davidaulloa/AmericanStories huggingface dataset:
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

TimeIiness and Style in Advertising.
The trite comment upon success OF
any sort that ''there Is everything in
knowing how" Is particularly applicable
to the business of advertising. Mer-
chants generally advertise their business,
but not many of them regard advertis-
ing as a part Of their business; that is,
they do not put business methods and
business brightness into their advertis-
ing. Judicious advertising pays every
time, and he who knows how to adver-
tise judiciously is better equipped bua-
ness man than is his merchant neighbor
who does not know when and how to
advertise.
A striking advertisement will run the
gamut Of popular attention and get into
the air Like a popular song. Advertise
ments have become as familiar as house.
hold words, and remained advertise
ments long after they had disappeared
from newspaper columns and from ad-
verising billboards. Who will ever
forget the mystic rs. T. 1850 XY' It can
no longer be seen in print, nor upon bill
boards, but the name Of the compound
it advertised comes to mind with the
legend, and the advertisement Is as
bright as it was twenty-five years ago.
"You press the button; we do the
restr' It is hardly necessary to state
what these words advertise. They have
been 80 widely read and are 80 taking
and so suggestive Of ability that every
.,,ndy knows what they refer to. To show
to wnat extent an advertisement with
brightness in it gets into the public
mind, the fact may be cited in relation
to the advertisement under comment
that no less a parsonage than Chamcey
M. Depew, in a speech before the mer-
chants of New York at their annual dim
ner, closed an interesting statement Of
the advantages of reciprocity with the
remark, GAS merchants, as bankers and.
business men, we say to congress in the
language which advertises that most
universal and productive Of our institu-
tions, the Kodak, You press the button;
we will do the rest.
IF merchants and manufacturers want
to win advertising Of this happy kind, all
they have to do is to advertise in the
right way and put happy thoughts into
their advertisements Wis
consin.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
COnfusiOn-lneqmty.
Christian Neighbor.

As might have been expected the
name washington" given to the
State recently admitted into the Un-
ion would occasion confusion by con-
founding it with Washington, d. G..
The confusion will continue unless
the name of that State is changed.
En- passent: In the recent division
of the North Carolina Conference, one
of the newly made Conferences should
have been named East North Caroli-
ma Conference and the other West
North Carolina Conference. The
Western division hal as much right
to retain the name North Carolina
Conference as had the Eastern divis-
ion. After the division there was no
North Carolina Conference, and nelth-
er of the two parts had right so to
arrogate the old name as to disparage
the other. Old Georgia Conference
acted wisely, fraternally, equitably.
"That's none of your business" For
that reason we may be the better pre-
pared to judge-having no personal in
terest in the matter and charging no
fee for our opinion.
In prize fight, in theater, Seattle
WASH, February 6, John Shafter was
killed by VIM. Doyle. The murderer
escaped; the owner of the theater was
arrested.
The same night two gamb ers in
Greenville, Major VIM. A. Williams
and James B. Williams had quarrel
over a game of cards, February 6,
about midnight. The former was shot
through the heart by the latter, caus-
ing instant death.
:, Theater, brutal fighters, murder;
gambling den, quarrel between gam
blers, pistol, murder. With misgiv-
ing we chronicle these horrible deeds
as one of the signs of the times.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Mix Your Ink with Sense.

Of course there's money in printers
ink, but the man who makes the most
intelligent use of it gets the most money
out of it. 1t does not pay to advertise
something you have not got, or anything
you cannot do, and do well. The man
who advertises fraud must have q
"good" fraud, and no who advertises
bargains in goods must be prepared to
satisfy his customers. Any advertiser
should undertake to present some sort
Of claim for patronage.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
4 Humane Deg Versus the Canine
Human

