The Ohio Democrat. (Logan, O. [Ohio]) 1886-1906, 1897-03-09
The journal Gazette
II is Now Weekly Instead of a Twice
a-Week Publication.

week the Journal-Gazette of thi
? city ceased its semi-weekly publ
cation and inaugurated a week.,
in its stead, and we have the frs
: number before us. Editor Mckay
has proven himself a hard working
enterprising newspaper man in oul
midst. He came into our commun
/ ity when the publishers were asleep
and he stirred affairs along this
line from the bottom. He was ven
turesome and enc nergetic, putting on
its feet the first Semi Weekly in
the history of our city, and by con.
slant stick-to-itiveness proved that
such could be maintained if the
common affairs of business were
anything like good, His energy
served the purpose Of consolidating
the two Republican papers in his
name, and pushed ON with more
vigor to success. Thus an expert
mcnt having been pleasingly sue
cessful, he launched forth another
effort and gave our city her first
Daily, the Evening Journal. The
good spirit of success was behind
this enterprise, but the experiment
proved to the people who had asked
for a daily and to the other news
paper men who contemplated the
same, that our city is not large en-
ough and mOneyed sufficient to
support a daily home paper, and so
the enterprise was very sensibly
discontinued. BY these efforts Mr..
Mckay has gained a wide exper-
ience in newspaper work, has
builded up one of the best printing
plants in the valley, and has a
thorough knowledge of what per-
cents of profit should be gained on
invested capital. At this time he
figures that he cannot continue is
suing Il twice-a-week paper for
Sl.OO per year, and do justice to his
efforts, and realize the fair per cent
of profit on the money he has in
vested in his plant, and we believe
his judgement in right. We are
confident that with the expense
Mr.. Mckay is TO, and the much
capital involved that he cannot
afford to place a twice-a-week
paper in the homes of the people
for Sl.OO per year, and we commend
him for having business views suffi-
cient to place him to his own good.
His weekly is a clean, well printed
paper and ranks among the first of
the weeklies that comes to our eX-
change table.
In this connection we will say,
though we realize the seeming loss
n giving the people twice-a-week
paper for one dollar per year, yet
We feel that we with our modest
plant can keep on with our semi
weekly at one dollar per year cash.
Why we can do this in our circum- |
tances better than Mr.. Mckay is '
Ipparent in these facts: We ale a t
PRACTICAL printer ourself and thus q
'ispense with the expense of $12 {
'er week for foreman, while Mr., r
lcKay has this expense; our rents I
re much less, being off of Main
treet; he has more money invested
han we, and must realize better
ercent; we. bear with modest 7
while his is of the most
we have the capacity to
loderately issue our publication,
lille his is sufficient to cleverly :,
andle a daily should it be support "
Thus it is that we are enabled "
run semi-weekly paper for 81 90 :,
er year cash, such as we are run. i
ing, and feel satisfied with our "
tile profit. But we are here to ="
~ that we cannot do so except on .'
cash basis. The loss of one years =
description from one who will not =
~, knocks off the profit on several :"
lat do pay. We will continue as a, -
C are, but subscription must be l
lsh or no paper will be sent by us. .. :,
others can afford to send out y
cir weeklies with the risk of loos- ~
g the accounts, they are welcome :"
it, we cannot afford to issue a "i
mi-weekly one year for one dollar al
,cept for cash. ~