Spirit of Jefferson. [volume] (Charles Town, Va. [W. Va.]) 1844-1948, 1893-12-19
R0us Auction Trade Journal

R0us Auction Trade Journal
The IRON Laws OF the Modern
Methods, which has produced sucL
marvelus records-which has bill
monuments of fame to da upon the
barren sands of commonplace of yes
terda-which has created comercial
kings from mediocrity, vii make 8
success OF evry man if he folo un-
flinchingly the strait lines that lead
from the ashes upward, onward to
the very top. The Rouss SYSTEM is
absolutely perfect, but it must be
run by men who mean what tina sa-
men who sell at 20 per cent and not
50-felows who never count the DDS
nor look bak, but pres on and on, con-
cious of ther ability to fiaten out al
competition and comand success in the
shortest space of time. There's as
much in the man as ther is in the
system, but twenty-five percent viii
win where forty fails. The loest
minimum will comand the gratest
aggregates, and it is thes that swell the
stok, pa the bills and pile up the for
tune. Look into = bustlipg, busy
store and y can tel why the crowd
swarms ard serges in ther. aud go TO
the place of the old Regular and q
can sc no one ther but the customary
pa-da pirate, piking out stuf but
never even enquiring the price.
APPROACH the spop of the genuine
Raqeter and o can't get in nor near
enuf to speak to him; then go to his
advertising competitor acros the way
and he viii pull the very buttons off
Yor coat befor he will let q go. The
real hustler, swaring by his twenty
five percent bible, has had nothing
to eat the livlong day; the counter
fit-he who pretended to sci belo
cost-has dun nothing al da but eat
and sleep and worry down the gin
tesence of hops and corn. The pre-
tender poketed - when he auto sold
at 8; the level-h heded leder reversed
thcs unfair tactix, and that's the
diferens between failure and success.
And the NOR marked thes differences
in prices, the qiker the cash hefor
delivry champion reches the alti-
tudes. But U must do what U sa-
don't preach 25 percent and praotis
80. The fair and spare, arm-in-arm
with curtesy and clos cutting, must
adorn evry bisness transaction. Not
necessary to nav pepIe cal . per
feet gentleman, which means moth
ing-specialy when U're cutting and
slashing the very life out of long
winded competition; but rather hav
them say, "He's hard to fite but he's
MAN, evry inch of him. That
covers the Who'll ground. The modest
success has ben won at % per cent,
the fenominal at 20, but behind thes
hard hiters Ia that idolatry TO sys-
TEN, cald in the pla II WILL" that
lafs to scorn anything short of un-
conditional success. The magnificent
records of thes cornfield boys-thes
yung countcr-jumpers-thes recon-
structed ded-in-the-shel old-timers,
with q start of q hundred or two in
cash, but oceans of pluk-ar worth
to me NOR than mony. Tha afford a
welth of pleasur and pride and graf
ification that mere mony never did
and never viii. Beside al this, tha
ar solid, living advertisements of the
RoUss SYSTEM. Any one who sees
thes concerns in operation falls in
perfect low with its simplicity and
absolute certinty, and makes up his
mind that he can do this same thing,
and he can IF HE w1L.
Many a master in the noledg of by
ing cheap got left in the selling be-
cause he made evrything count on
his own side-forgot the big leverage
that customer wud max among his
general acquaintance-he forgot the
advertisement of the felo in his own
plain way telling of the hat he had
just baut of the "Twentey-ti five per-
center" at forty-six cents that had
cost him one big round dollar the
year befor-the felo spent the bal
ance of the dollar treting his friends,
aud he took OF his hat one hundred
times, boasting of the magnificent
hargin he had just got of the G. B.
D. clos-cuter. Next da the Raqeter
had no hats-the town peple had
cleard him out befor the news had
set fire to the country peple-the
same mite we had an order for one
hundred dollars worth of hats--that
pepIe were cunning into his stor at
u O'Clock telling of the cuntry chap
who had baut at les than half dollar
that which other merchants wer sell
ing on trust at duble the mony and
NOR.
Look around q at the vast num-
ber of merchants who ar really vel
up in al the arts and trix of trade but
the great ttrix-twenty-fve percent
count up the big majorites that hav gon
to seed or dried up, and on yor fingers
U can count the flu who hav attained
success. The trubIe with our Repre-
sentativs is that tha hav no time to
eat-brekfast befor da, no diner, and
super after midnitc--his wife sed to
him, Darn the Racket; wanto hav
sum fun; and beside. Il 90 down on