The Cecil Whig. [volume] (Elkton, Md.) 1841-current, 1885-02-21
tsSltiI!Ul Laser s
I.llsr.irufh, FrLrnar
his SELLING. Gllin,

pu<Hlrr. IS apuzzler.
i'i1i'ad. lphia is wondt
nat it means. The
chants are wonderingr
what it means, but how.
'!oAe. Ask them. Coo
to New York askmercha,
there. The black-silk ira
in this city is mostly suspe
dcd. Of course it ISL
stopped in New York-thd
don't see Philadelphia adveI
tisemcnts over there. .
We couldn't have pickle,
out a stuff, or any sort o
merchandise, that would have
been more of a bomb to throw
into the market. 1t was
exactly the same to sell Holly
Tree muslin below the COS,
of making it; except tina
nobody knew anything abour
Holly Tree muslin.
1t was a stirring enough
event to sell those cloths o
I.upin's below the wholesale
price. by the way, they
are gone. But Lupin makes
a great many cloths; and hie
fame doesn't rest on any one
OF thcm-while Guinetmakes
nothing but silk; and all his
fame has come from silk
When we sell two Lupir
CLOTHS below the wholesale
price, we only touch !
lrlillng part of his producS
When we sell Guinet blacl
silk below, we sweep thu
breadth of the market as faI
as We reach. (
Why sell Holly Tree
muslin so? To introduce it.
10 advertise it. To quickly
force attention to a stuff YOU
ought to know about. To-
conquer a market. /
Why sell Lupin's dress,
stuffs so? Because we could
stir up trade by the means,
do nobody harm, and scatter
twenty-thousand yards of
Lupin' splendid stuffs among
people who commonly buy.
A lower grade. Surely
nobody is going to complain
Of that.
Why sell Guinet silk SOP
DO you really want to know?
For some reason, trade in
six is slow TO change its
2h 'nnrls. We want five
-rn1cs as much as we've got.
y { don't See any reason
Nhy this store shouldn't be
he 1rst one to think of,
s'icn2ver silk comes into
he thoughts of everybody
Eiti'n ia ing Il stance So
" M 'he you think Of it
hi' K i, and SIX together
h1f IT II, Of silk and of
.@'7#,> IS or $40 on Ms silk
+" I '%~sIe artss By buying
If we were only selling a
IN or two of Guinet black
TX at three-quarters to .
ather trade, and meant to
AXE up our losses now by
ltra profits by and by
1t would be one thing.
hat isn't our way; or, if it
we haven't get to it yet. /
Guinet SI.65 black silk \
r SI.25 and s. for $50; |
to wear as well
the average Of Guinet
ack silk. And you will
:ver see the time when we (
all be above the lowest
Z
We want the trade; and I
ats the whole of it.
Invest from the center
Oollarladies'- cloth of about
y colors and mixtures for
twenty-five cents a yard;
inch; $3.50 for an average
ess. And that is just as I
an event as Guinet for {
,ce-quarters; just as big.
Guln t the dollar quality
gone already; the 75-cent
atty is only 10 cents off;
: 95-cent quality 20 cents
=; the S. quality SJ.25 off;
he of the higher qualities
t SO much off. OF this
larladies' cloth every style
IS cents. About fifty
les may each have a dress
t, no two of a color.
beast from the center.
Wore of those oo-cent<
ok armures and serges'
50 cents-the figures, 90
| 50, tell the whole story
lozen styles; about AZ
l. j.
east from the center.
little check dress-stufs,
wool land good wool,
12H cents a yard. The
price is 2I cents.
zee sizes of checks: forty~,
the inch, twenty and
I've. Twenty-thousand