The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1893-01-27
" Is a BOON 70 READ
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sffer nadsin our advertising columns
q complete set Of the Americsnized
Encyclo@dia Britannica for the small
sum Of $500 on delivery Of the COM
plste set, and $3.50 month for ten
months. ThispropositionismadesoleIy
On condition Of Notwithstanding to this
paper for one year; all our present sub
scribers. are entitled to all the sdvane
tages of this offer. Such proposition
was never made by any newspaper be-
fore, and the fact that we are able TO
make tits striking illustration of the
wealth producing progress Of tho
world IN this WondFous age OF cleo
tricity and steam. The cost of pro-
ducing the encyclopaedia has consid-
erably exceeded 100000. That such
3 work should be placed at the dispos-
al Of every resident of this section at q
price SO small that the saving Of eighs
cents daily FOR eight months viii cover
1t, and on terms 30 easy as to involve
10 inconVeniences of economy-this
surely is triumph Of modern inteIli,
gence and labor combination.
What the Americanized Encyclopas
dia Britannica is, however, is a matter
as to which information is not gener-
ally difused. The Encyclopedias
Britannica is regarded by all students
and literary men as the standard ref
erence authority of the English speak
ing world. For nearly one hundred
snd twenty years it has stood at the
bead OF it's peculiar class Of literature,
employing on its nine editions the
most celebrated writer's of successive
generations, and sparing no expense
necessary TO secure the services of the
foremost men IN every department. Of
amman knowledge. Essays, disserta-
ions and descriptions by such men as
Macaulsy, jeffrey, Leigh Hunt, Far
aday, Mill, Tyndall, Huxley, Clifford
and Farrar are imbedded in its pages,
making It not only an encyclopedias
Of facts, but most delightful assork-
ment Of literary treasures as well
9This is the work which forms the
basis OF the Americanized Encyclop@.
dia Britannica, which Is, as its name
imports, the original Britannica "a
modelled, amended and, where neces-
parry, enlarged to fit it to occupy In
American homes the place held by
che original work among the people
Sf England. Articles on subjects Pc
culiarly interesting TO Americans
such az the histories and descriptions
of American states and cities, accounts
Of military operations on American
coil, descriptions Of peculiarly Amerie
san industries and institutions-haYe
been entirely rewritten and greatly
enlarged, the space allotted to matters
unintsresting except to Englishmen
being correspondingly reduced. a
most complete series Of biographies
Of living persons-of whom no mention
is made In the original work, its plan
excluding notices of any but the dead
has been added, number Of new
maps, including one Of every state In
the union, have been introduced and
the entire work has been corrected to
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history and science up to the present
year. The net result is . compilation
that In interest and reliability sur
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Britannica as far "a that monumental
work surpasses all others OF its kind
It may not be amiss to say here
few words to one Of the uses of work
like the Americanizsd Encyclopedia
Britannica, to which many Of our read
srs, perhaps, give little thought. The
high price at which the Encyclopedias
Britannica and its competitors have
hitherto been offered have resulted ia
limiting their sale to literary men and
comparatively wealthy families, and
tine effect OF this limitation has besn
hat by the great mass of American
people an encyclopaedia is looked on
% work of reference and nothing
more; something useful to students,
but rarely needed by men of non-pro-
Eessional vocstionA How mistaken
Ihis idea is anybody viii instantly
Zee who will take the trouble to glaneS
through volume OF the Americanized
Encyclopedia Britannica. From end
20 end it abounds IN reading OF the
most delightful autobiography, tray
sis, history, narratives Of adventure,
accounts Of strange and distant coun.
tries, descriptions OF inventions and
machinery. There is hardly a page Of
il that Will not hold the mind en-
chained. The influence Of such a lit
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liable. II aids the education Of tha
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the minds OF older people; it fosters q
taste for profitable reading and saves
the young from one of the greatest
dangers of our dsy-the temptation
offered by the thousands of cheap,
trashy and corrupting books that del
uEe our country in perennial stream
A library of reference, collection %
pure and entertaining literature, ys-
hicle of education and 4 safeguard
against vios this q What Ws oEsg "
Rag EasdASA
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