On one occasion, lately, a particular
ly fine Newfoundland dog was sitting
on wooden bridge discussing bone,
when a predatory mastif came along,
and, being unable or unwilling to dis
tinpuish between 71ae,tne and tuuna, a
smart alteration arose. So violent be-
came the debate, that both suddenly
overbalanced and fell into the stream
beneath. The nearest landing place
was hundred yards down, and to it
the Newfoundland betook himself
without much difficulty, and, after a
good shake, was preparing to depart,
when be suddenly became aware that
thaother dog, who was more of SOL
dier than sailor, was wildly beating
the water and drowning as fast as he
could drown. One look was enough.
!, In went he of the shaggy coat, and,
seizing the other dog by the collar,
brought his late enemy safely to land.
The two dogs then eyed each other
with a perfectly indescribable express
sion for some seconds, then silently and
solemnly wagged their caudal append
ages, and with dignity departed.
Some will, no doubt, say this was
but instinct, and they may be right
but I prefer to give my four-footed
friend the benefit of the doubt
mans Magazine, London.
What is instinct but conclusion
without premises? knowledge with
out learning? Is not instinct superior
to reason? Is not all love instinct?
ED. G. N.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
FulfiIl Every Promise.

The merchant who desires the conf
dence and custom of intelligent people
should never make promise that he
does not fulfill, or hold out, either by
express statement or inference, any in
ducements that are not fully substan-
tiated by the facts. There is no endur-
ing success where confidence is lacking
on the part of customers. Any success
not founded on square and liberal deal
ing is sure to be short lived.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Never Be COMMONPLACE.

Bring your feet with you and have
them fitted to a pair Of our common
sense Shoes" is the way Pittsburg
dealer advertises. 1t is a good phrase
and one which attracts attention. The
man who succeeds in advertising in such
way that people read his advertise
ment is the one who draws trade to his
store as sure as a magnet draws needle
to itself. Study up quaint, pithy or
witty phrases to head your ADVERTISE
ments, and be not too modest in the
space they occupy.-Brockton Shoe.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

A letter recently received from q
friend who has had some experience in
the training of children, says:
made to schools in Boston and Chica-
60, haye felt good deal exercised
about the amount and character of war
teaching that is to be seen in most of
them. Such protests as our Society
has made, have certainly seemed very
much in order, but can there be a
change of sentiment while so much
poison is inserted at the source of ma
tional opinion?
"In one school I saw 1000 war pic
lures hanging on the wall; and nearly
everywhere pupils can give the details
of campaigns, the character of gener-
ais, and the supposed national advan-
tages of war, with an enthusiasm that
speaks plainly for the effect of this
teaching upon their feelings"
It is not surprising that historical
studies, pursued with the aid of text
books and teachers int ued with a war
like spirit, should produce such feel
ings in the susceptible minds of chill
dren. They are unable to appreciate
the oppression caused to the people
generally, by the enormous expenses
of military operations, which must be
taken sooner or later out of the earn
ings of the people; nor can they esti-
mate the debasing influences of the
system on the character of the soldiers
themselves, and ON the tone of general
morality: the bloody horrors of the
battlefield, and the tdeadly effects OF
disease consequent upon exposure and
hardship are not vividly presented to
their Imagination. On the other
hand, the movements of great bodies
of men, the fierce courage and tumult
of the battlefield, and the skill and
sagacity of the leaders, naturally pro-
duce an excitement in their minds,
which browns the remembrance of our
Saviour's injunctions to love our enc
mics, and do good to those that hate
US.
This warlike spirit is as hostile to re.
igion as it is to the true welfare of ma
tions-for how can we be Christians,
while we indulge dispositions the very
opposite of those taught by Christ
and how can we carry on war. and yet
cultivate that peaceable, loving and
forgiving spirit that breathes in the
Gospel?
We fear that a love of war is being
increasingly instilled into the cOmmu-
nifty by the numerous papers which
have been published within q few
years past in the monthly magazines,
giving the details of military opera
tions during the late civil war. 1t is a
kind Of reading. which we think
should be avoided by all who desire to
keep themselves in harmony with the
spirit Of Christ.
AS to the evil fruit pointed out by
our correspondent, we hope those OF
our readers who are connected with
schools, will be careful that history be
so taught in them, and such text
books used, as will not give undue
prominence to wars and fightings, and
especially will not glorify them in the
minds Of the pupils. And may we
all, as opportunity presents, do what
we can to check the spread of mill
tary spirit, and make our schools
places where peace and love to our
neighbors are inculcated.-The
Friend.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Use Common Sense.

That people should use the same prac-
tical common sense in advertising that
is necessary to transact any other busi-
ness would seem to be an indisputable
proposition. Yet there are gentlemen
who are extremely good business men
in all other respects who will make
grieyous errors in this direction.--Knox-'
vile Sentinel. :
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
A psalm" OF business.

