Mineral Point tribune. (Mineral Point, Wis.) 1869-1938, 1893-11-11


Several years ago the firm bought
property fronting on Pearl and Rose
streets New York city, and last spring
there was completed the new Scott &
Rowne Building which is now the home
Of SCOTS Emulsion. This building is
twelve stories high and IS the most
perfectly equipped building Of It's kind
in the world. on the second floor Of
the building a large space t. set apart
for the advertising depart mt, where
a force Of men is kept busy with the
making of contracts I'm about every
country of the world. In preparing ad-
NertisinG literature to be sent all over
tho world from New York, and IN
checking newspapers to see that con-
tracts are carried out. TO show the
vast extent of this advertising depart
mcnt it is only necessary 10 say that
the department in the home office at
New York controls the advertising Of
Scotts Emulsion in the following coun-
tries Canada. United States, Salvador,
Honduras, United Staes Of Colombia,
Bolivia, Guatemala, Ecuador, Venezue-
Ia. Mexico, Argentine Republic, Costa
Rica, Nicaragua. Chill, Peru, Brazil.
Uruguay, Paraguay, West Indies, Great
Britain, France Belgium, Holland,
Switzerland. Portugal, Spain, Italy.
Turkey, Malta, Egypt, Palestine, South
Africa, India, Japan, China and the
Australian Colonies including New Yea
land
Prior to this fan It was the policy
of Scott & Bowie to place all their
United States advertising through an
advertising agency In New York city,
but the advertising department has
grown to s"rh proportions that 1t be
came advisable 10 handle the United
States advertising the same as foreign
counuieS-that is, from tbe home office
In several countries Mere are still adj
yertiSing agencies employed to cer-
tain extent. but the growth OF the busi-
ness necessitates a Capitalization OF
work under the one head Of the adj
vertising department in New York,
which is personally superintendent by
Mr. Scott himself, although Mr.. Scott
delegates the details, such as the max
ing Of contracts, etc, to his subordi-
mates
Mr.. Bovine attends to the financial
part Of this great business, and thus
the responsibility is divided evenly be-
tween the members Of the concern.
The purest and best medicinal cod
liver oil in the world is made in Nor
way, and it has been to an extent
through tho influence of Scott & Bovine
that the standard Of its manufacture
has been elevated in that country.
Scott x Bovine consume a large per-
centage OF all the first grade medicinal
Norway cod-liyer oil. They import 1t
themselves TO their various factories,
and are continually making improve
ments in their emulsion. Experiments
are constantly made with the oil, and
it is no injustice to others to say that
in its degree of perfection SCOTS Emul-
sion stands head and shoulders above
all other forms Of cod-liyer oil.
Such has bon the growth of Scots
Emulsion, anu this is only one instance
OF tho development of the legitimate
advertising of an article Of merit.
Physicians and the public generally
have found by years OF experience
with SCOTS Emulsion that it has great
merit being much more effective than
plain oil in the cure Of Wasting
| Diseases such MS Consumption, Scrof-
ula, Anaemia, lung and Throat Trou.
bleS Loss Of Flesh and Wasting away
Of Children, and this accounts largely
for it's sale all over the world in the
( countries Wherein It is advertised,
There are many other similar cases
and no one is better fitted to testify
\ to the truth Of this article than publish,
I efs themselves. who have reaped their
share of the harvest