The Wisconsin tobacco reporter. (Edgerton, Wis.) 1877-1950, 1900-09-28
y
! Exhibition Butter. ]
DIFFERENCE BETWEEN DIS
) PLAY SAMPLES AND THE AR
TICLE OF COMMERCE.,

~ singular epFuelHE is spreading
among creamery butter makers and
their representatives, says E. G. Ben
nett in The Creamery Journal. It is
in regard to the manner of making but
ter for competitive contests. It is
spreading like pink eye among dairy
herds and seems to affect the vision as
badly. 1t is argued by these gentle
men that when making tub of butter
for exhibition the maker should have
the fullest liberty, selecting the milk
as rigidly as he pleases and the man
ner of handling it throughout, the OBJ
ject being to show his skill to the full
est extent and make a tub of the best
butter possible. If this were the OBJ
ject of butter exhibits, this would be
proper method of procedure, but the
chief object is to show what CONNER
cial butter Is, how to make people ac-
Quainted with the butter of commerce,
how to make this butter of commerce
of that quality which will commend it
to the trade and to the consumer It is
a manufactured product that is, or
should be, shown and a product manu-
featured in large amounts and as a
standard article Of commerce.
What would be thought of the man
ufacturers of creamery and dairy
machinery who exhibit at these same
places if they showed machines from
selected material and unlike the regu-
lar goods they furnish to the buyer?
Something similar was attempted at
the Columbian exposition, and nickel
plated, oiled and hand rubbed agricul-
tural machines were shown which were
by no means samples of the output of
the factories making the exhibit.
The next year some of these fancy
machines made their appearance at the
state fairs, and in Iowa, at least, the
superintendent Of machinery turned
them down and stated explicitly that
the goods exhibited should be fair sam
pies of the goods delivered to buyers
in the regular trade to be entitled to
honorable standing, and in the dairy de-
partment Of the state fair the writer
asked the privilege of putting ma
chimes from the exhibits into the hands
of disinterested persons, those not spe-
cial experts, but Of average skill, like
those ordinarily engaged in running
similar machines, and the manufac tur-
ers who gave the unreserved privilege
to take anything in their exhibit and
show it in actual operation showed
that their make of machinery was reg
ular and that buyers might expect to
get practically the same and as good
results or that the difference would
be made good.
Milk should be selected for making
exhibition butter and for making but
ter for the regular trade. Materials
should be selected for making dairy
and creamery machinery for exhibit
ton purposes, and for the regular
trade. To exhibit machine made in
an unusual way and with no regard to
the usual way of making those offered
for sale is, so far as advertising the
merits of that line of manufa ctures
goes, a fraud. To exhibit as creamery
butter from a creamery making COM
mercial butter tub not made accord
ing to the way the commercial butter
of the creamery is made is to the same
extent q fraud. What we want to do
is to make fine butter every day, to
show to the discriminating public at
every chance offered that it is fine and
worthy of buying, and to have it scor-
ed by an expert to show the makers of
the butter in what way this CONNER
cial butter can be further improved
this is something worth while, and the
end is defeated entirely if the butter
shown is not akin to the usual output,
if it is made differently, If it is, in fact,
an entirely different style of goods and
unrepresentative of the commercial
output in general And it is worthless,
in the main particular, for it is decep-
tive and unrepresentative. Let JUS re-
quire that our dairy butter be dairy
butter and not creamery butter, and
that our creamery butter be creamery
butter and not dairy butter made by a
creameryman, and that both show fair
ly what the public may reasonably ex-
pect and enable it to learn something
of value from the exhibit.
DairyinE In the Southwest