The daily morning journal and courier. [volume] (New Haven, Conn.) 1894-1907, 1899-10-24

But Little Felt in the Furniture Bust.
ness-Bowditch Furniture Company
an Example.
TT is a mistake nowadays" said a
prominent business man recently 'foi
people living here in New Haven to buy
their merchandise in New York. Time
was when by so doing slight saving
might be effected, but that time is past
Those who still labor under that notion,
and the number is not small, lose mon
ey every time they make purchase, for
the same goods can be bought just as
cheaply right here in New Haven with
out the added expense of railroad fare
and transportation
These are utterances which are echoed
by every merchant in the city, not with
any motive of settlement, but for the
enlightenment of their customers; and
nowhere can they be applied with great
err force than to the furniture business.
The representative furniture and uphol-
stery firms of this city handle goods
which go to extremes in the matter of
price They do not all do 1t because
their trade demands it, but in order to
make this statement-that they can
truly compete with New York firms in
the matter of goods and prices.
Such a firm is the Bowditch Furni-
ture company, New Haven's representa-
tive firm in this line. The trade of this
store is perhaps the most exclusive OF
any in the city. It's customers are found
among the best of the city's population.
Yet in this store is to be found furni-
ture with prices to suit the purse Of
moderate means as well as the finest
productions of the makers art. 1t is
the boast of this firm that in prices and
quality of goods it is impossible to equal
it by any firm of the metropolis. That
the statement is not without proof can
easily be ascertained by visit through
the spacious warerooms of the estab-
lishment. Under the guidance Of one
of the stores courteous statesmen, such
visit reveals wonders undreamt of by
the visitor on casual tour of inspec
ton. Hardly costly cabinet, finely
wrought table or handsome piece OF
bric-a- brac but has a story connected
with it's manufacture that is interesting
in the extreme. Five large floors, each
stored with beautiful and costly SAM
Piles of the furniture makers art, be-
sides a basement and workshop, COM
prise the working space of the store.
Each floor is stored with a special line
of goods, in which is presented an al
most endless variety of choice. Begin
of fret CHI
of the establishment, and going up
wards to dwell on the exhibits of each
floor would take up space hardly less
lengthy than the time it takes to make
the tour. But a brief description may
serve to give an idea of the real vast
ness Of the establishment and the goods
which are there to be seen.
The first floor, as has been said is for
the most part the show room of the es-
tablishment. Here samples of the best
goods of the house are to be seen.
Around the walls are placed beauti-
full collection of statuary and other
bric-a- brac, which hold the eye of the
visitor with their rare beauty and ex-
luisite workmanship The display on
this floor is changed every two weeks, |
more beautiful lot of goods on exhibit
ion. In the rear of this floor is stored |
he office furniture, while off to one side |
he front annex Is given up entirely to |
, display of ladies' desks. parlor and |
music cabinets. Below, the basement is |
HE'D with large stock of office chairs, |
'eed and rattan goods.
The second floor contains large and |
we'll selected assortment
# miscellaneous furniture, such as par
or, library, office and directors tables, |
bookcases and chiffoniers, in all the va
ious woods and makes. In the front
,art of this floor is stored the splendid
took of chairs of the establishment.
On the third floor is stored the bed
com furniture. The suits of mahoga-
~, bird's-eye maple, birch, ash and oak
ere shown make most beautiful dis
lay
The fourth floor is called the paror
DOR, and to the woman's minds but IT.
lie more need be said. Suffice it to say
hat here is shown everything necessary
o furnish a parlor in the latest and
most approved style. incidentally, it
nay be stated that the prices of these
Gods also deserve the latter recommen-
alton.
On the fifth floor is exhibited the stock
f dining room furniture. Here are
hown mahogany sideboards, dining ia
les, china closets and everything need
4 for the correct furnishing of the per-
sctly appointed dining room.