Fort Worth gazette. [volume] (Fort Worth, Tex.) 1891-1898, 1895-04-12

| the channel II has made through shall
| low and quicksands Of financial dis
asters and dangers through which he
may float into the open sea OF CONNER
| clai and industrial prosperity.
In this executive session b. Arthur
| johnson Of the Timberman, Chicago,
| expressed himself very freely In regard
TO the relations existing between tue
| lumber press and the retail dealer.
| What he said had best be quoted in his
| own language:
"The relation Of the retail lumber
| associations and the lumber press had
| best be stated in an exactly opposite
| direction as TO the formation OF text
| sort of sentence: II this was a flattering
JUNCTION to be laid to the soul Of that
/ important body Of the body commercial
| it might be differently stated
"fn that case II would be written as
! printed above, showing by the pre-
/ cedence given the Importance OF the
| lumber association above lumber paper
in the matter of the Influence OF the one
/ upon the other In the matter OF cred-
| ton.
1T might seem to be Il mere asser-
/ tlon to say that the lumber newspaper
| has no interest outside OF the retail
| lumber trade 1t might be very nice
/ thing to say to the wholesalers, upon
| whom Is put the delightful burden OF
/ the real money support Of the weekly,
! semi-monihly and monthly publications
In that interest.
AS this section Of the newspaper
round-robin is not bid for support,
| not baited hook thrown into the trout
stream Of business, and does not admit
| that the manufacurer-whul can
possibly be caught by circus professions
or flattery that this portion of the assoc
| eiuted lumber press talk VIII be de-
/ llghtfully frank, and speak Its whole,
| Observation-Disclosures mouthful OF this.
THE lumber press lives exclusively 10
| represent the retail lumber trade. That
cant he construed to mean anything
/ ulscourteous TO the other portion gt
| the lumber trade The retailer is the
| key stone Of EFFORT In the distribution
[ OF lumber The retailer iS Chinese
wall running between production and
consum puun. lie Us not exactly ms,
but seeks u be, and should be, or he
has no assurance Of He. And 1t is the
business Of the lumber press to point
out the easily scaled portions OF that
/ lurtlHcution-that Is, point them out TO
the retailer IN order that they may be
reinforced.
He tells the retailer what the con-
Sumer wants ana mat Is the mirror Of
demand held up for the manufacturing
oye Reelection OF that mirror must
hr taken as Its picture shows without
an attempt being made 90 influence the
face.
mere was "a time When ihls wall dld
i'D' 'N'a'' uNMr WH'h Hr VINO milt
!".i''I Shipiri IL 20 hr VINO pierced II
"'," nuns. nnt 'inr. lhat tonuluon,
,'3 uo' 1llosF'H,f h'eh EdlNrlcu TO It's
L1tI.i7' Out mas heen matted IN Its pro-
s',TS'
Ih' fetalI dealers. association has
"'n" "'IH. Il7. 'l lhI3uEh long Clothes
gone tHIoush hpyhooa, reached almost
lNr 'uI' W'tuhpod OF EFFORT ln me dlTef-
Won "L an eH1ra'of TO start THIS direct
usalilE'
rus WIi OF protection would never
h'Nr u''h erected hal NOT the lumber
Vhue newspaper hecn born. "A lumber
newspaper yfeulel the NtN1uul Retlil
b''u'IH AC1otlalnu, the ur7t retail
NUMBER association which ever existed.
fhrlhrrmor' u maintained that nat
lnhal ahhir until the time came when
me association, TO Increase its useful
ness WAS broken mp into state assoc
clluoh'.
Ihe lumber press has printed more
columns oi matt r concerning the leg
ls|atlon at retail Dealers associations
than 1t has printed concerning all the
new Inventions OF saw mill machinery
iu the history of It's existence. And
TINS Inns helped TO create am universal
retail end which money and limo s,ull
not Jointly buy
Upon this exploiting OF the wants.
the demands and the desires of the roe
fHIftf. Pho Ifu4I.t. ft..r..r.Yr..... ..a....-