The Columbus journal., 1895-01-16
HOODS ON TOP.

A Mammoth Edition of Beautiful Cal
eDdars for 1898.
From the Lowell. Mass, Morning Mail.l
Hoods calendar for 1895 may now be
obtained at the drug stores and every
one who gets one secures "a thing of
beauty" Indeed, in the novelty of the
design and the exquisiteness of the
coloring, the calendar surpasses all
previous issues, just as Hoods calen-
dars have for many years surpassed all
others. The calendar is formed in
the shape of q heart and is ornamented
with two beautiful child faces which
have always been charming fea-
lures of Hoods calendars. On
the right is representation
of winter" the sweet little face
with light brown eyes peeping out
from a dainty cap, while the snow
flakes are falling all about The face
on the left is a picture of Summer
and is lighted with blue eyes and the
head covered with bright flowers. The
shades are perfectly blended, and the
whole picture is surrounded by a tasty
border. The design was made by Miss
Maud Humphrey, one of the most
gifted and celebrated water color
artists in the country. The calendar
gives the usual information concern
ing the lunar changes, and upon the
back is printed a table of astronomical
events especially calculated for c. l.
Hood & Co.
The calendar is issued to advertise
Hoods Sarsaparilla, Hoods Pills andthe
other preparations of the firm, and is re-
garded as most difficult to manufac-
ture, its novel shape being such as no
other concern has ever undertaken to
produce in large quantities. 1t was
necessary to purchase several addi
tional machines especially for this job,
SO that there was very large amount
of machinery and a whole regiment of
people employed in this branch of the
extensive business the big
laboratory III LOVE- DnrInt
the five months when the calen-
dars were being made there
were actually employed every day in
this part of the work at the laboratory
six printing presses, one bronzing ma
chine, four eye letting machines,
seven wire stitchers, eight
large paper cutters and loo persons.
At the beginning of the work this
large force was able to produce about
100, 900 calendars day and for several
weeks toward the close tie daily
production amounted to l4O. 900 ca lem
dars. The edition of Hoods calendars
for 1895 was l0.5OJ. .O00, or about 800
600 more than last year
This, of course, is an immense num-
ber, but the general reader has only
faint conception of its magnitude mt
he is reminded that the little 900. 900
added to the ten millions Is considered
an enormous edition by many of the
largest advertisers in he world. Ii
the calendars were laid down in a
single line, they would reach almost
one thousand miles. and if the differ
ent pieces in the calendar pads were
laid in this way they would extend
almost three thousand miles, or from
New York to Liverpool For the past
eight years, Hoods calendars have eX-
ceeded in number every similar publi-
cation, but it was hardly dreamed that
they would ever come up to the man.
moth edition which was demanded this
year. Lowell has long been proud of this
great industry which has given her al
most a world wide reputation, and it
is matter of no small Importance that
SO many of her people find pleasant
and profitable employment in the work
of making and advertising the great
blood purifying medicine, Hoods Sar-
saparilla, whose actual cures in every
part of the country have been the won
der of the medical profession and have
caused many hearts to overflow with
gratitude.
Those who are una bic to obtain
Hoods Sarsaparilla Calendars at the
drug stores should send six cents in
stamps for one, or 10 cents for two to
c. 1 Hood & Co., Lowell, Mass