Indian chieftain. [volume] (Vinita, Indian Territory [Okla.]) 1882-1902, 1890-06-19
SCHOOL BOOKS.
4 Subject OF General Interest TO Psrents
and Others Having ChIldr.n 90 Eda-

4 Subject OF General Interest 70 Parent,
snd others Having Chiidrsa 90 Eds,
cate.
The four leading school book publish
ing houses of the country which have
heretofore been known under the fol
lowing styles and titles, viz:
Van Antwerp. Bragg e. Co. Cincin.
natl: lvison. Blakeman & Co, New
York; A. S. Barnes & Co. New York;
d. Appleton & Co. New York. after q
full and careful consideration of ali the
circumstances. have decided to form
an incorporated company for the prose-
cution Of the school book business. They
realize that the time has come when
something must be done and some
means devised for reducing the cost Of
school books to the people and for
enabling the patrons Of the schools
to purchase their supplies OF books di-
rect from the publishers at net prices
wherever they desire 50 20 do They
have felt that the future of their busi-
ness is seriSRsly threatened by the pop
ular prejudice which has been created
by the exorbitaDt prices charged for
school books by the local retailer
There have been too many profits made
Of Of school books, and in reOrga mixing
their business into this new stock com
pzny they do 50 for the purpose and
with the discrimination TO establish
closer relations with the actual purchas-
ers Of the books and give them the ben
eft Of the lowest possible prices To
accomplish this new departure in the
manner of furnishing school books At
reduced prices. n greater economy
in manufacturing the books and
in conducting the business must be
practiced. and this is the object held in
view by the firms above named in
forming the new company. Under this
new organization enc plant and one
force Of clerks and agents will do the
business which las heretofore IA; aired
several expensive establishments. The
saving OF expense in this direction will
be evident to any one, and beside this
there viii also be a material advantage
b the new company in the fact that it
will be able to get better terms in pur-
chasing the paper, printers ink and
other mss-rial used in the manufacture
Of the books
II has been stated by the Competitors
and opponents Of this new company
that as soon as It gets cOntrul OF the
trade in State it will at once increase
the price OF books. The falsity Of
this criticism can not he better proven
than By the willingness Of the rev COM
pzny 10 give guaranty with satisfactory
bond in any reasonable amount, con-
tracing as follows:
First. that there will be no increase
in prices for five, ten or even twenty
years il desired; and second. that IL at
any time the new cOmpany's prices shall
he reduced TO a lower figure. that re-
duced price will at once Become the
established price under all contracts.
To those who are informed in the
matter IL is we'll known that the
majority Of the school books now
in use in the srhOOls throughout
the country are published by the four
houses which have formed the new com
pany. It is the earnest desire of the
company 10 have these books c0ntin-
ued in use in tho schools. and il will
aim 10 make it for the interest of the
public 70 use them
By q generous policy the new com.
pany expects TO increase its busi-
ness and 70 secure the widest possible
sale for its books. realizing that the
only way in which this can be accom-
plished is by furnishing the books to the
people direct and at lower prices than
school books have ever been bought