The morning times., 1896-01-16

your school trustees see to IL. They now
adays have instructors for singing, calls
themes, for cooking, none OF which are so
important as knowledge or what you ex-
pect to make living OF.
1t is not everyone who can make a good
salesperson. 1t requires a certain knnck
which is mate, and cannot be acquired.
First OF all, one must like the vocation II
he intends Following 1t. Without this you
will lose great deal OF time, valuable both
to yourself and your employer. Some take
positions in stores through inclination,
others through force of circumstances.
Bat when one enjoys a position back of a
counter he can always make success OF 1t.
To sell goods looks easy, but it is not.
1t is really trying. the expressions that ought
TO be used and how they should be used,
not the cold. frigid, half-hearted kind,
but the wann-hearted making you feel
at home kind, for IL customer enters
the door OF a large or small establishment
and is accosted in an automatic manner.
| that customer feels like retracing her steps
and going somewhere else but should that
customer be approached in a civil. genteel,
or agreeable manner the impression of the
store is made At once. and the customer feels
at home. feels like buying.
So many clerks in stores act like au-
donations; If approached by customer
with an inquiry AT all. point in an aitniess
ana GXpTess1pnlesS way mere OF tUeTe,
instead OF adding few words of infor-
nation.
II is not so much what YOU say to custo-
mer as the way you say II. Again. sur-
posing the customer is directed to he right
department and asks for gloves or dress
goods. or silks, when she comes to that
counter look Pleasant without OVERRIDING II.
Show the goods at once. Don't ask too
many questions about the color. price, and
.t,ya. ,,cta
pull down something and say: This Is n
stylish fabric. or This is entirely new
Say something regarding your goods.
Should the customer be undecided. suggest,
bat don't insist. Quietly advance your
ideas. without saying tco much Try 10
please without importuning. f you can't
make the sale. by all means leave good
impression. Let the customer say OF you:
Wasn't he oblieing? If ever we need
ANYTHING from Blanks store We certainly
will look up that clerk But don't let
the customer go away with the impression
that yoH are iinpolite or uncivii. or over
bearing. 1t hurts you some, but the store
more. II the saiespeope could only De
made to understand it. If the store prospers
their opportunity for greater compensat tion
is assured. IL is mutual affair what
yol do YOU do as much for your own IN
terests as those OF yolr firm.
One should strive TO gather the knowledge
and workings of all stocks, though he be
confined to one department. one SHOULD
strive first of ali 10 work through the
different grades until lie is at the head or
his line. He should learn TO obey, not De-
cause he must, but because he ought to-
One who cannot obey. cannot command
He will be unfit even 10 assume the charge
of his stock should opportunities ever give
him the chance. He must act, in carrying
out his Instructions, with the expectations
that some day he will have place OF busi-
ness of his own, and must learn TO run
it successfully.
How to Make Out Checks-This, though II
appears simple is rot. II requires time TO
master this correctly. How 10 fiji out
check. whether it is regular sales check,
a c. q. j check, a charge check, an ap-
proval check or a transfer check, al need
learning. for the customer gets easily veSed
by the apparent stupidity of clerk not
knowing how to fill out check. II con-
scnies much time and long waits ensue,
which are extremely nauseating 10 GUS
toner.
How to Keep Stock-Show me how
stock is kept and1 will tell you at once
what kind OF salespeopIe you have. A sales
person who grows careless about his STOCK
does not take an interest in your business
Stock must always look presentabie. ihefe
can lie no excuse for it being UJEerwlse-
Every article in your stock should be tagged,
every piece of goods ticketed, not IN an or
hand manner, either, but In pain, clear
manner, so IL at anyone at u glance could
tell the price or Size Let all of your
tickets be OF a uniform size, and one
Color he sure of this, as there is noihiDS
that will tend to cheaper your STOCK
quicker than unsightiy-writtent tickets, ana
particularly so. If OF different colors-
Make nice shows Of your stock, no matter
whatitis. Change your rsbows often. Have
a nice card on all goods you so exhibit, no
matter what they are There IS realiy
a great disadvantage in not liking dls-
play card Gu all goods you want TO use Tor
show for the card attracts 5 quickly as
the goods, ofttimes more readily.
Don't dress eccentric or fastidious, never
lavish Neatness is the essence or refine
ment. Rather look diguified than loud
The women should dress in neat black
costume, nice white collar ana cuIis LOT
change adds TO the general appearance.
The men should look genteel and clean
shaven at all times, never loudly dressed.
You have no idea how repulsive loud
looking girl or man is to the average per-
son. They will never impress one. They
look iusipid No matter how bright they
may be. and you know Impressions count
for much.
Dcf't chew. If there is one dctestable
IL,
tobacco, the women gum. 1t looks bad,
so uubusinesslike. 1t ought not be toler-
ated for a moment in the stores of the pres
ent day.
Writing for Advertisements-ln order for
the advertising man to know what is in
your stock, you have got to inform him.
He is glad enough to edit your items, If
you give them to him, but let them be
given to him in an intelligent shape, writ
ten in readable manner. so he knows
what your are writing about. Let things
be explained. Write explicitly, don't
leave it to the imagination Of the ad-man.
Prepare your items regularly each week,
and oftener If the occasion requires. Ac-
quaint yourself with your goods, the make
up. the composition. so that you can give
the correct Information and talk about
them intelligently.
Receiving Money for Purchases. BE
sure to say, Madam, or Sir" as the oc-
casion demands, ''you gave me SO bill"
or, "you gave me a SIC BILL" or whatever
the money may be. This avoids much
after argument, for there are ever so
many people forgetting what money they
gave you, are apt to say when their change
comes back, Il gave you u $40 bill. not