The Yale expositor. (Yale, St. Clair County, Mich.) 1894-current, 1895-01-11
HOODS ON TOP.
A Mammoth Edition of beautiful Css-
endars for 1905.


endars for 1905.
From the Lowell. Mass, Morning Mall
Hoods calendar for ls95 may now DO
obtained at the drug stores and every
one who gets one secures "a thing OF
beauty" Indeed, in the novelty of the
design and tho exquisiteness of tho
coloring, the calendar surpasses all
previous issues, just as Hoods calen-
dars have for many years surpassed all
Others The calendar Is formed i'm
the shapa of heart and is ornamented
with two beautiful child faces which
have always been charming fea-
lures of Hoods calendars On
the right is Representations
of winter" the sweet little face
with light brown eyes peeping out
from a dainty cap, while the snow
flakes are falling all about. Tho face
on the left is a picture of "Summer,"
and is lighted with blue eyes and tho
head coveredlwith bright flowers. Tho
shades are perfectly blended, and the
whole picture is surrounded by tasty
border The design was made by Miss
Maud Humphrey, one of the most
gifted and celebrated water color
artists in the country. The calendar
gives the usual information concern
ing the lunar changes, and upon the
back is printed table of astronomical
events especially calculated for c. 1.
Hood & Co.
The calendar Is issued to advertise
Hoods Sarsaparilla, Hoods Pills andthe
other preparations of tlfe firm, and is re-
garded as most difficult to manufac-
ture, its novel shape being such a. uo
/ other concern has ever undertaken TO
produce in large quantities II waa
necessary to purchase several addt-
tional machines especially for this job
so that there was very large amount
of machinery and whole regiment OK
people employed in this branch of the
extensive business ut the big
lab oratory in Lowell During
the five months when the calen-
dars were being made there
| we're actually employed every day IN
this part of the work at the laboratory
six printing presses, ono 6ron%ing I'ls.-
chine, four eye letting machines,
seven wire stitchers, eight
large paper cutters and l52 persona
AT the beginning of the work this
| large force was able to produce about
| 100, 900 calendars day and for several
| weeks toward the close the daily
production amounted to lao, 900 calen-
| dars. The edition of Hoods calendars
for 1895 was 10, $780, 900, or about $780,
900 more than last year. :
| This, of course, is an immense mum"
Der, but the general reader has only q
faint conception of its magnitude unit
he is reminded that the little 500, 900
added TO the ten millions Is considered
an enormous edition by many of the
largest advertisers ins The world. TX
the calendars were laid down in q
single line, they would reach almost
one thousand miles, and IL the differ
emit pieces in the calendar pads were
laid in this way they would extend
almost three thousand miles, or from
New York to Liverpool. For the pass
eight years, Hoods calendars have ex"
ceeded in number every similar publ
cation, but it was hardly dreamed that
they would ever come up TO the mann"
moth edition which was demanded this
year. Lowell has long been proud OF this
great industry which has given her ale
most a world wide reputation, and 10
is matter of no small Importance that
so many OF her people find pleasane
and profitable employment in the work
of making and advertising the great
blood purifying medicine, Hoods SIR
saparilla, whose actual cures in every
part of the country have been the won
der of the medical profession and have
caused many hearts TO overflow witt
gratitude.
Those who are unable TO obtain
Hoods Sarsaparilla Calendars at the
drug stores should send six cents in
| stamns for one or 10 cents for two Go
@. l. Hood & CO., Lowell, Mass.