The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1893-06-23
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Secure tho Best Encyclopedia,
aameiy, the Amsricaaized &aa
cycIopadia Britannica.

4uloo tuluSo OIbub " uklQ q pldC0
In every American home: The Sacred
Scriptures q god Newspaper and
thoroughly reliable encyclopedia.
The first We are quite sure every
family in which our PAPER 10 taken
already enjoys; the second it has been
the business of our lives TO furnish;
the third We place at the disposal Of
our readers from this moment. Eight
cents day for eight months will
hereafter enable any citizen to secure
complete set Of the American
IL ID Encyclopaedia Britannica, which,
after q careful examination, we con-
fidently believe to be the most
complete, reliable and altogether the
best work Of its kind extRnt to-day.
This is another illustration of the
motto that lies at the base OF Amerl-
can institutions: In union there is
strength. We have simply organized
Our readers into club Of encyciopse-
dia buyers, and obtained from the
publishers the concessions which 80
large an organization has the legiti-
mate right to demand. Our reward
will come in an increased circulation,
which, again, will probably enable US
to secure similar advantages for our
subscribers in some other direction.
This is as it should be; the publishers
and rea1ers of great newspaper
should work together for mutual i.d-
vantage.
What the publishers have done is to
tale the Encyclopedia Britannica TO
pieces snd rebuild it with amend
ments and improvements. The latest
or ninth edition of the original work
was compiled some ffteen years ago;
the American editors have revised it
to the present year. The original
work was crowded with minute and
exhaustive descriptions Of English
towns, cities, counties, boroughs,
MINOR institutions and other matters
Of peculiar interest to Engishmen,
and TO Englishmen alone, while Ameri-
can subjects were treated with the
same breyity as French or German.
The American editors have reversed
this method-condensed the articles
on distinctively British subjects withis
reasonable limits, and utilized the
space thus gained for exhaustive dis
cussions OK purely American topics
The original work excluded from iii
plan ell mention OF individuals, how
ever famous, who were alive at the
time Of its compilation Il says not a
word OF more than half The men whose
names are written on the pages OF
modern histOry-no word OF Grant or
Sheridan OF Sherman, Harriet Beecher
Stowe, Julia Ward Howe or Elizabeth
Stuart Phelps, Of Cleveland, Harrison
or Blaine, or Parnell, Salisbury or
Bismarck. This woful lspsus, too, has
been supplied in the Americanized
edition. A series Of 1000 biographies,
each brought down to the present
year, enables tho reader to learn at a
glance the life story of every noted in
dividual OF the present generation.
To all this add a complete series of
maps and a number of well-executed
engravings illustrative of the text, and
the Amsricsnized Encyclopaedia Bri-
tannicn is before you-s work in
whose introduction to our readers we
feel not unws1antable p-ioe.
OUR PRoPo 1TIoS.
BY placing q subscription TO this
paper for one .re-r, we will deliver to
you complete set in cloth binding of
the Americanized Encyclopedia, Bri-
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months-in all twsnty-six dollars, thus
giving you the oest Encyclopedias
s1tant at triAing co.
We win give The DAILY HERALD on,
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sired. 4 discounted per cent. allO.Ced for cash
The above offe< 10 for the Encyclopedias il
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extra; half morocco. s. per set extra
These valuable books can only DO eStaine'
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are now on hand, and we viii be pleased Z
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