The herald. [microfilm reel] (Los Angeles [Calif.]) 1893-1900, 1895-03-04

will probably result in big appropriation
for improvements in San, Pedro harbor.
The Herald, is doing herculean service for
Southern California, and with the pres
tige it has gained since its change of man.
agement. barely three months, it Is be-
coming to Southern California what the
Examiner is to San Francisco and the
northern part of the state.-Perris Valley
Record.
Much interest is centered at present in
the Los Angeles Herald recently purchased
by Mr.. John Bradbury. 1t has undergone
a most striking improvement already. A
complete outfit of new type has been pur-
chased its size has been reduced to SIX
columns wide, and the efficiency OF the
editorial department and news-gathering
force wonderfully improved. 1t is Mr.;
Bradbury's ambition to make it second
New York Herald, and, if ambition, en-
ergy and wealth count for anything. we
may expect to see IT push far ahead OF its
competitors before many moons have
passed. The Traveller.
4 4 4
When a person constantly boasts the
possession OF certain qualities, the world
at large, which is in any case prone to be
somewhat critical, is inclined to entertain
some doubt on the question, or at least to
examine more carefully into the founda-
ton for such assertions. Il.
If a woman should go around telling
every one she met that she was virtuous
it would not be unreasonable that some
doubt on the question should spring up in
the minds OF those who would other
wise never have entertained any suspicion
to the contrary,
The Los Angeles Herald is in the habit
of informing its readers at least once every
day that it is "a newspaper. Los An
geles Times.
So far as we are aware that fact had
never been called into question: although
it is true that most people consider 1T q
very poor apology for newspaper. Since,
however it has got into the habit of re-
peatedly asserting fact which the aver
age journal takes for granted, good
many people have begun to question
whether The Herald is really newspaper
or not, and some of them are rapidly ar
irving at the conclusion that it is not
Los Angeles Times.
4 4 4
OF course it all depends upon the man
ner in which the word newspaper is con-
strued. II a daily publication, which
works up wild fake in the shape OF a
petition, loses its petition in its own eel
lar and then gets up another one; which
for a week or ten days develops symptoms
of spasmodic insanity on the subject OF a
projected railroad to the San Joaquin Val
ley, and then within a couple of weeks
devotes several pages to showing that the
citizens of Los Angeles are almost unani-
! nous against the projects; which trots out
readers to vote for the most popular
LADY," which reprints with childish glee
everything that is said about it in the pa
pers, whether it is favorable or not;
which has no settled policy whatever on
public questions. but keeps up vigorous
beating of drums to call attention to its
presence in the community-a charact r
istic which is shared by the orangoutang
and chmpanzee of the Central African
forests--it such publication is newspa-
per, then the Los Angeles Herald is GER
tainly one.-Los Angeles Times.
4 4 4
There are, however, a good many be-
nghted people in these parts who think
that such sheet bears as little resem-
blance to a newspaper as peram bulatlng
band wagon, advertising sheriff's clos
ing-out sale at fourth-rate hand-me-down
clothing store does to big mercantile es-
Enlistment which employs hundreds OF
assistants and seeks publicity through the
advertising columns OF the press.-Los
Angeles Times.
The Herald may be newspaper, but on
second thought it is doubtless well that it
the fact, as there are so many people in
Southern California who do not know a
newspaper-at least such newspaper
when they see it. 1t is on the same prin-
ciple as this that oid-time artists were i'll
the habit OF writing. ''This is a horse, !"
or ''This is house" under their works of
art, in order that the public might not be
msled by taking their drawings for a
whangdoodle, a windmill or something
else than what they were intended to rep
resent.-Los Angeles Times.
r = r
If young Mr.. Bradbury's imported
young men can, only succeed in making
the public believe that The Herald is a
satisfied as if they actually made it "a
newspaper. 1t is TO be feared, however,
that one of these tasks will be as difficult
for them to accomplish as the other. AS
we have previously stated, the journalistic
ideal of Southern Californians is not q
weak imitation of the San Francisco EX-
aminer. with all it's faults exaggerated
and its few good qualities omitted.-Los
Angeles Times.
If Mr.. Bradbury's imported young men
would display a little more of the modesty
that should attach to youth and inexperi-
ence, the Times would not concern itself
whether they chose to turn out a paper
for reading, or for any other purpose, use
full or ornamental, noble or ignoble; but
when they show an inclination to become
too bumptious it is necessary to tell them
few truths once in a while.
LET not him who putteth on the
sword boast like him who taketh it off. -
Selah Los Angeles Times.