The herald., 1894-12-20
THE WOMAN "AD." SOLICITOR.
A Glover Ruse Through Which She 40
complished Her Purpose.

The reason why so many women fail
as advertising solicitors and agents is
because they have no conception of the
meaning of the word "time" as applied
to business people.
There is lots OF money in it, moro
than in almost any line of work con-
nected with publishing, and woman
starting out to make living for herself
in this line of work must come down to
business principles at once and forget
that she was ever entitled to more cour-
tesy than is shown from man to man.
A business mans time is counted by
the minutes, each one of which is worth
so much money to him. When q wom-
an, no matter how attractive, makes
her way into his private Office and takes
up SO much of his valuable time that he
is either compelled to give her what she
wants or treat her with rudeness he is
not accustomed to doing she gains very
little in the long run. A small order
given under these circumstances closes
the door forever after against her.
But, Oh the other hand, if she asks
and is granted an interview, few well
chosen, terse sentences, stating her er-
rand, will, if it does not get the order
at once, make a good impression, and
in all probability the second visit will
do much more. do not mean that one
visit is to suffice for all time, but by a
liberal use of tact and constant re-
menbrance that business mans time
is worth so much to him much may be
gained. At all events, what one cannot
accomplish that way it is almost impos-
sible to get any other way.
To show exactly my idea will re-
late an incident, which was told me, of
busy woman who earned very fair
income by getting advertisements for
one of New York s dailies.
She had been working at it for nearly
six months when she was told one day
to go and see prominent linen dealer
of Twenty third street and try if she
could get an order from him.
She had heard of him as being queer,
oantankerous individual and extremely
hard to approach, and sho knew if she
stated her crrand she would not bo ablo
to SEQ him at all.
So, assuming confidence sho did not
feel, she went boldly up to tho store
one morning, and seeing a floorwalker
stepped up to him and said i'll an sac
quaintance of long standing" sort of
voice: HAS Mr.. c. come down yet?
! have looked all over the store and
cannot find him..
"Oh, yes miss, p" the man answered,
thinking she was an old friend, 'ho
was in his private Office, over there, a
few moments ago.
Thanks, very much" she answered
81 will go over and sec him minute
then," and she walked deliberately over
and into the Office where he was sitting
Now, she simply trusted to her good
luck to get satisfactory interview, and
stepping up to the desk she said as
sweotly as possible, Good morning!'
Good morning, young lady! What
do you want?" he said gruffly.
"Only to speak to you moment, if
you are not too busy" she answered,
with some trepidation, for he seemed
very tough customer to begin on.
She had been told before going that
no one else had ever been able to get
anything from him, so it was matter
of pride with her to succeed.
my timo is worth S5 minute" he
said very decidedly, as if that settled
the question, land l cannot afford to
waste it. Good morning.
She felt that it was now or never.
She had just received her weeks salary
and had it in her pocket.
"Vcry well, SIR sho answered
promptly II will take threo minutes,
if you please r"
TALKING out her pocketboolI and watch,
she put three So bills on tho desk and
her watch open on top, and sitting down
on chair beside him she began to talk.
She says he looked up in astonish
ment with smile ON his face, and
when the three minutes were up by the
watch she had obtained an order for
several weeks and made friend of him,
which stood her in good stead many
time Of course he did not take the
money, and she knew he would not, but
she caught him by her promptness and
did good stroke of business
She said, though, that she would have
paid the money like man if he had
taken it and considered the order size ee-
cured cheap at that. Printers Ink.