The new North-west. [volume] (Deer Lodge, Mont.) 1869-1897, 1885-08-21
PLAGUE-STRICKEN
PLYMOUTH!
DOES A SIMIL A r DA NG ER
THREATEN EVERY ONE OF USa
How Public Attention Is Directed to
Personal Periis

Judge" said a young lawyer to a
very successful senior, "tell me the Sc
cret OF your uniform success at the bar"
"Ah, young man, that secret is life
study, but will give it to you on condi-
ton that you pay all my bills during this
session of court"
agreed, SIR" said the junior.
Evidence, indisputable evidence"
At the end Of the month the judge re-
minded the young man of his promise.
recall no such promise"
"Ah, but you made it."
"Your evidence, please 2"
And the judge, not having any wit
nesses, lost a case for once!
The man who can produce indisputa-
BILE evidence wins public favor. I had
an interview yesterday with the most
successful of American advertisers,
whose advertising is most successful be-
cause always backed by evidence.
What style of advertising do you
use?" asked III. II. Warner, Esq.
Display, reading matter, and para
graphs of testimonials"
Have you many testimonials?
In answer, he showed me large cabi-
net chock.full. awe have enough to fill
Boston, New York, Chicago, st. Louis,
and Philadelphia morning papers,"
Do you publish many OF them?"
Not 1.-THE. Wonderful as are those
we do publish, we have thousands like
them which we cannot use. why not?'
Let me tell you. 'Warner's Safe Cure
has probably been the most successful
medicine for female disorders ever dis
ladies OF the highest rank, but it would
hn fnla1inofa 20 r,,h1,sh iBa-
wise many statesmen, lawyers, clergy
men, doctors Of worldwide fame have
been cured, but we can only refer to
such persons in the most guarded terms,
as we do in our reading articles"
care these reading articles success
ful?"
"When read, they make such an i'm
preston that when the EVIL days oil
Ill health draw nigh they are remem-
bered, and Warmers Safe Cure 10 used"
No, sir, it is not necessary now, as
at first, to do such constant and extern
cine sells itself after its merits are known.
We present just evidence enough to dis
arm skeptics and to impress the merits
of the remedies upon new consumers.
We feel it to be our duty to do this.
A1OhNOt bSot W dSS0hiPiiSh Jul AIiiocioh
of healing the sick, we have to use the
reading-article style. People won't read
plain testimonials"
Yes, sir, thousands admit that had
they not learned of Warmers Safe Cure
through this clever style they would still
be ailing and still impoverishing them
selves in fees to unsuccessful practition-
ers.' 1t would do your soul good to read
the letters OF thanksgiving we get from
mothers grateful for the perfect success
which attends Warmers Safe Cure when
used for children, and the surprised graft
fcation with which men and women of
older years and impaired vigor, testify to
the youthful feelings restored TO them
by the same means"
Are these good effects permanent"
"Of all the cases of kidney, liver,
urinary, and female diseases we have
cured, not two per cent. of them report
a return of their disorders. Who else
can show such record?"
"What is the secret of Warmers Safe
Cure permanently, reaching 80 many
serious disorders?"
az will explain by an illustration:
The little town Of Plymouth. Pa, has
been plague-stricken for several months
because its water supply was carelessly
poisoned. The kidneys and liver are the
sources Of physical well-being. II pol
luted by disease, all the blood becomes
poisoned and every organ is affected and
this great danger threatens every one
who neglects to treat himself promptly.
was nearly dead myself Of extreme
kidney disease, but what ia now War
ner's Safe Cure cured me, and know it
is the only remedy in the world that can
cure such disorders, for l tried every
thing else in vain. Cured by it myself,
bought it and, from a sense of duty,
presented it to the world. Only by re-
storing the kidneys and liver can disease
leave the blood and the system"
A celebrated sanitarian physician once
said to me, "The secret Of the wonder
full success of Warmers Safe Cure is that
it is sovereign over all kidney, liver, and
urinary diseases, which primarily or
secondarily make up the majority of hui
man ailments. Like all great discover
les, it is remarkably simple"
The house of II. III. Warner & Co.
stands deservedly high in Rochester,
and il is certainly matter of congratula-
ton that merit has been recognized all
over tho world, and that this success has
been unqualitiedly deserved Roches-
ter IN. W Correspondence Indianapolis
Sentinel