Virginia gazette. [volume] (Williamsburg, Va.) 1893-192?, 1899-07-29
TRICKERY IN TRADE.
Csaderns B-sfsess rrseessos ~
which vsIses Are Ni,repre.ent-
sA-Mssy Merchants Esd-
- eIs of Ist~grtty.
Fcopynrnt. Louis KlOpsch. Isol

Integrity ard trickcry ia business life
form the subject OF DIR. Talmage's ser
mon to-day. and the contrast he e.
tabhshes between the two l. q striking
one. The text IL Proverbs 20:lt: 1t is
naught. IL is naught. said the buyer, but
when be is gone his way, then he
boasteth."
Palaces arc not such prisons as the
world imaFines. II you think that the
only times kings and queens come forth
frou the royal gates i. In procession
and gOrgeousiy attended YOU are mis-
taken. Ipcognito. by day or by night,
and clothed ia citizens apparel or the
dress Of working woman, they come
out and see tie world ar il iS. In no
other WAY could lHpg solomon. tho
author Of Iny text. have known every
thing that vac going on. From my text
am -nre he must ia disguise some day
havo walked into a store of readv-madG
clothlng in Jerusalem and stood near
the counter and heard n conversation
between buyer and seller. The mer-
chant. put price on n coat, and the
customer began 10 dicker and said:
Absurd, That coat Is not worth what
you AJAX for ~. Why, just look az the
coarseness of the fabric, See that spot
on the collar! Besides that. II does not
flI Twenty dollars for that? Why,
a. IL not worth moro than ten dollars.
They have q better article than that
and for lower price down az Clothem.
Titem a Bros Besides that, l don't
want it at any pricc. Good morning.
'Hold." saws the merchant; do not go
OF In that way. want 10 sell you that
coat. have some payments TO make
and I want the money. Come. now, how
much will you give for that coat?"
Well" says the customer. Il will split
the difference. You asked $40 and
said $40. Now, ] will give you SIS"
Well" said the merchant, 1T s. a great
saeri6ce, but take IL at that price"
Then the customer with n roll under
his srm started 70 GO out and enter
AIS own place Of BUSINESS. and solomon
IN disguise followed ham. He heard
the customer as he unroiled the coat
cay, Bows. ] have made great bar
gain. How much do you guess gave
for that coat2" Well" says one. wish
ing TO compliment his enterprise, you
gave $50 for. IT," Another Says: II
should think"you got il cheap IL SOu
gave S24." NO" saws the buyer, In tTi-
umph; II got il for SIS. / heat him
down ana pointed out the imperfeetioDs
uEtil.T really made him believe IL was
not worth hardly anything. IL takes
nne 10 make a bargain. ia, hal" q
man, YOU got the goods for less than
they were worth by positive faisehood
and no wonder. when solomon went
back TO his palace and had put OF his
disgaise. that he sat down al his writ
ing desk and made for al ages a crayou
sketch OF you. 1T is naught. IL il
naught. saith the buyer. but when he
is gone his way, then he boasteth-"
There are no higher styles Of men ir
all the world than those now at the
head Of mercantile enterprises IN tn.
great cities OF this continent. Theil
casual promise is as good as bond
with piles of eoliateralA Their goot
reputation for Integrity is IS we'll es
tablished go that Of Petrarch residins
in the family OF Coionna. IL is related
thatiwhen there was great disturbanc,
In the family the cardinal called all hi.
people together and put them unds,
cath TO tell the truth. except PetrRrch
When he came up 10 swear the car
dinal put away his book and said: "A
for you, PetFaroh, your word In sufi
cisat" Never sincs the world steo1
have there been SO many merchant
whose transactions can stand the ties
of the Ten CommR odments. Such bar
gain makers are all the more 20 b
honored because they have withstoo,
year after year temptations which hav
fung so many dat and flung them d
hard they can never, never recOve
themselves. While all positions In lif
hays powerful besetments TO evil, ther
are specific forms of allurement whicl
ore peculiar TO each occupation an,
profession. sndft will be useful 20 speal
OF the peculiar temptations of bushes
men.
First, as In tho scene Of the text, busl
ness men are. often tempted 10 sacriac
plain truth. the seller by exaggeratinl
tho yalHe OF the goods and the buyer b.
deprecisting them We cannot but ad
mire an expert salesman. See how b
first induces the customer into a moo,
favorsAle TO the proper consideration
OF the value OF the goods. lie show
himseh 70 bc an honest and frank sales
man. How carefully the lights are ar
ranged till they fall just right upo
the fabric, Beginning with goods O
medium quality, he gradually advance
toward those OF more thorough max
and OF more attractive pattern. How b
UrasohSo ths xfnor-Is n -7d rxhircS ~ n