The Norfolk Virginian. [volume] (Norfolk, Va.) 186?-189?, 1896-02-27
NEW BUSINESS HOUSE.
Miller, Rhoadss 8 Co., Throw Open Th.lr
Doors to the Public Yesterday,
TIE STORE WAS VISITED BY CROWDS
Organization and Arrangement of
tho Several nepartments-The New
Store Equipped With Every Device
FOR Saving Time and Facilitating
tho Business they Expect TO Handle

a conspicuous example of the rapldIty
with Whlch news Is disseminated now
adays and Of the power of the press In
giving publicity 10 any announcement
was seen Yesterday on the occasion of
the opening of Miller Rhoads &. co 20
new dry goods store, Nos rs and 90
Mnln street. Three days ago the omen
ing was announced in the daily papers
yesterday thousands Of peopie. manv
from points far distant, visited the store
nc MoIk that formerly required years
Is now done In u day.
Those who visited the store ,vera n,e,s
ed and we'll they might be. for MIR. q
sydney 9eager, the firms ADVERTISING
manager. assisted by Messrs. John Sis
| man. moor walker; A. S. Collins. dry
gooas buyer; Frank G.. Royce, decora tor.
| ana John A. McConnal, notion buyer for
the firms three stores, and great army
OF sales people had prepared feast for
| the eyes Countless palms whose feath.
cry Foliage stretched far from the paren,
stem; banks of lilies bloomed nearby
tneir fragrance filling the air, and Other
ported plants plttcd their natural beou, y
against the artful beauty of the textl,
Fabric with which the walls and win.
oows were draped. and the long counter,
| strewn, the juXtnpostion evidencinE
the consummate art of the decorator.
On the right, as YOU enter the cas-
door, is the mems furnishing goods dc
4 =, IL.
goods and black goods followed. On
the LETT hosiery, buttons. trimmings
/ yarns, stationery. purses. handkerchief
> anu underwear In the order named
5 signs over each department, indicat ting
the character OF It's contents. while OIL
, the centre counters jcwerly ribbons am,
5 neck ribbons are In great profusion
y most temptingly displayed. On the right
u side of the western store. as you enter
q umbrellas have first place. followed by
Il notions and small wares. gloves cor
: seus and laceS IN succession while on
:. the left are wash goods of every con-
I reiVable kind white goods, linens and
+ fiannels, and on the centre counters
stamped goods and fancy articles.
=. In the cosy annex are upholstery INA
: terlals. porti"res, lace curtains. ladies'
c!oaks, wraps. wrappers. skirts. house
= gowns. muslin underwear. shirt waists,
macintoshes and infants wear.
Mr.. w. Grant SwartZ the company of
the firm. who will manage the Norfolk
store, was most courteous TO The Vir-
ginian reporter, explaining that they
would conduct a strictly cash business
ON the most approved modern lines
and saying that the massing of the
purchases for their stores IN Richmond
j. Norfolk and Lynchburs would enable
them TO buy and sell to great advan-
tage of the firm and It's customers.
The stock is an immense one. equipped
with tlme-saving, chunge-making and
other modern devices. ana among the
faces of the grand army of sales people
many familiar faces are seen. Light
and heat are abundant In the thoroughly
remodeed building. us are proofs of the
/" tasteful buying and decorating OF the
o department managers and buyers.
The Nirginian takes pleasure in wish
ing Miller. Rhoads * co. that success
: which their enterprise deserves.