Jamestown weekly alert. [volume] (Jamestown, Stutsman County, D.T. [N.D.]) 1882-1925, 1884-09-11

Il SsssA e~Ss~
1ue course of time realize we'll from it
but those who are In debt and compelled
to sell must sacrifice and there is no hell
for it. 1t is therefore wise policy to keeE
out Of debt as much as possible.
With the above view of the situatio &
which we think is in..the main correct,
we have decided to suspend the daily
Alert during the depression and until the
return of fnancia! condition of the
country which will justify it as bust
ness enterprise. We do this for two rea-
sons, either one of which alone we thir
is sufficient to justify the course. One 1s
that the business Of the city. will not JUS
tlfy the publication of daily with the
associated press report, and daily with
out such report is but travesty upon the
daily press, neither satisfactory to us nor
to the public. Another!.is,.we think a
good weekly is far:more creditable to the
city of jamestown than poor, daily. and
by suspendlng the former we can give
that time and attention to the weekly
which will make it q paper that will be a
credit to the city
We have no fault to find with the citi-
zens and business men of, jamestown be-
cause OF the decrease in advertising pat
ronage. They have supported the Alert
in degree that can only :. be comprehen-
ded by the term hberality....% sppreci
ate the necessity of retrenchment of ex-
penses and economy on their part. They
are but acting the part of intelligent and
prudent business men in reducing their
advertising patronage to the lowest basis
consistent with proper presentation Of
their business before the public, and in
advertising in such way as to realize the
most from 1t and full value for the ex
penditure. In the few years just pas,
they have been prosperous beyond even
their own most sauguine expectations and
took q just pride in advertising as much
with vie y to sustaining daily papers in
the towE as for their own personal inter-
est, and it was then, when the town was
full of strangers most all of whom read
the daily papers, business policy IN them
to do it. But the circumstances as well
as the financial condition of the whole
country have become changed. The
country around and tributary to James
town is settled up by thrifty farmers.
These are the class Of people the adver-
tiser most desires to reach and yet they
hardly ever see the daily paper. 1t is the
weekly paper that circulstes among the
farmers and therefore the weekly paper
is the medium through which to reach
them. We hope to make the Weekly
Alert such paper as VIII ma y pIsCclr
every household in the city and country
around, increasing Its present large circu
;ation. and thereby make it more valua-
BILE as an advertising medium Through
which the merchants and all others hav-
ing business to which they wish to in
vi,e the attention and patronage. Of the
masses of the people will have ready
and effective means of reaching them.
We have .losta none of our faith and
confidence in the city of jamestown and
the James river valley. The question OF
all the fertile lands extending for miles
and miles around jamestown being
brought under successful and profitable
Gu Itivation Is only one of a few years at
most. That this surrounding and sup
port, together with railroad facilities
present and assured IN the near future,
will make jamestown the commercial me-
tropolis of the upper James river valley,
we think is beyond reasonable question
or doubt. Those who are out of debt and
can make expenses during the depression
may consider themselves fortunate, for
they will be in good condition to start IN
with the revival of business when the
tide turns as it surely will next summer.
Thousands of good and industrious citl-
zens of the states have become dissatisfied
with the homes of their youth, and the
hopelessness of ever obtaining homes for
their children where land is so high in
price will drive them to the west where
land is cheap, and next summer we may
look tor q large immigration from this
cause alone.
In addition to the Weekly Alert, which
will be published, Thursday morning of
each week, we shall publish Sunday
edition, which will be issued every Sun
day morning, designed especially for city
circulation, containing announcements
for religious services of the day and social
events for the week, which edition we
hope to make popular with the city peo-
pie.
items OF Interest Culled from our Terri.
terial Exchanges.
The Black Hills World is the name OF
new weekly paper that has sprung into
existence at Rapids City to represent the