The Palatka daily news. (Palatka, Fla.) 1884-1888, 1886-05-29
A WONDERFUL FEAT.
AN OLD NEW WORKERS ReCoLlsc-
TONS OF JOURNAL sa.
When B.an~r Began tn Push Hi. Paper
Into Public >otiee-A SiNteea-PaKe
Observation-Disclosures Of "A sunday
Edition Maryeloa, Changes.

He Was an odd New Yorker and be talked
with TIL provision Of the printed page.
Would YOU believe liz Whea The Tribune
was started IT refused 10 publish theatrical
embellishments or toehronlcle the movements
ofplayers. Now il gives much spasr to the
stage. When Mr. Bonner was pushing The
Ledger, he bought page in the daily, semi
weekly, and weekly Tribune, agreeing To pay
t30O for IT, After the advertisement had
appeared in the daily, Mr. Greelay raised the
objection that il would hur, the weekly,
which bad very large circulation, ~ allow
one man to oscupy 80 much space in II. Mr..
Bonner insisted that the contract should be
carried cut IN good faith. but Mr. Greeley
WAS obstinate, and the matter was compro-
missed by no charge laing made for the page
occupied in the daily.
When Mr.. Bennett. the founder of The
Herald, heard Of the transaction, he said u
his trusted lieutenant. Joe Elliott, that The
Tribune people were foolish; that no adver,
tiser could ask for too much space at the
regular rates in the Herald Mr. Elliott w
pcated this conversation to Mr.. Bonner, and
the proprietor Of The Ledger quickly re
marked, Tell Mr.. Bennett that / will take
eight pages Of his paper As The Herald
was an eight page journal, the advertiser put
in bid for its entire space. Mr.. Bennett
was equal to the emergency. He put Oh
sixteen pages, three pages Of the Ledger al
vertisement going into one halt section and
five into the other half Thi, was the first
time The Herald ever issued sixtsen page
paper, AMI the feat was regarded ~ some
thing wonderful How different AZ the
present, when more than thirty two pages are
something's caught and folded from the press
sIxrEEH PAGE NEWSPAPER.
"Sam Sinclair, the publisher Of The Tribune
lived at that time in Twenty eighth street
near Eighth avenue. The morning that The
sixteen page Herald came ont, he took his
seat in the street car and bought q copy OF
Mr.. Benefits paper. When he opened the
first half and saw three Of the pages mono
polized by The Ledger, scowl came on his
face, and he tossed the sheet over his shoulder
through the open window. Mr.. Bonner, who
had got into the same car, one block higher
up was amused by Sinclairs act, and he
called out. 'You have thrown away the lesser
part; YOU will find the greater in what you
have kept. Mr.. Sinclair colored to the roots
Of his hair. and opened the sheet and was
greatly surprised to see that five of the wages
were given up to The Ledger
The fact then dawncd on him that he and
Greeley hal male mistake in refusing To
larry out the contract with Bonner for als
page in The Tribune The first Sunday
Herald WAS issued TO get rid of the left-ov
matter which encountered the galleys II
was an experiment. but II brought such cool
results ~ to lead to the establishment Of
regular Sunday edition Of the paper. Mr..
Bennett WAS quick to >ieze point and profit
by it. Now all the morning journals, in.
Guiding The Tribune print Sunday issue,
and it is really the elaborate and most costly
paper Of the week The changes in the news
paper world are marvellous 10 an old-timer
like myself" A PARKWAY look came into the
eyes Of the speaker as he utterei the last
words, as If the faces Of the elder Bennett
Horace Gieelcy, Henry j. Raymond, and
other journalistic stars rose before him from
the nists of the past. Then 10 mutterd
something about time moving on with re-
nlorseless tread. indifferent to change, aud
thrust his hands into his pockets and walked
away.--Turf, Field ami Farm