The Indianapolis journal. [volume] (Indianapolis [Ind.]) 1867-1904, 1901-07-21
MEN MADE BEAUTIFUL.
They Have Their Wrinkles smoothed
Out and Their Noses Made Straight.

Out and Their Noses Made Straight.
Philadelphia Record.
II is we'll known that new science has
been born in the past few years, a science
with the ugly and unscientifc name of
beauty building; but il is not we'll known
that more men than women go in for this
science devoting many days and dollars
to the process of having themselves made
beautiful.
And what is done to them in the process?
Oh a hundred things. Their wrinkles, for
instance, are removed: their crooked, ugly
noses are made straight; their hollow
chests are developed; their thin hair is
strengthened; they are manicured and ped
toured; their warts and moles are de-
stroyed; their sunken cheeks are made
round and plump again; their muddy COM
plexions are made clear and pink
How are these things done, and what is
the cost? a tour of some of the beauty
building plants, plus an interview or two
with some of the main beauty builders.
gives the answer
You go into an Observation-Disclosures
suite of offices in a fashionable neighbor-
hood, and a young lady rises from desk
TO meet you. This young lady is the man.
ager OF the beauty building establishment,
and she will show you through ii, and she
will answer any question that you may
U6Slre 10 put
do many men come here to be-an-to
be beautiied?' The interviewer begins in
that manner.
More men than women" the young lady
They are men of what class-of the
wealthy class?'
Yes usually"
And are they married men. staid mar
"Oh, we don't ask them that" The young
lady laughs and resumes: only few are
married"
How can you tell, without asking,
whether they are married or not? surely
not Dy their appearance
No; by the way they talk Married men
don't you know? They have a different
way of talking from single men.
oh! And how, usually, do these men
desire to be improved
I'm many ways, but usually they wish 10
have the lines and wrinkles taken out OF
their faces and to have their noses shaped.
And those operations are diifcult aho
expensve?"
costs $50. That is a simple operation one
is going on now. Would you like TO see II
Very much. "
The young lady enters the operating room
She consults the surgeon. The surgeon
consults the patient. There is, IL seems
no objection to the operation being VIII
messed. 49,
The patient is a man of forty, well built,
| in a suit of fannels. On a hook hang
| his Panama hat and his walking STICK
| He is seated in the operating chair. when
looks pale and unhappy, while the operator
is removing the transverse lines in his fore
head that have come from too frequent ele-
walton of the eyebrows.
You see" says the operator. 1.-The skin
Of the forehead has become loose II II
were drawn tight very tight, these wrinkles
could not be here. could they? Well, then
| I'll tighten up the skin.
And with a razor the operator shaves
bare a portion of the scalp, making white.
transverse channel about five inches long
and a half-inch wide, a little above the
hairs line of demarkatiop with the fore
head. The patient says owl and his feet
kick the foot rest
All about the region of the white, bare
channel the operator injects local anaes-
| thetic Then he makes a cut with gleam-
| ing knife across the channel and draws
up tight the skin of the forehead. At this
Tightening the forehead's lines disappear,
the brow becomes quite smooth; at the
place of the incison there is a half-inch
margin of superf1uous skin. The operator
sews the edges of the cut together and
bandages the trif1ing wound, which will in
few days be well.
Sometimes" says the young lady man
ager, massage will remove Wrinkles and
lines. if they are not too deep. Their re-
mcval by massage takes longer but it is
more pleasant. This is the way to our mass
age rooms.
In the massage room one man is hav-
| ing the crows feet taken from the outer
corners of his eyes. Another is having re-
moved the two lines that run from the
side of either nostril to the outer corners
I
hair massaged electrically, and holds an
eectrOde in his hand. while the masseuse
runs over his scalp small round sponge.
slightly charged. I'VE don't bring back
hair to a bald head says the young lady.
| I'VE only stop hair from falling out
And here. because his eyebrows join. a
man is having the SuperhuouS hairs
| moved with an electric needle, and there
! another man is having a mole on the
bridge of his nose destroyed in the same
manner. Some women. the young lady says.
are also being massaged-on the face and
neck-tO remove the lines and on the arms
and throat to make the contours round and
| full. And very pretty blonde girl is hav
! ing a half-dozen freckles taken from her
| nose, while an actress of some repute is
! undergoing the delicate operation that
/ causes. when one smiles a dimple TO ap-
| pear where before there was no dimple
! Far more men than women, though. are
! being treated.
The young lady explains the operation
! that makes an ugly nose shapely, and she
| shows a volume of before and after photo
! graphs of persons whose hideous noses
were transformed to things of beauty. 1t
| appears from these photographs that
| beauty builders can do what they claim
! TO do. On that account the operators make
| a great deal of money. The surgeons for
| instance. will make from $50 to SIS a week
and the masseurs anG masseuses from $50
! 10 $40. As t. the prOrrietors themselves
! they have. usually, branch offices in four
! or five cities. and ii takes a half-doZen
/ stenographers and clerks to make out their
| bills. Hence they, too, must make a great
] deal of money