Washington standard. [volume] (Olympia, Wash. Territory) 1860-1921, 1895-07-19
ALESSON OF EXPERIENCE.
There IL Money I'm Our Fruits II
Properly Handled.

There Is Money in Our Fruits II
Properly Handled.
The unusual conditions that now
exist in the east that have upset all
crop as we'll as other calculations, has
created a demand for our smaller
fruits and this has taught consumers
that distance is annihilated by speedy
means of communication as we'll as
enabling them to obtain a correct
knowledge Of the excellence of our
growth. At the same time they have in
structed our people in the rudiments
of business that may be prosecuted
with profit only on condition that the
same care and attention is bestowed
upon details as in any other ordinary
business venture.
A shipment for such long distance
must be made with careful attention
to details. 1t will not do to throw the
fruit into boxes and iostle it to market,
without any attention to grade, quality
or degree of maturity, but intelligent
judgment must be used at each step.
Nature has done much for us, and it
simply remains for us to supplement
her work by patent endeavor to estab-
lish steady, lucrative, and some sea-
sons an exceptionally profitable busi-
ness.
In support Of this injunction, we
quote from a circular lately issued
by the Rochester Brokerage Co., Of
Seattle, addressed to producers of
the State:
The great lesson taught by our re-
cent shipments OF fruit East, is that
every detail must be carefully an d
thoroughly looked after ut this end Of
the line. Fruit must be in prime
condition, and" package and packing
must be the watchword to insure sue
cess. Competition is keen from Cali
fornia, Oregon and the Snake river
country, and we are necessarily handi-
capped by the long distance TO market
when competing with local products
in the East. We have paid our full
measure for the information obtained
and desire to continue shipments and
profit by the experience gained. Our
greatest difficulty has not been with
eastern markets, but with getting
proper quantities of fruit, fresh and sat.
isfactorily packed. We desire in
formation regarding the following
varieties of fruit, that we may make
Ineligible calculations for refrigerator
service, rs we'll as to further extend
our eastern connections for the proper
handling OF the increased volume of
fall fruits.
Blackberries-We wish to ship q car
or two of blackberries and should like
to hear from growers at once as to
what quantity they will have and when
their crop will be in its prime for
market.
Prunes and Plums-We realize the
increase acreage OF prunes maturing in
this vicinity and consider this the
most important crop in point of volume
of the season. As the orchards now
coming in reach an age OF maturity,
the drying business will develop, but fol-
this season at least the large portion oil
the crop must be handled "green.
Send us all of the Information possible
regarding prunes and plums, as we
hope to perfect arrangements to con.
tract for considerable portion Of the
crop.
Pears and Apples - We will be
pleased to hear from the orchardists
also on pears and apples. as our at
tention will be devoted to them in
proper season.
In sending your data you cannot be
too specific regarding varieties, age Of
orchard, number of trees and probable
data OF harvesting Gas different local..
ties in the same vicinity sometimes
vary materially in point of season.)
| We have adopted Puget Sound
Non-Irrigated Fruit" as our brand
and desire cooperation of the growers
to create a reputation and consequent
value for it. All eastern shipment.
should be made in standard and
uniform packages, hence our desire tc
take this matter up in due session.