The Pascagoula democrat-star. (Pascagoula, Miss.) 1878-1920, 1886-09-10
A GOOD ADDREss.

dresses this year, delivered at press
club and editorial association din
uers, on Newspapers aud the Max
ing OF Them bat none better than
that OF Mr.. George ID. Perkins be.
tore the Iowa Editorial Association.
We wish that we could print is in
full, aud that its excellent tone,
spirit aud advice could be impress
ell upon every young mar in the
newspaper Business. Suffice it to
give one or two extracts, notably
that on the business Conduct OF a
newspaper. He said :
II have touched in a general way
apon some Of the business features
OF newspaper-making. / want to
say specifically that the business
affairs Of the newspaper should be
conducted upon business principles.
Let there be no beggary about i6.
Let it be understood that, in your
opinion at least, you earn every
dollar you get, and that whether or
no you ask no to pay you a dol.
lar in charity. When some old pa
trIOIic old soul tells you that he
does not care for your paper, but
that be guesses that he VIII take it
just TO help keep it alive, answer
him promptly that be doesn't need
TO. Strive to make a newspaper
that people want, aud will have,
and want badly enough to par for,
as they pay for calico, and tobacco,
and-beer. If you cannot make
such a newspaper, you have simply
missed your calling, or your Ioca-
ton. Let the same spirit control
You with reference to advertising
and the other departments OF your
business. Regard your occupation
as legitimate, and hold your head
as high as any man when you render
your statement OF account. There
Is no such thing as a successful
newspaper unless its business man
agement shall be methodicaI and
wholesome. Ii the mercenary or
the slavtsh spirit shall be suffered
to control in the business depart
ment, no power in the editorial
department can save the paper
failure
Another good thing was what he
said about the downright hard la
Dor which newspaper life exacts:
There is a great deal of hard
work about making a good news
paper. 1t IL "A constant strain. The
opportunities are so many for error
that there must be a constant and
attention to detail, IN or
Ter 10 maintain tor it public re-
spect and confidence. | have
bought many times that the chief
'equiSite IN making "A good newspa-
Der ~ plOddIng perseverance,. This :
) more than genius; more than
EXCEPTIONAL abilityy more than ex.
optional knowledge. Hard ard 3
work is what counts, dong
very day or every week the best
hat can be done, never letting up
n the details which anSwersf for the
of the wIIbIe. Possibly
bis is true in whatever occupation
Eay be engaged. am %inclin
Il to think it is. The time has
it il ever WAS, hen one !
an do anything worthy of himself /
# credi;able in the eyes Of his fell .
Ows without faithful and pcrsever 5
ng labor. Ii is u fact OF sueh large :
Importance that il ought to be ?
reached faithfully to the young" p
Aud yet, how many men 90 into ;
ewspaper life with the belief that
is a profession III which they can
We at comparative ease, aud then,
hen they find il out, they murmur
its duties. The lazy,
newspaper man is the bane
t journalistic life. Likewise the
tubbOrn, dOgHatic one, who
el.eves be knows everything. Let
i'm listen to what DIR. Perkins
lys: C.
''Tbe good newspaper man will
OF hesitate to go across the street +,
} verify an item ; he will not hest
tic to get out of his bed TO correct
error or fulfil a promise forgot
~. He cannot be a good newspa-
nan and leave conscience out
his work. iii