The daily morning journal and courier. [volume] (New Haven, Conn.) 1894-1907, 1897-05-22
MANAGER RYDER'S FIGURES
COST OB STREET SPRINKLING I'D
VERTISEMENT.

quiry-General Il. E. Bradley Gives Adj
vice-Corporation Counsel on the Stand
Editor schIein Says That it is No Ones
Business.
evening, at the session of the Caring
ton investigating committee, interest
in the alleged street sprinkling adver-
tisement irregularities is not abating.
The councilmanic chamber was crowd
ed when the committee and it's counsel
filed into the room for the purpose of
examining those who are supposed to
know something of the subject under
consideration.
F. M. Ryder, manager of the Even
ing Leader company, was recalled. In
answer to Mr.. Goodhart's question con-
cerning the cost of the advertising Mr.
Ryder said:
''I did not consider that it was neces-
sary that 1 should reply to that ques-
tion.''
Mr.. Goodhart-I asked you if you
would bring in the figures"
Witness-'I have the figures, but
nothing Definite
Mr.. Goodhart, addressing the stenog-
rapher said: "Will you turn to the
question relating to that part of the
evidence?"
Mr.. Goodhart-"Now, Mr.. Ryder, I
understand you to say that the type
that was used in the publication Of the
advertisement in the Evening Leader
was the same as in the Republikaner
and in the Morning News?"
Witness-"Yes, sir"
Mr. Goodhart-"I understood you to
say this was by a business arrange
ment. I ask you what the business ar
rangement was as to the cost?''
Witness-I do not see what that
question has to do with the investiga-
tion?"
Mr.. Goodhart-"Will you answer the
question:"
Witness-"Not until have consulted
with counsel, at least"
Mr. Goodhart-"Will you take this
opportunity to consult with counsel?"
Witness-'tI do not see that / can do
so at this moment"
Mr.. Goodhart-"You heard Mr.. Jack
sons testimony as to the cost of this
advertisement"
Witness-'I did,
Mr.. Goodhart--"Did you hear him
say that $1,000 would be good price
for the work."
Witness-I did"
Mr. Goodhart-"Do you agree with
him?''
Witness-'I do not"
Mr. Goodhart-"Why not?"
Witness-"Because I do not think
that the matter of composition enters
into city advertising"
Mr. Goodhaft-"Wou1d you charge
the same amount for corporation?'
Witness-"For the same class of ad-
vertisements?"
Mr. Goodhart-"Yes."
Witness-"I would for legal advertis-
ing"
Mr. Goodhart-"Will. you state the
reason why the Evening Leader, or any
newspaper, makes this distinction?"
Witness-"Because it has been the
custom"
Mr.. Goodhart-"Any other reason?"
Witness-"Yes. Because we count it
as transient advertising"
Mr. Goodhart-"Would you charge a
corporation the same rate?"
Witness-"Yes."
Mr. Goodhart-"What was the actual
cost Of that advertisement"
Witness-"It would take a long while
to answer that"
question:"
L. ot,
it would cost"
Mr. Goodhart-"TIow much did it
cost? Have you no data?"
Witness-"No."
Mr. Goodhart--"Can you not figure
it?''
Witness--"It would take me a long
while"
Mr.. Goodhart-"Do you mean to say
that you cannot tell me what the
amount Of that composition bill was?
Did you hear Mr.. Jackson's figures?'
Witness-"I did"
Mr.. Goodhart-"Do you remember
what it was?"
Witness-'I do not
Mr.. Goodhart-"I think 1t was about
$500. Do you think that enough?"
Witness-'I do not
Mr.. Goodhart-"What was the cost Of
the printing!
Wttness-"About $75."
Mr. Goodhart-"What would the pa
per cost?"
Witness-"I don't know about that"
Mr. Goodhart-"Oh, give it to US ap-
proximately.'
Witness-"About $50"
Mr. Goodhart-"Any other eXpense?"
Witness-"The stereotyping and the
other incidentals."
Mr. Goodhart-"What would that
be?"
Witness-"About $780,"
Mr. Goodhart-"Now take the other
incidentals and bunch them"
Witness-"About $780,"
Mr.. Goodhart-"If 1 understand you
correctly the actual cost of publication
was about $3.50"
Witness-"Well, 1 could add to that
about $40"
Mr.. Goodhart-"So the difference be-
tween $500 and the amount 1,400, or
thereabouts, represents profit to yoIr
paper in the publication of that special
advertisement. Is that correct?'
Witness-"Well, 1 think there are
other things.