davidaulloa/AmericanStories huggingface dataset:
New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1891-02-03

Gospel of burnt offerings? If animal sacrifice
be a proper way TO prepare rude people for
spiritual worship, why did we not build affairs
in Hawaii and sacrifice bulocks among the
Cherokces? So it is argued that God did not
ordain material sacrifices that He not pleased
with burnt offerings; that they did not prepare
the way for Christ and that they hold no rela-
ton TO Christianity whatever.
History recorded in the Bible and science in
vestigating outside the Bible agree that the way
by which humanity approached God is way of
development. Therefore il is the Divine way
In that sense God ordained sacrifice, and in
no other. He placed man in the world with
a moral nature and spiritual nature capable of
being developed. The story of their develop
ment is infinitely told in the Bible ny Moses and
the Prophets-tOld outside the Bible by Herbert
Spencer and the naturalists 1t is God leading
man step by step-cach step little higher, Ii
little nearer 10 liim-frOm conception OF a being
q little stronger than man TO our conception Of
q being beyond finite conception.
In the chapter on the elections of Paul and Of
the Presbytery there is much that viii interest
our Presbyterian brethren. In her eXegcSs, which
is learned and plausible, the author tries to show
that Pauls doctrine of election was exactly con
trary 10 the later ecclesiastical doctrine Of election
lie was striving 10 convince the Jews that they
were not the only elect people; that God had
the right 20 choose any nation TO be His people
and was exercising that right in choosing the
Gentes not, indeed, to eternal salvation for that
was not the point under consideration, but TO the
privileges of the Gospel. Therefore Pauls doctrine
of election was inclusive and not exclusive. 1t
admitted the whole race to possible union with
Christ.
The doctrine of Gods sovereignty as against
mans free will Is never touched by Paul as Il
doctrine. never at all. Both assumed, as they
have a right to be. Neither is susceptible Of
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Spasmodic Advertising.

We all recognize that as between the
fellow who works ''by fits and starts"
and the chap who plods along and keeps
at it steadily, the plodder gets there
every time. The spasmodic fellow may
create an occasional impression, but the
results of his fitful labors are disapated
in the intervals.
The occasional display Of fireworks
only serves the purpose Of preventing his
being forgotten altogether; while the
man who works, and keeps working, con-
stantly improves his position and pros
poets.
So it is with advertising. It is the re-
peated lad" and the sustained effort that
tell We don't mean the lad" that is
never changed, but the one that is ever
changing, but never omitted! The wise
advertiser keeps always before the peo-
pie to whom he desires to sell his wares.
When you want to quit doing business
stop advertising, or advertise only "once
in q while"
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
The Art of Advertising.

Advertising seems to be an art yet to
be discovered by some people. That
is, the practical part Of it. A con-
slant stream of water from ore or more
fire engines will soon extinguish or get
under control very large fire, while
few buckets of water, dashed on here
and there, have little or no effect. The
modern fire department is practical, and
has outgrown the old bucket system;
and so with modern advertising-plenty
of it, used in a practical, common sense
and judicious manner, pays. .....
If you want to catch certain kind OF
fish you use certain kind Of bait; not
all fish bite at all kinds of bait. Not all
people respond to every advertisement.
The newspaper is medium indispen-
sable to the majority of advertisers, be-
cause Of its wide and repeating circula-
ton. As promoter Of trade and profit
newspaper, advertising is no longer an
open question; that is, when done in a
practical and intelligent manner, and
pays because Of it's effectiveness and
cheapness.-Beatrice (Neb.) Democrat.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
A Place for Talent.

In nearly all regulated lines of indus
try at present the advertising man is one
of the most important adjuncts Of q
business. And on the the other hand
the advertising department Of a first
class newspaper is not what it used to
be, but is instead fast becoming an in
teresting feature of all enterprising jour
mails. Formerly the prevailing idea
among the uninitiated was that the
talented, the best, most versatile and
most ingenious writers and artists were
all employed in the news department.
How nearly correct this idea may have
been need not be stated, but that such is
not the case now may be seen by a
perusal Of the lads" of any Aourishing
paper. The competitions bstween the
merchants and between the papers
agents have become SO great that the
great wholesale and retail houses OF the
large cities employ talented men at big
salaries to attend to their advertising
alone, and the men who want the best
positions in the counting rooms Of news
papers must combine fine business quail
fcations with the talent that wins sue
cess in the editorial chair.-Yenowine's
News o
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
It Is Hard to Waste 1t.

