Ceredo advance. [volume] (Ceredo, W. Va.) 1885-1939, 1892-03-23
"A Lucky Venture!"
istakes Made in Giving Hard
Work a New Name.
An Illustration Taken from Inside
kno Wedge ofTwo Great Peppers
The Chicago Ledger" and
Blade"

ltthere L. any ono thing on earth into
which the element OF luck" does not enter,
u IS the handling OF a graf newspaper.
People may well be called lucky" when
they discover "A gold mine. or when they de-
tect 80 gait ia . INVENT -dollar colt. but
"iuck" mentioned in connection with Jour
rails IKE TIE CHICAGO SATURnAY BI.uE
and TIE CHICAGO LEDGER simply means
WORK aud the intelligent Xercise OF n broad
uu"etSt thdlng OF what enple want TO read.
AN the really great weekly journals ofthe
cav may be counted ON the hngers Of q o
i'tId- indeed. aside from The Chicago sat
u'H-ts biaue, u ls very doubtful 10 three greet
weekly pfpers can be found In the cOuptry,
HSt inE 10000 circulation weekly.
lii--- papers are great because they repre.
S-nt iiic i'Ee OF which we live, aud because
lhefe stfr go two states iu-the union which
nave ~ mruV voters ~ these papers have
readers. iu~I hgu e. this out and zee now
many dihcfent people must be pleased in or
ger 20 acrutn p.i~i this result. This Is not
mex lit i- genus. THE Chicago Saturday
Blade alone has - G0p circulation weekly
Tie Chicago Saturday Blade is = neWspa-
features OF the weeks news when siand ont
lromincntly rpove the great mass Of matte r
c2itsc,ei ~ news2atherers, are always print
ca in iuil ana deliberately illustrated.
There is not line In Saturday Blade that
j. nor readable. There is not "a dull line In ~
tls paper IN read in the Office. the store. on
the train, or At fiie evening nrfside lis III
pstr1ton cost more every week than the en-
tire eN penses OF it, alleged rivals. The illus
lftilph" are 81 laws the very hest from an ar
l''iic point ~ view, and really constitute a
P,ccti"riH history Of ne times.
o.
fhe leading family paper OF the country
Among the wrr d- ftfucl writer's WHO oouffi-
..lr li ii- column may be- mentioned Era
~ neeler wilcox. stanley waterloo William
"Hlitre Cook. sara Rose AriaurC Girls
tfnf N ~ IT, tufsuoIu. Vim. d. - At-iu.pr.
}. J. ket"IIun. Robert s Iopmb. Elliot
r. over leroy Armstrong, Ausivu Granville
Emma Howard Isl right ahd score. of otb-r-
n" ledger stories are not tine old elias.
ftfiHlF WIN Just -o many ds1Ferafe deeds fy
every ounce pf INK. They deal with tue fIfp
we Iliieu ~ press Tor the Ledger. aud
deal W til leading social nd economic prgb-
fH' .cIi14 is generally admitted TO ha
que OF we gfeaie4t SCENTS ~ modern pro-
bIt~-' lhr Ledger writers 1rr NOW foiIiug
ipm week 90 week Of the lIr.4 aud trials III
Hr Oppressed ~ all classes. EIt tine stories
we ufi4hi Well-wrifteu and Intensely Bat.
CUM niWiiusiardiug the On that they
are ffugcd With the events subftI.re er-i
priFaflpu- o. today.
Npimpure fhoughf or erpresaIons fluids be-
ltn-f I.r ihe home "rhe Home" cod
youths. Departments ere prom ncut fau-
..t'r-. 5000 OBJ" department 81 fashion Is Bile
tnE ninet printed. There are items
prom unut people. and wise sayiugs ard
humorous unr4ErIuN. nrn r.ruf folly ..s.f-
' iH" ..n
II. '' -H.i" .I.f'uln SIZED author .. r.r-
.i. -". week tIH aHI.st Wr.fU.a OF Ils
Hlf HuI' ip De- columns bright. concise
M.H POI IFe f--H r- ou current topics. $50
ahlf. in .etVo tine Ledger out of rlo
ht etI F circulation ~ lliI01 COPIES
Nfr Ne hIa mud Ledger cannot fo
pfscur.1 ~ rcws1eairrs o. Special agents.
pHh.i-ntr W. ~ Bofo fIGanf ils Derfhlrn
~ ..n--r. iuf lue price 0f each I- Tvs
COY. ~ -nfr. Iu"r gro the
rrer POO fna wor % Iou .hGuId NOT f4u f1
soma inf sample c0rIes Which are aIwars
A'fiiel i''r tpp1 application.