Evening journal., 1900-10-31
JUST A LITTLE BIT BETTER"
And What It Means
BY "Amicus.' Of Hayville.

a little bit bettery
ror instance there is a trot,ing
horse than can cover a mile in 21V.
mat of course is "a very nne anima,
and is worth a Tot Of money.
But there comes another morse thatl
succeeds in trotting the niles Ia 2.v6.
What difference can two seconds make
lif YOU are driving to church, BelOiel
| you can turnyour head around to look
at the church clock the two seconds
are gone; but nevertheless the 2.0S
horse will probably bring $4,000 more
tnan the other animal.
Why?
Because II is Just little bit better
than the other.
Take the case of the peerless Patti: |
There have been a grea, many good /
singers in the world during the past
quarter of a century, notably Nilsson, |
Albani. Sembrich, Gerster and Others. |
Some people perhaps have preferred
to hear one or the other of these artists
to Patti. / think myself that poor lit
tie Gerster, by her wonderful delicacy
OF execution, affected me more pleas
antly than the colder but more bril-
liant Patti, but l suppose you know
that the latter was always paid $4,000
I night and received her money before
the curtain went up. l don't think
that one Of the other singers l have
l mentioned ever got more than $4,000
= for an evenings work.
3 Why?
Were they not good singers?
S Yes, they were fine artists some of
I them beautiful women who had de-
voted their lives to their art. but the
z great public always considered Patti
: "just a little bit better and they were
4 willing to pay for that difference.
= Have you ever visited one OF the
g great wholesale diamond dealers in
I. London or New York and looked over
. the stock?
d Well. diamonds are like womea--
their beauty is varied
l. Just look at that one Isn't it love
ly? Oh, myl full Of fire and bril-
,t liancy.
- Yes, but here's another Put it
- beside the one you have admired. The
~ first isn't such a fine stone after all
VI The last mentioned is the beauty and
the price is $3.50 carat.
H. Then you ask the dealer II he has
g anything better.
ry well" says he, Il have a blue
white stone here that's about as neai
li perfection as you can get diamond.
up That is nice, and as its rays seel
lNOUl eye YOU dEhs IlOM AAuAn - AAAtlA
u THAT one will cost you 5000 a carat
TO why? Aren't these others gool
to diamonds?"
ng "Yes. they are fine stones but thi
sl, one is just little bit better
nu Perfection is what the public want
III and endeavors to obtain.
The same conditions apply to som
extent TO a policy of life insurance
al The best is what the public needs, an
If you have the best it is Of cours
as more desirable than any other.
Is I will tell you how the idea crops n
~ in this instance:
on You may want to borrow som
iA money and use life insurance polio
"a as collateral.
au I will guarantee that If you take seN
TO- eral policies of life insurance to
money lender or TO your banker q
ol broker and ask him which policy IA
IN III will take for his security he will seleS
~ The Mutual Life Insurance Company
oH policy if there be one. Nineteen time
out of twenty he Will do this
Why? Ask him:
Are not the policies issued by othe
companies good?"
j, n "Oh. yes. they are good"
IN These companies are safe?"
=" "Yes, they are all safe enough"
why do you select The Mutual III
Insurance Companys policy?'
IN We'll you see there's never an
m trouble with that policy It's absolutl
I'VE ly safe. The others are very goo
ar but The Mutual's is just a little litt
bit better
ent 1t is so the world over.
be The Mutual Life OF New York h9
pie now a larger annual premium incom
age in England alone than any one Ems
Dill lish company, and you must remembt
ln- that it is the original home Of life IL
by surance. The English companies al
generally strong, reliable, LIBERAL an
IN integrity has marked their manage
oli- ment, but this great American Con
on pany is Just a little bit better"
ut The Englishman. however, has bee
ere examining The Mutual LIES policie
pc and come to the final conclusion tina
Is taken altogether, they are Just a u
tie better than the others. hence Il
Companys success in that country.
is In this case, however. the public
ow not required to pay anything add
do tional for perfection.
nd The Mutual Life's policy costs r
more than the next best.
., I read this to Mrs. Amicus and asl
;,i, ed her what she thought of It,
Il think it's good,' she said, an
then came:
"Ammy there are other women
Get the world prettier and more attrsctiN
i'd than / am
sst We'll" said I. there are others
ek course who are good, but you al
he just"
"Oh. now you needn't" said she, on
then smilingly remarked 81 am goin
TO get you something nice for YOU
New Years. AMICUS.'
the
lgs Don't he Frightened
lng II any Republican receives a threa
neg opine leftar from the Democrats Lot hil