New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1899-08-25
A BIG JOB ON IT'S HANDS.
WHAT THE MERCANTILE REORGANIZATION COM
PANY PROPOSES TO DO.

WHAT THE MERCANTILE REORGANIZATION COM
PANY PROPOSES TO DO.
In Broadway office somewhat sparseiy tur-
nished the floor of which was covered with layer
OF long accumulated dust. young man, IN checK
suit and plausible manner. juggled small mat
ter Of &0O00,0OO yesterday with the ease OF
mountebank tossing cannon balls. The SUBJECT
under discussion was a reported combination 10 De
effected among the drygoods and department stores
throughout the country, and the prime movers III
the plan The Mercantile Reorganization COM
pany. has recently been Incorporated In New
Jersey. prior to the forming OF big corporation
to succeed IT, This is the prospectus:
Prospectus
THE MERCANTILE REORGANIZATION COM
PANY.
INCORPORATED under New-Jersey laws.
onoo r.or,v T RaBId3ne si SSS broadway, Ny
L. 0''''l ]. H: Strange. Secretary Tyyi.oo.or
The above company or its eSS stdeR Stores
take over by ce wan and Of the United
Statse that furnish drygoods ana klndrea inrs
~ ofat tbe dsv thus owning them and enabling the
present prOpretors to act as mahasetS a th home
The will be furnished to the be Sasa
purchaser (no credit to be given)' ana thus peoo'
Tbs unronosltion should compend itself TO the
merchants I'm general. II will enable them 10 10
on par with the department stores IN the la -
it, - All Of the business is to be cash. so that
there will be no extraordinary risk 10 stockhoders
the greater portion Of whom, it is hoped Will Do
The company proposes to have base Of supplies lies
IN This CITY and Will carry stock suhclent 10 en-
able It to meet all demands upon i. THIS pan tsn
will remove all financial responsiDlty ION in, ~,
as manager toward devisng methods OF increasing
his volume OF sales, thus benehtting himself as d
The formation of the company is on the lines
that have made a success of all industrials con
sdn ~ All Oi lines Of trade in the last years
excepting the drygoods merehants ana 10 gf bnds
ei'''''' +. F. CHURCH. President
New-York. Aug. Is. 1899
F p. Church IS president Of the company H. .
Pfeu treasurer, j. II. Strange secretary. and > A.
IIo,,or associate director It's capital IS put
down &c 10000 but It Is said that the Idea is 10
buv retail stores In cities having population vi
twenty thousand or more, and the company eNPe0'S
N control from FIVE hundred TO two thousand stores
throughout the country Thomas W. Farnswofth'
,bo conducts the office Of the concern. said yester-
dav: I'VE have made arrangements. by word o'
mouth with six hundred stores. and we have op-
tons on fully one thousand stores. Our idea Is 10
buy the concerns outright paying so much IN cash
and so much stock. Three banking hrms IN thS
city with Offices in London, have agreed to undei-
write the company No. do not care 70 say whch
are The hanks The plan will require 100000 cap,
ital but there is plenty OF money lying ar1un 10
loose in England and we VIII nave no "ouo'e III
"The plan involves the formation of trust Of
denartment store houses and in cities where there
are no FIRST class establishments will start them
Several NewYork firms have signihed their lhter-
ton OF going into the trust. No, do not care
TO tell you what firms" -
Some prominent drygoods firms were visited yes
terday but either lack of information on the SUB,
ject Of the trust was evinced, or It was treated
. lightly as being rather too visionary for discus
sion The vce-president OF one OF the oldest and
most prominent establishments In the city said:
You must not my name in connection with
ANYTHING so absurd. l certainly do not wish 10 be
quoted as even having entered into a discussion OF
the subject Ii is utterly ridiculous"