Los Angeles daily herald., 1889-04-22
MONDAY, APRIL ss, 1889.
How 40 start the Ball.


ern California that that part OF the State
is experiencing quite steady influx OF
people from the East, who are rapidly
settling up the country. The foothills in
Amador, Ell Dorado, Placer, Butte, and
the counties north OF that are in good
demand, and newcomers are buying
homes at rate that gives very healthy
impetus to land sales in that direc-
tion. Since the extension OF the
Sacramento Valley Railroad to Placer
vile, Ell Dorado, which for years was
the most dormant county in the State,
has been filling up with settlers, and
now forms very important piece OF
back country to the merchants OF Sacra-
mento. Indeed, the reports from nearly
all the northern counties indicate that
the boom which started in Southern Cal
ifornia, has been continued on very
steady scale in that part of the State.
1t is worth while to examine into the
causes that have led to this activity IN
settlement at the north, whilst reaction
the other way has been experienced in
the Southern counties. First and FORE
most, we find that the impression has
been firmly fixed in the minds OF new
comers that land cannot be had in South
ern California at reasonable prices, and
that, on the contrary, the only cheap
lands available are to be found in the
northern counties. So completely has
this idea been impressed on the
minds of immigrants that the stream
that came this way few years ago now
heads directly for the upper counties.
They have become thoroughly imbued
with the fallacy that We have nothing
but high-priced lands in this section;
whilst, on the other hand, they imagine
that the man who wants to get cheap.
home must go 10 the northern counties
It is true that some of our lands are
held high, and justly SO. But that we
have lands that can be bought at moder-
ate prices is also true. We doubt whether
lands equally as eligibly situated in the
north can be bought at lees figures there
than here. The productive character OF
our lands is certainly far superior to that
of the northern lands that are sold to
settlers. Whilst much of the land in the
northern part of the State is only good
for raising grain, every acre OF our
tillable soil is adapted to wide and
valuable range of fruit production.
What our landowners have to do is to
di abuse the general mind of the idea
that there are no cheap lands in this sec
tion. The adjustment of values since the
settlement of the initiation prices that OBJ
tanned here two years ago, has made this
section by far the post attractive locality
to settle in in the State. But this fact
must be made known. AS long as the
impression prevails abroad that this is no
place to look for cheap lands, there will
be O lack of inquirers.
We are now engaged in preparing mat
ter for our regular annual ILLUSTRATED
HERALD. This publication will soon be
issued, and an immense edition will be
printed. 1t will be up to the usual
mark of excellence in every respect that
has heretofore characterized this very
popular Issue. 1t will be sent broadcast
over the United States, and will reach the
very class of people from whom the new
settlers in this State are drawn. There
could be no more effective vehicle in
which our laud owners could convey to
people abroa1 satisfactory knowledge
of the fact that their lands can be had at
prices. The dissemination of
this information through the ILLUSTRATED
HERALD will do much TO ditpal the illr-
sion that cheap lands can be had only in
Northern California. People will not
come here to buy che eap lands unless they
are advised that we have such for sale