Herald and news. [volume] (West Randolph, Vt.) 1878-1943, 1889-12-05
SUCCESS IN JOB PRINTING.

main reasons Tor engaging III INC p"ei7
ness of job printing, namely, pleasure
and money making. The latter is the
one to be mainly considered. as the
more money one makes, honorably, OF
course, the better is he pleased
To succeed, many things are essen
tial. A few of which will be mentioned.
True success can be secured, not by
simply getting patrons, but by keeping
them, year in and year out. How Is
this TO be donep Study their likes,
their tastes, and crafty them. II a
customer has fancy for certain style
of paper, of type, of ink. secure what
he desires, if he will pay for the trouble
and he will if his patronage is worth
having. Do iirst-class work, ana
promptly on time, and two to one you
may be assured Of his regular custom.
1t will be found profitable, in many
instances, to dispense with antiquated
faces of type that have done service in
newspaper and job work since the war
As rule, such type will bring more
money from the foundry than it will
used in iobwork Time, money, credit
and patience viii be saved by keeping
a reasonable assortment of late modern
faces of type.
Never use fine faces of type in news
paper and ordinary poster work.
Keep the fonts of type for advertising,
for poster and for commercial printing
separate, and give orders that they are
not to be used except where they be-
long.
Have all cases labeled and numbered,
and see that they are kept in their
places when not in use. Having them
arranged together will greatly facilitate
the work, as much time is lost going
from place to place to get the different
faces needed.
DO not have the news-stands and reg
ular compositors' racks filed with cases.
They should contain only their own
cases.
Keep specimen book containing a
line of each job face in the office, with
the number of its case. This will make
it possible to have any job set just as
desired by marking the number Of type
over each line to be set.
Keep the type in the cases, clean and
ready for use. Much is lost in time
and money by dead type and+"sorts'
slowed away that should have been in
the case or tied up, where it would be
easy of access.
Collect all bills promptly, giving re-
ceipt. This is business-like, and has a
favorable impression, and is necessary
if you wish to pay the butcher, baker,
grocer, ETC.. without delay.
Know to a nicely the actual cost Of
each job, in material, time, etc, and
figure up the profit. This will enable
you to know what pays, and whether
your workmen are bringing in money
to you, or are not earning their wages.
Some printers, who aspire to be ar
fists, win spend days time, or more.
setting up a letterhead or card, when no
extra charge has been made for it. Ii
the setting was done in two hours, or
less, the profit would be none too much.
Ii is well to keep an eye on such, and
eurtail their expensive experiments, lest
they make you too much money out of
pocket.
The printer who does his work hon
estly, carefully, and works faithfully,
will bear watching. and will like to
have his work frequently inspected. lie
will, by doing nice work, make money
for mis- employer, and the employer. if
intelligent, viii find it out
There are well-to-do business firms
who will resort to the littleness of try
ing to get their printing done for nearly
nothing. 1t does not pay to try for it.
Let them get it done where they can,
while you study up how to do good
work, keep your accounts squared, Of
flee in order and business in ship-shapc.
In order to succeed don't work for
nothing. If you can afford it. there are
others who cannot; take a rest, let the
other fellow have a chance, and you'll
be the better for finland Printer.
Wv "a