St. Tammany farmer. [volume] (Covington, La.) 1874-current, 1900-07-28
PEANUT ADVERTISING.


Gimme two cents worth of those
peanuts" said the smooth-faced young
man, walking up to the Italian vender
in front of the post Office. The Italian.
relates the New York Sun, measured
the peanuts out, and, at the young
mans suggestion, dumped them into
the pocket Of his coat. They went into
the right-hand pocket, but the young
man plunged his hand into the pocket
on the left-hand side, and, hauling out
nut, cracked it open and started to
put the contents ints his mouth. Sud-
denly he gave loud exclamation, and
then with apparent indignation.
turned to the Italian and said:
Say. John, what kind of peanuts do
you call these?'
~They all right" protested the Ital-
ian.
"An right nuthin'." said the young
man. Just look at this" and from in
side the peanut that he had just broken
open, he pulled small piece of paper
neatly folded up Unfolding the paper
he read aloud:
This is no shell game. Use the
famous Bumm Bumm Shin Plasters.n
The young man took anotherpeanut
from the left-hand pocket and cracked
that open. Out fell another fold Of pa
percontaining the same advertisement.
The Italians eyes were nearly pop
ping out of his head. The young man
put on great show Of Indignation
THAT is the worst bunco game that
/ ever ran against" he exclaimed.
Take these peanuts back and keep
them. / don't want the blame things"
and, with a rapid motion, he extracted
handful of peanuts from the same
left-hand pocket, and, throwing them
in with the Italians stock, mixed them
up. and went on his way, leaving the
italian gesticulating wildly, and max
ing frantic efforts to explain.
This much was witnessed by q re-
porter, who decided forthwith that the
young man was up to some game, an
impression which was strengthened
when he saw him approach another
peanut. vender and go through the
same performance. So when the young
man went on his way the reporter nc
costed him and asked him what the
game was. The man was delightfully."-
frank. Here is what he said-
Il get enough fun out of this thing
the faces Of those dagos to
pay me for doing it, even if wasn't
,etting good pay. Say, it's the great
st game ever. You see, it's this way.
make living suggesting ways to adj
rertise to big concerns. Now the Bumm
Bumm Shin Plaster company wanted to
each the common people with adver-
.isements of their stun. So they send
'or me and ask me for > suggestion.
The peanut game was one that I
hought out a long time ago, but had
lever put into operation. The Bumm
summ people thought it was all right
md were willing to put up good money.
had . couple of women open up
,ushel Of peanuts, fold up these little
circulars, put them inside, and then.
" the use of very small quantity of
,aste on each shell, put them together
lgain. sold the meat Of the nuts to .
.andy man and got more for them than
paid for the original bushel.
II took the lot down to the Office Of
he Bumm Bumm company, and they
we're dead stuck on the game. They
ave me fat check, and. that being the
nd of my contract, bobbed up with
mother suggestion. "You can reach :
OF of people with those things just
catering them around the street.
ays, but I've got better game than
hat Then told them that for $40
rould mix those fake peanuts up with
he stocks Of venders, 50 that every
nan who bought peanuts on the street
rould be bound to get ut least one of
urs. Say, they were dead stuck on the
anne, and we closed at once. That's
II there is to it. You've seen me at
ork and know how dosit. Say, but
mt it . peach of a game? bet I've
ut 10 peanut stocks on the bogus
nee started out, and I've only been
orkin1 three dayx"