Some advertisers have an idea that
only copies going to paid up subscribers
are useful to them. This Is not quite 80.
For example, suppose journal has 25,-
600 actual subscribers to whom the
paper goes regularly. Suppose it prints
5000 extra copies week, which are sent
as specimens to good parties, whose ad-
dresses are supplied by it's agents and
readers, and mails 5000 one week to one
set of persons, the next week to another
set of 5000 and 80 on. In this way 26O.-
600 extra persons are reached during the
year, while if the extra 5000 were sent
every week to. 5000 paying subscribers
only that number could be reached. In
the former case 2S5,000 persons are
reached. In the latter case only $4,000
all told. A person receiving copy OF a
journal which he has not seen before,
with request to examine it, will usually
look all through it, advertisements and
all. Such course is as useful to the
yearly advertiser as if his card were sent
to the whole 2S5,0OO persons, or even
more so, for his single loose card receives
far less attention than would be found
in the columns of reputable journal
Orange Judd Farmer.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
THE LIME KILNCLUB.
A Report That Brother Gardener Sat
Down On-Increasins the CircuIa.


Prof, SIngletree White, chairman Of the
com mmittee on finance, repoftcd as follows:
Your committee has Traced de use Oh
money back to 1000 y'ars b. c., an has not
been able to find dat de pob' man eber had
any mo- dan he has got ~ day. 1t ar our
opinyun dat sumthin' lG4er be dun. Dis
gwlne around dead broke isn't only hurtfnl
TO feelins, but VERY ipcos1enient. We would
darfore recommend as fopE1S:
First. Expand the cu1Iency until de bas-
ket slopS ober! Fl
Second. Coin 'nuff diver so dat ebery
man will hev to hev an 4tra an extra hind
pocket to carry his shareH
Third. Make q days Prk six hours long,
an de pay 81, but doan hr too many OF 'em
"Fourth. Bring de pfy b of white washin
up at least 2O0 per cent, knock DE- price
of meat an taters downb the very lowest
notch.
Fifth. Fix 1t so dat eafy GUILD pusson in
dis kentry who wants utwear diamonds an
ride In his kerridge kintSo SO, but II ridiu'
around makes his buckiSche din fix 1t SO he
kin open a bank, and q nix all the chain.
payne he wants to-"
Waydown Bebee, ShindE Watkins, Whale.
bone HUwker, GivedamE Jones anu others
spoke very strongly on tbeI question OF adopt
ing the report, but Brd4er Gardener arose
aud said: Il
"Dat report will be sota&wn on an laid on
de table Indefinitely. IS too soon. 1t asks
fur too much. If we could hev all dose things
asked fur in dat report we'd consider our.
selves SO clus TO Heaven dat nobody would
turn out TO Thursday evening pray erneetin's s.
shall instruct de seek reiary TO say dat 1t Is de
sense OF dis club dat de circulation orter to
be increased about foteen millyun dollars q
var uptil ebery Guild head OF family Is able
to hev a rubber doah mat On de top step an
chuckoo clock In the parlor. De meetin'
Will now be all broke up, 10 assemble again
at the call OF de seckretary."
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Advertising Necessary to Success.

The merchant or manufacturer who
does not advertise his goods cannot sue
ceed. Of late newspaper advertising has
become q distinct trade in itself, and all
over the country leading concerns pay
fabulous prices for men who are shllful
in writing catchy advertisements. In
many large cities there are men earning
from $1,000 to $4,000 yearto write ad-
vertisements. This fact in itself shows
advertising pays
If people interested in this subject
will investigate it for themselves they
will find that the leading advertisers in
The Plain Dealer are the merchants who
have the best stores, the best assort-
ments Of goods and who sell at the most
reasonable prices Such merchants do
much larger business than merchants
who do not advertise: consequently they
turn their goods over more quickly and
can afford to give better prices. Close
buyers appreciate this. What is the
moral? He who adverises the most
judiciously succeeds the best, and the
buyers who seek the best bargains
patronize such merchants. Cleveland
Plain Dealer.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
FROM OUR ATHENS.
-. TeleSraPh Line
Opene eL...Presbyte Will Meet-'.
Mr.. Bonner Aceepts.-mr. Devlin
in BETTER,

