The San Francisco call. [volume] (San Francisco [Calif.]) 1895-1913, 1897-12-19

really Frightening
Reviewing the events of the last few years we find
that the grape-gr and wnemakers been
trying play the game of medieval feudalism
homes of escaping from the struggles of modern competitive
life.
industry listened to the false
promise of the leading danger
safety, believe the only publicly the
movement and to predict disaster Prophets of evil
popular, and who had been long
spirit of freedom progress prevailed pushed
aside. l comfort, all,
I told So" That the wine industry is back
where when it commenced its condition
is least, of congratuation.
The action of the assembled winemakers their
declaration of independence in resolution,
met with expressions of misrepresentation
OF the commercial pessimist hear all sides
of this writing predictions of evil to the who dare
to their doors the worlds markets.
would be tiresome Christmastide dry
for plenty? We had shortage 1885, and
nowadays, apt predict prosperity
prediction of prosperity when vntages for
years short of the market year ago
ti, +t ;aio+ noSsitis - thn s,6ia+e t t, 9
There short it reasonable
onld advance to those who held for the coming year
nearly But the trust idea in the vineyard. The
winemakers. organized company thinking they could
mastersthe peoples interest and the trust
ambiguous policy, while they
with according standard rule of old
fashioned tradethe law of supply and demand-advancng
price commodity 20 they held
producers until too late MARKET.
part of ne oar Hr s eed e tn s
legitimate which preferred WHEN they pro-
fessed when they first ORGANIZED viz. the pnaton of
inferior material through dstlatcn tbeimprove
standard ordinary stocks the reservato.t
sT pgG ssd fsas of of
Standards. the taat had trofing with
market to ZINE have
servant of s6bteet to>the law
' TRs sps Dc Of
a amoDs sxs TgsEa | competition
an eneourasea S9pG5o. fRmseiOn among buyers hav-
as a SssP sa Is t9 aes
vived and te ssson Of history 1sblew again taught
f fos ne s} P s@d fe
months later Ef6sr they onSfed mcclellan The wines
3 ~efe SS he
bitterness bfeelng because tAeswtre prevented
9ng at Is cents what they have since been able II BUY
zz-c0nfaued monopoly was asked;-not being granted
TINS they the people of the whole
the situation ant-were willing enough support
generous than necessity demanded.
The situation industry S briefly surnrnar-
lied An increased vintage for 1887 with enough to keep
alive and, crops succeed
from having vile limitations roughly
twenty-four million gallons; with million
gallons 0 NJ supply next
year. guessed be eighteen millions pros
rect of drawing on the 1897 vintage for at least seven or
million gallons supply the deficit for 1885, prob
ability of light vintage in 1898 and healthy demand for
! the 1897 to consume in 1899.
Freedom trade in California to IL the world
two-thrd of the vintage in the hands of
winernakers whose necessary obligations
O production syndicate
Independent producers obliged
pay in cash for ton than their
equal the supply the associated
winemakers cut prices for wines without loss
themselves-the being the
Independent trading will be healthy
prevail again when normal commercial liberty
revived.
Serious confusion of ideas is growing all this
public discussion of the vintage prices wines
First it must be remembered that when it is said that
be
reference is made only material, o
cooperag whole cellar lots delivered
quantities of from 10000 to 100000 gallons excluding
superior grades except such growers
forced to sacrifice to the pot of standard"
ordinary dry wines Such prices do not refer to
sherry and other sweet wines which have laws unto
The Eastern market of surplus
binary publicly discussed prices
On coast where there is market of from eight
gallons there is appreciation for the superior
which the producers
for lots and from so cents to 81 in small
orders s. to $2 dozen for fine wines
which means SO per gallon This in
Sauernes Resngs etc. is really of commercial
importance is almost exclusively the business of
scca class merchants, who when we
merchants VINO control the distribution
surplus export material
What the wine-makers need public method Of
ronularzing information in Eastern cities especially in
NJtv York Boston, Baltimore and PHILADELPHIA concern |
ing the distinctions Of superior wines can onlv ho
5one through exhibits and epcraon 1it
erature by public methods free from competition
to the Wine-Makers Corporation,
directly controls the stocks of its members o+
shoud take up work of popular education whore tb
Vcutura Commission left 1t when Platt,s
exhibt and closed similar movement shn,s
he inaugurated York. The not be in "a
vance of popular and if people are to he a.
factors Of demand ley uS' nave opportunities
tivating taste.
So long as the idea prevails leads If exar,
Ieveing influence and throws the prizes profit to
tty against quality Free competition tends give pro
distinctions of quality and reputation on