'1Tcll ne not in mournful numbers"
advertising doesn't pay,
For the mans non cOEipoS mentiS
Who would such .sbSurd things say.
Life is real! Iife is earnest"
And the man who hopes TO rise
To cIainence in any calling
Must expect to advertise.
I'm the worlds broad field of battle,
In tho conflict OF rea! Life"
Advertising Is the magnet
OF achievements in the strife
Lives of rich men al remind rs,
@Wc cstn make our own sublime"
And by liberal advertising
To tho highest summit climb.
"Let rs, then, lie up AID doing"
In this sheet your "ads' insert;
'Stin achieving, still! pursuing"
Business then will be alert.
Exchange.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Elliott f. Shepard, the lunatic editor

Elliott F. Shepard, the lunatic editor
of a paper in New York seems eager
for another war. He says just let the
gallant Ben Harrison say the word
and 100000 of men will be forth
coming. Brave man! If he and 9TH
ers of like spirit from North aud
South-specially editors and preach
ers-shouId fan up another war let the
true patriots of the Union see to IT
that those press and pulpit gentlemen
be forced to the front. If any body
must be killed these can bc spared
first and best.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Regular Publications Best.

No one takes up regular publication
without the expectation of finding some
thing of interest The simple act of
turning the pages is as positive an ex-
ample of expectation as is the opening
of closet if one is in search of a coat.
Hence an announcement in regular
publication has an advantage over any
other form of business solicitation-that
of meeting the sought for eye at a time
that it is in mood for such greeting.-
A. @. Ladd.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Tho Way to Attract.

Advertisements should be attractive.
First captivate the eye. The eye is the
sentinel of the will. Captivate the SEN
tinel and you captivate the will. The
feet follow the eyes. 1t is the untiring,
unremitted, everlasting, never take-no-
for-an-answer appeal to the eyes of the
people that brings trade.-EEchange.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

Never put away food in tin plates.
Fully one-half the cases of poison from
the use of canned goods is because the
article was left put back into the can
after using. China, glass or earthen-
ware is the only safe receptacle for
left overs"
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Not q Charity.

In any just view of a quarter of
century of journalistic work the most
prominent feature, and one giving great
satisfaction to respectable publishers, is
that printing newspaper has become
recognized as business and not char
ity.-OWen Scott.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
Must Have Genius.

The simplest advertisements some
times require the most care and thought
in their construction. 70 write a column
is matter of time, but to edit it down
into a sentence is something more
Printers Ink.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18
The Brooks Song.

Through all the drifted SHOWS
That NIL the woodland nook,
In lisping music flows
The dark, untitled brook.
While winding swift along
Upon It's Icy way,
It's song is but the song
1t sang in rosy May.
All, happy brook, 20 sing,
While winter days depart,
The melody Of spring
That ripples in its heart!
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

One year ago there was no Womcn's
Christian Temperance Unions III
Prince Edwards Island, now there arc
eight.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

To take up the cross of Christ is no
GREAT action done once for all 1t con-
sists in the continual practice OF small
duties which are distasteful to us.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-02-18

A query from Carolina and her daughters.
"Blow, blow, thou winter wind,
Thou art not so unkind,
ASH mans ingratituue
Thy tooth Is not SO keen,
Because thou art not seen,
Although thy breath be rude"
"Whcre is your brother?" tell me where,
The Joshua. so true and brave,
Who led you o, my children safe,
And dry-shod, through the turbid wave"
lLy chosen Representative,
1Eu soldier son, mn pride and love,
Isent him 10 the Nations hall
knowing shat he would !aith.Ll prove?
Thick clustering honors OH his brow,
Pale bands clasp'd on his throbless heart!
Nav! nay! not yet Long may 1t be,
Fer he thus comes to me for rest
But where? Thus Carolina ASK
Her daughters tOo,-Weu like 10 KNOW,
In the mad race for TO wealth and place,
Do age and wisdom run too slow ?
The "rcbcl yell" within our hearts,
Echo'd in years, yet unforgot,
And when beneath the oppresSors heel
Our very souls with wrath were hot.
"Hampton and Home Rule" was the call,
Which the glad echo woke again,
And-othcrS may, but ne'cr Will we,
Forget thee o Glencairn, Glencairn
WOMEN OF UPPER ABBEVILLE.
Jan. 1892.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1891-10-06
POLICE TRIALS
A Change In Their Method Recommundc
by Maj. Moore.

