The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1885-1921, 1897-01-14
TWO ! INDUSTRIES
Beet Sugar To California is as
Coffee to Hawaii.
GROWTH OF THE WINE INDUSTRY
Largest Tun in the World
Built Near Fresno.
Coffee May Do for Hawaii What
Grapes Have Done For
California.

4
a success, just as certain as the sugar
| industry has made men rich in Ha-
wall" said j. G. Waibel to an Adver-
tiser reporter yesterday. LAS a jobber
| in San Francisco, l have had oppor-
tunities for forming an opinion of the
tastes of the people over there, and
know that their preference is for Ha-
waiian coffee. Your people have a
| market for the product, and coffee is
just as much a staple as sugar. You
have demonstrated, too, that coffee
will grow in abundance in almost any
district on the Islands, but like every
other new industry, it takes time and
little money.
Our house, ]. G.. Nobmann of San
Francisco, handles all the Hawaiian
coffee that it is possible to buy, but we
have never been able to get enough
of it. We expect when the industry
grows to handle a great deal more of
the product, but the growers here must
not give up. Just take the case of the
California wine growers. Twenty odd
years ago the New York man who Of
fered California wine to his guests
was given the cold shoulder because
imported wines were given the prefer
ence. But the growers were not dis
couraged; they knew that inferior
wines made their way to market just
as inferior coffee gets to San Francisco
and is sold as ''Kona.'' Inspectors
were appointed and today only the
best are shipped. The result has been
most gratifying to everyone and the
swells do not turn their noses up at
it. 1 believe this has had the effect
Of increasing the number of vineyards
ana compelled the manufacturers TO
produce better article.
THE country around Fresno in Cali
fornia has a well earned reputation
for producing a standard grade of
wine and you have no idea of the ex-
tent the industry has built up that
section of the country. The ST. George
vineyard of which l am the Honolulu
agent is a world of itself 1t is owned
by George II. Matter and comprises
1880 acres of the best vineyard land
in the world.
This may sound boastful, but an in
vestigation of the facts connected with |
the great vineyards of France, Spain, |
and Italy and a comparison with other |
vineyards show that the expression is |
based upon facts.
Even the product of 1 $50 acres in
this vineyard would supply but a |
small fraction of the raw material re-
quired to keep the great winery and |
distillery running. In addition TO the |
winery there is a large general store |
there. stocked with everything needed |
by the employees or those owning small |
vineyards who sell their product to Mr.. |
Matter There are comfortable houses |
on the place for the men, a printing |
establishment and a post office. So, |
you can see that practically it is a |
world by itself | can see no rea- |
son for doubling that he time will
come when in district like Kona for |
instance, there will be one central cot |
fec curing establishment, which will |
necessitate the building around it Of
a miniature world. This will come with |
a development of the coffee industry, |
but it will not grow in a night. Here |
you have one infant industry striving
to compete with one that has been es
tablished for years. and. by the way. |
California seems to be undergoing the |
same ordeal, if the reports regarding |
the beet sugar industry over there is |
correct. l do not believe however. |
that the wine industry there will ever
take second place. 1t is too well es
tablished, and the distilleries are too
well equipped with modern appliances. |
AT the st. George there are three
great tuns in which the wine is blend
ed. either of which is larger than the
wCrld-celebrated great tun at Heidel-
berg. Lately there has been added a !
gigantic wine cask. or tun. beside |
which the great tun at Heidelberg
sinks into insignifcance. Everybody
has heard of the great tun at the cas-
tie. built in the thirteenth century.
The encyclopedias of the world will
have to be corrected to chronicle the
doings of the Up-to-date American who
has built a larger vessel for holding