The true northerner., 1900-12-28
SERVES THE PEOPLE.
VALUE OF THE LOCAL PAPER TO A
COMMUNITY.
Fills u Demand That Cannot He Sup
piled In Any other Way-Eow the
People Can Help Ii Along-Benehts
of AdvertisinE.

pieu IN Any Other Wny-f.Ow the
People Can Help IL AIong-BeneHts Hts
of Advertising.
mond Qnd) Enterprise published an
article In which are catalogued all the
services of the local paper, coupled
with injunctions as to how to help the
editor thereof in return for the papers
help. He says:
'The paper has done so things for
you and is only anxious to do so more.
'It told your friends when your par
ents were married; it announced to the
world when you were born.
'It recorded the great events OF your
childhood-when you were lost as a
wandering baby, when you had the
measles and scarlet fever, when you
fell into the washtub and nearly drown
ed, when you fell from the cherry tree
and broke your collar bone, when you
first started to school and when you
earned your first prize.
Later on IL told how you had COM
pleted the studies of the district school
and how eloquently you recited your
graduating Grafton.
1T told of your entering high school
or academy. 1t told of your contests
In baseball and tennis. 1t told of your
departure for college or your first ven-
ture in business.
at told OF your various visits back to
the old home neighborhood, and 1t al
ways wished you well in your greatest
undertakings.
1T hnted modestly about the first
time you went accounting and gave
timely warning to her folks that the
neighbors knew that matters were
growing interesting over their way.
1T announced the time of your ex-
pected wedding, and it published the
notice of the marriage license and gave
you nice puff concerning the wedding
ceremony.
"It told Of your extended honeymoon
tour and Of your settling down to
housekeeping.
when you were sick, the home pa
per week by week informed your more
distant neighbors of your lapses and
Improvements.
"It told about your lost COW and led
to her recovery. 1t told how your
horse had been stolen and led to the
arrest of the thief.
"When you were getting dull and
tired through the monotony Of your la
Dor, the paper urged that the people
get up a celebration, and you were
named as one of suitable committee
on arrangements. And when it was all
over it gave you just praise for the sue
cess Of the undertaking.
"In numerous ways the paper has
helped to put your name before the
people, and you would never have had
your lucrative office or your honorable
recognition from the community but
for the kind aid of the local printer.
"If you are n member of a Sunday
school or society of any sort, that same
paper publishes your announcements
and the various proceedings of your
meetings.
ut tells the people much which you
would like to have known, but which
modesty or necessity prevents you from
telling.
''If you and all your folks have been
prosperous and fortunate in your af-
fairs, the paper has boosted you all the
way. If you have had misfortune, the
paper asked for sympathy in your be-
half.
"Thus the paper has rejoiced when
you rejoiced and wept when you wept.
If you are a good citizen. the paper will
always he your friend and will back
you in your enterprises and will help
to find you business friends.
1T tells you where to buy and where
to sell. 1t tells of rogues to be avoided.
ut tells you of current prices and
prevents you from being cheated and
swlndled in a hundred ways.
Finally, when you die, the paper
will publish your obituary and will
cover over your faults and will recite
the story of your good deeds.
"All these things the local editor will
cause his paper to do, but no one else
in the world will do them or can do
them for you, even for love or money.
The city paper will tell you of the
world but 1t won't tell the world about
you or yours. The outside paper is a
stranger to your little world and is not
at all interested in its Improvement.
Yet your local paper does all this free
of cost to you If you are willing to re-
ceive 1t in that way. However, for
your sake, we hope you are too gener-
Gus to accept SO many unrequited fa-
vors and that you are willing to recip-
rocate the same.
Help the editor. BE his friend, and
he will prove his friendship TO you.
Subscribe for his paper and pay for
1t regularly in advance and get your
neighbors TO do the same.
"Send him the news.
"Invite him to your picnics and fam
lily dinners. so that he can eat square
meal occasionally.
Don't call the ticket you give him to
the church concert deadhead. He
can't buy tickets from everybody to ev
erything, but he will say kind words of
your performance and thus lead others
to buy your tickets.
IF you have anything to buy or sell,