Spirit of Jefferson. [volume] (Charles Town, Va. [W. Va.]) 1844-1948, 1893-12-19

1
his brain was afire, and in the lofty
realm he was sIashing and taring and
choping his competion into minsmeat
-he was pulling down partitions,
cutting arches and bilding bak q
quarter of mile for the bowling mob
that awaited at the dawn of da the
opening of his busy hehive. In that
mysterious, won1erfnl life, the brain
that is in perfect low with future pos
Utilities WORK with greater enthusiasm
than in the rush and crush of the
crowded counters, hat ded for a
sandwich and tomato can of beer.
Yes indeed, hying is hat the battle
but selling is the bigger haf by al
ods. vii bet on the man who cuts
close. even if he buy regular, rather
than on the merchant who buys at
Headquarters or under the hamer of
the Redfiagman, who makes the most
of sale and forgets the customer
and his advertisement. Barbour, of
Meridian, swore he had done more in
one month under the RoUSs SYSTEM
than i'll any thre years of his life, and
at the end of tue first year Finlayson,
of Cheraw, declared that he had ac-
complished NOR than in al his life be-
for-that in that year, reding arite
the vital Lessons of the twenty-five per
cent of the Modern Methods, he
didn't make fortune the first year,
hut he had in that year laid the fOun-
dation of that 100xl00, and in after
years to own the BUSINESS of North
Carolina Davis, s,-two hundred thous-
and yearl
i hav rebuilt many an unfortunate
who had lost his little and nj on the
pages of the internal SWEET hook.
He had mastered al the mysteries of
the mercantile profession but ONE, and
l told him so. lie inocently and on
estly acnoledged that he stood hefor
me for reconstruction, and was will
ing that mite tear him to pieces and
bid him up rite. told him in
plain, blunt words that no double
edged Damascus was necessary for
the operation; that it al lay in the
words UNDERBY-UN UNDERsEL-C CASH
which required hut two from him-I
VIII. He was in little old cuntry
town of $50 peple, with apout dozen
antediluvian stores, and in his first
Letter after opening, among other
xtravagant expressions about sticking
10 the twenty-five per cent. til hct
freezes over and all that kind of cum
try buncom, he declared - that in al
his life he never knu ther was so
many peple and so much money in.
that county hefor." And it is an
old trick of oldtimers to try to scare
the Sharpshooters of Net Spot Cash
by the ancient vel of hard times and
scarcity of money, and the very da
of his opening the solid STUFF seems to
rain down upon the Raquetor ont of
Heven aud TO bulg up out of the very
erth. I>HS simple secret of thcs mar
Velous successes is not so much be-
cause tha buy cheap (tho that is the
wheel within the big whceD, nor be-
caus tina sci cheap, hut because tha
cut at 20 and % per cent. 'rha don't
ask GO becaus it is cheap st the price,
but sci at 46 BECAUs TIA CAN, and
tina kno it viii count wherever it falls.
Tha laf at the 5 and o cent counters
sum of the cent articles that sci
at and many of the 10 cent goods
at and 6, and pepIc who pay the
mony down learn thes things very
fast and spreds like a prairie fire.
The little package that passes over
the counter costs nothing, but pays
clear cash profit and brings many
a customer, and in the struggle for
m astery it is the big aggregates that
make the fortune.
Upon the pages of this jornal will
be found many specialties and staples
al the va from to 80 per cent. belo
the prices of regular concerns. and
If U vii buy and sci at an onest mar
GIN of 20 and 20 per cent, the da of
Yor speedy and substantial prosperity
is not far ava. Like many of our
conspicuous Representative u viii
wonder wher al the peple and al the
monY came from, bat the staggering
wonder will be that U never thaut of
this esy, y,simple-this swift and solid
mastery of the mercantile problem
befor. A visit to any of thes mete-
oric mercantile masters-crowdin
every State OF the Union, and it will
be tie turning point of yor life
CHAs. BROADWAY Rouss,
$40, 55l & 553 Broadway,