Morning journal and courier., 1885-04-16
VOL. LaII.
1rp Gunds.
I. IN. Adam &Co

Broche Ginghams - fine even cloth, plain or with cham bray ground, dotted over with sm III brocaded figures decid ed novelty-one we were not sure about at first, but which is now an assured success. The goods have taken" and the manufacturers cannot produce them fast enough for the sale. We shall have them as often as we can, but when you see a style that pleases you, take 1t. It may be ten days or more before. we have just that one again.
 The Indigo Blue Sateens are also a success with us, owing perhaps to the fact that they are not shown elsewhere in New Haven, and down in New York they are 25 cents yard. Queer, isn't it, they should be so much cheaper in New Haven.
 Here is another queer thing. Did you notice last week or the week before an advertisement in THe RegzSte1r, by an emi- nent and well-known New York firm, offering great bar gains in Ladies Cotton Under wear? And did any of you write down for the goods ad- vertised, ol go in and see them when you were in New York ]? And did you discover that they were exactly the same line of goods we are selling, cut on the same patterns, made in the same factory? And weren't you a little surprised to find that the goods which a great metropolitan firm thought such bargains as to be worth adver- Using in a New Haven paper in a special advertisement, could be bought fully as cheap in one of our own New Haven stores {?
 Now take something else. Look at the fine GA imported Cloth for Ladies Tailor-made Suits that you can buy of us at $1.oo to-day, and if you care to be at the trouble, see if you can get anything as good on Broad way or Sixth avenue at less than $I.25.
 We don't make any preten- sions to undersell New York merchants all around. That would be absurd. But we tell you many a thing is sold cheap CT in New Haven than in the great city.
 Parasols are here again. They are not much different from last year's-just enough to show that there is a difference. The tendency is to multiply the ribs, as many as twenty being put in some parasols, giving them a Japanese effect. Changing colored and pongee silk are favorite materials. The sticks have hooks, crutch-heads, crescents, &c., on the upper end, and there is the usual variety of handles. The latter are plainer and heater than in former years.
 Brocaded Velvet Wraps are selling very fast, as well they may when we can name $1o, $I2 and SIS as prices. And Raglan and Newmarket Coats at various prices from $5.5o to S1o.oo go freely. Ladies buy the lower priced ones for trav- cling clusters. Children's over garments from $I.5o up. The ever-ready, always neat Jersey waist or jacket holds its own. notwithstanding it's run of foul years. More are sold now than ever. One reason is that they are now very much cheaper-s very much better article IS sole now at say $4 than was sold al $7 formerly; and then they arc so useful and convenient for al kinds of purposes and times.
 New Buttons, new Braids new Trimmings.
 New Prints, new Cambrics new Dress Goods, daily.
 Do any ladies do white sew ing at home now ? They vii be apt to think it not wortl while when they read this Mems full-sized night shirts o fair cotton, made with rolling collar, breast pocket, coat cuffs hand-sewed button holes, felle' and gusseted seams-and all 10 so cents. Better cotton in tn 75c and $I.oo night shirts, and ror aY,obro;dered article a