The morning news. [volume] (Savannah, Ga.) 1887-1900, 1893-10-11
Worlds Fair Medals.

In very short time the advertising
men will begin to inform the public that
DR. Spoopendyke's Elixir for Jade Calls
is the world renowned, and only recog-
nized specific for the CALLED jade that
winces; that Toodles' Tooth Wash will
renew the youth of the subjects upon
which it is used and defy the dentist
and that Tuck and Fell's sewing machine
will not only sew on buttons, but furnish
its own buttonless shirts. And Messrs.
Spoopendyke, Toodles and others will
prove to US that their claims are authen-
tic, for they will back them up with
worlds fair medals. And what patri-
otto person would dispute the merit
vouched for by a worlds fair medal, or
go behind John Boyd Thacher's returnsl
This is the season of medals at the fair
Upon the authority of a Chicago paper.
they are being hauled around by the dray
load and dispensed with the liberality
of candidates promises three months
before election day. A few days ago the
jurors announced awards in three de-
partments, those of horticulture, trans
portation and agriculture. In the horti-
cultural department there were nearly
900 medals given for fruits and berries
alone. Iowa exhibitors got just forty
seven medals for gooseberries and Iowa
is not much Of a gooseberry state either.
Other states had nearly as big list, and
when it came to strawberries, cherries,
currants, blackberries and small fruits,
the medals were almost numerous enough
to fill the baskets and measures in which
the fruits had been displayed.
In the transportation department the
partial list of winners announced in
cluded in group eighty which ran all
the way from railroad tickets to a model
of the new Memphis bridge. There were
many Chicago winners in this list, all the
local manufacturers of cars, car appli-
ances, gates, switches, frogs, car wheels
and the like being remembered. In the
agricultural department awards were an
nounced for preserved meats, sausages,
meat extracts, etc.
All of these medals are of course worth
less except as advertisements. That is
what they are sought for. Intrinsically
they are hardly worth carrying home.
IL is the official endorsement Of the
fair that counts, and the medal stands for
that Endorsement.
As matter of fact, the winning of a
medal will be a recommendation to the
would-be purchaser of the article for
which the medal was awarded For it
will prove that the maker or producer of
the article was not afraid to put it up for
the world to examine and criticise. Cen
orally speaking, medals awarded by expo
sitions do not mean a great deal, but the
worlds fair is an exceptional exposition
and its awards are exceptional marks of
merit. There were fortunes made
by exhibitors who won Cen
tennial medals and advertised the fact.
There is at least one great piano firm in
this country that has become famous
through its medals quite as much as
through the excellence of its instruments.
1t has won a number of medals, and has
spent fortunes in reproducing printing
ink facsimiles of them for people TO see.
Therefore, when you read an advertise
ment, embellished with a cut Of world s
fair medal, telling of some wonderful in
strument or preparation, don't Jump To
the conclusion that the thing is a fraud.
There are some marvellous things ex-
hibitod al the fair, and the luries Of
awards are conscientious people,