The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1899-12-31
IS9,45O
Average Daily-Jan.. 4.7O2: Dec, Gill
Special New Year Edition

The Herald takes pleasure in present.
ing to its business friends. and par
ticufarly rhe local and foreign adver-
tisers who use its columns, the figures
that show the growth of the papers
circulation and influence during 1899.
A comparison of the circulation fig
>ures for the first and last months of
1899 chow that The Herald printed an
average of 1,416 more copies daily in
December than it did in January. The
regular daily edition during the last
week of December was 1000 copies
more than the regular edition during
the first week OF the year; the regular
Sunday edition now is $500 more than
in January last.
Over 50 per cent of this is paid cir
MISUNDERSTANDING all returns, unsoad
and spoiled copies and free papers of
every description. The figures for De-
cember do not include several hundred
orders for The Daily Herald which
are to be started in Salt Lake City dur
ing the coming weel-all signed orders
from responsible residents of this city.
These figures are taken from the rec
ords of the office and are open to veri-
fcation by any Advertisers right to
which every business man who uses
The Herald columns is entitled, and a
right which viii be gladly accorded at
any time. Not only is The Herald will
ing to have its record inspected. but
corroborative figures are available to
those who wish TO use them. These in
clude paper bills, postage receipts.
mailing and city delivery lists, press
mans report@everything that is need
ed to prove that this claim to circula-
ton is exact and not based on the or
binary affidavit" claims. which have
become by-word among both adver-
Users and newspaper publishers. The
Herald viii welcome the inspection it
invites. because it win show that the
circulation of the paper has not only
made a heavy increase, but that its
gains have been among the most de-
sirable citizens Of this ard surrounding
states; and that the greatest gain has
been in the city Of Salt Lake, where |
the opportunity for comparison is best.
No further praise of the excellence /
of The Herald's news service and |
standing with the public is needed than |
is afforded in the figures It's readers |
may. rest assured that the news service.
the special features and the general
high quality Of the publication will be
maintained and improved during the
coming year. II is proper in this con-
nection to ask the Indulgence of Salt
Lake subscribers for the carriers of the
paper. They have been asked to in
crease the number of deliveries by
from fifty TO eeventy-five subscribers
every day for a number of days this
month and have naturally found it diff
ficult TO be as prompt and accurate as
they usually are. This difficulty will be
remedied as fast as the carrier system
can be adapted to the increase in cir
and it is believed there viii
be no cause for complaint of the de-
livery service after today.
There is every indication that 1900
Will be a prosperous year for Utah and
the intermountain region The Herald
wishes all Of its readers and advertis- {
ers their fun share of this prosperity
and promises for its part TO use every
sndeavor to see that their interests are
advanced. /