The morning news. [volume] (Savannah, Ga.) 1887-1900, 1889-04-07
SOUTHERN ENTERPRISE.
SAVANNAH ON A BOOM.
Help Home Industry-Patronize Home
Institutions.
A NEW JOURNALISTIC VENTURE IN
SAVANNAH.

A 2O-Page Monthly Magazine, Called The
Old Homestead" to be Launched on the
Journalistic sea About May 10, 1889
In conversation few days ago with a
member of the firm of one our progressive
business houses, we learned that they were
now at work on and would issue early in
May a 2O-page monthly magazine, the size
of which will be 1516x 22 inches.
The columns Of this magazine viii be de-
voted first to the advancement OF the south
generally, Savannah in particular, then to
the cultivation of literature at the south by
offering premiums for stories, as well as ar
tcles on science, the fine arts, music and
the home and farm.
The south has exhibited a great lack of
enterprise in this branch of development,
and the forthcoming magazine is expected
to fill q long felt want. The firm alluded
to, whose enterprise and progressiveness is
proverbial and who have made SUCCESS of
everything they have undertaken, IS
guarantee that this venture will prove sue
cessful in all its laudable aspirations
Southern writers of reputation, s we'll as
those of merit who have not yet attained
prominence, will be regular contributors.
| Not having been able to resch southern
writers before tle appearance of the first
number, arrangements have been made TO
initiate the movement by one of 81. Rider
| Haggard's latest and best stories. which
will run through several numbers. Each
number will also codrain many complete
and interesting stories. Matters of interest
to lawyers, doctors, preachers, farmers,
merchants, clerks, mechanics, ladies and
children, will intersperse its pages.
In order to place this magazine within
the reach of all, and TO show that its great
est aim is not to make money for its pub
| llshers, but to fulfill its aim and object in
| life l. e.: The advancement at the south Of
| the various branches it will represent, tbs
substitution has been placed at the low
price of 50 ceuts per annum.
The first or May edition will be 5000
copies; these will be mailed to regular sub
scribers and also to representative men in
every postoffice in Georgia, Florida, South
Carolina, North Carolina and Alabama
| Before the appearance of the second num-
Der the proprietors confidently expect to
| have a subscription list of 10000.
| In order to assist in defraying expenses a
| limited number of choice advertisement S
will be received for the first and second is
sue. Advertisers must bear in mind the
| tremendous circulation of even the first is
sue, which is guaranteed 5000, and as each
copy will contain alb ut 81 worth of the latest
music, the magazine is more than likely to
be kept for years for reference and use by
all who receive it, thereby affording a last
| ing and effective advertisement. The rates
for space, though comparatively high, as
compared to papers and magazines OF
small circulation, will be recognized by old
experienced and successful adver ,isers as
cheap. The circulation of this magazine
| will increase rapidly every month, and
those who contract for space before the ap-
pearance of the first issue, Will get much
| lower figures than those who come In on
later editions. The schedule of rates will
be governed entirely by the circulation
therefore, those VINO desire to be repre-
seuted in the columns of The Old Home
stead must make application at ouce.
This publication has been under advise
ment by the firm III question for severa
months, and the matter has been laid be-
| fore many of our prominent citizens anG
freely discussed with them, and they ars
sanguine Of the success OF the enterprise,
and promise their hearty cooperation
| Canvassers for subscriptions win be put
out Thursday morning, April 4, with the
prospectus of The Old Homestead and 1t is
| hoped that our citizens N1l freely avail
| themselves Of this liberal subscription price
and give to the magazine that encourage
ment that an effort Of this kind so richly
deserves. MORNING NEWS
| April 3, 1889.