The Wichita daily eagle. [volume] (Wichita, Kan.) 1890-1906, 1897-08-14
Southern Kansas Business Men.

II. c. Cnsell & Bro. clothiers OF Cald-
well, are receiving large fall shipments
Salisbury & Co, shoes. OF Arkansas City.
| have joined the Big horde Of clearance sell
| lers.
| Edwards & Noble, general merchandise OF
| Kinsley, announce that their fall stock is In
place.
Denny's store at FL Dorado dry goods,
! will have clearance sale from August
l6 TO q.
| The change OF public sentiment is shown
| in the disappearance of the line Hard
times prices
| S. A. Hanlin &, Co., Of Newton are dis
! posing Of a number OF soiled handkerchiefs
at half price.
A. j. Luder, shoe merchant at Cald-
| well, sdvertises that he will sew all rips
! free of charge.
| One by one the queensware men are
dropping the fruit jar advertisements. The
| trade seems to be over.
Duff & Repp of Arkansas City believe
they have received the finest line OF car
pets they have ever carried.
Three things particularly are to be re-
membered in advertising-s.mplicity, brevi
ty and a constant change OF copy.
By a final effort p. Martin & Co.. Dry
Goods, Hutchinson, intend 70 part COM
pany with ali their shirt waists today.
Richardson & Co, dry goods. Wellington,
say: I'VE invite you 10 call and examine
goods whether you wish 10 buy or not"
A Newton jeweler in advertising alarm
clocks says ambiguously: Seventy-five
cents Guaranteed. For one week only
II. A. Ross & Co. Caldwell. in arguing
for early buying say: II; IS Etle early
10 buy, but you can get your choice Of the
complete store now"
big advertiser in New York says he
has TO trouble In reaching the women
through advertisements. but he has been
tying TO reach the men unsuccessfuily for
years.
One Of the most readable papers n west
ern Kansas comes 70 the Eagle Office tbs
week without single local advertisement
in H. The next town 20 the place where
this paper Is published has a poor paper
loaded down with advertisements. Ta.s
thing ought 10 be equzEzed
The poetry OF dress + exempliasd in the
softness and grace OF the summer toilets
The weL-dressed woman avoids al start
Ing and VIVID effects: shs reyeis Il ten1a.
colorsngs. soft creams. hydrs1gsa blues.
ivory white and palest amethyst 70 proauce
her best ehects- Nei3inss OF .ace. chiroz
OF shesrest lawn soften every suggestion
o. crude primary color. ard mellow out
r,rss ot toilette Instead OF violent contrast
or striking features. the elegsrte prefers
ex1uis.. 81 fine smeroscsrlss. soft 4apSa-
rous fabrics that would no. Be CT q pace |
AZ 2 bsby.s Christening robe o. Titszla's !
TarSrose TIE color = rarely unveiled - |
cloudy whste o1iy ssmi-trszspaEezt
perry tOsizhouaj Entsrprlss: 4 lazy q 1
,k.s-city s.eppsd into ore % TIE prominent 4
s-o-es yesterday zn1 after waking sOous !
as,F way down TIE length q re store !
ro--n she discovered naa EttssnS eiin 4
r. Zee. cooked Ugh CT box, = Is s14T: 4
s,eovss. win a coarse Uatl1 salrt O.. 10; 4
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