The sun. [volume] (New York [N.Y.]) 1833-1916, 1897-03-14

Usoa In MANY Businesses, Sold in Largo NUM-
bcr~. and Many Exported.

oF~ many hhpoFtoo.
Tho largest consumers of showcases arc tho
cigar dealers. and next to them the druggists.
Dry goods dealers use more showcases now than
ever before, and large numbers OF showcases
are used for mems furnishing goods and for mil
linery, and many arc used by hatters, especially
for outside display. In some cities outside show
cases are not permitted, but In many cities they
arc, and largo numbers OF showcases for out
door display are sold, not only for hatters, but
for florists and for dealers In many other trades.
There Is hardly q business in which indoor
showcases are not used moro or less. Confcc-
TONERS use many showcases; many are used in
bakeries, and they are used In grocery stores.
Many are used in notion stores as well as In toy
shops. They are commonly used In hardware
stores for the display OF tho finer cutlery. Under
takers use them TO show the costly modern
burial collins. stationers use showcases; so do
jewellers for the display Of jewelry and silver
ware.
A great many small showcases arc given
away by manufacturers Of various articles, as
thread, or sewing silks, or perfumery, and vari-
Gus other things, for tho better and more con-
venicnt display Of their own goods. Showcases
were never 30 cheap as now; good. m odern show
cases can be bought at what seem marvellously
low prices, and the finer showcases were never
30 handsome nor so well fitted up and perfectly
adapted to their several uses as now. The old
top. Then came showcases with beyellcd fronts,
and cases with the. front panel OF bent glass,
making a rounded front. Now the old style has
ent more showcases with square fronts.
Showcases have a greater variety OF style than
ever before, upright and otherwise. for canes, for
~corscts, and for many other special lines Of
goods. The showcase OF tho moment, made by
all manufacturer and called In the trade tho
silent salesman is a case made to take the
place OF both counter and showcase. The top Of
this case is at the same height that the top OF a
showcase on a counter would be, but the case
reaches down nearly TO the floor, where IL rests
upon n platform or base perhaps six or eight
inches high. This Is really "a showcase three or
four feet In height. extending practically from
the floor upward, with u fiat face and a fiat top.
It is made in any iengih-siS feet; ten feet or
with drawers terraccd back so that at least a
part OF their contents can be seen.
Showcases are made with WOOD. frames In
various tne woods, and with metal frames, and
there are nov made. ineiuaing Eases OF tne very
metal upon the edges, the plates Of glass being
cemcnted together. and the case being further
secured by a steel rod running through IL just
within the angle at the corners.
The newer styles OF cigar cases have moisten-
ing trays, which slide under the case and are out
Of sight. They are very shallow trays, with a
metal lining. and containing n sheet OF felt,
which can ne moistened, the moisture remain.
ing for days; this ia in place Of the cup and
sponge within the case among tho cigars. Many
cases. both upright and horizontal, designed for
brackets or with notched uprights 10 hold the
ends OF rods, by means OF which the glass shelves
in them can be adjusted at any height, accord
ing TO the requirements OF the goods it may be
desired TO display In them.
The Introduction OF the incandescent electric
light made possible the convenient lighting OF
outdoor showcases with fixtures that could be
moved with tho case, and now inside showcases
are frequently provided with appliances for cleo
trio illumination.
There are made folding showcases. which can
be folded up to occupy less space in shipment,
and there arc made showcases that can DO
Knocked down, like furniture, 30 as TO take less
space in shipment. The greater number OF
cases, however. are shipped completely set up.
Many American showcases are exported. We
send showcases to the West Indies, to Mexico,
Central America and South America, and to
South Africa and TO Europe.