Los Angeles daily herald., 1887-04-16
HOWARD & LYONS
Oceanside special.

reveil.e,
Out of the Mission of San Luis Rey,
Rode Fr'ar Pedro, in a pious way,
He saw IL glebe land guiltless of furrov
He saw the wild oats rustic on the hill;
He saw the gopher working in his burrow
He saw the squirrel scampering at hi
will"
That was hundred years ago, an
then, as now, San Luis Rey, or as W
now call it, Oceanside, was one of th
loveliest of the favored spots of earth
Those old Jesuit Fathers were, in thei
pious way, real estate sharps. There il
not great and growing city in Calilor
mia but was, in the last century, the sit'
of Jesuit Mission; and wherever yor
encounter an old adobe building in tn.
form of a cross, you may look for mel
low soil, sunny exposure, panoramic
view, and locality where the currents
of commerce must sooner or later con,
verge.
The. ( California Southern road runs
through Oceanside; the San Diego Cen
tral Railroad Company has its surveyors
now in the field, and the line will be
run through Ell Caion, Poway, San Ber-
nardo and Escondido to Oceanside. The
Southern Pacific, which is coming from
Santa Ana down to San Diego. can
not escape passing through Ocean
side; and every traveller over the Atchi .
son. Topeka and Santa Fe railroad an d
the Southern Pacific railroad and the
San Diego Central railroad who looks
out of the car window at the hillsides
sloping to the sea, and beholds them
covered with vineyards and cornfelds,
kept green without irrigation, and then
looks at the ocean to the southwest
ward, with its shore fringe of white lac e
and its blue sparkling to the horison,
will say: 1T the lovelicst spot On
earth!-
This is he place long have sought,
And mourned because I found it net"
The country tr. utary to Oceanspd Q
will, as mere c1uule, cial fact, b i d
up there the largest trading c.nter be.
tween San Diego and Los Angeles.
There is plenty of scope there for a
town of ten or fifteen thousand people,
without taking anything from either of
the former cities, The whole coast
from Los Angeles to San Diego will, in
five years, be succession of gardens
and villas equal to the Mediterranean
coast from Nice to Genoa. These peo.
pie now upon the ground have chance
to buy, for few hundred dellars, lots
that will in few years command fancy
prices. And the growth of Oceanside
as a trade center is the smallest part of
it. AS business proposition olives
and grapes can be grown at large
profit anywhere along the coast between
here and the Santa Margarita Canon,
irrigation after the first year,
but if every olive and every raisin cost
three times its value to grow it, it
would make no difference in the value
of Oceanside lots, for the town does not
depend upon its commercial future
alone. It has climate and ocean view
to sell, and though you can get plenty
of climate, the number of sites COM
an ocean view in San Diego
county is not SO great. They will all
be appropriated from first hands within
a year or so, and those who by them at
second or third hands will have TO pay
ong prices for them. And those prices
will be paid. If q tenderfoot is intend
ng to build ten or twenty thousand
dollar villa, do you suppose he will stop
half an hour between paying three or
four thousand dollars for a lot with an
ocean view and paying as many hundred
Tor lot without one? We know next
10 nothing, we old Californians, about
the laws that govern real estates values.
One year before Long Branch became
one could have bought a
beach lot for hundred dollars which
two years afterward commanded fifteen
thousand dollars. Fashion appreciates
the value of watering-place real estate as
well az that of Worth's bodices and
Poole's pantaloons, and this section of
country is becoming fashionable. The
the pioneers of the coming
army, are beginning to autter their
steel.pen coats and sparkle their ten.
carat diamonds about our hotel corri.
dors. Wait another year or two until
the society leaders of New York and
Chicago, and Boston and Baltimore,
instead of encountering o winter trip
across the Atlantic to reach Naples or
Nice, conclude to build up winter
city on this coast. which can be reached
in FIVE or six days by comfortable
Pullman. You will see values jump
like Comstock shares when Simon says
wigwag on California street.
Go to Oceanside next Sunday week,
and take with you all the cash you can
raise and buy at the auction, and keer
buying until your money and credit are
both exhausted. 1t will not be pos
sible for you to make mistake, nc
matter what price you pay. We have
the property for sale, and it will be sole
without reserve. Not that the own 81
is unmindful of its value and of the
great advance in its value which must
take place. But he bought it partl!
on credit, and the time of paymen
has come, and it must be sold. He will
make plenty of money on his invest
ment at the prices the lots will sell for
and you who buy and hold for q year