The Mineral argus. [volume] (Maiden, Mont.) 1883-1886, 1885-07-16
Plague-Stricken Plymouth!
Does q Similar Danger Threaten
Everyone Of Us?

OOVS - CsuautsaSG A1sAu6CA AssA SSSSss
Everyone Of Us?
How Public Attention IL Directed to Per-
s0nsl Perils.
Rochester IN. W Correspondence Indian
apolis Sentinel.
Judge" said a young lawyer to a
very successful senior, "tell me the Sc
cret of your uniform success at the
bar"
"Ah, young man, that secret is life
study, but ] will give it to you OH con-
dition that you pay all my bills during
this session of court"
agreed, SIR" said the Junior.
Evidence, indisputableevidenc
At the end OF the month the judge
reminded the young man OF his prom
Use.
IL recall no such promise"
"Ah, but you made it,"
"YOur evidence, please?"
And the judge, not having any wit
nesses, lost u case for once!
The man who can produce indisput-
able evidence wins public favor. had
an interview yesterday with the most
successful of American advertisers,
whose advertising il most successful
because always backed by evidence.
what styles of advertising do you
use?" lasked II. II. Warner, Esq.
display, reading matter and para
graphs Of testimonials"
''Have you many testimonials"
In answer he showed me large
cabinet chOck full. 1--WE have enough
to fill Boston, New York, Chicago, st.
Louis and Philadelphia morning
papers"
''Do you publish many of them?"
"Not n 1.-THE. Wonderful as are
those we do publish. we have thousands
nOty Let me ellyOu. Warmers safe
cure has probably been the most sue
cessful medicine for female disorders
rdiscOvered. Wehave testimonial
from ladies of the highest rank, but it
would he indicate to publish them.
Likewise many statesmen, lawyers,
clergymen, doct tors of world wide fame
have been cured. but We can only refer
to such persons in the most guarded
terms, as We do in our reading arti-
cles."
".Are these reading articles success
ful?"
"When read they make such an I'M
preston that when the EVIL days of
i'll health draw nigh they are remem.
bered, and Warmers safe cure is used. I"
mo, sir, it is not necessary now, as
at first, to do such constant and ex-
tensive advertising. A meritoriOus
medicine sells itself after it's merits are
known. We present just evidence
enough to disarm skeptics and to inn
press the merits of the remedies upon
new consumers. We feel it to be our
duty to do this. Hence. best to ac-
cOmplish our mission of healing the
sick, We haveto use the reading-article
style. People won't read plain testi-
mOnials."
"Yes, sir, thousands admit that had
they not learned OF Warmers safe cure
through this clever style they would
still be ailing and still impOverishing
themselves in fees to unsuccessful
'practitioners.' 1t would do your soul
good to read the letters OF thanksgiv.
ing We get from mothers grateful for
the perfect success which attends
Warmers safe cure when used for chill
dren, and the surprised Qualifications
with which men and women OF older
years and impaired vigOr. testify to the
youthful feelings restored to them by
the same means"
"Are these good effects permanent"
''Of all the cases of Kidney, liver
urinary and female diseases we have
cured, not two per cent. report a re-
turn of their Disorders Who elsa or,