The times. [volume] (Richmond, Va.) 1890-1903, 1895-10-04
THE "MoDEL SHOE STORE"
Messrs. May Bros. VIII Open Their Hand
some Establishment To-Morrow
Norulfiy.

Every Richmond man, as well as
thousands throughout the State is famil-
lar with the firm of Jacob May < Son,
y no for many years past have conducted
a large shoe business at COZ east Broad
street. and this name has always been
synonym for honesty and upright deal
ing. This old firm is now revived UNI
der different name. but with the same
sterling attributes.
Tomorrow morning the Model Shoe
Store" May Brothers, proprietors. sons
OF the late Mr. Jacob May, will be OPEN
ed TO the public at the same store so
long occupied by Jacob May q Son, but
not ona OF the many patrons of this Old
firm would recognize the place. Il has
been rcmodellcd from end TO end, and 1t
can be truthfully said that there is not
a handsOmer store in the city. Its
original length was sixty-fve feet, but II
has been extended to ninety. The walls
have been papered 50 skilltully that they
appear 10 have been artistically painted,
while the furniture and fixtures. special
~ made for May Bros, are the most
handsome and convenient that skilled
workmanship could devise.
A reporter visited the store last night,
and was shown through it by the cour-
teous pronrietors. To appreciate its
beauty. ii must be visited at night. and
seen under the brilliant glow Of the cleo
trio lights. They are scattered around
with a prOfusiCn never seen except on
an electric car equipped for a trolley
party, and light up the entire establish
mout so that a customer finds 1t superior
10 daylight when inspecting goods. There
are fifty Of the electric lights I'm all,
and fifteen gas-jets the latter being
arranged In groups Of three. the burn
ers being made in the shape OF wax
candles. The movable showcase in
front Of the door, which contains a
quantity of slippers Of the latest make
and most handsome finish. is indeed a
handsome piece Of workmanship. II is
fitted up with three large electric lights
in bell-shaped globes but a plate-glass
mirror. arranged skillfully in the CEN
tire. gives the effect OF six lights, which
pour forth a radiance which can be seer
for a great distance.
Beautiful and artistic as are all the
aforementioned arrangements. the Win
dows undoubtedly bear off the palm.
The whole of the interior walls. as seen
through the large plate-glass panes. Is
covered with what IS known as tiuff-work,
and handsome mirrors still further adorn
them, the frames being composed OF the
same work done I'm gold. The base OF
the NlAuDNc - SUM IhiHA Hf'A N'A'
outer edges of which the words May
Bros" and "The MODEL are inscribed in
golden letters, and upon this base, in
rich profusion, rest shoes Of every style,
make, and size.
Various specimens OF the stock, ar
ranged i'm neat and seemingly endless
rows along each side Of the store, were
shown the reporter, and for workman
ship and finish the shoes exhibited could
not be surpassed. There was the point
od-tood. glitterng patent-ieather, with
out which no fashionable man considers
himself wel-dressed the tawny tan, so
useful and so saving Of the nickels
usually spent for shines, and every make
of the enameled shoe. which is rapidly
becoming the mode. Each shoe Is made
especially for May Bros, and Is just out
Of the factory. Upon the bottoms o
each and every one is stamped the word
Model" and upon the straps Of every
eaiter. MAY Bros"
But while May Bros. undertake 10 sup
ply fully the wants Of fashion. they by
no means forget the working man. or the
man of slender purse. There are
shelves loaded down with shoes which
combine shapellnoss, durability, and
cheapness, and no one. of any walk in
life. can go there and come away un-
suited.
Messrs. May Bros. have fitted up this
store without regard 70 expense, anc
will have the distinction of being one
Of very few, II not the only store II
Richmond which handles nothing but
shoes. Their aim Will be to see thai
their customers get the worth and more
than the worth Of their money and theil
watch-word will he, THE lowest prices
on q strictly cash basis