The Washburn leader. [volume] (Washburn, McLean County, N.D.) 1890-1986, 1901-07-20
FARM AND GARDEN.
MATTERS or INTEREST 70
3. ACKNOWLEDGEMENTS

new 20 ssll FrufA.

q #sSfssgs%sfsg 0OW - 00vx EE0E4p .t5tt-N.tA 81.
+ N. KelloEg, the wsll-known fruit
grower OF Michigan, writing in hi an
nual catalogue on the way to sell fruit,
says:
Never give the market . thought I'M
81 the berries are ready but spend
your time growing such Z grade Of
fruit that customers will wait for your
coming You WILL not have to run
around to drum up trade
II your fruit Is right you will not
have ahy$troubleSi IN arranging with, the
leading dealer to handle ali you. have.
Get . neat circular letter printed de-
scribing your berries and have one left
with every family who is q customer
,ofyour dealer, telling them where they
can be- had. Have notices put in the
papers to the same effect. Pack your
Fruit honestly In a nice, clean box and
don't forget to put some big berries in
the bottom. The people will find them
and give you q good deal Of credit. IL
you ship to q distant city secure q re-
/. liable dealer In the same way and have
. neat stencil or label which shall act
~ q trademark, so that people will be-
come accustomed to It and insist on
having your brand. You will have no
occasion to make consignments to q
commission house but will be put to
your wits end to get enough fruit to
supply regular customers.
II you are 20 fortunate as 70. hay6
common fruit, do AZ the other felpW
does: sell It for what It will ring
but never put your name IN 1t q that
people shall find out that y came
from your establishment. A good,
reputation 10 . splendid stocrin trade.
II gives you the advantage ~ the 2
ket and causes people tospass by the
other growers and n,tronize you.
Have ! neat letter heal and bill head
to use when you. haze occasion to
write to q customeror present q bill.
Take pride in yop business and do
business in q, bpsiness-like way. I
have made mos money selling direct
30 private famdies. I never failed to
secure for clstomers nearly every
family on al the principal streets.
Other groyers would tag around after
me and tSer my customers their ber-
ries To- two or three cents less per
quartlbut I paid no attentionrto them.
Always insist on a fair price and
bek 1t up. by q comparison Of values
I'D you will have no trouble IN get
ting and holding customers. Be drm
and courteous under all circum-
stances; don't get angry IL they do
quit you, but express your regrets and
leave them in q mood In which they
can come back without prejudice. It
costs nothing and It is pleasant to,
be known as . gentleman with whom
AFerybody likes to deal. Don't cut
prices but look up new customers IL
you have q surplus OF fruit. Don't
peddle Unfortunately from house to
house but have regular customers
whom you supply daily.
Insist on q good price for fancy
fruit and you will always get It You
viii rarely or never lose q customer.
but you will keep on getting more
patronage 10 the quality o6syour fruit
becomes known. Nine-tenths Of the
people viii buy the best fruit they can
get, and q reasonably high price cuts
no figure II they q only know where
to getsa regular supply. Any grocery
maj will tell you he always sells his
fancy fruit first and tho low grades
last. The wordsgoes from one family
10 another and to their friends In dis
tant towns, where families will club
together and have several bushels.
shipped daily BY express and divide
them among, themselves have al
ways had large trade Of this kind.
When. selling one kind Of fruit en-
gage the next coming on, 90 as to have
everything sold I'm advance. You will
soon lind all your time occupied In
selling fruit~and directing work, and
you can hire the drudgery done by
people Of less enterprise. Pay your
men good wages. 30 they will prize
their places, but let them understand
that everything depends on hr~st-class.
careful work. When they zee the
drones being weeded out they will
take the. hint; and don't forget the
worst u1e you can makesof . man II
% quarrel with him*and call him hard
Names. Just ray to him kindly that
lii services are no longer neededsaands
Let him 90. "A neat personal appear
ance is.a goodsstock IN trade. Wear
: rood business suit and keep your
shoes blackeds and - insccndttion 70
approach MSalthy family and make.
Eoods Impression, and never sonerSa.
cnStoner bssTiS1 IN ID old dirty boz.
KDep your wagon ~ neat and attrac-s