Daily Kennebec journal. [microfilm reel] (Augusta, Me.) 1870-1975, 1890-03-06

BUSINESS Is BUSINESS
A YOUNG MAN ADOPTED THE ABOVE
As A MOTTO AND GOT RICH.

A YOUNG MAN ADOPTED THE ABOVE
As A MOTTO AND GOT RICH.
'sSgs. Doa't Do What They Like; They
Do What They Csa"-rhis Young Ma
Cpdsrstood Pickles. and Isto Pickles He
went-Good ADVICE
There lives in the city of New York .
man who has accumulated quite . for
tune By simply advising people what TO
do. There always will be large num-
Der Of persons who are unable to rely on
their own Judgment; others come TO =
conclusion with ease and certainty.
A young man had accumulated .
thousand dollars. and was debating
whether he should buy a small candy
store with il, or whether he should lend
il on a mortgage. This Latter he knew
was the secure way; the other promised
great profits. In this perplexity he saw
an advertisement, advice given to those
going into business"
After stating his case the counselor
said: My fee will be IS in advance"
When this was paid he asked: do you
understand tine candy business:
No: did not think it was necessary.
expect 10 supervise it generally"
"Then you will lose all your E,oney in
three months
you think had better lend the money
on the mortgageE
81 do not say that. What is your bust
ness: that is, what do you perfectly un-
derstandT'
Il know the pickle business through
and through. can make pickles Of all
kinds. but do not like it"
Never mind what you like. Go and
get small place and make pickles; go
from hotel to hotel, restaurant to restau-
rant, and sell them. In ten years come
back and see me; you will have $4,000
at least"
As the young man was going away he
was called back.
Here is a card. | want you to put it
where you can see it hundred times a
day" These were the words on the
card; business is business. Men don't
do what they like. they do what they
can"
THE FASCINATING CARD.
The card had a strange fascination for
him; he read it with care as he walked
along the street AS he studied it. new
light seemed to enter his mind.
He found dingy basement, and began
to arrange for bis operations. OF course
vinegar must lie got, several barrels of
1t; some was offered him at ten cents a
gallon, some more was shown at five
cents. (which shall take?" He thought
Of the words on his card. He seemed to
see people testing his pickles, and. not
liking them, depart without buying.
They will know good vinegar thought
he, and so he bought the honest stuff.
In few days several tubs of materials
were ready. and he knew he must mar
llet them. Now he greatly dreaded to
face strange people and push his goods
upon their notice. He never had courage
when a boy, and now as Young man he
f. It more timid it seemed. But he
thought Of the words of the card, and
entered a restaurant. The evident man
ager was a blooming young woman, and
the pickle dealer was more afraid of
women than men. But business is
business repeated itself over and over in
his mind.
The answer to his statement was that
his pickles would be tried. and, if found
all right, would be purchased.
Glad got that good vinegar"
thought the young man: and he began to
feel that there was a certain power in the
maxim his adviser had given. He began
to feel courage he had never expected
in meeting people and trying to sell his
goods to them.
Calling at a store to get, if possible, an
order for pickles in bot les, he was quick
" and rudely met with, Don't want to
see any such stuff" Noticing the utter
dismay On the young mans face, the
merchant said, short and sharp: Don't
you know enough of huiness to put up
your goods attractivolv:
As he retreated, rufiled and disheart-
ened, the maxim repeated itself over and
over with this additional sentence: at
is business to put up goods attractively."
He sought out photographer and had
some handsomely colored labels printed.
They will buy the bottles" said the
friend, lust for the picture you have on
them.
APPRECIATED ADVICE.
When he had gained sufficient courage
he again sought out the merchant who
/, :; h.. 4 l., ha to, 10,
you present of bottle of fine pickles"
why do you make me a present of
them
Because you gave me advice that was
worth great deal"
The morning of one Fourth of July
came, and he pondered whether to 90 to
his store or not. All at once he thought,
people going on picnics will want pickles.
1t was the magic words on the little card
that ran through his mind He found,
as lie had thought, a large number Of
buyers waiting for him.
The little card was consulted in all
sorts of weather. II man made a pro-
position to him Of any kind, and he was
in doubt. he would 20 and look at the
words. though lie knew them by heart
already. One day cheese merchant
came to persuade him to buy his stock
People" said he. "who buy pickles
always buy cheese; you will do a big
trade" 1t was temptation. He went
and looked at the words and studied
them intently, trying to think out their
application to the case in hand. Men
do what they can" he reflected, Il
would like to sell cheese. but ! know
can sell pickles" then he returned. Now
he was resolute and firm, although by
nature easily bent and swayed by the
words of others.
Business is business" he said. Il am
in the pickle business; if cannot make
money in this shall quit and go into
something else: but ! shall not have two
kinds on nv hands"
When the ten years were up of course
he had tie $4,000 and more. too
Treasure Trore
TABLE PHILOSOPHY.
Uneasy It's the coat 10 stomach pays for
sick palate is beyonI the reach Of phvsic.