The times. [volume] (Richmond, Va.) 1890-1903, 1899-03-21
MILLINERY MELANGE.
Kaufman * Co.'S. Store Vast Bower
of Beauty.

Easter suggests Millinery. and Millinery
suggests Kaufman & Co
The annual spring display of this popu-
lar establishment began yesterday, and
all day crowds Of friends and purchasers
filled the various floors and admired the
handsome assortment Of millinery and
other goods that this house has be-
come famous throughout the South by
handling.
The main floors. where are located the
largest and most complete stocks of rib
bons and lace effects in fronts and neck
hXings, ana complete kid glove DEPART
mcnt. is gracefully decorated with ever
greens. the beautiful artificial flowers
that are displayed making a foreground
pretty enough for a setting in fairyland.
This spring display IS large and com.
plete and embraces styles from Paris.
London and New York, besides the orlgi-
nal Kaufman styles
This house has grown famous in its
millinery line because it has always Sc
cured the most proficient. INTELLIGENT. cour-
teOus and competent clerks. II is a recog-
niZed fact that almost any woman Will
a hat without having the faintost idea
OF what style of hat she intended 10 buy.
Naturally she seeks the house whose
employees are competent To make intolli-
gent suggestions and give valuable hints.
anG she. forsOoth. goes 10 Kaufmann's.
where size finds clerks with trained artis-
tic eyes OF artists. The suggestions ore
given cautiously and the customer is
supplied with just what she wants. This
Is true az Kaufmanns. as IS proven by
the great amount OF business done az that
establishment
While millinery Is feature AZ Kauf-
MAINS both wholesale aud retail. there
are other portions of the establishment
that cater 20 the wants Of those in search
Of ladies and children's suits. cioaks and
wraps And this display is large and
most complete.
Rich colored parasols and those In more
sombre and sober shades abound. and
there H. nothing that will give style to
the Easter parade more than a Kaufman
hat a Kaufmann lace front and collar
a Kaufman pair OF kids and a Kaufman
pdrasol.
The attaches Of the Kaufman establish
ment have been thoroughly trained In the
art OF blending the various shades and
might follow. and lady entirely ignorant
OF the prevailing styles may with perfect
confidence place herself I'm the hands Of
the clerks at Kaufmann's with the knowl-
edge that she will Dc fitted out 10 her
own taste.
The beautiful display that is now going
on at Kaufmann's is To- continue for
three days. A view OF the handsomely
decorated and arranged store Is worth a
trim from a long distance. and the lines
of millinery. suits and wraps gloves
parasols. ribbons and lsces represent all
that Is fashionable In the fashionable
world
Not only Is the whole field OF the mill
nor spread out before one at Ksutmaan's
but the kaleidescoDic display al ribbons
Is enough to charm the most aesthetic
Young boarding school miss. while the
great bouquets Of artificial flowers OF all
kinds ara so natural that one almost de-
tects the sweet scent Of roses. violets and
posies. or the hum Of the honey bee as Il
rlts from flower ~ flower
A. wholesale millners the Messrs
Kaufman < 90 cover the South as FAR
as Florida AMI have Ave statesmen out
on the road.
Thos.. looking for Easter bonnets. rib.
bons laces. gloves and parasols nced go
70 further than iSanfmann e. Co.'S, at
Fourth and Broad streets.