DUE WEST, S. O. April :, 1891;
The first message passed over the new tele-
graph line between Due west and Donalds
last Tuesday April 7th, 1891. ..,,z,,, ,o,
mother, Mrs. Dr.. j. l. Miller. returning home
Many gardens are being thoroughly worked
this weather in our conmunlV ,, ~,.,,
aC Col wess Wsl'eG Mr. T. Mer pa'o IL Of
ability and is holding his oTa w Mu;, sae oal n.
James W. Wideman WAS declSre9 ~, hnIemqaHt u,
OF Due West, and Messrs. A. y: S,, S,is, w, 80 ",
Brock, P. L. Grier and A. 5. kennedy were
chosen Wardens. There was no opposition
anu u solid vote for every man on Inc TICKET
was new thing in our council election.
Warren MoAdams. a ten nan on tne piace
of Mrs. T. Z. Cowan met withthe misfortune
of having his house burnedon last Monday.
Warren Is quiet tnofensi 70 Iarmer ana oe oe.
serves the he ip OF the community, as he lost
all OF his possessions by theare.
There will be q meeting Of second PresDy.
terry In Due West next Frlday. Preaching at
the usual hour on that daysBa also SATURDAY.
The communion service on next saooatn
Will be observed.
Rev. o. Y. Bonner has given notice that he
will accept the pastorship OF the Due West
congregation provided Of course. his Pres'
bytery will sanction this ACT
Mrs. DR.. C. B. Cowan returTed home from
visit TO Chappelrs on last Monday.
awake agent for the Mutual Aid Loan aud
Investment Company, of Atlanta, Gan was
In town Monday. y
Mr.. Tom Miller has signed or regular cases
on the A. r. p, glad to welcome you Tom TO
our place as permanent fxure.
Miss Lucia Held, the charming and beauti.
full as well as courteous and efficient teacher
OF the primary department II The Due West
Female College, spent Sabbah and Monday
with relatives in Anderson.
Mr.. John A. Devlin has BEN restored to bis
usual health aud is gaining his flesh every
day. LARRY.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
No Medium like the Newspaper.


The advertising man Of well known
New York clothing house says: We
were the first. to use the sails. Of iyes-'
sells as an advertising medium. Then
We got up the alphabet puzzle and
gave away 100000 puzzles while tho
craze lasted. Afterward we invented
the Waterbury watch idea We had to
do something, because three Of our prin-
cipai competitors had failed, and their
stocks were being sold for next TO
nothing by assignees; 80 we decided to
give q Waterbury watch with every
twelve dollars worth Of goods pur-
chased. We advertised the watches
wound and set To wind them fast
enough we had to rig up little machine
worked like a sewing machine that
would do the winding, and we kept
several boys at work winding and setung
them. Before we quit we had given
away 40, 900 of the watches.
"But nothing ever pays US like the or
binary newspaper advertising. The fact
is thera has come to be in this city
class Of advertisement readers just az
there is of news readers. They read the
advertisements every day, and of course
the man who wants to attract them has
10 get up an advertisement that will do
it. The day of standing advertisements
in the paper, Go to So-and-So's for cloth
ing or Go to This-a and That's for Shoes
has passed, just as the day for painting
signs on rocks and fences or on the sails
of boats has passed. You must have
something interesting and fresh in every
advertisement, and it will be read.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Contributed Locals.

