The sun. [volume] (New York [N.Y.]) 1833-1916, 1897-10-05
C. c. SHGYAE'S OFFER
TO COMPETE WITH EUROPE.
MEETS WITH GENERAL FAVOR

MEETS WITH GENERAL FAVOR
The card which | published In last Wednes-
DAYS Sun, announcing that would sell
European furs at European prices, attracted
attention. The response was prompt and ex-
ceeded my expectations. and, while it is early
in the season and the weather mild, we had a
splendid last week in September trade. La
dies who have recently returned from Europe,
good judges Of values. admitted that our furs
were better style, better fitting and more ele-
gantly finished than those found abroad, and
at fully as low prices.
Completes with Europe.
They remarked that It was evident thatl
was determined TO compete with European fur
merchants and that they would recommend
/ their friends. Those who purchased Seal
skin Garments, Persian lamb Jackets. Sable
Scarfs and Capes and other fashionable furs,
expressed their appreciation Of the opportu-
nifty afforded them to buy at home from a re-
liable house and at such satisfactory prices.
Ono lady, who purchased in Geneva. ex-
pressed regrets that she had not waited until
she got home. She frankly acknowledged
that our Russian Stables were better for tho
money than those she had bought. and she
could have saved the duty and the trouble Of
bringing them over.
Merchants Pleased.
A Western merchant, a splendid Judge Of
furs. who returned last week. and to whom we
sold quite a large quantity Of furs. admitted
that our Mink Capes were better made and
SIS cheaper than those which he had priced
on Regent Street. London. and that our Sable
Capes. Scarfs and Muffs were as low as those
he priced In Geneva. and gave US credit for
selling American products at lower prices.
He had been informed that was competing
with Europe and was anxious to back me up
in the fight. These evidences Of appreciation
Of the declaration of war which | have made
against Geneva, London and Paris fur mer-
chants stimulate me TO greater efforts.
A Pleased Customer the Beet Advertisement.
All wholesale and retail customers who
visited my store last week in response to tho
advertisement in last Wednesdays Sun went
away thoroughly satisfied.
No Moro Furs in Trunks.
One lady jocularly remarked that IT would
not be necessary TO bring back furs in her
trunks and have them passed as personal eff
fleets when she could buy reliable furs at such
very reasonable prices at home.
Hopes Other American Merchants Will Com
pete.
AS already announced. | am determined
to use every effort to induce Americans who
have been in the habit Of buying their furs
abroad TO purchase at home. and in this effort
hope to be supported by other American fur
merchants.
Undressed European Furs Duty Free.
There is no duty on Russian Sable. or any
European undressed natural furs. They are
dressed here better than abroad. (The Shayne
exhibit at the Worlds Fair was awarded first
psdzes for best dressed skins; also for gar
ments of Russian Sable. Mink. Otter, &C..
against the worlds competition.)
America supplies as Per Cent.
America supplies rs per cent. of all the
furs worn In the world. Mink, Seal. Otter
Beaver. Skunk, Coon. Marten, Bear. Chin
chilla and Fox are American products. and If
American dealers will sell at smaller profits
American tourists would prefer TO buy at
home. | AM DETERMINED TO SELL
FURS AT SUCH SMALL PROFITS that
any European house which undertakes to
undersell me will not long remain in BUSH
ness.
Sealskina.
The only advantage Europe has Is In the
character Of the dye Of Sealskin and Persian
Lamb. Including the duty, the difference in
cost between London and New York on tho
average Seal or Persian Jacket is about
$500. This amount will deduct from,th0
usual profit in order to compete, and while
the profit will be so small that it will hardly
!. pay. 1t will assist in keeping our people from
, buying on the other side. My stock OF manu-
. featured furs. embracing all the leading styles,
is now ready for inspection and sale.
armen TO Order Without Extra Charge.
When parties prefer they can have gar
ments made TO order without extra charge.
Have a large stock OF Russian Sable. Seal,
Persian Lamb, Chinchilla. Ermine. Otter.
: &C., to select from. Would advise placing
a orders as early as possible for garments made
to measure or for alterations and repairs.
Small Profits.
The profit on each article Is small, but the
: increased sales will make up for II. and |
would rather sell a large amount Of goods at
a small profit than a few goods at large profit.
and by adhering to this policy compete with
European fur merchants and assist In induc-
ing American tourists to purchase at homo
rather than abroad.