The evening world. [volume] (New York, N.Y.) 1887-1931, 1893-10-10

sources; she Is always growing better,
brighter, swifter and surer, and she has
the backing Of half million friends
who will not permit her to retrosrade.
and for whose sake she would not dare
to trail at the stern of any craft that
swings rudder. They may invent new
tangled journalistic keels. and go into
all kinds of novel nonsense about re-
modelled hulls, but Evening World" has
no fear and never intends to dor her
reginal crown in favor of another.
But to the race!
1t was begun under q faultless sky.
Evening Worlds" sails are never
housed: they are always In use. She
was close to the line on time. and had
not arrived there In tow either All the
other yachts were there too. and Il null
titude looked on with eager. anxious.
admiring eyes from the surrounding
decks. The weather was first class.
like a schoolgirls smile. 1t always is
that way for the out and out journal
istic sailor. The course was down the
months past the bluffs between Decem-
her and January. and then across the
days and weeks to a point opposite yes
terday. This was laid out and under
stood. and nothing remained but to wait
for the first whir Of the presses to send
the vessels across the line.
As Truth and Justice sat on the boom
between decks while before the start
it was noted that Evening Worlds"
competitors had just as much chance in
the existing conditions as Evening
World" had. The weather was the same
for all; the sky held no secrets. Out Of
Its bosom fell refreshing recollections
of the previous five races-not SO re-
freshing. perhaps. in the respect that
these recollections had the bitter OF de-
feat in them, but certainly very re-
freshing IN the matter of furnishing
them guiding points to steer by In the
contest that was about to begin. For
could they not see above the horizon
written In shining sunwrought words the
records OF the other races? Couldn't
they read there the manner of craft Is
Evening World" whose admirers
are measured by the number of its
readers7 Its policy is what has made 1t
the unvanquished queen Of the journals
tic seas. Its enterprise got 1t to the
front the moment 1t slipped from its
ways and has kept 1t there ever
since. Its sympathy with the people
has made II popular. Its persistent pur-
suit of wrong has made 1t the terror OF
evll-doers Its uprlghtness, fairness. ran-
dor and justice have recommended 1t to
the right-minded. Its soiicitude for the
sick and It's humanity towards tne dis
tressed have made II the trusted agent
of the haritable. Its devotion 10 the
home has made 1t the delight II tie fair
sex. and its friendly attitude with SaEta
Claus has given 1t lovable place In
the lives OF the boys and girls who
know its name, while Its tremendous
and influential Gil culation tas entearet
1t TO the heart Of the advertiser Its
many sidedness If interest. i;s multi
tudinousness OF entertainment. Its full
ness, brightness and frstness-its ability
! to get there and stay there, the ac-
knowledGed splendor OF Its way If
achieving things and Its undrniabiy su-
perlor way of telling the new, ?ar:icu-
larry the live news. the best news, :he
most important news OF the day-these
are the revealed secrets written in sun
gold script on the Journalistic sky that
charming October morning. 50 that all
who sailed might read, and all who read
| might profit by. They are the secrets OF
Evening Worlds" success,
There's no use. they can't beat her."