The Topeka state journal. [volume] (Topeka, Kansas) 1892-1980, 1900-03-19
Especial Dispatch to the Chicago Record
from a Staff Correspondentl

from a Staff Correspondent
Topeka, Kan, March IF O. Pope
noe, principal owner of the Topeka
Capital, announces tonight that, acting
upon the successful venture of the Rev.
c. NJ Sheldon during this week, the
Daily Capital will hereafter be conduct
ed on similar lines and made to cores
pond as nearly as possible with the
preacher editors notion of running
daily newspaper las Jesus Christ would
run it."
Gen. J. K. Hudson, Familiarity and
fondly known to Kansans as Fighting
Joe Hudson says he will remain at the
head Of the paper as long as he can
stand it. A. G. Babize. late of the
Times Herald of Chicago, will be asso-
ciate and news editor. He has been
here in the interest of his late employ
ers, but as a stockholder of the Topeka
Daily Capital and an admirer of the
Sheldon method. was selected as mem
Der of the new staff.
SAYS IT IS A SUCCESS.
Speaking of the new career of the pa
per which c. NJ. Sheldon has made ia
nous by weeks efforts, Mr.. Popenoe
tonight said:
I'VE feel that the week proves that
Mr.. Sheldon's idea of running news
paper as Jesus would run it is a success
and we are determined to perpetuate it.
We shall pay a little more attention to
current news than he has done, but in
the main the Capital viii be run in fu-
ture along the lines laid down by him"
Mr.. Popenoe is a banker and knows
the value of judicious advertising. He
admits that the owners of the Capital
cannot afford to let the present oppor-
tunity pass. The paper has not been
paying investment. During the last
week under the Sheldon management it
has attained an enormous earning ca
pacity, and will net probably $4,000
Under the new plan it is expected to
pay we'll The directors and Stockhold-
ers of the paper expect that as the only
religious daily in the United States the
Capital will now begin prosperous ca
reer.
MAKEUP OF TODAY'S PAPER.
The preacher will step out of the edi-
torial sanctum tomorrow. Tomorrow
issue will be a replica of preceding Shell
don numbers. On the front page there
will be two hymns for the masses, with
music and words, an essay on the Eth
les Of Newspaper Advertising" and an
bur T. Crafts. The rest of the paper
will consist of anti-liquor articles, cor
respondence and adverse criticism of
Public Funerals by Stewart Sheldon,
father of the editor. and other writings
calculated to promote the religious
spirit. The news will receive even less
attention than in previous issues, and
the advertisements viii occupy about
twenty columns in all, at the rate of
S1.3S an inch for out-of-tOWn lads" and
so cents an inch for local. The plea for
financial aid for starving India. The
business men of the paper are already
in the saddle, and the Rev. c. NJ. Shell
| don, famous as the first Christian daily
editor, is packing his trunk for a lee
| ture tour OF Europe.
MR.. SHELDON'S VIEWS.
The Rev. Mr.. Sheldon holds that the
| EDITORS attitude toward his readers
should be that of a father toward his
| children. He said today:
L know 1 have not printed what
newspaper men regard a real newspa-
per, but have made a display of what
/ I consider the best matter obtainable.
] It was not news, perhaps. but it was
more important than any news can be.
! It is the best reading in the world.
/ think the editor should assume the posi-
/ ton of a father toward a child. If my
son wants a green apple or a cigar I
refuse him because I know they are
! bad for him.
I cannot make an ideal newspaper in
a week If I had time I would surround
myself with a staff thoroughly in ac-
| cord with my views on all subjects
/ would require that they hold the same
| views of religion, of politics and of ev-
| cry important question as I hold.
wish you newspaper men would under