Nevada County picayune., 1887-06-22
THE HOME NEWSPAPER,
The Nashville News truthfnlly makes the following remarks as tn fI,n ho,pa nawspunur.

I1lt NHSUNiIiS NtNS buli'Hiil makes the following remarks as to the home newspaper:
 ] 'It is an enterprise of mutual benefit and interest 10 every citizen of the town and county, and everyone ought to feel person. al interest and pride :n making it truly i representative medium, creditablc alike to ] its publishers and patrons. It is too often the case that a few of the more enterprising and liberally inclined men of the town or community have to bear the entire burden of supporting the home paper. This is en- tirely wrong. The burden should be made pleasant duty by being equally distributed among all who are benefited by its publica- ton. If the paper is wor- thy of support, its columns should contain Il | regular standing advertisement of every bus mess house in the town and community in which it is published-not necessarily a large or costly card but one in keeping with the character and extent of the business 1 done. If the paper has job department ] and is prepared to do nice, clean work, at ] prices not too far in excess of foreign estab i lishments, the home office ought to have your job work These are plain, simple truths, which every intelligent business man will readily understand and appreciate 1 Look our columns over and see who it is believes in the efficacy of printers ink, and supporting the home newspaper. Not half of Prescotts business men and mer- chants can be found represented herein We are sorry it is true. Almost every week we hear the ] same old story: "No, don't want anything; ad, cruising don't pay" And then, some of our main mer- chants only put in six or eight lines of locals every now and then, amounting to six or eight dollars a year, and seem to think they are doing wonders. We are not gwen to complaining, but thlnk it our duty to say what we do here.
 There are over forty business houses in the town, that should i advertise in these columns, every 1 week. Of that number, there are not more than one third that do il, and our readers know who they are-iS is unnecessary 10 name them. The readers and friends of the paper should remember them, and make a point to trade at those houses that advertise regularly herein. The editor has gone to d great deal of expense and extra labor to make the PICAYUNE sec ond to no other weekly in the state, and the paper should be sustained.
 i We are thankful for the amo unt of home patronage extended by our business men. but urge those who have not been advertising regular. ly, and in proportion to their husi ness, to do SO It takes lots of money as we'll as hard, continued labor, to successfully run paper.
 The PICAYUNE has a sworn cir culation of over 900. and is, there. fore, fine advertising medium. Come up. friends. Who will be the first to put in liheral ad! And who will give us their job work, and quit sending off for same!
 What will the outside world think when reading this arucle: after looking our columns over and seeing so few home ads. And what would the world think Oi Prescott, if sine had no paper al all; or a little patent side sheet. These questions are pertinent to the occasion and subj Think of them, and act thereon.