Evening journal., 1892-02-10
wAvAmAKEn,s
PHILADELPHIA, "Wednesday Feb. 10. 1884,
ZAe zOeatksT to-day IS hkSIy
to be fair and cokaer.

Ijze zOegtze1 to-day IS k1kSLp
to be fair and eolatr.
Lansdowne is the copyright
ed name of a very choice silk
and.wool fabric, manufactured
IN this city by William F
Read. 1t is a credit to the
maker and an honor to the
city.
We took hold of Lansdowne
when first produced and intro
duced it to the public. Our
successful pushing and adver-
Using of the goods resulted in
an agreement with the maker,
we'll known to all the Dress
Goods trade, whereby we re-
ceived what goods were furn-
ished to the Philadelphia
market,
A long career of well-merit
ed success has brought many
rivals to Lansdowne, which is
all right enough, But at.
tempts in the past to infringe
the trademark and to substi.
tute other than Mr.. Reads
under that name have been
promptly detected, exposed
and stopped.
Several times the genuine
Lansdownes have been bought
at second hands in other mar
kets and brought back here.
Each bill of Mr.. VIM. F.
Read has printed upon it in
red letters the following words;
"LANSDOWNE, confined to
John Wanamaker. Must not
be sold to Philadelphia.
Therefore every purchaser OF
Lansdowne buys of Mr.. Read
under condition that he will
not sell to the trade in Phila.
delphia. The point IS not
legal like the trade mark-it is
a mere matter of honor.
The trade world understands
the arrangement we'll enough
| The world of consumers car
understand the following;
No 2l3 CHESTNUT ST..
PHILADELPHIA. December II, 1891
| JOHN WANAMAKHR ESQ.
DEAR SIR: In accepting your esteemel
order for the Spring of 1892 l beg T.
confirm and continue the agreement ca
listing between us by which the sale Il
this city Of my Silk Warp Lansdowne /
confined exclusively to you. This seem
Just to me, as much of the well-earns
popularity Of this fabric throughout th
United States Is due to your champion
ship Of It's intrinsic merits. To proven
the substitution ! hare adopted tn
novel method Of perforating my name q
the selvedge. Yours verv truly.
WIN. F. READ.
1t is we'll that retail buyer
should know under what con
ditions the real Lansdowne
are offered in Philadelphia
stock. Also that our direc
relations to the maker keep u
in position to offer the onl
complete stock. Thirty.thre
colors to day. SIPS yard
2 Other makers than Mr.. Rec
? may Try to equal Lansdowne
: with competing fabrics whic
{ other merchants may buy an
+ sell. Nobody objects to tina
! Such competition is fair, squar
I and for the public good. BIZ
Mr. Read and ourselves mad
y Lansdowne possible.
q If there's any pride of ance
{ try in Seals there would b
e shame.iacedness among the ari
tocrats of the Prybilov ISLAND
were they to know what littl
prices we have put on the Skin
q of their relations. The Fl
men have long been in a shivt
d because of it. Can't help
the laws Of trade are inexorabl
n $225 90 Alaska Seal Man
!. lettes are SI75 90; same, wit
Marten trimming, are $500. c
n from $235 90.
e Other Fur prices run lii
Z this:
7 I8 anch Cabes.
$45 Beaver Capes at $35
$40 Beaver Cspes at $50.
u 500 Marten Cspes at $40
$40 Marten Capes at $50.
$40 Monkey Cspes, Astrakhan COLI
is at $15.
$25 Wool Seal Combination Car
a. at $15.