The evening world., 1894-03-08
INNS HIGH IT'S EFFORTS.
Jesss SeliSman, Banker, Tells Why
10 Thinks The World the Fore
most Paper Of the People.
THR GREATEST OF ALL REFORMERS.
Hsnry Allen, tho Broker, Thinks Brains
Alone the Secret Of the Journals
Boundless Popularity.

~ HuDJcCt Which, 10 u vast u'tl'S "
the business community just now is the
report recently made upon the circula-
ton of The World by the committee of
financiers composed Of j. Edward Sim
mons, President OF the Fourth National
Bank and ex-President OF the Stock Ex-
change: Thomas l.. James. President
OF the Lincoln National Bank and ex-
Postmaster General of the United
States; A. B. Hepburn, President of the
Third National Bank, ex-Comptroller of
the United States Currency. ex-Bank
Examiner OF the United States and ex-
Superintendent OF State Banks: T.. w.
Bioomingdale. OF the dry-goods house OF
Bloomingdale Bros: Henry Clews. OF
the banking house of Henry Clews q
Co., ami Charles w. Dayton. Post
master Of the city Of New York.
After an exhaustive Inquiry these gen
tlemon found that during the months OF
January and February last the average
circulation Of The World was 433. l67 a
dRH. These figures seem colossal to
any one who has not had an insight into
the tremendous stride The World has
been making. Several years ago Its
circulation surpassed that Of any paper
printed on this continent. Its figures now
have reached a point where n comparison
with any Of Its contemporaries would
seem ridiculous. In fact, since The
World put into effect the idea Of letting
the public know just how many papers
its presses turn out every day the other
New York papers have had very little
TO say upon the subject Of circulation.
whether this Is due to their excessive
modesty or the fact that they believe
comparisons are odious. OF course, can
best be Judged by the advertising public.
The figures found by the experts who
examined The Worlds books tell their
own story.
sIGN OF HARD TIMES, Ell?
1, , ,,o ,,o,
..N..s.ss. 49,, ,,. nas. woar has not
80. 81 ,a nauaro
-. 80 - 49,
SNN nronraaa 80
,"".N. -. aeoa,
,auan.s
oe a'am r.aun,os
49,. "nnS.oa ,sor,nn
AN .n,' ,so
49, 10 a,.,. -,
""e"S" ~. a.s.sn,, r,ar.
10y eNp'aineu ." Sa nn,sntna
- 80, ..I. n.aa,
-, NAN ~ ~
puu'. pues'om
ocneve nhe WIN 70 70"
s1.u sesss se"s.aN -
onSe u /" a,.a
duced a new school OF journalism In the
.ast. It started out with well-defned
ueas ms to what 1t Intended to accom-
p.ish. and Mr.. Pulitzer never stopped I'M
As --A-a III. ,oal u. d. tn-Jax
= .obably one OF the greatest Journalists
OF the age. To young mel his life Is as
= text. II YOU want anything in this
world YOU must work for 1t. MIR. Pu-
ntxer has not jumped into fame. He has
fought his way into II. He made The
world the paper of the people. The peo-
ME appreciated his efforts, and that Is
wny The World can to-day proudly in
wife bankers and EXPERT accountants to
,oct over i,a hooks feeling assured that
4, has The business =, hack I'm any s.ate-
man, made concerning its circulation.
..rhi. is an are where ENTERPRISE tells
~,hen n Go rightly directed. + do not
.vr.. With the no,,.tcs of The World
mt = m,.t saw ca far as its news COL
,nr. % a. q. ahsoiu,a,y impart,al Both
80. s,r,.y. ga, n hearing This. in my
k.S~paapt haa p,,tnh 70 do with the
rhsromena, success of the naner. II is
- ~. hr,aa a,d or,i,h,apea n-,nc,n,ss
Aw.r,cans ,,ls th,s snIrit Consequently
eh.. n,,y ond r..d The world
NO SUCCESS W1TH
METHODS.
Edmund Kelly. ex-Secretary OF the
City Club. is peculiarly qualified to
anaiyze the causes that have made The
World he paper 1t Is to-day. Mr.. Kelly
practised law Tor twelve years in Paris.
He was counsel for two Partisan papers
n an interested student of their rise
n decline. In speaking of the matter
yesterday Mr.. Kelly laid down the gen
eral principle that no paper could ever
hope for success that stoops to under
hand method,
II should say" remarked Mr.. Kelly.
shat the prime cause of the great sue
GEES OF The World was due to Mr.. Pu-
~litzer's unfinching integrity. He owns
The World and he runs The World All
the wealth that he has to-day NJ has
made out of his newspaper enterprises.
He has never allowed his paper to be
used by Wall street stock gamblers, nor
has he allowed the politicians to in
fuence him In his criticism Of measures,