Sacramento daily record-union. [volume] (Sacramento [Calif.]) 1875-1891, 1885-07-10
PLAGUE.sTRICKEN PLYMOUTH /.
Does a Similar Danger Threaten Every
one of Us?-How Public Attention Is

Does Similar Danger Threaten Every
one of Us?-How Public Attention Is
Directed to Personal Perils.
Rochester On. y Cor. Indianapolis sentinel.l
Judge" said young lawyer to very
successful senior, tell me the secret of
your uniform success at the bar"
=" All, young man, that secret is life
study, but will give it to you on condition
that you pay all my bills during this SEES
sion of Court"
Agreed, sir" said the junior.
Evidence, indisputable evidence
At the end of the month the Judge re-
minded the young man of his promise
q | recall no such promise.
" All, but You made it.
Your evidence, please?'
And the Judge not having any witness
es. lost case for once
The man who can produce indisputable
evidence wins public favor. | had an in
terview yesterday with the most successful
of American advertisers, whose advertising
is most successful because always backed
by evidence.
what styles of advertising DO you use?"
asked H. H Warner, Esq.
I" Display, reading matter, and paragraphs
of testimonials"
Have you many testimonials
In answer he showed me large cabinet
chockfull. We have enough to fill Bos-
ton, New York, Chicago, st. Louis and
! Philadelphia morning papers"
DO you publish many of them?'
Not a 1.-THE. Wonderful as are those
we do publish. we have thousands like them
which we cannot use. Why not. Let
me tell you. Warmers safe cure has
probably been the most successful medi-
! =, NOD
We have testimonials from ladies of the
highest rank, but it would be indicate to
publish them. Likewise many statesmen,
lawyers, clergynen, doctors of worldwide
fame have been cured, but we can only
refer to such persons in the most guarded
| teimS as we do i'll our reading articles
Are these reading articles successful ?
"Whcn read they make such an impress
sion that when the evil days OF i'll health
draw nigh they are remembered, and War
ner's safe cure is used
No. sir, it is not necessary now, as at
first, to do stch constant and extensive adj
vertising. A meritorious medicine sells
| itself after its merits are known. We pre-
sent Just evidence enough to diSarm skep-
tics and to impress the merits of the rem
edieS upon new consumers. We feel it to
be our duty to do this. Hence, best to ac-
complish our mission of healing the sick,
we have to use the reading article style.
People won't read plain testimonials"
Yes, sir, thousands admit that had they
not learned of Warmers safe cure through
this clever style, they would still be ailing
and still impoverishing themselves in fees
to unsuccessful practitioners 1t would
do your soul good to read the letters OF
Thanksgiving we get from mothers, grateful
for the perfect success which attends War
ners safe cure when used for children, and
the surprised qualification with which men
and women of older Years and impaired
vigor testify TO the youthful feelings re-
! stored to them by the same means"
Are these good effects permanent
iOf all the cases of kidney, liver, urinary
! and female diseases We have cured, not two
per cent. Of them report a return of theiI
disorders. Who else can show such q
record?'
'What is the secret of Warmers safe
cure permanently reaching so many serious
disorders -
Il will explain by an illustration: The
little town of Plymouth, Pa, has been
pague-stricken for several months, because
its water supply was carelessly poisoned
The kidneys and liver are the sources OF
physical well-being If polluted by dis
ease all the blood becomes poisoned and
every organ is affected and this great dange,
threatens crery one cho aeGiects Ia treat himself
promptly. | was nearly dead myself of ex-
IRENE kidney disease, but what is now
Warmers safe cure cured me. and ! know ii
is the omgreo2edy IN tic mfpid that caa c're
such disorders for tried everything else in
vain. Cured by it myself, | bought it and,
from a sense Of duty, presented it to the
world. Only by restoring the kidneys and
liver can disease leave the blood and the
system"
\ celebrated saniiarian physician once
said to me: The secret of the wonderful
success of Warmers safe cure is that it is
sovereign over all kidney. liver and urinary
diseases, which primarily or secondarily
make up the majority of human ailments.
Like all great discoveries, it is remarkably
simple.
The house of II. II. Warner & Co. stands
deservedly high in Rochester, and it is GER
tainly matter of congratulatiOn that merit
has been recognized all over the world, and
that this success has been unqualifiedly de
served Pen POINT.