The Memphis appeal. [volume] (Memphis, Tenn.) 1886-1890, 1888-08-19

teachings in this State. To print an advertisement
as news matter ia 60 lend the sanction Of editorial
| indorscment to every nostrlm ut humbug that the
advertiser may wish 10 sell, and the editor becomes
! particapS Crimius 20 the imposition that may ba
prlCt,cd An advertisement should be set az
such, and have distinguishing marks that make
the TACT OF It's being an advertisement uumisuka.
bic such policy upon a newspapers part is the
ouly means pt preventing the practice Of iu ud aud
Imposition upon H. ruadcrS,'
Capt lRge McCaTty, Of the Richmond VA D1Ry
Times III there is 10 he honor iu the great pro.
ir~iuu of journalism, as In all other atln Of men
Boo this business age, whore character counts Tor
capital then newspaper should present it.clt TO
the public without a mask ON any OF It's features
To give the complexion Of nm editorial opinion OF
the ,uuntcUuurr ut n correct news report to IN
advertisement is simply uliOus.'
Col Richard D. ur.ruc, ot the Richmond (Va)
>'d.' u reading matter published ~ an adyer,
iucc, ur hy reason ct IT, position Ia the paper Ii
should he marked ~ uu advertisement"
EDITOR charlie o Rucn CoNarlu, Of the Rich.
moul VA psUH'rL 4 du not approve Of
printing advertisement, with news | mean that
advertisements should hy priutyd us advertise.
meuIs 'o a' u0i l1 uI.,l.Hd Che reading public"
Judge 4 M.t NuUuu editor oi the Richmond
Nul WIN "lNv fourth maxim. never print a
paid advertisement Hs news matter meets inv
hruN,st uUpulltun, lu nyI { uNnwIunir tho
custom, now n very lHr'..rut ui printing ldycf.
us'mynN 10 news Npv AMI miNDl with news mat
ter 10 lsa deception q sailing under nl,c ouIufs.
Mh.Dh ihr profession Ion o. own honor ought 10
di'youuivuUuCv"
GO. A. IS Colycr Of the Nashville lmfrialn.
MANY newspapers Boo their business management
have iul.yu into the hnh.t OF publishing What Is
'blltl news Hue hUi mot marked Hs such This IL
nh'nl ml,w", 100 journalism Mt lana ls right,
served Dog un'
Edward W Cnmngk. ul br N1.h,Uc Dlninsrai.
Nhu VI N1NtH WuNlWN HT, Huuuh. and Hhuuh
hv U1siyi tu thu mat ut every newspaper ciitut In
rgnui to what Brr called news ads uyINc,
while " s allowable CO. publish uu advertisement
lu the MOST readable aud attractive form. 10 is not
honest journalism tu uonunl u ans way the act
that 10 rs uu ulN,uiscWyut ] DO not believe that
u'Nspuuyr Diu NuuumhlN .ril its space 49, we'll ~
tlc Influence ut Us own utiyuuUys tb help any
man business
Gideon n lHskrtip. of the Nashville HlHHlr,
Mr lluN IL clearly amt uuIu,,ruuably right
lN,h advertisement BOO newspaper should upIpar
hs uu advertisement The UuttIyr which has be-
COME 30 .mrnuhl' common ui printing ad'cr.
NHwtlf unmarked I'd" news matter IN % puI-tltu.
c1u of the urNs columns nul deception. I
would hy glad iu Hyyn Hruynl reform aud ryurml
ru ulvmiiuu among uvWsuuuyr publishers tn Avop
ihy uyNs uuu udNyulslug departments distinct Ia
u.ruflhryy with thu correct il,n ui journalism
D. N kraung oi TuE Mrvrus ArrrAts ~ be-.
N,,v With VT htut that all Embellishments should
De- tVi va iu iytv aud Tee style that would Uuiily
distinguish thvm. tu even very ord mary budufs,
ifum the news nud opinions ui tue journal ia
which t.v. nrprir and Boo limo. I believe This
standard ui UufU Will everywhere De- attained.
The more uuItfsHuHl sud truthiul the mur trust.
worthy and rliuhlc the parser aud tlr mur ~
opinions HTv lnubrd tuI us guides by che public iur
which 70 UwpUsDs 10 SPEAK 20 hy iwpCrunnl,
truthful Trustworthy and Ulluhlr. that the public
musi know what ~ aud What be- unt ui the mat.
irf that hls iis columns The uvNs uud views ui its
rlitur aud UUurcr. AMI what is paid matter.
IN, English custom ui puilius the Wurl advertise.
m'ut over what advertiser iytu rndiug matter IL
ruud uuv u should hy adopted Doe this country
over advertisements Inserted HWuur uHiiug matter
ns Hu aid iu thr uHtrf loo discriminating hUiWvyn
paid matter anil thy yuuyut UyWs ui tH, Hay
4 o. Pickett riliurui lhy NrHuHs tuu'uns'c
.NrWrUuUHft 100 The a1uIb Bu sIIUriN lu u Vusl.
ton tu UlfN ont tuu iiDts of their conductor, ne
ururl tu alNurtl.Iug. while Wust ui them ur
uutHuwhlN Prosperous NOM" uV independent u
uuit adh Ufrsiur PATRONS Hui thy Hr-tst ar. tn a
Etrhi extent master ui tnH situation iu the nb.
sluri thluk &c. utuHa view b. ruIutuUN CuTIrrt
anil whenever IussihIy it shuuld by followed. 1ho
uyUH inr,fH utst huty BE- tu &C. fg1i.fs aud thV dee
Efvr "a uuuVuUr yktttrd hY "a IH mrs.utvd 10 iha
public tHuhhruuu iu thr reliability ~ ~ npws
columns. ~ thr editorial thuui hv itV, trnm husl.
uyss hiHs. though o. wyfv vAIr,.siuu % upiuiuu,
huW much moore in. lH'ttH should lH thH drfHft.
mrut which Is supposed fn o. fhU domain ut mtt
! The one b. tIkru iuf what Do BE- worth The other
/ &C. SUPPOSED o. have au absolute Nulur The untu.
uaI urlurluu iF tHtt thr CONTAIN liyW De- uIuT. De.
rf WWuF lr Who adults fNu slides furttfY quts.
uuu h. uui lkrN tu IIt nUHtp either wi h fhr con.
"ulmiui Tone that utftics conviction Co he
fUfuUfa "