The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1892-11-20
EIGHT CENTS A DAY
vii Enable sny Citizen in America to
Secure the Best Encyclopedia,
namely, the AHeFicaRized En-
cYcIopadia Britannica.

cycIopadia Britannica.
Three things ought to find place
in every American lone: The Sacred
Scriptures. a god newspaper and
thoroughly reliable encyclopaedia.
The first we are quite sure every
family in which our Faper is taken
already enjoys; the second ithas been
the business of our lives 70 furnish;
the third we place at the disposal Of
our readers from this moment. Eight
cents day for eight months VIII
hereafter enable any citizen to secure
q complete set of the American
Esd Encyclopedia Britannica, which,
after a careful examination, we con-
fdently believe to be the most
complete, reliable and altogether the
best work OF its kind extanb to-day.
This is another illustration OF the
motto that lies at the base OF Ameri-
can institutions: In union there Is
strength. We have simply organized
our readers into club Of encyclope-
dis buyers, and obtained from she
publishers the concessions which so
large an organization has the legiti-
mate right to demand. Our reward
will come IN an increased. circulation,
which, again, viii probably enable Us
20 secure similar advantages for our
subscribers in some other direction.
This is as it should be; the publishers
and readers of 8 great newspaper
should work together for mutual id
vantage.
What the publishers have done is to
tale the Encyclopedia Britannica TO
pieces and rebuild it with amend
ments and improvements. The latest
or ninth edition of the original work
was compiled some fifteen years ago;
the American editors have revised it
to the present year. The original
work was crowded with minute and
exhaustive descriptions of English
towns, cities, counties, boroughs,
MINOR institutions and other matters
of peculiar interest to Englishmen,
and to Englishmen alone, while Ameri-
can subjects were treated with the
same brevity as French or German.
The American editors have reversed
this nethod-condensed the articles
ondistinctively British subjects within
reasonable limits, and utilized the
space thus gained for exhaustive dis
cussions OF purely American topics.
The original work excluded from its
plan all mention Of individuals, how
aver famous, who were alive at the
lime OF its compilation it says not q
word of more than half the men whose
names are written on the pages of
modern history-no word OF Grant or
Sheridan OF Sherman, Harriet Beecher
Stowe, Julia Ward Howe or Elizabeth
Stuart Phelps, Of Cleveland, Harriaon
or Blaine, or Parnell, Salisbury OF
Bismarck. Thiswoful lapsus, too, has
been supplied in the Amerioanized
edition. A series OF 1000 biographies,
each brought down to the present
year, enables the reader to learn at g
glance the life story of every uoted in
dividusl of the present generation.
To all this add complete series Of
maps and a number of well-executed
engraVings illustrative of the tszt, ana
the Americanized Encyclopaedia Bri-
tannica is before you-s work in
whose introduction to our readers We
feel not unWauantabls pi6e.
OUR PROPORTION.
By placing q subscription % this
paper for one .,e2r, we will deliver to
you completes set in cloth binding Of
the Americanized Encyclopaedia Bri-
tannica on payment of $500 anc your
signing a contract to pay $500 for ten
months-in all twenty-six dollars, thus
giving you the oest Encyclopedias
sxtant at trifing cor
We viii give TIE DAILY HERALD cns
year and the set Of Encyclopedias for $50;
IS down and $3.50 per month till paid; TH1
SUNDAY HERALD and the set for s22.5O;
and The SEMI WEEKLY HERALD and the sci
for $500, also in monthly payments If de-
sired 4 discount of 5 per cent. alIos0ed for cash
The above offer is for the Encyclopedia IL
cloth binding; sheep binding. g. so per sci
extra; half morocco. IS per set extra
These valuable books can only be obtained
by subscribing for THE HERALD. The sets
ere now on hand, and we will be pleased &c
show samples to any one who viii call 81
our Office