The colored American., 1900-07-07
a WORD WITH AND ABOUT THE BOSTON CHEM
ICAL COMPANY.

amSFtchU TO l1dU uOWu It's eutiO1 iSai
columns With references TO articles de
scribad in our advertising department
preferrink to let the claims OF THEN
proprietors speak for themselves; but
we feel that the high standing and
unim peachable character Of the Boston
Chemical company justifies slight
departure from what has become 30 us
an establis he'd rule.
This Is mammoth business inessu
ton. located cat Richmond, Va, ane
handles large line of toilet specislties !,
Including many Of special adaptability
to the needs of the Afro American race.
Tue managers thus testify their appre-
citation of the fact that our people must
spend millions OF dollars annually fol
commodities, prOmotive of health hap
plness, and good looks, and hence are
in the market offering rs a Ieturn fol
their cash honest goods, full measure.
snd courteous trestmeet.
The Boston Chemical Company has
adopted policy that could be imIfated
to immense advantage by all the great
manufacturing concerns of the coup-
try particularly SO by those who handle
toilet articles and b usehold necessities,
for ale people who love neatnes-
of person and COM fort at home as dear
ly SIS any race on earth. This far
sighted and broad gauged corpora 10 Q
adVer;ises literally ia cOlored Journals,
and pays it, bills with regularity that
sheds dazzling ray of cheerful Ijgh,
piercing lhe dense gloom that hangs
about the delinquent subscription list
sad roster OF ephemeral business noun
tebaDks who have fooled the PEE pie for
a season and gone tOthat bourne from
which no fraud scheme ever returns
leaving us TO mourn with ehe reet. The
Boston Chemical Company We are hap
DIV 10 saw does bu siDess upon business
principles. keeps ifs word and insists
that each shsll deal IS squarely with it
which Is clearly writer in the prov
iUcas OF right we hone that the
masses of the race Viil endorse the tru.
ism that lone good turn des erVes an
other" and honor the wort hy gentle
meu by placing a handsome order in
iheir hands whenever anyt hing in their
line ia desired. We should give our
best esr tn those vino have The wisdom
and cOniden "a appeal 60 us through
our own medium, and the col fidence
toinvest heir money il OuE inteIligepce
and senee of duty
In a private letter to The ColoYed
Ameri aau-ard We betrsy nOconfideuce
10 speaking of 50 i'm p0rtsnt q matter -
he Comp any referred n 0nIovhat Oh
jGC,ed accents 70 the failure OF seversl
of our journals 10 understand the sscred
ness OF business obligation. vet having
a high slibuta to those who lived faith
fully M to their contracts and who
deemed it woF'h VIII lie to make quick
and satisfactory res pOpsee to business
communications.
The Manager Of the BOstO Chemical
Company sends some of us timely end
pertinent lecture when he saYs:
1--WE have. by actual count. eleven
col0red papers which have our money
and our e}ecirotypea and Y ont puh
Iish the advertisement or wont answer
our letters Such unbusiness like peonle
We do not kno how to handle. How
IS II We never have any sqnabnles with
You? Bto4uss you do what YOU agree
TO dn If these other papers would do
50 We would have no trouble IF all
fditoTS rad The bTaIns and ges up oi
l. Cooper it would be abont
the best thing that every happened for
the NEGRO race -
Further remarks are unnecessary. of
course = appreciate the prfttv com