The San Francisco call. [volume] (San Francisco [Calif.]) 1895-1913, 1895-06-21
FOR BETTER SERVICE.

1t is with no little satisfaction the CALL
announces this morning two additional
steps taken in the direction of rendering
a better service to its increasing number of
patrons. These steps, which consist in the
requirement of a new press and broader
and better Geographic report, were de-
signed by the new management at the
time of the purchase of the CALL and
would have been taken under any circum-
stances, but as it happens the increase in
the number of subscribers and the enlarge
ment Of advertising patronage have made
them to some extent a necessity. They
may be regarded therefore as a response to
the public demand as much as an evidence
of the determination of the CALL to keep
always in the front rank Of Pacific Coast
journ alism.
When the CALL came into the hands of
the new management it possessed in one of
Hoe & Co.'s giant quadruplex presses the
best and speediest machine of the kind on
the Pacific Coast. That single machine en-
abled the CALL TO print in an hour $4,000
eight-page papers, $4,000 sixteen-page
papers or 1900 thirty-six-page papers.
This speed, however, was not sufficient to
meet the demand that has arisen for the
paper, and a new press became necessary.
The one which has been added has power
and speed equal to the other, and is of the
latest and most improved design. The two
taken together give the CALL the best
equipped pressroom west of the Rockies,
and put it on an equal footing with the
press equipments of the greatest news
papers in the Union.
While the oopI1iSitiOn Of This addition 1
giant quadruplex press enables us more
readily and speedily to supply the demand
for the CALL, the public will find abundant
reason for increasing that demand in the
improved and enlarged Geographic news
service which we begin this morning. For
this service we are indebted to an agree
ment entered into with The United Press,
the most extensive and powerful news
gathering organization in the Union. The
sponsors of the organization are the great
New York dailies, the Herald, the SIN, the
Tribune, the Times, and in alliance with
them are the leading journals of New
England and the South. The Geographic
dispatches of those. far-reaching news
papers will be shared with the CALL, and
every one at all familiar with American
journalism knows that fact assures US the
best and fullest news reports Of the day.
The alliance with The United Press is
the more nota bic because it will give us a
Geographic service unique and distinct on
this coast. No other paper west of the
Rockies has any such general report
of telegraphic news as that which we will
receive in this way, and for that reason all
who wish TO be thoroughly posted on the
events of the day will have to read the
CALL in San Francisco just as they would
have to read the Herald, the Times, the
Tribune or the Sun in New York.
Having thus fitted itself to give better
news service to its readers, the CALL will
be as diigent as ever in trying to extend,
increase and strengthen the service which
it can render to the moral, industrial and
political advancement of California and
the coast. Pacific Coast interests and
Pacific Coast men will continue to engage
the main part OF its attention, its study
and its energies, and with its new equip
ments and better Geographic reports 1t
invites its contemporaries anew to further
efforts of generous rivalry in promoting
the welfare of the greater West.