The morning call., 1893-01-21
The TRADE SECURED.
Merchants and Shippers Must Sup
port the Connecting Line.

The confirmation OF the news that the
North American Navigation Company,
composed of San Francisco mer chants has,
through It's agent Frank S. Johnson, secured
the sole right of carrying freight and pas
sengers from New York to San Francisco
by the way Of Colon and Panama. has
brought much gladness to The hearts of
local shippers and importers.
The Spanish-American Company, which
last October put on opposition steamers be-
tween Central American ports and San
francisco, yesterday made a sweeping re-
duction of rates.
They had received the news OF the con-
tract which the North American Naviga-
ton Company had closed with the Panama
Railroad people. and are now trying to put
rates so low as to make it impossible for the
new company to compete.
A circular issued yesterday appealing
to the business community of this city
will doubtless secure the cooperation of
the merchants and shippers for the new
competing line. The circular letter reads
as follows:
TO the Capitalists, Real Estate O1neys and
Merchants Of san Francisco GENTLEMEN:
The North American Navigation Company has
recently been Incorporated by the undersigned
for the purpose OF operating steamers between
here and Panama. The entire organization, di-
recIors and stockholders. are Californans and
are working In the interest OF Californian ship
pers, with a desire to lessen the cost Of trans
pOrtation via the Isthmus OF Panama and the
regular connecting steamship lines thence 10
New York. New Orleans ana Europe.
Natural conditions creating irreconcable an-
tagonism between the Panama Railroad COM
pany and influences controlling lis steam con.
txrtft fod fafa 1 VA lad
TO conclude a transportation contract with the
Panama Railroad Company for a term of years,
giving US valuable aud exclusive privileges
which makes success a certainly IL gentlemen
interested in the welfare OF the Stale OF Callfor
MIA and the city of San Francisco ara true TO
themselves aud willing 10 support the move
ment
1he North American Navigation Company
having eyentuaities In view has organized with
$4,000 600 capital but the directors propose
to Issue at this time only s2O0,o thereof, and
win The funds thus raised charter steamships 10
cover the route between California and the Pana-
ma lsthmus, via Central American ports. On the
above 100000 only about 90 per cent will be
called IN at present. Tus 10 be used as
working capital" which Will be deposited on
Interest In some San Francisco bank, excepting
when In actual use.
With The successful operation Of this company
San Francisco need fear no excessive prohib.
itoTy rates from the lranscoutinentai or similar
associations. The relief Ia transportation Will
be Immediate and ample, which, together
with sailing ships via Cape HON, solves the
Immediate question OF cheap transportation.
freedom from excessive freights aud makes our
city again the distributing point instead of an
Isolated terminus OF long haul by rail. We ask
you, 10 your own interest and in the interest of
our city, suffering In its commerce through the
exaciions OF transportation by lend TO aid this
enterprise by such subscriptions To the capital
STOCK as may be Within yeur means, by your
moral support, and by your freight shipments 10
and from the ports where the company's steam.
SHIPS viii call or Indirectly connect You now
nave, Tor the first time III fifteen years, the
remedy In your own hands.
CoIhdent that you Will support this practical