San Antonio daily light. [volume] (San Antonio, Tex.) 1886-1907, 1886-12-20
LONE STAR BREWING COMPANY.

Inc year Just Closing mas Deen Il HlOSJ
prosperous one for this live, energetic and
thoroughly home industry. The work of
improvement and enlargement as noted in
progress one year since is completed, and
the establishment il well nigh as perfect IN
all its appointments as such an establish
ment can well become. There is certainly
no brewing house this side of St Louis can
enter into competition with it, and it has
fairly won its hOnOrS in hard uphill fight,
long and bitterly contested, with the oldest
breweries in the north. While other similar
industries have been forced to the wall
through the sharpness of northern cOmpe-
titiOn, and the determination of the big
breweriCS to drive all home manufacture
from the Texan market, the Lone Star
Brewing company has pursued the even
tenor of its way; enlarging its capacity to
meet the ever increasing demand made upon
it; adding every modern appliance known to
science for the improvement of its product:
compelling its northern rivals to resort to
every method TO maintain fOOthOld its ter
ritOry; gaining triumph after triumph, and
steadily Strengthening its hold upon its pat
rOnS until, today it stands higher in the public
confidence than at any time since its eStab-
Ishment and is without a successful rival in
the Texas market. All this the Lone Star
Brewing company has accomplished in less
than four years of actual operations, and
what it has done is but an earnest of what
it will accomplish in the years to come. In
less time than most establishments of the
kind have been able to get fairly upon their
fnat i'm "A Snptipn nf cnuntrV long considered
as living too lar south for the production of
a superior article of beer, this brewery has
established itself upon permanent basis,
has won an envIable reputation for the quail
ty of its product side by side with the best
brands of the oldest brewerieS in the country,
and compelled them to cheaper the price
of their product in order to maintain their
hold on the market. The accomplishment
of these results have not been merely acct
dental, they have been brought about
only by the most intelligent management,
the most particular attention to details, the
most careful supervision and broad and
enlightened policy which have commended
the company to the beer business of the en-
tire southwest. The first endeayOr of the
company on its organization was to demon
strate the possibility of manufacturing a
beer which for quality, every way con-
sidered would bear the strain of the stricteSt
analysis and the SharpeSt competition.
Quality, not quantity, not profit, but quality
never been lost sighI of for single moment,
and everything has been subOrdinated to
this end, the management rightly concluding
that with the quality fully assured there
would be no question of a mar ket. The
wisdom of this course has been abundantly
demonstrated. The best and oldest brewing
houses west of the great lakes have unsuc-
ceSSfully challenged the product OF the Lone
Star Brewing company. They have reduced
prices in the vain endeavor to Supplant
Lone Star brands. Have established depOts,
and in some instances practically opened
saloons for the sale of their product, and in
WAYS innumerable have attempted to Drive
Lone STAR out of the southern markets.
One strong reason for their so doing is the
fact that by the establishment of the Lone
Star Brewing cOmpany'S works in this city
every saloon keeper in this whole region
saves 81 per key on every keg of beer he
buys. The monopoly heretofore enjoyed by
northern brewers has been broken i'll upon
by this company. The price of beer has
been reduced from $3.50 to $3.50 per key,
and this difference goes into the pockets Of
the retail dealer. This saving represents an
immense sum in the aggregate to the saloon
keepers of this state; sum certainly in eX-
cess of S1,000,00O every year. BY so much
also are the profits of the northern beer
makers reduced, and they can well afford to
spend vast sums in the attempt to drive the
Lone Star Brewing company to the wall and
close its doors, for the increased price of
beer sold in this state in one year would
cover all the expenses of such game of
freeze-out. There is little hope of their
accomplishing this result, however, and of
this fact they seem to be reasonably well
assured. Lone Star has sold right along at
its regular price side by side with the north
ern brands at reduced figures, and the cut has
as as in some instances the cut has
been fully 50 per cent below regular rates
The Lone Star Brewing company is en-
phatically home institution. Its capital is
home capital; its management is in the
interest of home industries and home labor;
its disbursements are at home in every prac-
ticable way; its whole interest is San
Ant,,niO interest, and as such, has proved
itself on every occasion. Its aid has ever
been given to carry forward home enterprise
and it has been as liberal IN contributing to
public enterprises and mOOted home i'm
prOvements, as it has been in building up its
own business. Its subscriptions to the
Arkansas Pass Railway cOmpany'S extension
as well as to the original bond subscription;
TO the proposed smelling works, agricultural
fair and stock association, and all else that
concerns San Antonio's growth and progress
have been liberal and cheerful. Its beer
cellars have freely opened on every occasion
of public interest and its cooling beverage
has quenchcd the thirst of thousands without
money and without price. There is not a
public excursion that leaves this city which
h IS not been the recipient of favOrs from this
public spirited and deservedly popular insti-
tuition.
1t is gratifying to note that success has
crowned the work of a company so Geserv-
ing as this. With the constructions under
way one year ago completed, their capacity
was doubled, and this has been followed by an
actual increase in product of fully 100 per
cent over previous year. Their actual
capacity is now 100000 kegs, and the
output for the twelve months just
closing has been 100000 kegs. Ii demand
increases during the coming twelve months
~ hnrinn tho naSf hu thn fiunn our nnXt