Morning journal and courier. [volume] (New Haven [Conn.]) 1848-1894, 1890-04-18
VIM. NEELY & co.
NEW HAVEN. Conn, April 10, 1890.

W
Another bright busy day for
us. The week slips merrily
along. You find us more and
more to do every day. We can
easily guess WHY. 1t is because
you get the greatest varieties
the best qualities the lowest
prices HERE. :.
The strongest of all bonds
binds us to you, and you to us,
viz sELF-1NTEREsT. We and you
are in partnership. It's your
constantly increasing trade that
gives us the whole world to
choose from, and enables us to
command the market FOR YOU.
The more you buy, the more
do we. The profitable results
of an enormous cash circulation
thus return to benefit YOU, THE
INVESTORS.
It's but another exemplifca-
ton of the motto, Union is
strength"
PARAsoLs were promised a
place some time ago.
Paris leads the way here. The
ugly tub shape gives way to the
medium flat. Handles twist and
turn in every conceivable direc-
ton. The "Shepherd's Crook"
is perhaps the most common.
For COACHING AND STREET
WEAR the popular TARTAN
PLA1Ds have the merit of match
ing most costumes. Some of
the newest fancies are worth a
moments pause.
| Note this creation of billowy
flounces of Zephyr Lawn with
silk covered ribs and lining and
folding handle. Another in
shimmering Point d'Esprit, also
silk-ribbed and lined and handle
Iquaintly carved in foreign wood.
Here's an effect of Embroi-
dered Lace shrouding rich flow.
cred satin. Again a design in
brilliant antique satin, wrought
in the coerulean tint over which
Paris now raves.
| A new shade of Sort SURAH
circled with dainty lace border.
ing of the now famous Vandyke
Points. This is silk lined and
handled in fancy carved wood.
In MOURNING. Black Gros
Grain bordered with wide Grape
fully 10 inches, tassel to match,
silk covered ribs and lining and
ebony handle. A shower OF
black Chantilly lace falling over
black satin; a lining of white
| silk, and handled in ebony.
| For CARRIAGE WEAR the most
fashionable are the Black Gros
lGrain and Satin du Chene lined
and unlined, ruff1ed or plain,
with folding handles and turn
able tops.
| 1t is noticeable that the home
makers are closely initiating the
French, at a fraction of the cost.
| These are worth looking at.
A special lot Of Moire in all the best colors at u
A line Of Striped satins with fancy handles at 81
a Stylish y Turkish satIns with assorted handles
special lot of Paragon Frames covered in Ecr'
| CH1LDREN's SUNsHADEs arr
here in all the new patterns with
Sashes to match.
lSUN UMBRELLAS.
| A fortunate cash transaction
has put us in possession of tht
celebrated AMAssA LYONS UNI
BRELLAs. These were made tt
sell at So; they have eight-incl
enameled silver handles, paragon
frames, LA Tosca" ferules, ant
are in the best quality of gloria
We offer them at $1.33.
STRONG AND
SERVICEABLE.
"a inch Glorias in paragon
frames with gold caps and stee
points, eSc.
The Little Schoolmate" il
black sateen and gold cap, 45c
Others in qualities too nume1
Gus to mention, with elaborat
handles in carved ivory, gold ant
silver, ranging up to So and So
i This is all we've time for to
day. This evening we'll Civ
some attractions for gentlemen
MsNFFTXNp(oe