The herald., 1897-04-24
SATURDAY. APRIL ~. 1907.
THE HERALD's FIESTA EDITION

The Herald will on Sunday. the 25th inst,
issue a special Fiesta edition OF forty-
four pages. There is no occasion to indulge
in a flourish of trumpets or revel In proud
boasts for The Herald will be satisheo
with the peoples verdict, which 1t conh-
IDENTIFY believes will be that a finer or more
complete special edition has never peen Is
sued in Southern California.
The edition will be superbly illustrated.
The title page, designed by Miss Hattie E.
Crippen of this city and autographed by
Crocker & Co., Is a rare work of artistic
merit. a voucher for which may be gath
cred from a glance at The Herald's hand
some Fiesta poster. The cover will also con-
tain beautifully executed full-page relief
maps of the entire state OF California ana
of Southern California, especially designed
to show the harbor resources at San Diego
and San Pedro. The half-tone relief map
representing the Pacific coast system OF
the Southern Pacific railway is one OF the
finest things of the kind ever put forth and
of itself will be worth more than the price
of the publication. This map will be or
fered to the public for the first time In the
Forthcoming issue. There will be half-tone
pictures of La Reina de la Fiesta, her
court and prime minister. the president OF
the executive committee and the officials
of Los Angeles will be represented by por-
traits of many of the most prominent
bankers and business men.
Arrangements have been completed TO
make this edition the most complete enter
tanning and graphic record Of the weeks
festivities. No pains will be spared to de-
pict by pen and pencil in a faithful and
brilliant manner the proceedings of each
day.
AS a Fiesta record, The Heralds edition
will be eminently satisfactory, but its mis-
sion will be enhanced by much Information
concerning this land of sunshine. that will
make 1t invaluable as a gospel OF immigra-
ton
The progress and resources of Southern
California will be reflected by five illustra-
ted articles on the counties OF Los Angeles,
Riverside, Orange, San Bernardino and
San Diego. An article describing the Won
derful railroad development in Southern
California during the last twenty-five
years will also be of most valuable interest.
Prof. A. J. Cook of Pomona college will
contribute a review of the farmers clubs
and institutes of Southern California, and
D. Edison Smith, secretary of the Pomologi-
cal society, will write of the society's work
and research.
Summer Days Among the Hills and
Streams" is the title of q charming paper
by T. S. Van Dyke, contributed to the
Fiesta edition. There will also be articles
on "Our Resources, THE Navel Orange"
"Our Summer Wild Flowers" by Lorenzo
G. Yates, F. l.. S., and on a number of other
subjects, which will be invaluable as rev.
elation of our native wealth.
Advertisers who do not intend to let this
unexampled opportunity pass by should
get their copy in early, in order to secure
the best positions and to avoid the rush at
the end of the week.
The prices of tire Fiesta edition will be as
follows: 10 cents per single copy; % cents
for three copies. so cents for six copies. 81
for twelve copies. Orders for mailing
should be left without delay at The Herald
office. 222 West Third street.