The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1897-09-11
Southern Kansas Business Men.

A good motto is this: Hospitality is part
| OF this stores business"
A merchant has on his wall this motto
I'VE are here to answer questions. You
| cannot ask 100 many
1t is believed that sooner or later the
! sides of all delivery wagons VIII be taken
| UP with advertisements.
The Star clothiers OF Newton say: 1--WE
! have what is good for the thrifty to take
| from US" That is very neat.
PIN Money for Housewives" says the
/ Gem laundry at Wellington. can be saved
| by patronizing the Gem laundry
| A F. Dauber & Co., OF Winfield. say:
| Our big shoe room is now crowded from
floor TO ceiling with good fall shoes.
J. A Silver. grocer. of Winfield, prints
a cut OF a pretty house-maid and says:
"A good cook can appreciate good goods. "
The valuable clerk is he who gets the
thanks Of customer after a SALE because
ne has impressed the customer with his
sincerity.
j. L. Lynn & Co.. dry goods OF Winfield.
say: our rapidly growing trade IN ali
departments is an object lesson OF how
low prices talk"
merchant must put vitality into bis ad-
vertisements. He must feel that what he
is saying is an inducement which people
cannot Withstand.
Some men have made a success a, using
small advertisements for small things Ike
handke,chlefs and large advertisements
for expensive things Ike cloaks.
Frequent changes in advertising spur
merchant into finding superio:.des in MS
store TO tell the people about. And when
he can find 10 more he creates them.
y. j. Newhouse OF Caldwell says: 81:
may seem a E;tle odd 20 talk about cloaks
60 early, but they are here and We are
so enthusiastic over the beautiful materials
and the astonishing values that We want
you 70 see them"
A merchant .n rainy weather may cut
DOWN his advertisements, saying: Women
can Tot get 70 the store" He fo-gs:s that
Il i the wet cay when a woman reads
the most and when she viii have more time
70 dsyour his advertisement At that mo
men: general advertisement % his stock !
would pay.
An advertising expert SAYS that people 1
ali read the printed literary matter IL mag |
az.nes. while only a few read the edver- !
tisements. Ta.s IS not tue Magazines /
have become 90 common and cheap that 1
read. aat nearly every magazine reader /
peruEas TIE advertisements from began
ming 70 end
Parker Brothers, tzlio-s a. Wi-eeld. say.
We assert there Is nothing remarkable
about L The success we have achieved |
" believe % re within re reach II any |
Mo giI Apply themselves 20 TIE task % !
becoming familiar WIN Ire wants q tze !
pubic ard then with honest co-sc-eEti71s-
ness exertlag every poTe. ard sxas using
every means 20 gU2p.y those wants a.
o-s-es whscA al OK bat far Vrost azE c.
.o- rob"
TIE Par< Ks1;acklzn says: Mr.. Jane
.his cne- one % our Sspsos- -o-s recently
gave RS wife = check Gor s.. the check
oe.nz regularly aLe. ct zz1 daily sg1e1.
sxcep. TIA; 2. was male payable = "sSsst-
81 CT TIE swesc WEE tas -43F present
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