The evening world., 1889-04-22
Nearly 700 Merchants in this
Immediate Vicinity in the Pool.
All Lines Of Business Represented,
Affecting Prices of All the Wants
and Necessities of Life.

In these times Of trusts and combinations formed for
burdens for the public, II is refreshing to learn Of the
plan originated by W. Duke, Sons 4 Co.. the great c-
gazette and tobacco house. which has for its object a
saving OF 8 per cent. in the purchase of all the wants Of
the family. and strange as it may seem they have ar
ranged this great saving for the people. which will
amount to a saving of thousands of dollars daily in this
city alone, 80 that it is within the reach of all, the poor
as well as the well-to-do or rich. Any one wishing to
purchase a suit of clothes or dress costing $50 can, by
costing only . cents. make a saving of 81 or 80 on pur-
chase of 300 worth of furniture. They place in each
box of their cigarettes and tobsccos what they term
Dukes 5 per cent. saving coupon. together with little
book explaining their plan. also giving = list of the TOO
merchants in the different lines of business who have
contracted with them to redeem the coupons at the rate
Of S cents rebate on each dollar purchased. The follow
ing. taken from one of their little directories, best Ak
plains the plan:
ITO THE PATRONS OF DUKES CIaARErrEs AND
ToBAccos: We are the largest cigarette manufacturers
in the world. This proud position has resulted from our
determination to give the most and best at tho lowest
possible price. and. as a proof that a generous public
have appreciated our efforts. we point with Just pride to
the sale of 744 millions of cigarettes during the year
1883. This unparalleled success stimulates US to still
ehort-the most liberal ever undertaken by any manu-
fActurer in the world for the benefit of his patrons.
This little booklet contains the names Of some Of the
most reliable merchants to be found in this vicinity who
have the reputation for honest, square dealing, lowest
prices and best goods. They have contracted with US to
allow a disCount Of 8 per cent. from the price Of any
goods purchased from them for cash. upon the prossntA-
ton and surrender of one of our 8 per cent. saving
coupons, which can be found in every package of our
goods. At an enormous expense to ourselves We have
endeavored to secure contracts with merchants in every
line of business in order to enable you to make q saving
of 8 per cent. in the purchase of nearly all the want
and necessities of life. Our 8 per cent. saving coupons
are money in your purse whenever cash Is to be paid out
and are just as good in the hands OF your wife, father.
mother. brother, sister or friend as in your own.
We have in most cases selected as redemption
agents merchants who mark the prices in plain figures;
but to convince yourself that our 8 per cent. saving cou-
pons are cash every time. never let n merchant or sales
man know you have one until you pay; hand in the cou-
pom with the money. Every merchant on our list Is
bound by contract with us to allow you a discount of 3
per cont. @ cents on each dollar of your purchase when
the coupon is presented. Please send the name of any
merchant on this list who refuses.
"Yours truly.
"w. DUKE, SONS 4 CO."
Ifthis is true, and we do not doubt it. for the Arm IL
one of the most reliable and responsible in our city. Ger
tainly their coupons are the same as cash in the peoples
pockets.
1t bears the true ring of cGndor and honesty, chSrAs-
teristiO Of this great firm. when they say: Every meT-
chant on our list (msAninE their directOries) is bound
by contract with US to allow you 8 per cent. discount on
the amount Of any purchase when their coupon is pre-
scented. and AJAX the public to send them the uAmO OF
any merchant who refuses.
The merchants contracted with are grouped under
their business headings In five little directories. No 1
contains Dry Goods. Clothing, Merchant TAilOrs,
Diamonds. Watches. JewSlry, &c. silvsrware. Mil
linSry, Fancy Goods and ClOaks and Suits. No. 2 CON
tains Carpets. oilcloths. &c. HOnSOfurniSaing, Fur
niture. CrOckery. Glassware. 40. Stoves, Ranges &o'i
Pants. Oils. 40, and Trunks. Bags &C. No. 3 con-
tAinS Hats. Caps. &o, Boots and Shoes. Coal and
Wood. Gents Furnishing and Photographers. MOI
contains Teas and Cohess. Druggists. Hardware ana
Fish Markets. which latter We observe is headed by
Eugene q. BlAckfOrd. of Fulton Market, Caitad States
Fish Commissioner. No. o contains GrocsrS, Meat
Markets and StAtionerS. Each box Of their cigarette"
CONTAINS one only Of these directories, but you can ask
your cigar dealer for any number you wish.
People even who do not smoke eau make = saving "
buying thsir cigarettes to get the coupons. and tn0'"
who do may now dSriVs prOat from the luxury