The Superior times. [volume] (Superior, Wis.) 1870-1912, 1895-09-14
HOW TO BECO!IE GREAT.
SOME VARIED OPINIONS UPON a
SUBJECT OF REAL INTEREST.

i Why Social, Political, Literary aud
/ business Ambitions EuChaiu Mems
| Acknowledgements, Perseverance,,
and Genius May BE of Some Help,
/ but 1t Is Ingenious Advertising that
Tells in the Long Run Many In
stances that Prove This True.
Every man who is worthy Of that title
desires public recognition. Socially he
would be better known and respected. Ii
he assumes 10 ignore What Is generally
known as Society he surely turns II
some other kindred ambition. Politics
may enEroSs hIs attention, and, if he
would rise in that line he must, by per
Sonal address, by party services. or 10y
public speaking, win the confidence and
good will not only OF his own party, but OF
the wider public. If as Il student he
burIcs himself in 4 library. ana works
. through lonely days and niGits, sill. il
Is only in the hope of leaving some work
so writ, as future ages shall not willing
ly let die Socially, politically. iii art or
literature, yes, even in commerce, the de
sire for wider publicity is inspiring and
cunobling.
Ambition Is II strong virtue until it steps
beyond prudence tr proper m"desty. by
that sin fell the Angels, and thousands OF
lhoughtlcss mortals who Try 10 rush in
where the better angels fear To tread, de
stroy all hopes of public approval Their
rudeneSs ruins them socially. Their Gag
crress for Office defeats their political as
prations. Their ambition fur rapid rec
ignition clouds their literary efforts. Their
penny dips" are blown out before they
have set the river ulirc. IN business ht-
lie fools upe the actions of successful men
until whole hUrdcs are following Wan
amaker's advertising or initiating the l{ls-
ing sun stove polish, or copying the plans
of really successful houses. The public
measures them quickly-thcy are asses
clothed in lions skins.
The first rule of real success is TO be
original. Not strangely, qUecrly original
but that every act aud utterauCe shall
spring from an honest interior. 1t IS not
possible to achieve greatness by imitation.
l'ea, greatness often comes 10 men OF
humble birth and surroundings, WhoNr
hearts are true and firm. while III times
winch Try the souls OF men the feeble ana
NnrliauuS ones are swept aside as ny q
plague. Arnold OF WmkrlrIvd was prI-
rate soldier, but his brave act in buryIng
a dozen spears III his own breast 70 make
way for his fellow soldiers won him a d.
served immortality. Bunyau' : Simple but
hcart-told story surpassrs in wide pub
Lefty any literary effort of the greatest
of scholars The simplest articles have
built UP the greatest trade successes. 1t
was farmer who was kindly trying &
amusp his HftIc children who invented the
now famous Pigs in Clover and It paid
hlm better than gold mine. liut as an
instance of solid success, built UP by
honest means, used to popularizC a simple
but original article. SapolIo gives us
capital illustration. II is a solid ca kc Of
securing soap, but it is the best Of its
kInd-its manufacturers have never alter
ed or neglected lis uUaIify II is an article
naturally of moderate CouSUmption. bnt il
is used rycry}yharo \,t i'm The United
States only. where from California to
Maine II IL q household word. bur in In
dia. China, and Jauan. i'm Australia ana
all the countries Of south America, il
marks the progress of civilization bv its
mere presence. IT., tr3ycllu., salrluru
can claim in common with itself that they
scour the world The methods used In
conducting its vast business rival in care
fuI consideration the conduct Of enter
priScs apparently more important, but tn,
secret Of its success is that No honest
method of obtaiuiu., and of retaining pub
lie attention is ucgiccrel Look at the
simple little cake Of Sar,Iio. living ha,f
used Dcrhaus ON tho kitrhau S.rl. and
trv to rcHliZo thar th. suu u,y-rt ,rrs ar,
its sales Consider that il cost Won bur y
few cents, although It's manufacturers
remind II is Ike n fairy tale AilGlip
rubbed his lamp 10 no better purpose than
The public does SapoUo for, as a universal
servant, its services mr." without measure |