Spirit of Jefferson. [volume] (Charles Town, Va. [W. Va.]) 1844-1948, 1891-06-02
as N the retail stores = sspoFs aud win
douhtisss be extended e the fand darzental plan

as IN the retail stores = entered upoli3 nni win
donhtless be xtended IS the fund aIaents plan
isadopted
Here the country merchant can pnrchise of
ono firm almost every article ol personal
adornment required BY man. woman or child
beaides such Injuries as signed oil ting ~
weil-knoNn sytista, important yorka 81 Italian
sculptors, musical Instruments cloeks hards
ware. dnware. wiudo 81 ades, rocl seFnshefes
each department being Wholly dominated b
the same idsa Of uniform prodt Of small peg-
centage Tor cash payment,
With these various iinea bonght cheap for
cash, and concentrated pndor one roof. with
the maiss rant expenses OF several stores
condensed into one, II Is not strange TINT such
an eAtahlishmentca can undersell s small speciais
ist, whose expenses mus nj aturally % greater
but whose Gales perhaps, ara much uinaller,
Such an establishment e nothing mur6 nor
less than concentration OF small stores. each
department having for Its huyer nan who
thoroughly understands the merchun, ,lise kent
in that department.
The general Impression Of q firat hisit 10 al
establishment Of thiA llnd Is its con Tita ,n ana
eougl Generation; the wonder Is how ire pro
Hprictor can carry on the detaiit Mt ] 4 closer
knowledge of affairs, however, reveAls hefast
that the confusion Is only appareIt
The purchase of each item In thdbe t,Sefint
mass of articles is carefully considgfed u hdis
the suhject Of q Thorough analysis iS,,i b dghS
Its intrinsic Yalno Ia tested by comp arIson, ~
well a. its selling qualities as n6sslty And
herein comes the opportunities for bargains
Novelties offered TO buyers here aud 81 Fas
rope do not always realize the eapectatl eaa
formed regarding them, and the anticipated
numerous sales dwindlc 70 perhaH pBa slngls
sale at q tremendous loss to sonie dealers ii
importers mistakes, Us one such msIehanis
card reads.
The immense advance In importanca mniis
BY the modern method of doing business
cash brings the consumer and the nannfactur-
Ier closer together, as the retail merchant, with
his immense orders, caii buy quantities thAt1n
ordinary wholesale MERCHANT would purchase,
and paralyze small competition by tho salne
operation.
The progress, therefore, is btoadlly Ia the
direction Of concentrated magazines contaln-
ing, ell things needfui for the community,
which viii alone stand between tho manufac-
turer and the consumer, wittl.an Average peF-
centage of brokerage graduated according to
the amount OF goods sold.
In all Europe there Is no establshmens ok
eept Whitley's which can approach, Ia slza
and variety combined our AfnerIeen, : sh5ieasie
and retail houses.
Napoleon,s designation Of the sFns,lish a. 4
nation Of shopkeepers seens tboYonal,ly ap.s
propriate % the enrlons fogeIvner Who waiI.a
throueh the maze 81 l.onaos,s st,Sets f,iiea
with small stores ana obseanioas shopk eepers
At any rate there is NOT axaept h, or,.l of t,So
London bouses. anythins, in Fufone an,,tsaehs
Ing the large Wholesale and retasii ihonses a. tte
United states. This statement ,ioss moi refsg
Of course, to the large eonInissIon Ilousea 81