Change In Their Method Recommendcd
by Maj. Moore.
Maj. Moore favors a revision Of the police
manual and when the task is attempted an ef-
fort will be made to change the mode Of
police trials. As the manual now pro-
vides that policemen shall be tried
when charged on the oath of .
citizen. any person, whether q convict or good
citizen, has the power to bring an officer before
the trial board and also to bring in a. many
witnesses M he may desire. The result
In the past has been that q large
number of persons arrested and taken into
court have attempted get back at the officers
by bringing them before the trial board, and
many days have been consumed and much
labor wasted IN that way.
IL is probable that a new mode of trying the
officers will be recommended and the mode
Will be something like that in other cities
where the trials are had like court csses and
the case disposed of at once.
This, Maj Moore thinks, will save lots Of valu-
able time ~ well as expense. aud will give the
department the benefit of the services Of the
clerks and members Of the department who ere
required to spend = large part Of their time a
the trials.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1891-10-06
~ LII L l. XO1Ns
THEY MUST RETRACT
Gov. Campbell Threatens to Sue Ger
tain Newspapers.
THE PEOPLES PARTY In OHIO.
Condition Of Gen. Lee Thought to
Be improved.
THE GILLIAN REFUG EES.
THE GILLIAN REFUGEES.
GOV. CAMPBELL THREATENS.

The Papers Printing Untrue Stories of His
Financial Condition Must Retrac. or Be sued
Special Dispatch 20 The Evening Star.
COLUMBUS, ONO, Oct Gov. Campbell this
morning telegraphed Hoadley. Lalterbach &
johnson, his attorneys in New York. as follows:
please demand from the New York Recorder
an immediate retraction of the article in
Mondays paper, and rs fun as can be
made by their most emphatic Language to be
printed In their next issue. otherwise prepare
petition in libel and send to me. Tie alleged
Ralph W. Wilkinson 1 never heard of and his
entire story is a lie without foundation.
JAMES L. CAMPBELL"
he also sent to the Cincinnati Commercial
Gazette the following: "Un!ess you retract in
your next Issue ia the broadcast and clearest
possible language the publication made by
you this day and purporting TO be copied
from the New York Recorder i shall bring suit
against you tomorrow. The man whom you
call Ralph w. Wilkinson and to whom these
monstrous lies are attributed never heard of.
do not propose to let you shield yourself be-
hind some mythical person or to es-
cape because you are attempting TO ruin
my credit and reputation an honorable man
by printing from papers liz. New York what you
have net had hartiihood to rint direct. Your
meek editorial comment today is worse than
would be bold and open assumption
OF responsibility. Your screed taken from
the New York Press the other day was untrue
and libel!ous and shall bring suit upon that
JAS. E CAMPBELL"
He also demanded of the Philadelphia Press.
New York Press and the Detroit Tribune the
name of their correspondents who furnished
the story published by them regarding the
governors financial transactions.
Evening star. [volume] (Washington, D.C.) 1854-1972, 1891-10-06

