The Wichita daily eagle., 1897-12-28
Southern Kansas Business Men.

Nearly all the advertisers are talking
about invoicing.
The News makes the claim for Hutchin-
son that the city has the neatest mea,
market in the state.
Irvan and Brown OF Hutchinson in g
post-Christmas advertisement, says: Good
things don't last long"
Irvan and Brown, dry goods OF Hutch
irson, gave each of their employees box
of fine candies for Christmas.
Glazier and company, merchandise. Med
icine Lodge, quote the local freight office
for proof Of the superior business they are
doing.
What makes trade keep up right after
Christmas is the positive knowledge the
public has that prices are siashed all 20
pieces.
The public is not so busy that II forgets
to make a note of those merchants who
publicly thank the people for their Christ
mas prodIgaiity.
Elmer Gillen, a livery stable man a;
Kingman, advertises. and with touch of
| local color, too. For instance: "On, Joe'
Bring on your mules"
The ". E. Jett Mercantile company and
c. A Magill of Kingman. both say the
-
cessful they ever had.
Branden & Mitchell, grocers Of Kingman,
assure their customers that I'VE don't sell
you one article below cost and charge you
double price for the next"
The same thing said in different ways re-
peatedly makes thansand fold stronger
impression on the public than the same
thing said the same way repeatedly
Some good, honest souls VIII continue to
permit their Christmas advertisements to
stand for a couple of weeks yet, before
they discover that they should be changed.
H. G. Waltner OF Kiowa, general ner-
chandise, in emphasizing the "one-pEice
idea" says: Each customer knows the
first price is the lowest. and he purchases
what he wishes from the first clerk he
meets"
]. ". Metz Of Kiowa assures his custo-
mers that your presence in our store Is
always appreciated whether you wish 70
buy or not. and we want you 20 consider
yourself al home. I; ts pleasure 10 D.
allowed to show you our goods and make
prices
Jus. before Christmas II. 81 Walt. fur
nisher OF Newton. made this gallant state
msnt: I'VE guarantee you that every
CHRISTMAS IEfSSNN NaadN -. 80 80
appreciated by the one receiv.ng j." a. ~
the recipient would make a kick II be were
not satisfied
The assumption among advertisers that
t1e day before Christmas ere word De-
comes strangely insane and spends is iss;
red penny. and that people are not open .
advertising arguments rght after CaT-st-
mas. = lIi-founeed. People DO not SiPe ogi
,-esr bank accounts every Chrsstmas-
y. Bzrnunl. eIoiSisr al Newton, gets
sagI'zriy ereetsvs Inc with tHis- u is
very s;ro-z and makes Sn .Ha7ressica;
sF>Serythsng xe hsve for sale Is marked II
main figures a. pr.ce ira; sIazg>rs ths
a,s-,luers. Sho are unfamiliar win tss
no5s-n goods. modern zeth01z or -nods-z
prices"
A Nex York journal prszts the folIo5.Dx
rexs item. In ore of TIE og stores Azsi
,frat Ten Tfris tainted n less thaa h21t AZ
bo-rr TIE heat ESs .aterse. AID fse1 SsTs
.s-es os1t- bat human e-ao-znce - great
T1sv we're czrrss5 . an s1te-roosn. but
~,.,r -e-rrned 20 their Eork. selllrz and
isnz.srz." As sSvertts.rz Ests eres-it for
- - GOOD results. y o1saf % sSo1s3eT
=. E,rtozzrd events whenever rss5oEsale-
-. ,-ehs,s tAs f1slt = ta!s czss vas
-..r,,v 4. re ventilation, Il is safe ru4e
g Al SORES tzzt tse batter ths.T zsssT-
.s-s,- =. ample. theLs vso1latlO1 o1ghs 10