The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1892-12-21
EIGHT CENTS A DAY
Ill Enable Any Citizen in America to
Secure the Best Encyclopedia,
namely, the Amerieanized En-
cycIoPadia Britannica.

Three things oughtfo find a place
In every American home: The Sacred
Scriptures a god newspaper and q
thoroughly reliable encyclopaedia
The first we are quite sure every
family in which our paper IS taken
already enjoys; the second ithas been
the business of our lives TO furnish;
the third we place at the disposal OF
our readers from this moment. Eight
cents a day for eight months viii
hereafter enable any citizen to secure
g complete set Of the Americana
lad Encyclopaedia Britannica, which,
after careful examination, We con-
fidently believe to be the most
complete, reliable and altogether the
best work of its kind extant to-day.
This is another illustration of the
motto that lies at the base Of Amer1-
can institutions: In union there Is
strength. We have simply organized
our readers into club of encycIop@>
dia buyers, and obtained lrom the
publishers the concessions which so
large an organization has the legiti-
mate right to demand. Our reward
will come In an increased circulation,
which, again, will probably enable us
to secure similar advantages for our
subscribers in some other direction.
This is as it should be; the publishers
and readers of great newspaper
should work together for mutual i'd
vantage.
What the publishers have done is to
tale the Encyclopedia Britannica to
pieces and rebuild it with amend
ments and improvements. The latest
or ninth edition of the original work
was compiled some fifteen years ago;
the American editors have revised it
to the present year. The original
work was crowded with minute and
exhaustive descriptions Of English
towns, cities, counties, boroughs,
MINOR institutions and other matters
OF peculiar interest to Englishmen,
and to Englishmen alone, while Ameri-
can subjects were treated with the
game brevity as French or German.
The American editors have reversed
this method condensed the articles
on distinctively British subjects within
reasonable limits, and utilized the
space thus gained for exhaustive dis
cussions OF purely American topics.
The original work excluded from is
plan all mention Of individuals, how
ever famous, who were alive at the
time OF It's compilation. it says not
word Of more than half the men whose
names are written on the pages Of
modern history-no word of Grant or
Sheridan or Sherman, Harriet Beecber
Stowe, Julia Ward Howe or Elizabeth
Stuart Phelps, OF Cleveland, Harrison
OF Blaine, or Parnell, Salisbury or
Bismarck. This woful lapsus, too, has
been supplied in the Americanized
edition. A series Of LOCO biographies,
each brought down to the present
year, enables the reader to learn at a
glance the life story Of every noted in
dividual Of the present generation.
To all this add complete series of
maps and number of well-ezecuted
engravings illustrative of the text, ana
the Americanized Encyclopedia Bril-
tannica is before you-s work in
whose introduction to our readers We
feel not unWauantabls p-i6e.
OUR PRoPo- ITIoN.
By placing subscription Co this
paper for one .,eAr, We viii deliver to
you 8 complete set in cloth binding Of
the Americanized Encyclopedia Bri-
tannica on payment of $500 ane your
signing contract to pay $500 for fen
months-in all twsnty-six dollars, thus
giving you the oest Encyclopedias
axtilnt at trifing Co