Los Angeles daily herald., 1887-04-22
HOWARD & LYONS
OceaD,side special.

Wnere Bpringtloes Deaf tneir long uraW
reveil.e.
Out Of the Mission of San Luis Rey.
Rode Friar Pedro, in pious way
He saw the glebe land guiltless of furrov
He saw the wild oats rustic on the hill;
He saw the gopher working in his burrov
He saw the squirrel tcampering at hi
will"
That was a hundred years ago, an
then, as now, San Luis Rey. or as W
now call it, Oceanside, was one of tn
loveliest of the favored spots of earth
Those old Jesuit Fathers were, in thei
pious way, real estate sharps. There i
not great and growing city in Calilor
mia but was, in the last century, the sit'
of Jesuit Mission; and wherever 20,
encounter an old adobe building in th,
form of cross, you may look for mel
low soil, sunny exposure, panoramic
view, and locality where the currents
of commerce must sooner or later con
verge.
The California Southern road rum
through Oceanside; the San Diego Cen
trail Railroad Company has its Surveyor
now in the field, and the line will b.
run through Ell Cajon, Poway, San Ber-
nardo and Escondido to Ocearside The
Southern Pacific, which is coming from
Santa Ana down to San Diego, can
not escape passing through Ocean
side; and every tr.veler over the Atchi
son, Topeka and Santa Fe railroad an
the Southern Pacific railroad and the
San Diego Central ra lroad who looks
out of the car window at the hillsideI
sloping to the sea, and beholds then
covered with vineyards and cornields
kept green without irrigation, and ther
looks at the ocean to the southwest
waid. with its shore fringe of white lace
and its tlue sparkling to the borison,
will say. "This is the loveliest spot on
ear.h!-
This is The place long have sought,
And mourned because found it not. "
The country tributary to Oceanside
will, as mere commercial fact, build
up there the largest trading center be.
tween San Diego and Los Angeles.
There is plenty of scope there for a
town Of ten or fifteen thousand people,
without taking anything from either of
the former cities, The whole coast
from Los Angeles to San Diego will, in
five years, be succession of gardens
and villas co lal to the Mediterranean
coast from Nice to Genoa. These peo-
pie now upon the ground have a chance
to buy, for a few hundred dollars, lots
that will in o few years command fancy
prices. And the growth of Oceanside
as trade center is the smallest part of
it. As business proposition olives
and grapes can be grown at large
profit anywhere along the coast between
here and the Santa Margarita Canon,
without irrigation after the first year,
but if every olive and every raisin cost
three times its value to grow it, it
would make no difference in the value
of Oceanside lots, for the town does not
depend upon its commercial future
alone. 1t has climate and ocean view
to sell, and though you can get plenty
Of climate, the number of sites com
mandipg an ocean view in San Diego
county is not so great They will all
be appropriated from lirst hards within
a year or so, and those who by them at
second or third hands will hive to pay
long prices for them. And those prices
will be paid. II q tenderfoot is intend
ing to build ten or a twenty thousand
dollar villa, do you suppose he will stop
half an hour between paying three or
four thousand dollars for 10. with an
ocean view and paying as many hundred
for lot without one? We know next
to nothing, we old Californians, about
the laws that govern real estates values.
One year before Long Branch became
fashionable one could have bought q
beach lot for hundred dollars which
two years afterward commanded fifteen
thousand dollars. Fashion appreciates
the value of watering place real estate as
well as that of Worth's bodices and
Poole's pantaloons, and this section of
country is becoming fashionable. The
vanguard, the pioneers of the coming
army, are beginning to futter their
steel pen coats and sparkle their ten.
carat diamonds about our hotel corri-
dors. Wait another year or two until
The society leaders of New York and
Chicago, and Boston and Baltimore,
instead of encountering winter trip
across the Atlantic to reach Naples or
Nice, conclude to build up a winter
city on this coast, which can be reached
in five Or six days by comfortable
Pullman. You will see values jump
like Comstock shares when Simon says
wigwsg ON California street.
Go to Oceanside next Saturday the 23d
and take with you all the cash you Car
raise and buy at the auction, and keeE
buying until your money and credit arr
both exhausted. 1t will not be pos
sible for you to make mistake, NJ
matter what price you pay. We have
the property for sale, and it will be sold
without reserve. Not that the ownsi
| is unmindful of its value and of the
great advance in its value which must
take place. But he bought it partly
on credit, and the time of payment
has come, and it must be sold. He will
make plenty of money on his invest