.

To Richmond, Va, from Raleigh and
Henderson, Friday. July 18th, 1901,
via S. A. l.. Ry.-Round trip fare
$2.50-To Old Point, $3.50.
Train will leave Raleigh at $3.50 a.
m, July 10Th, stopping at all regular
stations between Raleigh and Ridge
way Returning, leave Richmond, Sat-
urday, July 10th, at 700 p, m. Go and
see the historical capital city of the
South. You will find this train first
class in every respect. Tickets at s.
A. L. ticket office and on the train.
"See large posters and dodgers for
further information.
CAPT. J. X. NICHE,
13-5t, ! Of RichmQnd. Manager.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

women strong and sick women we'll.
For two years had been sufferer from
chronic diseases and female weakness" writes
MIS-. Allen A. Bobson, of II7s Rodman Street.
Philadelphia, Pa. NJ had two different DOCTORS
and they gave me medicine which only relieved
me for time. My niece advised me to
take DR.. Pierce's Favorite Prescription I con-
Guided that to open a correspondence with you
tor your advice. would be safest SO I did, and
have been highly benefited. / find that after
taking six bottles of Favorite Prescription, and
i've OF Golden Medical Discovery and follow
Ing your advice III regard to local treatment,
am now strong woman. Accept my sincere
thanks for the interest manifested in my case
and the happy results obtained.n
Sick women are invited to consult DR..
Pierce by letter free. Correspondence pri-
vate. Address DR.. r. ". Pierce, Buffalo, Ny.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

FOR SALE.-ONE Q BY IL TWENTY
five horse power, Center Crank Erie
Engine, used two years, in absolute
ly perfect condition. Can be seen
now running at our mill. Reason for
selling: 1t is not large enough for
our purposes; also Feed Water
Heater in perfect condition. Posses
sion given August 18TH Address or
apply to The Raleigh Hosiery Co,
Raleigh, N. c. 16-6t
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

WANTED. - TRUSTWORTHY PER
sons In each State to manage business
OF wealthy corporation. Salary SIS
cash each Wednesday direct from
headquarters. Expense money adj
vanced. Manager, 325 Caxton Build
ing, Chicago. 7-13-St.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
One Cent a Word.

NO ADVERTISEMENTS TAKEN FOR
LESS THAN rs CENTS AN INSERTION.
CASH MUST ACCOMPANY ORDER. SpE-
CIAL DISCOUNTS ON LONG CON-
TRACTS.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

WANTED.-AT ONCE, A COMPE-
tent Stenographer and typewriter. A
permanent position to the right party.
Address. The Goldsboro Buggy Co.
Goldsboro, N. G. 17-4t
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

WANTED.-A COMPETENT AND
reliable Drug Clerk: need not be a
registered pharmacist. State salary
and give reference Apply to w. A.
and j. w. Blount, Washington, N. C.
lat.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

Clerk, one with experience preferred.
4 Address, giving reference and salary
expected. Standard Pharmacy, Eliza
beth City, N. G.. 1613t.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

WANTED.-LAWS PRIOR TO 1860 AND
anything Historical. Also Baptist Min
utes and history of assncis lions prior
{ to 1876 Correspond with Kinston Coin
and Book Exchange, Kinston, N. C..
7-14-1mo.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

married school
mate. Marriage
changes a won-
an. The drains
and pains which
are so often the
$ e q u e nee of
marriage 70 b
her of all vital
ity. Give her
back her former
strength a n d
S h IL be as
cjolly" a wife
as she was a
maid. Doctor
Pierce's Favor
lite Prescription
gives back the
lost strength by
re establishing
the health Of
the d ellie ate
wonanly or
gans. 1t dries
the drains and
stops the pains.
It cures ulcera-
ton, inAannla-
ton and female
weakness. It
~, a los u,oolx
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
Military Attache of Japan.

Washington, July 16.-Lieut. Colonel
Wantanabe, the first representative of
the Japanese army to be accredited to
Washington as Military Attache, today
reported to the Japanese Legation.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

LOST.-A SMALL BLACK POCKET
book. lining torn, containing $500 or
$4,000 in money and small valise
key. Finder will be literally reward
ed by returning to this office.
17-3t.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
NOTICE FOR BIDS.

