The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1897-09-30
Southern Kansas Business Men

E. B. Hildinger of Newton dry goods
announces himself as "the leader for close
| buyers"
W. Fl. Pottle of Arkansas City. furniture
| say that library cases never were so beau.
tiful or so low-priced.
People have long ago grown suspicious
OF adjectives. An argument without the
superlative degree is the most convincing.
Richardson & Co.. OF Wellington. dry
goods announce that the cool mornings
are perceptbly increasing their trade N
dress goods
Have a proper regard for the rules of
punctuation. You can not have the hes;
advertisement with poor punctuation or
misspeled words.
The Newman Dry Goods company OF Ar
kansas City say superhuously: I'VE charge
nothing for showing our goods" That GER
ta.nly is a waste OF words.
McManus & Co, dry goods. Newton. had
an opening and anniversary the other day.
Their advertisement says that 100 people
visited the store on that day.
By no means suffer yourself to use thai
hackneyed old phrase. Come in and see
our goods before buying elsewhere II
Is so old that II has become a joke.
If you are running VIVA, you believe to
be a leading store. DO not run one-inch
advertisement while your competitors. in
the same rank. are running hps ges.
They will surely outstrip you IL you do.
The best results can no. be obtained In
a position in a page which resembles a
crazy-quilt. Insist on getting OF a page
where your advertisement is not lost IN
a sea of black letters. rules. and borders.
The legitimate successor to the erstWhile
roguish crepon IS the pronouncedly novel
carreuxve netian. This shows a black
ground with undulating weave and jac-
guard figures In relief. Initiating broche
designs.
People buy newspapers FOR Information.
II they find Information IN an advertise
ment. they value It highly. II they always
find information there they vii make a
practice Of Away. looking 20 that a5yer
tisement.
P Martin & Co. dry goods, Hutchinson.
say: our goods soar aloft and revei in
,he clouds OF style. while cur prices re-
main in the reach OF the most economical
and prudent purchaser" THIS e fowery.
but original and taking.
TIE Crescent Jewelry company CO Ar
kansas City say: Everybody likes ser
Eng silver novelties. We have soTn.thtng
for the baby. the youth. the sweetheart \
pr!daI presents. useful things FOR the house
and, even. things 70 dellsat grandma aad
grandpa"
P. Pomeroy & Co, Q. Wellington, b. |
cycles. get thk on some Ike horses. !
some Ike mules. white others take % tns.l /
heels But FOR genuine corufori. AssI;a I
an5 speedy focomotioa. the bike leads tacI I
AL" !; would seem unnecessary 70 p1ini 1
cut the advantages CO bicycle. bGt per 4
haps i is Tot
Al A;chizou merchsn; says that ire hJs-
bands would be greatly surprised 70 krC~ 4
tie grsa, number o cases ~ which BIZ 4
Of lacas and ribbons : charged as calico 4
or aannel. az the wifs's request ard iazs \
candy often goes doS1 On q sr0csTs 81
as butter 0. eggs. A MAJ III pap fc-
seaside O. Necessary articles without
XXX "a rule. 51; TIE words. AMY
-rsb5ons,'' aaz '1zcsz" make h-ra sc; rea
y ne face.
Caarn,nz new uats-.ss testi1et for
slxh places are cashmere s-zDe "a canvas
xegvej. ve.sars ono.e ls4Tanx delizzs1Gl
spz i@scsat eTscts}. ye.c1Es lsvsn= f.-s-
,!ay.aE simulated s;r1s%z'. :z1tzs.s slge-
ian { p-szcazce3 baEzseTs = ros. sEt
--e@n( ard orz1te. ;srsssa a eszFs7-rz
nc ~i,a da-k zrounzs az 1so1ez. v
,-a lses Ssz-xrsI Surrey ws E0rus1 1e@.
.c: despair ms seasan ioE AK - variety
)-s payne = Certainly prov.5s1t1zly
Ivsrtes-zo to members 9: family ATS
ven zll1c;a1-zo2s SISTERS. Coasts az
crts 1ee1 lave dresses Axe