Spirit of Jefferson. [volume] (Charles Town, Va. [W. Va.]) 1844-1948, 1888-04-17

It gives us pleasure to call attention to our
new stock. In no previous season have the
markets shown such a bewidering display of
novel and beautiful designs. Indeed art slim
ulated to its utmost by the prizes offered to
success, has done its utmost for the manufac-
turer; setting its seal of beauty side by side
with the stamp of Labor. Naturally, so large
n variety of goods offers wide field for the ex-
ercise of the buyers taste and Judgement and
with all due modesty be it said) we never
opened for display or exposed for sale, a stock
of goods of whose worth we felt more gen
nine confidence, or of whose powers of pleasing
We were more pleasantly assured We have
endeavored to purchase with special reference
to the wants of our own trade. such class of
goods Us shall best satisfy our customers and
sustain our reputation, as reliable merchants.
While we have given careful attention to beau.
ty and design. we have especially aimed to
cure 4 class of goods in which these desirable
features should be firmly linked with q good
wearing fabric. We seek colors that will not
fade. fabrics that will not shrink, dyes that will
not rot, and those who desire goods that will
stand the strain of wear and usage with cOlors
US fast as the colors on birds plumagc. will
do well to make their wants known when they
visit our store. We like to sell goods that can
carry our guarantee with them. and will i'm
prove on acquaintance. There are many
goods that captivate q purchaser by their out
side show but they don't continue the good i'm
preston made at first. - You must live with
people to know them" is an old saying. and
the practical test of any article is, whether it
will stand the close and familiar tests of every
day wear and usage. OF course if you want a
cheap and snowy pattern we can sell it. We
keep it just because you may want it. and not
because we have any pleasure in the sale of
such goods. But even in these lines. what we
do. I've aim to do we'll. and you may expect
| just the very best value that can be offered
| in low priced goods. which must be sold on
| their own surface representation of what they
seem to be. But there is one line of goods that
we can always speak of. with the certainty of
| knowledge. We know what materials enter
into their composition, how they are made
and just what service may be expected of
them; and it is with great pleasure that we
! call your particular attention to those lines of
| goods. peculiarly our own. We take pride and
| pleasure in these goods, and we are willing
every time to stake our reputation on their
value and duration.
| We think no buyers can examine our stool
and fail of being suitably supplied in every re-
spcct with the articles it is designed TO pur-
chase. In the matter of prices. we shall con-
tinuc to deserve our reputation as close buyers
ard sellers. We are always glad to share with
customers any advantage which our knowl-
| edge of values and experience as buyers may
| give us, and expect to offer in this way many
exceptional bargains. On all staple articles
we expect to name the market price for the
! tradc-a price that others may meet but which
none will discount. Do us the favor to call
and get quotations on any line of goods you
may incline to purchase.
Respectfully yours,