New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1898-10-11
JUST Think Of I'll.
The New York Times
One Cent.
"AIl the News That's Fit to Print"
From Mondays New-York Times

The price Of THE TINES m TetgGsd S% TeT bs
anDSs 70 with Ge be e OF this morning Outside the city
the price will remain at three cents and no change VIII
he!etofOr be sold at ye within and
ton price of the to outof-own subscribers remains
unaltered.
changed IN appealing to larger audience THE TIMES
by proposes to offend the taste or forfeit the
confidence OF the audience now has already large as
and make m to # @ a2a @
We to with all possible emphasis so that
no Te1F Of THE issue r Oh the %
with the least misgiving or apprehension les. the
tone and quality The old readers OF THE TINES and
n~ sS al one e cent PAPER that recognizes It's obsa
ton to give it, readers all the news but values us own
s tbs n tss ntr a or the Rean or 70 son their In
tesence their good with freaks Of topographic
The and the reasoning that have led the man
may be OF place to state: -,
s past Tbe rrS is s nas
the past business Of the paper ending on sept
oat interruption up to this very day the has
continued and there was every reason to expect IN sd me
augmentation in the number OF readers Of THE TINES
convincing assurance that in Its policy and It's quality
the acceptable that II was the kind OF paper
that the management THE ZINES has not been ef,
OF the paper have only showed that they liked
@ 1a 70 By sy s ey liked T. d words SS HS
and commendatlon which THE TINES has Of late re
dent the history OF the for their frequency and
heartness
Of THE FINES that wh hs e ow
its sales was steady and substantial it was too slow that
while its circulation has reached large figure for
appeared to praise THE TINES and What everybody
praises pretty much everybody ought have and enjoy.
conclusion that the high price OF THE TIMES al
obstacle It's rapid increase in circulation Three cents
ma Ga 'T tbrcet ' paper is ysiby and bstansy
larger than the bi for one-cent paper Beyond doubt
even even II the sum involved be small
The proposition that many thousands Of persons in
this city OF onehaf million buy and read
one-cent newspapers chiefly their price and
Of their character or quality seemed sound
newspaper Of the character and quality OF THE TINES
in preference TO- or let us generously suppose In conunc
ton with the papers they have been reading The num-
Der persons this city. young and old who edu
Gated Intelligent refined, and who by reason OF their
read newspaper not given over 70 vulg1rity and mad
Women nehew vulgar and abhor unciean
Why should their newspaper reading be
the same plane as their daily conduct and conversa-
THE TINES has determined to extend It's appeal be-
price matter II no consequence 20 the presumably
much larger number OF persons to whom both price and
cent THE TIMES removes every obstacle suggested by
or necessity It puts before the people OF New
which prints all the news tha; lie ~ 70 print ana ex
independence 1t offers highclass newspaper at the
THE TIMES expects by this step bring within its
circle OF readers a hcet Of men who not
present acquainted with IT, We expect them 20 become
finding that THE TIMES costs but one cent. will add .
their daily purchases ., orders WE nope 10 Sa he
price in the midst % an important political campaign
the TINES has a" and Of rs m soa s
and the funess and mpartaly II its news reports Re
csvng the full % % ss snd m
ports Of THE TINES are full and comprehensive.