ABBEVILLE, A Apr1l III 1871.
Winter still fingers with chilling winds,
frost, and ice. OvercoatS and wraps are quite
comfortable. Fruit has been seriously in
jured.
day Except doctors) and many Of them walk.
ed to town leaving their animals at home at
work.
Maj. Vance and daughter and Mrs. Mamie
Dorroh with Miss Marie Chiles. of Troy were
shopping in town last Wednesday.
The first strawberries OF the season was sold
on the 2nd by MeSsrs. A. NJ. Hill & Sons.
Mrs. /. B. Brown and Mrs. j. F. Laney, of
Monroe, n. c., paid our town a visit last
week, and in company with their handsome
husbands had delightful drive over the city.
q We hope they were pleased and will como
again and remain longer.
Two straw hats ventured out last Saturday,
but looked too COOL and hid themselves.
Mr.. Julius Visanska Is still quite sick. Also
Mr.. Rosenberg's children.
Mr.. Arthur Syfan. who was sick last week,
has suniciently recovered to be able to call on
Mr.. Hammond. Of Wofford College,
spent last week at home on account OF sick
ness he Is better and has returned.
Mr.. H. K. Laney, who has been Express
ferred, with better salary, his run now is
nom Wnmins.on. N; G, TO Florence sc
on visit TO his son.
Mr.. J. J. Johnson. cashier of Lowndesville
Bank, and Mr.. Tom Baskln, one OF her best
merchants. were in town last Saturday.
Mr.. John N. Gambrell who has teen close
)y confined at hiS books day and night for
six months IL now suffering with his eyes.
Miss Ella Dorm after y protracted visit to
Atlanta Is home again.
o. p Heath & COS "fashion palace" was
crowded during their opening days. Their
store was beautifully arranged so as to make
tempting and grand display OF their many
novelties.
Miss Anna Jones was home on q visit last
week.
The stove in the Methodist church being
taken down for Easter, made the church un-
comfortably cold last Sunday. We hope it
will be put up again, until the winter Is over
. at least.
J Mrs. D. H. MagiIl and her sister Miss Carrie
Ellis, OF Hodges, were shopping In town last
Rev. w. K. Bocgs preached his farewell
and will leave this week for his new field OF
labor Augusta, Ga.
Preaching in the NJ. Z. church at II o'clock
next Saturday morning. The Second Quar-
teriy Con Inference will be held Saturday even
ing In PASTORS study at $50 o'clock. Rev. A.
J. Cauthen. P. E presiding. Love-feast Sun
day morning at O'Clock, and communion
services at II o'clock. Services also at night.
Mr. Jas. A. Hill Is certainly musical
genius, playing thirty two different instru-
Inent, and has just added another to the
list.
The Woman's Missionary Society of the NJ.
E. church will meet next Friday afternoon in
the church at $50 O'Clock.
Mr. NJ. W. Paschai, OF Mt. Carmel, has
con- ntract for building cottage in Greenwood,
and will commence work at once.
Mrs. +. j. Lawson rested well las; night and
Is better today. NJ.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Be Bricfi Be Pointedi

In preparing their announcements ad-
vertisers will usually do well to confne
their statements to one, or at most, a
very few points. Few persons can do
well more than one thing at time, and
it is much the same with the memory;
but one or two points in any statement
make an impression and are retained.
As the number of points is increased the
probability of any of them making an
impression and bringing returns is pro-
portionately reduced.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Never Be COMMONPLACE.

Bring your feet with you and have
them fitted to pair of our common
sense Shoes" is the way a Pittsburg
dealer advertises. It is good phrase
and one which attracts attention. The
man who succeeds in advertising in such
a way that people read his advertise
ment is the one who draws trade to his
store as sure as a magnet draws needle
to itself. Study up quaint, pithy or
witty phrases to head your advertise
ments, and be not too modest in the
space they occupy.-Brockton Shoe.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Fulfill Every Promise.

The merchant who desires the conf
dence and custom of intelligent people
should never make a promise that hs
does not fulfill, or hold out, either by
express statement or inference, any in
ducements that are not fully substan-
tiated by the facts. There is no endur-
ing success where confidence is lacking
on the part of customers. Any success
not founded on square and LIBERAL deal
ing is sure to be short lived.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Regular Publications Best.

No one takes up regular publication
without the expectation Of finding some
thing of interest. The simple act Of
turning the pages is as positive an e1-
ample of expectation as is the opening
of closet if one is in search of coat.
Hence an announcement in a regular
publication has an advantage over any
other form of business solicitation-thar
of meeting the sought for eye at time
that it is in mood for such greeting
A. G. Ladd.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
The Chance OF a Life Time.

