The San Francisco call. [volume] (San Francisco [Calif.]) 1895-1913, 1895-09-16

mind of the enterprising dealer, especially
when be reckons that a great many ex-
tended holiday into vacation of two or
three days. leaving out of the account the
unwise curtailing of advertising. Too
few appreciate the stimulating effect of a
long list of good property at reasonable
figures when properly advertised.
One of the best indications that causes
are at work which will greatly improve the
real estate market Is the general interest
taken IN California by the people of the
East and Europe. This is shown by the
space in foreign newspapers devoted to
California, and verified by real estate
dealers of San Francisco, who have placed
themselves in touch with these COM
munitieS.
During the last few days Wendell Easton
was found taking his first long breath
since his return from Europe, and more in
a frame of mind to talk little. He ex-
presses himself very favorably toward the
results that can be obtained by concerted
action on the straight lines of colonization
for California. To use his own language,
he says:
1 have always been a close observer and
reader and seek to keep myself informed of
anything that is of interest in the direct lines
OF our business, and my brother and myself
firm of Easton, Eldridge & Co., connecting
itself with any movement of public character
that wonld lead up to the creating OF interest
in the State of California and OF benefit TO San
Francisco.
When we have given our time TO such work
we have been obliged as far as possible to make
every move tell, as we have always been very
busy people and presume 1t is our lot to con-
tinue After going through the dull bust
ness of the last two or three years we feel re-
newed strength at the present moment to take
outline new
methods, if necessary, to create new results,
and the opportunity which l had of going
abroad has certainly compensated us for the
outlay, as the visit abroad was not entirely for
pleasure.
There is no question that big colonization
movement can be outlined for the State and
results can be obtained within the next few
months. On my return from abroad / con-
cluded to come through the Northwest coun-
try, by way, of St Paul, Minneapolis, Seattle
and Portland. When saw the large amount
of freight that was being handled throughTa
coma the port of entry, which trade is di-
rect loss to San Francisco was impressed with
the fact that the territory left for San Fran
cisco lies between Siskiyou and Tehachapi and
as far east as the State of Nevada. 1t is lin
tied area, and when We consider that in the
cities OF this part of our State are nearly three
fourths of our population, it causes one to
hesitate and think little of the condition of
affairs that demands a solution. l am certain
that every individual taxpayer from Siskiyou
TO Tehachapi, from San Francisco to Reno, is
interested in the development of our great
agricultural and mineral resources, in Guiding
the State further south, from Tehachapi to San
Diego, with the city OF Los Angeles and San
Diego. 1t is evident, when one considers that
the entire population of this big State of ours,
aggregating the territory of several of the East
ern members of the Union, is but ], 250, 900,
that we must have more people.
We have money. There is more money to-
day in the commercial and savings banks, and
actually owned by the people themselves,
than at any time in the history OF the State,
and there is more money accumulated in pro-
portion to the population than ever before.
What we need is people, actual tillers OF the
soil, more producers and not increased con-
sumers. / think our interests all depend upon
inducing those people who are In the country
to remain there and also in urging the surplus
of population IN our cities to take up work IN
the country, and certainly our interest di-
rectly lies in persuading new people to come
to the State and locate in the interior.
am of the firm opinion that landholders
generally throughout the State, City and coun-
try alike, should become interested in q
strong, active movement to secure as far as
possible practical farmers, and II within the
next five years 500, 600 people could be brought
to California we have made the beginning of
an end TO more prosperous times for our State.
| have had several suggestions made to me
and have been urged TO embody my views in
some practical shape and call public meeting
in the City of San Francisco to present them in
q clear and concise manner on the broad
gagged lines OF creating action of property
holders throughout the State on a general
movement for State Improvement.
Good farming land can be bought to-day
in the Sacramento and San Joaquin valleys
at prices that will allow it to be worked at a
profit by any industrious settler. The era
of big farms in California has gone by.
Wheat cannot be raised protitably as a
single crop. To raise wheat at a profit
when from 60 to so cents a bushel is the
settled price, the farmer must have a pig
farm and have all the advantages OF modern
and expensive machinery, and the control
OF some little capital. A man farming
from 20 to so acres, however, and raising
diversified crops, can afford to take chances
of raising a small amount of wheat, and if
the selling price will not justify him IN