The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1893-02-19
EIGHT CENTS A DAY
vi Enable Any Citizen in America to
Secure the Best Encyclopedia,
namely, tho Amsricanized Ca
cycIop@dia Britannica.

cYclopHdia Britannica.
Three things ought to find place
in every American home; The Sacred
Scriptures g good newspaper and a
thoroughly reliable encyclopedias.
The first We are quite sure every
family in which our PAPER Is taken
already enjoys; the second it has been
the business of our lives 70 furnish;
the third We place at the disposal OF
our readers from this moment Eight
cents q day for eight months viii
hereafter enable any citizen to secure
a complete set OF the American
iz0d Encyclopedia Britannica, which,
after a careful examination, We con-
fdently believe to be the most
complete, reliable and altogether the
best work of its kind extant to-day.
This is another illustration Of the
motto that lies at the base Of Amer1-
can institutions: In union there is
strength. We have simply organized
our readers into club Of encyclopse-
dia buyers, and obtained rom the
publishers the concessions which so
large an organization has the legiti-
mate right to demand. Our reward
will come In an increased circulation,
which, again, will probably enable us
to secure similar advantages for our
subscribers in some other direction.
This is as it should be; the publishers
and readers of a great newspaper
should work together for mutual ild-
vantage.
What the publishers have done is to
tale the Encyclopedia Britannica to
pieces and rebuild it with amend
ments and improvements. The latest
or ninth edition of the original work
was compiled some fifteen years ago;
the American editors have revised it
to the present year. The Original
work was crowded with minute and
exhaustive descriptions of English
towns, cities, counties, boroughs,
MINOR institutions and other matters
OF peculiar interest to Englishmen,
and to Englishmen alone, while Ameri-
can subjects were treated with the
same brevity as French or German.
The American editors have reversed
this Observation-Disclosures the articles
on distinctively British subjects withis
reasonable limits, and utilized tbs
space thus gained for exhaustive dis
cussions Of purely American topics.
The original work excluded from its
plan ali mention Of individuals, how
ever famous, who were alive at the
time Of its compilation. it says not a
word OF more than half the men whose
names are written on the pages Of
modern history word OF Grant OF
Sheridan or Sherman, Harriet Beecher
Stowe, Julia Ward Howe OF Elizabeth
Stuart Phelps, OF Cleveland, Harrison
or Blaine, or Parnell, Salisbury or
Bismarck. This woful lapsus, too, has
been supplied in the Americanized
edition. a series Of 1000 biographies,
each brought down to the present
year, enables the reader to learn at
glance the life story of every noted in
dividual of the present generation.
To all this add complete series OF
maps and number Of woll-e1eouted
engrsvings illustrative Of the text, and
the Amsricsnizsd Encyclopedia Bri-
tannioa is before you-s work in
whose introduction to our readers We
feel not unwarlantabls pi6s.
DUB PRoPo ITIoN.
By placing a subscription TO this
paper for one .reer, We viii deliver to
you a complete set in cloth binding Of
the Americanized Encyclopedias Bri-
tannica on payment of $500 an6 your
signing q contract to pay $500 FOR fen
months-in all twenty-six dollars, thus
giving you the oest Encyclopedias
O1tsnt at d triAing 90
We will give THE DAuY HERALD on
year and the set of Encyclopedias for $50
S. down and $3.50 per month till paid; III
SUNDAY HERALD and the set for s22. 30
and THE SEMI-WEEKL1 HERALD s1d the So
for $500. also in monthly payments If as
sired. 4 discount of 5 per cent dlIoqceG for easd
The above offer is for the Encyclopedias Il
cloth binding sheep binding. So so per as