St. Paul daily globe. [volume] (Saint Paul, Minn.) 1884-1896, 1887-10-28
SKETCHES FROM LIFE.
Successful Advertising Fakes.

One of the most curious creations of
the modern age is advertising. As it
stands now it is an art of which the
Americans were the inventors, and to-
day they surpass every other nation in
the ingenuity, brightness and crispness
of their style and methods. The turns
the enterprising advertiser takes are
wonderful. Booth and Barrett appear
in Minneapolis, and instaneously
thousands and thousands of CT
gar boxes are thrown upon this
market, called the B. & B. sc straight,
and the combination takes at once.
The same has been done in reference to
the K. of l.. Cigar boxes labeled with
print of Powderly and his two chief
aides can be seen in all the tobacco
stores. Another very attractive lad"
in this line of business is that of a IA
nous cigarette firm that adorns nu-
merous windows now. 1t is card
board figures of soldiers of differ
ent nations, and a succession of
yachts arranged taStefully tier above
prominent tailor in the city has unique
thing on exhibition in the Nicollet house
lobby, in the shape of pyramidal glass
case. 1t contains in all 1000 coins of
ancient and modern times. 1t is for
sale, and will cost any one desiring to
purchase it, 5000. Among the coins is
that of one Of the Ptolomies, of Egypt,
as old as 400 years before Christ; spec
linen coin of each of the Caesars of
Rome; a centennial medal weighing
seven and One-half pounds, of which
there are only four more in the world; a
Grant medal weighing One-half apound,
of solid silver, and medals of every
epoch and every king in Europe, South
America and Asia. Above are two
framed cases containing bills of every
thing attracts good deal of atten-
ton. A laugha6le figure OH our
streets at present is man with all the
appearance of Jay from Indiana, at
tired in the costume of the effete Turk.
This is another advertising dodge of the
latest fake to arrive. Theatrical men
are especially funny in their schemes of
spreading their fame. An advance
agent for 4 famous English actor at one
time struck town where number of
bishops were solemnly sitting in
convention, when the thought
struck him, he would get the
church TO advertise the theater
and accordingly pasted labels on the
Hats III IHc IeNcIcilu BISHOPS WlilIG tllcy
were in conference. That day the bis
hops walked around, and advertised to
the mortified but roaring populace that
Toole in Fool and His Money Are
Easily Parted' would act in the tfeater
that night. A few years ago an Ameri-
can jewelry auction man paralyzed the
people of Dublin. Glasgow, and many
old country towns by appearing
in coach and four-haVing
band outside his store-and
throwing watches away for two or three
days like dirty water, to advertise his
wares. This time last year iii Chicago
an enterprisiDg Jew advertised he would
give overcoats away couple of hours
in the afternoon; a mob collected, the
Jew appeared Oh the roof and heaved
away with his Overcoats; riot ensued,
and it took the mayor of Chicago and a
large squad of police to clear the streets.
1t is to be hoped none of the gell1lc:it.n
on Washington avenue will take Il III,
from this, but il they should Nlinneapo-
lis has mayor ready foraai emergency