The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1898-03-04
Southern Kansas Business Men,

! A Kansas undertaken actually adver-
/ tises: you can come and look; you need
not buy
The Simmons Drug company of Arkan-
sas City paid for one shipment TO an eX-
/ press company a check for Sloo
The Crescent Jewelry company Of Ar
kansas City is exhibiting an old watch
which belonged to a soldier under Napo-
/ leon.
one of the reasons dated daily adver-
/ tisement is a good thing is because it
stimulates you to change your advertise
ment daily.
McNIains Of Pratt glibly gives forth the
/ following: 1.-The Spaniards may give US
| some trouble, but it Will be a mild affair
[ in comparison with the troubles our COM
/ petitors viii have in meeting our prices"
/ c. T. Warren, the bright advertisement
writer for the store Of a. Briggs. at
| Pratt. says of the present stock iH that
establishment: 1T is endless in scope
/ elaborate in design and multifarious in
price"
In large city. it is possible to work
| effectively by holding the custom OF the
public at large In a smaller city the ef-
/ fort must be to hold the patronage Of the
/ individual, and the public VIII take care
Of itself.
". H. Pottle Of Arkansas City IN
! speaking Of cotton fabrics. says: NO
pre:tier fabric IS made on a loom than
/ these delicate stuns with spriug-time
| printing on them and woven into them
d thousand different patterns"
There is another lesson TO be learned
/ from this talk Of war. When an enemy s
! lire slacks. the aggressor opens up heav-
! lly. When a competitor weekens in his
1 fight, then is your opportuuity 70 bring
/ ouc your biggest advertising guns.
If everybody in the world were cold.
! urpre5Udiced buyer who expected merely
his moneys worth ard TO more and no
J less, cheerfGIness would no. be neces-
/ sarv adjunct 20 the sale " today. But
+ only a Few buyers are that way and cheer
fuluess TO matter how hard the battle
is an essential ware you must always
( have II stock
} TINS IS from D. X. Blaine Of Pratt:
/ Remember that farm machinery psr-
chased b you now should last a life
I time: therefore, great care IS necessary
I in making a selection An uCsa 'stactory
+ fern lHup-euaut e costly O. any price.
/ With more than - years experience il
( the business have used E.y D1s- iIdE-
u1ert fl selecting a stock tzst VIII Please
yea and meet all your requirement.
The advertisement Win a local arp.!-
cation is the th.az- Tor Instance. here
IS q splendid tA-ag from Ed1ys drag
I store at ArEauEas Cttys The water
Z works question Interests 500. Boa 70 Jess
taaa tEs purchase * reliable drugs when
~ nesd ol them. j. IS but natural that
az such zines sou should associate yeEr
. wants wI-a "a store that azs been ssta8-
azhed - sears and las q reputation for
ps-r--y and zlcgrarE- We are r earnest
.n ra.z. ard yoa oGEat % ~
Il. Arkansas Clyy t1e za,er-zr5rigg.
I owing % leezE cru1l.ca-.e1a. acre Ic-
. cen-lv saat 63wr- How q small merchant
. took advautaEs - t5zc fact - .Ecres<s
his business il shown hy lhs f3ioaias
from tbs Arlsusaz city Er4Ee.e-- -ia
re Second ward az CD szsu runs 9 au-al.
grocery On Saath c street When the
city water AS a4zs @. 10 place where
he sls-ea I'D not hEVe aatar. 50 be novel
hIs ssore and hgzseslnl4 E1g4s lEto =
house ac-usz tGs srrees- sFae-e rae~e 81
G Eou3 wei He ie- -1s people y 1he
-elEArorngg1 have zAtsy g1tI Ezta wees
IEa taan save ORDERS thaE eFe-r ere a18
haye .a eay p cfnts Pig rsclth fer as-
,rr fgagu 1 Nf.L fsla eEs aafaaL4aa Tor
ret Eu51E tAss AZ ouez Eftsr tae aats-
uzs aAgs OK vAs. Ee Aa1te1 - gst laR
people - coz22zZ l1kEe 2zzS