There will be grand sale OF building lots
In our sister town Greenwo on the 2 and q
OF April, and TO accommodate buyers special
trains will be run over the railroads leading
to that town.
Greenwood is probably the most progressive
and prosperous town in all OF upper South
Carolina, and for ten years her every step
has been forward aud onward. Her growth
has been both steady and rapid, and under
the prestige Of past prosperity and in view OF
a glorious future. there is no telling what for
tune may lie before her, aud what splendid
profits are to be realized from the sale Of her
lots.
Let live and pushing spectators attend the
sale on the % and %, and help to build up the
constantly growing Granite City which will
be as enduring as the everlasting hills, which
'snrround her busy marts.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
The Dream of the Paid.Up Subscriber

lAbou Ben Adhem (may his tribe increase),
4 Awoke one night from deep dream OF
hd raw within the moonlight In his ROOM
Making 1t rich and like a lily in bloom
angel writing in a book OF gold.
xceeding peace had made Ben Adhem
bold,
ID to the presence in the room he said
What writest thou?" The vision raised
its head,
ed with glance, and in kindly manner,
Answered. The paid-up subscribers to the
Press and Banner"
"And is mine one?" said Abou, Nay, not
So"
Replied the angel-Abou spoke more low
But cheerily still. and said, " l do but pray TO
/ Write me down as one that's paid to ninty-
three"
The angel wrote and vanshed-the next
night
It came again, and with a great wax ening
light,
nd showed the paid.up names-with visage
solemn,
And, 10, Ben Adbem's led the top Of the
column.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Use Common Sense.

That people should uae the same prac-
tical common sense in advertising that
is necessary to transact any other busi-
ness would seem to he an indisputable'
proposition. Yet there are gentlemen!
who are extremely good business men
in all other respects who will make
grievous errors in this direction. Knox
vile Sentinel.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08

OWING to the publication Of our subscrip-
ation list, the general make up Of the paper
aRs somewhat disturbed. We thought the list
khe most important and the most interest
pg part OF the paper, and hence gave 1t
be best place. It may be said that each and
very subscriber Is editor this week, and that
In the aggregate, the names Of more than one
thousand editors appear in this issue. We
subscriber editor for this
week, so that they know how it ls TO be an
editor.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
"Too Much Is Plenty" "

An advertisement for wife in Col
orado paper brought such heavy mail
to the advertiser, Mr.. Paul White, a
prosperous ranchman at Rocky Ford,
Colo, that he had to convey it from the
postoffce to his ranch in barrels in his
farm wagon. For month he has spent
his evenings perusing his correspond
ence, and he has not yet made choice.
New York Weekly.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
1t All Takes Time,

Don't be prejudiced. Because at one
time you put a short local in your town
newspaper for one week, and ''car-
tooned" all the fence boards in the vicin-
ity, don't give up, get discouraged and
say that you have tried advertising, re-
solved that it didn't pay and decided not
to do any moro of it.-Warren (nls.)
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
A Common Sense View.

Nearly every business has its dull
season." during which good ADVERTISE
ment will do faithful work day and
night, rain or shine, in famiiariziug
consumers with the name, location and
specialties or advantages of the adver-
tiser. so that when the time to buy comes
he reaps the benefit of his seed sowing.
AFRO Goff's Circular.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08

"Thc teacher of English" says the
Jomuai Of Education, 'has two things
to do-to teach his pupils to read and
to write their native tongue. This is
true of all grades, from the primary
school to the university" This may
seem like q very commonplace remark,
but it is not. In view of certain re-
cent movements in this country, the
utterancc is full of significance.
Pittsburg and Allegheny are in the
grip of La Grippe, the deaths num-
bering nearly 5000.
The Abbeville press and banner. [volume] (Abbeville, S.C.) 1869-1924, 1891-04-08
Must Have Genius.

The simplest advertisements some
times require the most care and thought;
in their construction. To write columnl
is a matter of time, but to edit it down.
into a sentence is something more
Printers Ink.