New-York tribune., 1894-04-06
CHANCES HERE IND THERE.

IT., keen advertiser knows the value OF getting
people - notice an advertisement \ busy man does
not t.ke The trouble to glance over one circular In
a thousand which comes In his mail He sees what
il Is only and tosses it into a waste-basket New
York firm has taken up good idea, 50 far as catch
ing the eve IS concerned II sends through the mail
To desirable customers what looks the outside
like a Supreme Court summons. 1t bears red seal
looking like that Of the State anl is tied with the
objectionable rel tape OF courts. The average man
will unite the tape to how the rest OF the adj
vers!ng idea is carried out. On looking over this
paper YOU find that you are summoned to such and
such a place to examine the firms goods. mentioned
and described in detail That Is what the advertiser
wants-hrst to catch your eye ana then your az
tastic pictures odd phraseology at the beginning
arr wonderfully successful on any morning IN an
looking at them with interest
The cable-car drivers have way OF trusting i'm
plicitlv 10 the brakes. Sometimes they Will go rae
ing up to within couple of feet of a heavy truck
before letting 20 Of the cable and applying the
brakes. There are many CLOSE shaves' even when
the appliances work successfully. When there is a
hitch" or when the driver IS not so quick as he
expected to be- there is crash. Nearly all the col
sions which occur happen in just this way-runnng
too narrow a margin
good-naturei New-Yorker. who does not care
anything about office for himself, but who is al
ways willing to help friend. went TO Washington
the other day 70 put III good worn Win son
OF his powerful friends there for man who wants
something. II il is only consular agency at the
North Pole. He came back with gloomy report.
You'd better join Coxeys army as a private" he
said. You'll get more out of It, never saw such
a hungry crowd OF my fellow Democrats before.
They are simply ravenous for Office"
Comic singers the stage are not over modest In
their demands \ sOng-writer who offered song
to a fairly wcll-lnown member of farce-comedy
company had this proposition made to him by the
comic star: "Tl tell you what I'll do I'll sing your
song every night to advertise H. give it good show
and push it well. II you have my picture and name
printed every copy of the song which IS sold, and
give me one-thlrd of the profits"
r. +. Hamilton. popularity known as "Tody'
Hamilton, IS an example OF how nickname can
be a grotesque misnt II sounds Nike that disagree
able word "toady." No toady ever popular. while
Hamilton, who as everybody knows who knows
anything about crcuses. is the press agent OF
Barnum & Bailey's great moral show" has so
many friends in this country that he could get off
IA train in any State in the Union and muster an
army OF followers that would make the Russian
standing army look Ike a little band of strOing
plavars Hamilton once started TO walk from Twen-
asking what friends he should meet 10 go to lunch
con with him. At Twenty-ffth-st and broadway
his following dispersed by the police on the
ground that II obstructing the street and that
the procession had no permit from the Mayor 10
parade When the police sergeant discovered
whose band il was he his hair and resigned
from the force-at least that's what all Hamiltons
friends