The evening world., 1891-04-20

OF campaign In a vtuy simple one. lew
daya ago Guide * Co., having offices in
Jefferson Market, suggested their willing
ness and declared their ability to place
upon the circular boards Of THE WORLD at
the various Elevated road stations q series
Of 200 ideas, duly set forth in taking.
terse wording or juggling verse, or to do it
in l, 900 consecutive hours, for the sum OF
81. 600. The plan struck The WORLD as n
good one and was promptly given an q. X.
aud o letter of acceptance sent back. In
some measure the plan has been modified.
To do it in ] 900 consecutive hours would
involve working on Sunday for several
weeks. This was not desirable, so it was
| concluded better to work on the week days
only. Again. there are Just $50 of these
boards in position and by taking thirty per
day. a week OF six days, would just zee .
complete round Of signs in position; and IN
structions have been issued to have the signs
put up in that way. A complete schedule OF
each days work has been prepared, starting g
at . oclock next Tuesday morning. SO that
q regular rotation of ideas will crop ont on
board after board, up one line and down
another. and 30 on until the Second. Third.
Sixth and Ninth avenue lines have beer
completely covered. Then round again the
flow will continue until the full thousant
has been set before the public eve.
Keep that eye ouen. watch for them and
then tell The WORLD what you think oi
them. Each days batch Of signs placed II
position will be printed in THE WORLD Of the
following day. In this way IL you miss. them
on the station You are sure Of hitting then
in these columns. As each Sunday comet
around look over the list for the week. pick
out the three you think the very best. the sec
ond best and the third best, note them in
order on q postal-card and send to Signs,
box 2.354 New York Post Office. and il youl
choice happens to be thato the three getting
the highest number Of votes and your vote il
the first one in case of du uplicates. then you
will get crisp new $40 bill. II possible the
announcement OF the winner o. the previous
week will be made each Wednesday morn.
ing. The winner will get this little douceuI
with the compliments OF The WORLD as
reward for his or her cleverness Ill striking
upon the popular fancy in reading the pub
lie mind. as it were. This is the sort o
chromo THE WORLD believes in giving ont.
| 1t has in less than a decade put million,
Of similar ones into the pocket
OF the people and by its exposur,
OF all fashion OF organized public
| plumber has pevented other millions from
being tilched from the suffering taxpayers
What it has dobe in the past 1t can ana will
| do again. Every day that broad avenue Il
| wealth. The WORLD Want column il
| open to all, and every day the vigilant cy,
| OF The World man is abroad over the lane
looking out for bits of crooked work, anC
ready TO rip open the coverts Of rascality
and let in the bri ght and withering sunlight
Of publicity.
| But to return to our signs. Like every
thing else about THE WORLD, they are
flung wide open for public inspection. The
people are served by their work and in re
turn we wish the opinion OF the people upor
them. and the $40 weekly donation is oul
way OF saying thank you" to the person
leading the line Of critics. Now and then q
| German one will crop out, for there are
many German readers OF the wants printed
| in that language. few In the French
so easy that week with oliendorff ought tc
make them readable.
4 is no easy task to which The WoRLr
| reDetitions, there IL to be no hiatus in the
flow OF really bright and clever ideas from
the artiat's brain and fingers and there il to
be no hitch OF any sort in getting the signs
York's gridiron apology for rapid transit.
A stop anywhere and the 81, 900 part of the
programme ID at once declared of, SO far al
any payment by this Office is concerned. A
glance into the atelier Of the Gnde artist
up under the caves of Jefferson Market
found him on Saturday hard at work jotting
down ideas. No. l iingles along in this
fashion:
God made the country.
Man made he town,
The people made THE N. Y WORLD.
journal OF renown.
That is No. l, and there are 999 others
like unto il, only different, each and every
one rolling The WoPLD still further unto
the peoples affection and pushing it higher
Mp that hill OF prosperity, where already il
has shown such marvellous climbing
powers.
All the million readers OF The WORLD
have to do is to watch and vote.
All that Guide IL Co. have to 90 IL to keep
up the flow of ideas and get them artistically
into position.
All THE WORLD has to do is TO see to il
that Gnde x Co. fulfil their part of the con-
tract ana pay over the ~ 900 at the finish.
Now tEen-take your bases-time!
SPECIAL NOTICES.
uMRAhTMi, EIn9D COMPANIES GLU-