The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1892-07-13

papers are now doing, namely: found grea
fault with the old established ways and mett
ods of the people, and especially of the editG
rial conduct OF the old paper. People In hlg
places and people OF respectability, and In al
the walks of life, were scathed unmercifu lily
and scarcely an issue appeared In which ther
was not all sorts OF abuse, slander and villti
cation of the old paper, the Abbeville Ban
ner During the first year the paper created
quite a sensation. and the circulation ran VI
TO fifteen hundred copies. But. the peOpi
soon tired OF 4 continual play on one string
and when the paper was well under way Il
| the second year 10 was found 10 be a hnancla
failure, and its policy was one OF ruin In
| large measure the subscriptions which Wer
paid were ordered discontinued at the end
the first year, while the dead beats, or thos'
who never pay, as a rule allowed the paper Il
be continued. Although the paper was ed
tied with great ability and citizens were fear
lessly assailed.-even in more aggressive
| manner than Is done to-day-yet the editor
and owner realized that the paper must gt
dow n at such subscription price and undel
such Il policy Of warfare. Hence he sold i
10 others.
HIGHER SUBSCRIPTION PRICE, UNIFORM AD-
vERTIsING RATES, AND GOOD FELLOW
SHIP BROUGHT SUCCESS.
When the paper was in new hands, new
policy was adopted. The paper was lifted out
of the little groove into which 1t had fallen
and was placed upon higher plane. IL
thenceforth looked to the whole people and
an apprecatlve public Tor its business. The
editors of the competing papers made terms
with each other. A uniform subscription
price and advertising rates were adopted, and
jor thirty five years there has been no warfare
or cutting of rates at Abbeville. In order 10
relieve the officers OF q dlsagreeable duty In
apportionlng the advertising. and In order to
hatr
the local editors. It WAS agreed that both pa
pers should publish all the official advertise.
ments, each agreeing to charge half price. In
this way the public are better served. greater
and all contention, jealousy or hard feeling
on the part Of the editors is removed. Now,
there arises no antagonlsms on account OF
giving out the printing. and in every way the
plan works satisfactorily to the people, and
well for officers and printers.
WHAT AN EDITOR SHOULD BE.
The editor, while friendly with all, when oc-
cssion demands, should be a little useful to
his friends and n little dangerous TO his enc
miles. He should be "willing to praise, yet
not afraid TO blame"
He should uphold the honest and faithful
officer in the discharge Of his duty, and he
should protest against wrong doing.
He should let no fear OF withdrawal OF Of
fetal patronage deter him from duty. While
q temporary loss may be incurred, the pubic
who may be derellct in his duty will, nine
times out of ten, prefer TO mend his ways
than TO keep up a warfare with an editor
whom II may not be desirable to antagoniZe
in his next race
COMPETENT OFFICERS AND SENSIBLE PRIN-
TIERS.
Ordinarily men who possess the ability and
the qualification to fill public offices are not
disposed TO quarrel with the printers. and es-
pecialy is this true when the local editors
treat them right by relieving them Of the re-
sponsibility OF dividing the public printing.
NO PRIVATE GRIEVANCES TO BE MADE PUB
Lie.
It Is my opinion that an editor makes q
great mistake when he parades before the
public the private grievances which exist be-
tween himself and his competitor. Business
Is q matter OF private concern, and an editor
hurts himself and Injuries his newspaper
when he publishes to the world that he Is Of
Tended with brother editor and proceeds TO
give notice that he and the brother editor
were foolish enough to enter into q contest
for the public printing wherein the price was
cut by both parties to figure below an hon
est and fair charge.
OFFICIAL ADVERTISING SHOULD be FAIRLY
DIVIDED.
The public advertising Is something with
which the public Is moro or less concerned,
and for this reason lair and reasonable con-
cessions should be made, and l believe that
due and proper regard for their own interest
should prompt editors to make fair division
OF the work.
COUNTRY JOURNALIST NEED NOT SEEK TO
COVER THE EARTH.
The country journalist should attempt to
publish neither State paper, nor national
paper-but he should devote his best efforts
to making good county paper. IA,
Country newspapers cannot compete with
the city daily or weekly paper either IN price
transfer matter from the daily to
the weekly without cost, and can furnish
pages Of II at tritiing expense. but as
matter OF fact; such papers are worth no more
In fact. little OF local nature,
which is most interesting 10 the people OF
any county, can be elaborately presented In
In the city paper. In tne clty newspaper, p
up with Texas killing as is given TO County
hanging in South Carolina.
The names which appear In the city
pie OF any particular County, but the names
of individuals which appear In the local pa
per ought to be known and should be OF In
terest TO every citizen In the County In which
the paper Is published.
Every country newspaper should publish
The real estate transfers, as recorded in the
Auditors office Liberal notes should he pub
lished of the Court proceedings. Full texts OF
DEGREES or judgments of the Courts are often
OF great interest. Particular and definite ac-
counts of the public or official sales should be
printed. giving price. number OF acres,
boundaries, &c.
For these reasons every country newspaper
should devote all It's energy TO publishing the
County news, and II would be we'll II the
name of every citizen IN the county could ap-
pear occasionally in the village newspaper.
Correspondents can usually be secured from
all the more important places In the County.
out cost, small amount of money Will secure
the needed letters.
PATENT SIDES.
AS a rule County newspapers should use
patent side, or a side which Is printed on the
cooperative plan. Various houses devote
their time energy and talent to the printing
OF one side OF sheets for country printers, and
where the surroundings and energy are at all
equal the man who uses patent side will
beat down or out-strip the all-at-home COM
petitor. No man whose talent and business
methods are at all equal To those OF his COM
petitor need fear entering the field with pat
ent side against an all-at-home printed pa
per.
WHAT PAPER SHOULD CONTAIN.
/ am OF the opin ion that no paper is
complete without II sermon, religious e1.
tracts, a complete story, a section OF serial
story news and miscellaneous selections, all
of which can be had on the best OF the pat
ent sides.
WHAT SHOULD NOT APPEAR IN A NEwsPA-
PER.
In the conduct of first class newspaper,
no advertisements of q doubtful character
abonld n ppear anywhere In the paper, much