Bids will be received for the erec-
ton of dormitory sc by 100 feet at the
Soldiers Home. Plans and specifications
can be seen at A. B. Stronachs office
on and after Monday, July 22nd. The
right is reserved to reject any and all
bids. A. B. STRONACH,
Chairman Executive Committee.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
WHILE THERE is LIFE THERE i
HOPE

HOPE.
/ was afflicted with cattarrh; could pel-
Their taste nor smell and could hear but
little. Ely's Cream Balm cured lit.-Mar-
Gus G. Shaut, Railway, N. J.
THE Balm reached me safely and the
effect is surprising. My son says the first
application gave decided relief. Respect
fully, Mrs. Franklin Freeman, Dover,
y. H.
The Balm does not irritate or cause
sneezing Sold by druggists at so cts. or
mailed by Ely Brothers, 80 Warren ST.,
New York.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

OUR NEW r. K SENT FREE, SEAL
ed, fully illustrated, trans of all con-
tons OF Men. tells how to attain
Perfect Manhood should be in the
hands of every male adult. Address Erie
Medical Co., Book Dept" Buffalo,
N. Y.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

ED.-COMPETENT PRINTER
of nineteen years experience wants
position on daily or weekly Address
F., Lock Rox 1877. Carthage, N. C.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

WANTED.-TO RENT OR LEASE
two to four horse farm with good
residence. Address practical Far
mer," Wake Forest. N. c.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

SOUTHERN HEADQUARTERS FOR
novelties and tricks. Our motto, Zine
goods and low prices. Catalogue for
stamp. Address c.. Holland & Co.,
North Wilkesboro, n c.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

ANNUAL HALF PRICE SALE, FOT
cash. of Stamped Linens. e. Karrer
Ill Fayetteville street.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

DO YOU WRITE ADS? SEND ADDRESS
today for invaluable information free.
Harper Syndicate, Columbus, Ohio.
7-9-t
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
The JOIIQ Girl

Often Changes to the iaded woman. II
cent see what's come over Mary: she
used 70 be such jolly girl,D was the
remark OF q young woman visiting a
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

Stanley for Raleigh and Martin for
Charlotte are the slab artists this after
noon.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
ADMINISTRATORS NOTICE.

Having qualified as administrators d. b.
n c. t. a. of AlonLo r. Mial. late of
Wake county, all persons having claims
against said decedent are hereby notified
to exhibit the same to me at my resi-.
dence in Marks Greek township. Wake
county, on or before July LIST. 1902.
WILLARD MIAL.
Admir-, d. b. n. c. t. a. of a. r. Mail
a w-hw.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
1888. 1901.
Greensboro Female College,

GREENSBORO, N. C.
Literary and Business Courses. Schools
of Music. Art and Elocuton Literary
Course and all Living Expenses 5000 per
year. Fall Session begins September 18th,
1901. Catalogue on Application
DRIED PEACOCK, President.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18
Telegraph Briefs.

On the arrival of Governor Allen, of
Porto Rico, in this country proclamation
will be framed to give effect to the free
trade resolution of the Porto Rican Leg
islature.
The National Convention of the Glass
Bottle Blowers at Detroit yesterday,
adopted a resolution calling on all mem
bers to support an anti-injunction bill in
Congress.
The ministers of Denver, Col, are con-
sidering the organization of a vigilance
committee with view to uplifting the
community and enforcing law and order.
The plan for the organization was pre-
pared by judge on the bench
To maintain the political balance of the
American representation of the Hague
arbitration commission, the President
regards it as essential to appoint a rep
the death of ex-President Harrison. The
indications are that the choice will fall
upon some distinguished member of the
State judiciary.
Heavy rarins have fallen in various
parts of Kansas and Indian Territory.
terday by members of the Iron Moul-
ders Union, eighht firms signing the
agreement.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

from finding it out.
Some women can't understand how Eve
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

| EDGEWORTH BOARDING AND DAY
SCHOOL
| For Girls. Re-opens September 26th, 39th
wear
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

Heavy rarins have fallen in various
parts of Kansas and Indian Territory.
The news & observer. [volume] (Raleigh, N.C.) 1894-current, 1901-07-18

