The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1898-04-03
Southern Kansas Business Men.

A bright advertiser Of New Yora has
| said. The boy Of today Will soon be a
man. We try 10 clothe him 80 satisfac-
/ torily that when ne grows up he will nat
uraliy continue 20 trade here" These
words embody the whole philosophy OF
good VIII IN business Advertising must
DE for the day; but the advertising which
stops AZ that. taking no thought 81 tbs
after days. must fall far short OF rs best
possibilities.
The president Of the tax department 81
New York cay proposes % assist tho
deputy commissioners IN making accurate
real estate valuations b. giving them
clippings from the daily newspapers con
tanning reports 81 all real estate trans
fers. There nothing like tho daily news
paper for getting at current valuations.
whether they pertain % real estate or 20
the most tfifiug detail ~ the Easter toll
cite II H. the one Assessor whose figures
can always be accepted "a indiap1t-
able.
The Hartford Courant editorialiy de-
clares that ''ludicIous advertising il the
way 70 make business and the neTspa-
per IS the direct way 70 reach the cue
toner. There is no getting around this
statement" ~ cpurze. there are other
ways of wGoiur trade. ard all have theis
values Or they would not last. But What
other trade winner Is there that goes into
20 many in9lssnss % homes every nom
.uR before ;ae families are up. sta be-
side than at breakfast ana spends RE
day fcIuuE ~ zoe WaF reSa and - store
aews7
= floating item states that IN order 20
prevent couesstIou a. ~ t8reshs'es
large stare Boo another city Dgt n new
doors which gently showed hesltart fetHt-
nine fhnaoers INSIDE The ladies resented
fEe mechanical ru5ge ~ warmly that -
a1~rs hsI TO come oF thagEh toe prfn-
cI5'e seemed uesfa Huf here is . way
fs keep ere entering cross1s n ateaAy no
rar. ana fHaf .l ty making the aftrac-
tl1r altHi1 a, potent iAat shoppers VII
neither hrafsfe roy daily Better thzt
tn-F rre-f rurh fhe dcoFs fhan that -.
e9srs should tass - push theta
Dr. bic recent a9frssa r. Sew Tork rasr-
chants Pr FsasTt e. Ogfen ssia Ia
order 90 gain -he respsct q 81 iaieiiEsat
community. .gve~flstnz must - in frat
rate EEEitan That cuts tath ~sgs ~
ucf 1H4y cplnrls-.1n fss fsEgerf - ne in
tel sent ar5 the rflficzl reader buf y
csasaga --r eerse % fas of5la&ry rcz1sr.
To ere urlTtfsraf rea1sr fbe sarrana-
rnsrlca3 sense - esavsTu - sense Ear
ra9re 4alrkly ftaa csn - soss in 10y
o.be- way TIE szsf EaaHra - pain
EazIt-e - a. a1ssrs.ns1nenf can rot ~
rsacz attractive ta sssFF-caY terms tssfs
fn-st Es so-.sthirx fssIty ssth tas ssoeE
Or WltG tie g-ace marks
TIE cufic u7bralds ths teaasacy N
sii re the uar1~s zrd feafsres . prgrs-
irsrt D@rronsaea n sfssftistaE 1aFs ~
fesssAaeousrF tss fa5sCflon e Hf~rary
and artistic fame 20 49, szsinszs iessI.
IT, CTitic sEys. ~ - not a. sclfff,ax
ts16ereg ssf e bots - 80 ~ - or
fgf-rs Freatr-ss n auTthtsx Bag r1ats-
rs wszllA-ss.cn r. = srstfztts fillnr "a
is SAY but act Sc creates thsnH ia
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tNssa fans saz nsfortssY. sat. sc1noni-
cay sssakleE. - "a ssrg slixat AEa3a.
81; - aet - - ssszrzsf tat s1Tsfussex
Is ros~s rnf5fssfy Wien 60 = fusresy at
IS Eqen c-aaSe e. - Sfo1taass r. b~ss
q 1sertiEt-z STARTS ~ stsrisnr best.-ss
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