The Daily Ardmoreite. [volume] (Ardmore, Okla.) 1893-current, 1896-11-19
FINE TEA AND COFFEE.


Americans Have Not Been Taught &c Pay
High Prices Vet, Says Dealer.
There IL a dealer in coffee in this
city who snorts when he hears peo-
pie talking about the difficulty Of
making good coffee.
1.-THE making be jiggered," he
says. THE important thing is not
how the coffee is made, but the
quality of the coffee. There are
dozen different ways of making oef-
fee, all of which produce equally
good results, and not more skill or
care is required than in cooking any
thing else. The quality of the coffee
is the thing, and because Americans
insist on buying cheap grades OF
coffee they don't get good coffee.
They blame their wives and their
servants for the result of their own
false economy. Americans drink
moro coffee than any other nation,
but they don t drink the best. They
drink coffee as q staple article of
dict and don't study its finer quail
ties. In Europe people pay from 10
to 20 cents moro a pound on an aver
age for good qualities of coffee than
is paid here. People here haven't
been trained to pay above a certain
price for coffee.
when I began business, want
ed to supply something little bet
ter than the citizens of this town
were accustomed to. l imported
lot of especially fine Ceylon planta-
ton coffee. 1t cost me Al cents /
pound Wholesale, unroasted. In |
roasting, coffee loses about one-sixth |
of its weight, SO that this coffee,
roasted, would have been worth |
about 80 cents pound without the |
dealers profit That is about twice |
the Wholesale price of ordinary good |
coffee With that made a mixture
that I could sell at 45 cents pound. |
/ found that it actually hurt my
business instead of helping it. Peo-
pie got an idea that was a fraud !
because was so high priced.
4 had he same experience with
tGds AU1CIlLdLS NAOn GCp0GAAA~
ly fine tea l thought the reason of
that was that they didn't know any
better, and l tried to give them
chance to learn. imported lot of
very fine Chinese tea. 1t was not the
very finest, but it was so good that
it came in small packages wrapped
up in silk. I could make small
profit on it selling it at 50 a pound.
I expected it would be quite draw
ing card for me, but when the first
customer came in and asked how
much my best tea was, and said
'$3 a pound, he nearly tainted. 1t
might have hurt my business seri-
ously, only he happened to be a
friend of mine and agreed to say
nothing about it. After that was
careful to size up my customers be-
fore telling them the cost of my best
tea Now have best tea, very best
tea, extra best tea and the 50 kind.
Many Chinese laundrymen drink
better tea than some millionaires.
1t comes packed in pound boxes
with glass covers and with punches
of the whole tea leaves tied up to-
gether in silk
If men will buy cheap coffee
there is only one way to make it
taste good. Let them start out in
the evening, walk ten miles into the
woods, sleep all night in camp and
get up at o'clock the next morning
and make their own coffee. Then it
will taste like nectar, no matter
what its quality. New York Sun.
How the COmstock Lode Was Discovered.
In January, 1859, streak of warm
weather tempting some of them out