The record-union., 1893-09-09
THE INTERIOR coNCURs.

The interior press is with the RECORD
UNION heart and hand IN its protest
against the incoming of the metropolitan
schemes to carry off country coin for
Midwinter Fair advertising. The REC
oRD-UN1oN called attention to the fact
that the local press is equal to all legiti-
mate advertising of this locality at the
Midwinter Fair in regular or special edi-
tions, and that it is an insane and ruino GUS
policy on the part of business men to
send money out of the community that
by all legitimacy belongs here, and
should be spent with the press of the city.
We are not alone in our protest. All
along the line the interior journals echo
and applaud the protest of the RECORD
UNION against the incoming of solicitors
for boom and special edition and other
foreign devices, for stripping the interior
o. what rightfully should remain in 1t.
The Fresno Expositor, for instance,
quotes the RECORD UNION fully upon
this subject, and adds among other things
OF approval these sensible words:
This is a terse and truthful statement of the
case, and 1t applies with equal force to every
town and county in the State where news
papers are published. Fresno County is with
out literature at the Worlds Fair simply be-
cause money that should have gone to the
local dailleS was frtttered away on outside
publications and fake advertising schemes
Inc local press is continually working for the
advancement OF its town and county 1t de.
tends their interests and advocates their
cause. rms II does every day and week. and
more effectively than any outside publication
possibly can. Then again these sO-calIed boom
eulJonS OF outside papers are simply snap
advertising schemes, and the money spent on
them little better than wasted
IL IS the duty OF the people Of this county to
withhold their patronage from all these
schemes and bestoW on the local papers.
The San Jose Herald also concurs. and
referring with warm approval to the
RECoRD-UNIoN's article, adds these very
emphatic and very practical words, the
meaning of which cannot be misunder-
stood:
It is the experience of nearly every mer-
chanJ ID san Jose who has tried it that nine
lten-JWenJleths OF all the money spent in
these special editions Of san Francisco news
papers, and these advertising fakes generally
Is aosoIuteIy thrown away. All the chatter
ABOUT enormous sheets, bOundless circu lation
immense influence and the like as a rule is
absolutely untrue. These special editions are
seldom seen by anybody but their victims
and sometimes not even bv Them The yvboIe
end and aim OF the solicitors for these sheets
is 10 get the money of the merchant and oct
out OF the city as soon as possible The local
newspapers, on the contrary. ALWAYS give ten
Times as much to The city and its business as
they receive 1ney are always fighting as
best they may for the interests OF Tie com
munlty, ana ever alert to advance these
interests IN every legitimate wav In ali the
recent depression in business the neyvsnar,a-S
have done more than any other agency io sns-
tam public confidence, and to prevent a panic
and that they have 50 far succeeded Is ne
highest tribute to the patriotism and inteIIi-
gence OF their managers. They have there
Iore the rlght TO expect that the business men
ana proper ty-o"hers OF the city and county
win stand by them, at least to the extent Of
giving them what money is spent in adver-
tiSing, to the exclusion Of outsiders.
The Santa Rosa Republican also ap-
proves of the RECORD UNIONS remarks
and joins with it in its protest. 1t looks
upon these outside assaults upon interior
advertising patronage as bleeding pro-
cesses. and mostly cheats. It adds new
suggestion. when it says that articles
complimentary about communities in
papers not published in them, are gener-
ally looked upon as paid advertisements.
and they are therefore valueless. This is
true OF all write ups" so-called, in Jour
mails outside the jurisdiction of the town
supposed to be favored. The Republican
adds:
The RECORD-UNION is entirely right in its
remarks on this matter. Nine times out of
ten the scheme that foreign advertiser at
1empts TO run on a community is a fraud
With most OF them, the advertiser is without
means of knowing whether the terms of the
agreement are compiled with. Even with the
Immense boom editions OF the great daiIies
the comparatively small space any given To-
calitv receives is OF little value such papers
are seldom read by many people. At most
rba residents of any locality look at what is
said about their own home place
ii is the steady, continual pull of the local
no ner that does most 10 attract attention IN a
community. One good feature of its locality
* told in its columns one week, another the
next week, and 50 on, year by year, il offers
ortTunents that attract hOmeseekers and in
X.eSSters IL speaks for its town ana country
Nv6ile outside publications merely tell about
rbaTn Candor and sincerity characterize its
STATEMENTS, while articles IN boom editions OF
tbs hig or little outside publications are re-
garied as paid advertisements by the read
IN public and not entitled 10 much consid-
Grafton.
THAT WOMAN QUESTION.