GEO. o. GAYLORD, Proprietor
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31

value of Peruna. l have used 1t for years
and have found 1t to be most excellent
family remedy. For colds, catarrh
and similar ills, 1t is unsurpassed."--
HARRY NJ. STEVENS.
John L. Burnett, Member Of Congress,
Seventh Alabama District, writes:
~ take pleasure in testifying to the
merits Of your Peruna. At the solicita-
ton Of friend my wife used it, and 1t
improved her condition generally. 1t is
q remarkable remedy. can cheerfully
recommend Peruna as o good, substan-
tial tonic, and very good catarrh rem
edy."
Peruna cures catarrh wherever To-
Gated. Peruna is not q guess nor an
experimental is an absolute scientific
certainty. Peruna has no substitutes
no rivals. Insist upon having Peruna.
II you do not derive prompt and salts
factory results from the use Of Peruna,
write at once to DR.. Hartman, giving o
full statement of your case and he will
be pleased to give you his valuable ad-
vice free.
Address DR.. Hartman, President of The
Hartman Sanitarium, Columbus, o.
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31
PRINCIPLES OF ADVERTISING.

Judging from the way in which great many
that the advertiser was trying to tell every
person about everything in the store at ore
time. Frequently we see ads and often in
papers of pretty fair circulations where
John Smith is represented as Dealer in Dry
Goods, Notions, Groceries, Hardware, Glassware,
Queensware, Tinware, Clothing, Underwear,
etc. etc.
If your school teacher could take shovel and
scoop the contents of all his books into the heads
OF your children, you would need him only for
one day and very short one at that You
send your children to school, to Academy, to
College, to Summaries and then they feel as
though they should take postgraduate course
because they see so much more to learn. Day
after day for 10 years, for Is years, yea for 20
and more years, your children are subjecting
their minds to the one great purpose of MASTER
ing the contents of their books in order to
strengthen their mental powers. Now, if this
could be done in a day, week, month or
year, why do you send them so long? 1t takes
time for them to master these problems.
if you WIsn the"t t,ror have in your store, and
each them. You must teach them little bv
little just as the school teacher does. You are
even at disadvantage to the teacher becaus
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31

NEXT Tuesday is election day. 1t IS the
duty of every loyal republican to go to the
polls and vote the full republican ticket.
Judge Mcclure has shown himself fair and
just even to his political enemies. In doing this
he simply did his duty as an impartia! Judge
He is entitled to the honest and faithful support
of Republicans and Democrats
A newspaper editor must be careful what he
says IN these days of political warfare. Andrew
A. Lesser has brought suit for libel against
Senator Focht editor of the Saturday News.
The charge is that Focht called Leiser liar
and scoundrel.
1t is said by those who received copy that
the Selinsgrove Times was Democratic last
week. As none was received at this office, we
are compelled to take the word of others on this
subject.
1t becomes the duty of all good loyal repub-
licans to submint to the will of the majority
The majority of republicans nominated Judge
Mcclure, both in Union and Snyder Countie s,
last spring and the maorities were 81 over
wneiniing Oa' Az. .,~ ;ss ~s.sii ~, ..... ...v
every vote should be placed in the Republican
circle.
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31
Ladies' Coats

Our prices moderate that really believe equal ISM
be found elsewhere for goods equal merit and think that
WI say SO too when see them stylish lot of Jackets from
$3.50 up to $780, Three quarter lengths CASTOR TAM Oxford OK
blood and black Perfect fitting finely tailored with air of style
tamped on every garment From $1,000 up to $1,000.
Ladies' Coat Suits
lisa real pleasure to lady trm finely tailored suit No
well dressed woman can afford to do without this kind It's
economical it fits in anywhere it's the thing buy Have YOU seen
good materials. o. ~ ' ~
Lace Curtains and Portieres
Don't you need some lace curtans We keep large line from 4c
S25 pair home needs the the final touch that M
gve Are you ready for pair poeres They cost so little
and add SO m" to the home beauty We them as low as
and as high as $500 pair Come and them We open new
line TINS weak You'll DO well to look before purchasing for
Will not only be thoroughly pleased but will also save quite
bit Of money your purchase 1'''e .
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31
THE BEE HIVE
Silk and Flannel Waists

