Evening star., 1900-06-30

people and business OF Washington But
the Washington Of today is something moro
than political center. with all Its inter
estS merged in national politics.
There is a mission here for a paper de-
voted largely TO the encouragement of the
hopeful, new business career entered upon
by the District cities The Star by its re-
sources, its commanding circulation and tho
liberal advertisement support II receives. Is
favorably situated to undertake that mis-
sion, and We shall enter upon the expert
ment without a shadow of miSgiving
The Star now visits almost every house,
| hold in the District and tho universaNty of
its circulation causes it to present great
attractions for advertisers. We shall not
rest until its large circulation Il made Yet
| larger. increasing steadily hereafter with
the growth of the city. AS a newspaper
we mean that The Star shall occupy the
| front rank. Our columns will show the
completeness Of our arrangements to Sc
cure the freshest and most authentic news.
Neither labor nor expense will be spared TO
this end. AS local paper The Star has
| been unrivaled and we shall take due care
\ that its universal reputation the best
! LEGAL paper in the District will be fully
maintained While its contents will be
thoroughly newsy, varied. fresh, sprightly
and readable. we mean at the same time
| that they shall be uneNceptionable in char
| acter.
I'VE know what The Star has done in the
! past. and our ideal Of its future career IS
1 a high one. How nearly we shall succeed
in realizing that ideal remains to be seem
The price paid by the new owners for
| the paper was 100000. and there was a
| very prevalent opinion that Mr. Wallach
| had made shrewd bargain. The pros
| perity steadily enjoyed by The Star hither-
| to was rapidly increased. however and the
| good judgment of the purchasers thus ac-
| centuated. The firm name at first
| Noyes Baker & Co., but under n special
| act of Congress charter was granted in
| 1865 Incorporating The Evening Star
| Newspaper Company" each of the original
partners taking fifth interest year
later, in 1869. Mr., Baker withdrew. his
| share being divided among the remaining
| partners. and in June, 1874. Mr.. Shepherd
| determined to retire and disposed OF his
shares to his three partners at a consider
| able advance on their original cost.
| The only change in ownership since that
| time has been in the death of Mr.. George
| w. Adams, which deeply deplored event oc-
| CURED In 1856. The interest owned by Mr..
| Adams thereupon reverted to his two
| daughters, who still re tain it.
Steady Growth.
In 1881 The Star purchased the marble-
front building the northwest corner Of
| Pennsylvania avenue and 11th street. which
was torn down to make part of the room
for the present structure.
Contrasting The Star of 1852 with The
Star of 1900 is very much like contrasting
an OK cart with an automobile to use
| smile perhaps appropriate at the present
time.
The first issue. as stated. consisted Of
four small pages. Each contained about
1S1 square inches of printed matter. or 7A
| square inches in all. Each page Of today's
Star contains Alb square inches Of printed
| matter. 24-page paper contains total
| of 1912 square inches, or nearly ~ square
feet.
| When The Star was started Its editorial.
news and business force consisted of Capt.
Tate and an assistant. Two printers set
the paper up, and one OF them. with
boys help. ran tho hand press upon which
it was gotten out. At present there are
engaged in the editorial and news depart
viduals. These are exclusive. Of course, OF
its legion of correspondents IN all sections
of the country and parts of the world and
the contributors to It's columns. The COM
posing room strength is forty-eght: the
business department, twenty-five: the press
room. fifteen; the stereotyp!ng ROOM six.
and the advertising bureau. six. There are
twenty-one route agents. who employ 29f
carriers to distribute the papers within the
District of Columbia. Ninety per cent OF
the issues of The Evening Star Is circulat-
ed in the District every day. which makes
1t the most perfect advertising medium OF
any paper in any city in the world when
| the population reached is considered. 1t
| was this eminent position perhaps which
led one of tho most prominent advertising
| agents in the country to say only few
days ago to the cashier of The Evening
Star Newspaper Company:
! There is thing 1 can tell you. An
advertiser gets more for his dollar in-HSe
| Evening Star than in any other advertising
medium in existence"