St. Landry democrat., 1887-06-25
TOASTED OR DRIED LEAVES.

what is your business r Ills reply
was: IT am an importer OF dr1eo
leaves" The answer puzzled the
young lady, but, not desiring 10
show he. ignorance, she dropped
the subject. Now, this facet1ous
MIR. Blank was really an importer
Of teas, and when he stated 1na'
he dealt in "dried leaves" he was
correct, for the tea in it's pure state
is nothing more or less than dr1eo
leaves, or rather was until tne
Chinaman, under orders from his
European custom ers, began to race.
polish and color each particular
leaf with Gypsum, Indigo ana
Prussian Blue. Who can say fox
this treatment that tea is simply
dried leaves? But the trouble 1s
the consumer has become so USED
to assooiating a hne appearance
with a good quality that when
the "dried leaves in their natural
state are offered to him they are
rejected because Of their homely
appearance. 81 .,J;~s
It was, therefore, an innovation
of old customs when Messrs. Mar
tin Gillet & Co., ten years ago, at
tempted to introduce tea In It's
natural condition and without the
usual authorizations. They called
it He-No, that all may recognize
it, and packed 1t In packages con-
veniently small for household uses
and started it a lonely traveller on
a new road. What has been the
result? At first laughed at by COM
petitors In business, and now that
success Is assured and it is an g.
tablished fact that the people really
prefer a pure tea, hundreds or 1m1-
tators crowd the way with inaita-
tons more in name than In reality,
but which in themselves are strong
evidences Of tho great popularity
that He-No Tea has gained for
who would initiate anything but
the best
Therefore we say that "He-No
has done some good" even If 1t
has only opened the eyes Of tho
public to the abuses, for even
these limitations are better than
the old style Of Prussian Blue and
Gypsum.
Mark Twain says in "Roughing
It." "Only give the editor a SUBJ
ject, and his work is done; it is no
trouble to write it up, but fancy
how you would feel if you had to
pump your brains dry every day
in the week ffty-two weeks in the
year. It makes one low-spirited
to think of it,
Unlike Mr.. Twain, we have but
one subject, and to continually
write upon this one subject to
make it sufficiently interesting for
you to read it is no easy matter,
and if you do not read it 1t does
not pay us to publish the adver-
tisement, and when we think that
we have pumped" ourselves out,
as Mark Twain says, we will stop.
but tea gives us so great an tnoen-
tive to write that we do not think
that the end is yet.
We want you to try q particular
kind Of tea in which we arc
very much interested, for we be-
lieve If we succeed in interesting
you and converting you by telling
you the truth a large business win
follow, business that will not re-
quire the expensive.means Of carry
ing iton that other teas demand in
a word, &c you like He-No Tea, you
will like Il 60 we'll that you will In
,ist upon your grocer keeping it in
stock for you. Thus He-No Tea
will be a silent drummer that costs
nothing.
We have been telling you a great
many things about He-No Tea.
hoping that curiosity or some
other motive would induce you to
buy one package-there we stop.
These advertisements are intended
for the unconverted. IF He-No Tea
is not good our telling you SO after
you have tried it will not make
you like it. We therefore urge
you to investigate for yourself, and
you may have reason to thank
us one day for the truths we have
told.
HOW TO GET RE-N0 TEA.
If you are DEALER, sOrite to Martin Gl9ss
& Co., Baltimore, Md and they s0tN send you trads
prices and terms.
If you are q CONSUMER, and your dealer o.
vroeer does not Keep It, then send to Aartsn Giusl
d Co., Baltimore. Nd, In postage stamps or Other
Vise, rs cents for 1-lo. package, 40 eents for Y "A
package, or 20 cents for x-1o. package This 10 IN
retail price, and they wiH send you, prepaid b.
mail. the quantity ordered, NTH full INSTRUCTIONS.
MARTIN GLLLET d CO..
EstooNshsd 1911,
Boltinsors, Nd.
MO MORE