Kansas City journal. [volume] (Kansas City, Mo.) 1897-1928, 1898-11-06
TO BE CHRISTENED WITH BEER
BattIeShip Wisconsin to Glide Into
the Ocean Under Peculiarly
Happy Auspices,

MILWAUKEE. Nov Sold World Gus
toms and wornout precedentS are about to
be shelved at the launching and christeu-
ing of the battleship Wisconsin, which
takes place November &c at San Francisco.
With the permission of the Wisconsin
battleship commission, the Joseph Schlitz
Brewing Company will furnish the most
elaborate and beautiful christening outfit
ever conceived, the cost of which to be no
object. The bottle to be used. the design
for which has just been accepted, will be
specially blown Of fine glass, and will con-
tain Schlitz beer. 1t is to be fitted with
a solid silver stopper, beautifully chased
and engraved, and surmounted with a solid
gold badger, couchant showing his teeth
The bottle will be covered with q corded
gold and silver ,fligree net Set in the
net will be gold plate on which Will ap-
pear an engraving of the Wisconsin and
OF the handsome features of Miss Eliza
beth Stephenson. who will perform the
christening ceremony, together with the
sin battleship commission. and decorated
with red, white and blue satin ribbons
VIII form the most unique souvenir ever
prepared for such an occasion.
The Jos. Schlitz Brewing Company's let
ter to the Wisconsin battIeship commission
follows and is self-explanatory:
The Wisconsin BatteShip Commission.
Gentiemen:-We beg leave to respectfully
submit the suggestion that as an appro-
pirate innovation at the christening of the
DattIeship Wisconsin. the ceremony be
marked by the use of something much
more typical than the prosaic bottle of
champagne.
Wisconsin is not champagne producing
state: the use of imported champagne
would scarcely seem American enough for
such an occasion.
Disregard of musty precedents and old
World customs is characteristic of this
progressive nation. Therefore, We suggest
that the battIeship which is to bear the
historic name Wisconsin be christened with
a bottle of SchlitZ Milwaukee beer. This
product has a name all over the world for
purity and excellence. 1t is an honest
nearly half Il million bottles of this "bear
that made Milwaukee famous" We're
shipped to the men behind the guns at Ma
nila--the largest and most noteworthy ship
ment of beer that ever left America.
If your honorable body receives this sug-
gestion with favor, the Joseph Schli;z
Brewing Company will be pleased to pre-
sent a handsome souvenir bottle of the best
and silver flgree net holder. suitably in
scribed. satin ribbon bow and streamers
etc, will be designed and submitted to you
for approval, and every effort made TO
have the gift suitable for the auspicious
event.
Trusting to receive a favorable reply
after due consideration, We remain yours
most respectfully,
JOSEPH SCHLITz BREWING co.
Milwaukee. Wis. Oct. q. 1898.
No state in the Mon is so typicaliy
beer producing cent7r as Wisconsin. and
as lager beer is fast becoming, If il is not
already. the national drink. 1t seems most
appropriate to christen the Wisconsin with
''rhe Beer That Made Milwaukee Famous"
instead of using imported champagne.
The Schlitz Brewing Company are re-
puted to be the wealthiest brewing concern