Are the principal attractions of store at present Pone arc
getting tor the cold weather Our stock of these indispensable
mes well nigh lmless Everything that and here
and what moe here prices that found elsewhere We
sarte out to give description but there STYLES that
we found an impossible task Suffice that the silk waists are
bewldengy beautiful with hemsng coldng uckng in lovely
and black. o'' F'' ~ ~
The prices are S2.9S, $3.50, $780, $3.50 up to $3.50
lhe FLANNEL Waists Some plated tucked Others have
strap trimming or velvet ribbon buckles while others
pend on the quality OF the flannel alone for their fine SIM
picly itself Colorne pink, light blue cardinal green rose rova
white and black Scale prices $780, s25 $780, s75 up $3.50
"A good line OF iaunelete waists for SOC.
Dress and Walking Skirts
Medium and dark Oxford Skirts $780, Black melrose and cheviot
skirts full flare or Aounce $2.75.
Medium and dark Oxford Skirts full flare corded Aonce AZ OO
Grey omepun skirts full flare ounce trimmed bands of grey silk
graceful shape $3.50 Che pebble hevo moair and broad
CLOTH made the newest effects tucked corded strapped stitched
Words cannot the style these garments
ake the finest material and gracefully fashioned it counts for
best skirts are $780, $780, $780, $780, $500 and $1,000
Black Silk Skirts
In Iaeta China and Pau very silk skirt circular
ounce trimmed with several of quiled
silk skirt full are applique of net rufe silk $500 Beautiful
de sole skirt, flare lounce stylishly trimmed, S6.OO
Children's Coats
Reefers Three Quarters and Automobiles Refer blue grey
mixed CLOTH stylish collar trimmed with bands of blue cloth $500
eeter OF cardinal CLOTH collar
Three Quarter Coat of fine sa trimmings of stitched
castor c 800 Three Quarter Coat of fine royal blue
new large circular collar cuffs and collar rimne with bands of blue
veve white metae polka dots velvet skingy handsome coat
$1,000 '
soatace and brown braid 5000 Cardinal Beaver AUTOMOBILE small
chi collar aud cuffs trimmed with bands black velvet 81 so
Blue Cames Hair Automobile Russian back belt collar
and belt pipel with blue velvet $1,000
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31

A priest the other day, who was
examining confirmation class in the
south of Ireland, asked the question:
"What is the sacrament Of matri-
mony?" s- .-c
A little girl at the top of the class
answered: "Plaze, your reverence,
tits state into which sowls enter to
prepare them for another and q bet
ter world"
"Put her down." says the curate;
put her down to the tut Of the
class"
Lave her Alone" said the priest,
"for anythin' you or l know to the
contrary, she may be PARTLY right"
st. Louis Republic.
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31

why do you want so much space
TOR your account of that fire?" asked
the city editor. "Was there anything
unusual about 1t?
Unusual" gasped the reporter.
There was something that was never
heard of before! The families inside
the building had plenty of time to
put on their clothes, gather up their
valuables and get outside before the
roof fell in!"-Chicago Tribune.
The Middleburgh post. [volume] (Middleburgh, Snyder Co., Pa.) 1883-1916, 1901-10-31

who proposes to escape the action Of that mental
law, by evading it, must suffer the penalty.
The man who can most successfully write his
ads SO that he carries with him the sympathy
and the goodwill of his readers, has removed
the worst obstacles from his way. More than
half of his success is won.
You may take yourself for an example. You
we're not moved to buy the first time you saw
my ad, nor did you give me an order the first
time wrote you letter. Perhaps the second
did not do the work, nor the third, nor the
eighth ninth, but the tenth or eleventh time it
was before you yielded 10 my persuasion. fit
took SO long To pursuade you, is it not reason
able to suppose that it will take just as long to
pursuade the people to whom you want to sell?
That is why continuous advertising pays better
than the spasmodic kind. Shape your ads and
your tollow-up matter so that each and every
one will dove-tail with the other The entire
effort will then move as solid phalanx toward
the goal you wish to reach. Your advertise
ments will then be like powerful army,
moving on the field of battle, the public, like
the enemies of war, willing by surrendering as
prisoners to the allurements of your advertising
campaign. But you say that is visionary. So
it is, for you, as long as you do not accomplish
it, but it has beeh done by the greatest enter
prises of this country.