a29 bid. ESQ asked Metropolitan. ios hid. 10
asked. Colombia C bid. q asked. Caldfoi and
North Street 70 bid IS asked lexington ana
soldiers home. - bid. - q a. Seorgetown AID
Tealeytown, - bid. g. asked kock Greek. ~,
bid. - asked
Insurance Sto,ks-Firemen 30 hid. 90 asked.
Fraakial. s. bid. = asked Metropolitan. IS bid, =
asked. National Union, IL bid. ~ asked Ar.
hngton. 1iS bid. asked. CorcorAn. g bid. -
asked Columbia IS bid. lle ASKED German
American, lso bid. - asked. Potomac. IS bid
~ asked. Riga bid. asked. Peoples, 81
bid. asked Lincoln. So bad. 81 asked Com.
meEc.s. a. bid. - asked
Title Insurance Stocks-Rea Estate Title. les
hid 40 asked Columbia Title. ca bid. 6sS asked
Gas aud Electric Lighi StocSs-E ashinsiOn "a.
SIS 0td. asked Georgetown SsS.<s bad. - asked
L. Electric Light, 'l5s bid, leo asked
Telephone S;ocks-Pennsylvania-s - BID asked
Chesapeake and Potomac, = a. Is asked AmcTl-
can oraphophone. "a bid. 6 asked
miscellaneous Stocks-N ashiBgton Market CON-
pany, Is bid, Il asked Great Falls Ice Company.
lao Did, l'0 asked. HGn Isun Panorama Company.
10 bid " asked. Pneumatic Gun Carriage. \ bid
I asked Lincoln Ball. - bid 100 asked. Inter.
ocean Building Company. - bid. 100 asked
sale deposit and lr1st companies - Washing
ton safe Deposit Company, lis blu, lSs asked.
Washington Loan ahd Trust Company, eSS
BID. 81 asked. American security snd rrus,
Uompany, ION bad. 40 asked
lex. dividend
Evening star. [volume] (Washington, D.C.) 1854-1972, 1891-10-06
KILLED By mrs PUPIL.
How Prof. Renfro. . Weu-Knewu Ysus
Coiored Man. Died

How Prof. Repfro. . wen-K.ew~ Ys~.u
Coicred Man. Died
The remains Of Prof. Renfro. q veil-knovu
young coiored man Of this city, who has bseu
engaged for some time rs an instructor
at the State Normal School near Hunss-
vile, Ala, arrived in this city list
night in charge Of the mother and
brother OF the deceased The professor died
from the effects Of a blow with q cold cAissl
delivered by one Of the pupils in the school
Tuesday night September 80, about the retiring
hour he found IL necessary to punish Ebenezer
hahn, boy sixteen years old. Kahn ran out
OF the door and shut the door behind HIM
iroi kenfro followed. and, as he opened the
door, the boy threw at him small cold ehisI
winch he had been carrying in his pocket
Inc chisei struck the professors head. The
wound Was at first supposed TO be slight - 10
mao only the appearance OF cut
-, On the following day, however, it was found
that the iron OF the chisel, about three and .
half inches in length. was imbedded in the
brain. Prof. Renfro died Sunday night
hahn, the pupil who threw the obisol. wus
Learning the blacksmith's trade and the chissl
with which he committed the assault vas the
nrst tool which he made at the forge. He N
under arrest
Prot. Renfro WIS q graduate Of Howard Uni
versity and was considered Q young man Of
much promise.
The funeral win take place tomorrow after
noon at $50 O'Clock from the home Of Pro6
henfros mother, l62s 9Th street northwest
Evening star. [volume] (Washington, D.C.) 1854-1972, 1891-10-06

Thomas y. Singleton represented The meat and
household furniture Industries respectively.
The baking industry Vas rcprcsented in this
division by the Goat % c. d. Reckeweg. Thsu
there vas the Goat Of A. Newman. s.ddle-, and
I. q. heltnueller, garden farm.
EDWARD W. Koch vas marshal Of the ffth
division and his horse o. well - those Of the
aids wore the German American color.
ne boat OF Chiids a Sons, brickmakers, I'D
ness.
The fabs, Brswins Company followed with
three handsome noata
The 6cAss Of Meeks q Co. and william Wal
ssrs sons, esrriSge makers, showed how car
The independent Ice Company VA, rcpr,-
sentcd, as was Wash b williams furniture
house.
The National Brewing Company was also rem
resented By three large floats. while X. Kaessd
a Sons harness establishment vas represeuted
by one
THE Old YrRrxrx.
Veteran Volunteer Firemen's Associasies -
In line headed by Hofman's Band. TIE f.s
was marshslled by Mr.. John W. Thompson ana
was headed by the amen.
Then came President Richards and the o.
GERS with the slver Gre horns and uutssi
States fag fanked by boy torch bearerA
The old hose carriage was drawn By forSv
members uniformed in gray coass, rcd shirsa
black pants and hat
The suction engine, drawn by four Rruv
horses. followed. This was used by the Old Co.
iumoia company from 1858 to 1854, and vss ~
Gently purchased IN Virginia and presented -
the association.
Following the line were carriages containing
Baltimore.