The Columbian. [volume] (Bloomsburg, Pa.) 1866-1910, 1884-09-26
G9idnanldkrr's.


Il new season III uTcHS III Is
natural to take a general
look over the field. We
speak Of what we see and
know, not of what we read
in the Fashion Journals and
doubt. We hav'n't been long
enough in drygoods to
make us an oracle. For
that very reason, perhaps,
we put our best foot forward,
not two or three times a
year, but every day in the
year.
We're going to print a
chance remark Of the man
aging man Of the firm that
supplies American merchants
with the Lupin fabrics Pm
Astonished,' said he to our
buyer, cat the length you go
in bringing over these little
extravagances." He re-
ferred to the extra-hne fabrics
and novelties that constitute
so small a part of anybody's
trade that very few people,
merchants included, know
much about them. He re-
ierred to the things that cost
The most money for the least
practical use; things that
everybody likes to look at,
but very few buy; things
that have to be made, even
in wild extravagant Paris
for the delight Of the luxuri-
Gus world, in very small
quantities ; things that ladies
are wont to value according
to richness and rarity things
that are sacred from degra-
dation by the very conditions
Of their existence, the taste,
skill, facilities, capital, history
itself, that are in them--lt
takes Paris, the Partisan
spirit, Partisan luxury, Paris
ian taste, Partisan life, a gen.
Grafton or two of Partisan
textile and artistic plant to
make them.
The astonishment was out
of the fact that a merchant
who sells clothing for mil.
lions should also be able to
sell the richest and rarest
Of dress for the few. Need
we say over and over that
the trade Of the many is the
best possible foundation on
which to build up the trade
of the few? Exclusive
trade we never shall have.
McluSt0e is better. Better
for us, better for you, whose
ever YOU are.
1t is worth our while to
print this now for the pur-
pose OF saying, in the most
general way, that we have a
most comprehensive collec-
ton Of stuhfs that nothing
in desirable dress is beneath
our care, and nothing beyond
it.
1t is early to say that every
sort is already here.
The more substantial
things are coming. The
most substantial things are
always here ; they are never
new or old. Extravagant
;hi; g come little by little.
They shoot out of Paris.
The world sees and hears
nothing. They come in the
night In the morning you
read. We keep buyer in
Paris largely to get the first
inklings of such.
Having all the world to
hOose from what have we
Jot to begin WITH And
hat means What is our
1ucss at the fashion Sep.
tcmbcr 70?
Plain fabrics have had the
best OF their day, The Drift
Of tashion is away from per-
iectly plain, smooth surfaces.
SO much is clear. The ten
dency toward the stronger,
more capable,t effects is
equally clear: combinations
o. color, OF texture, OF stuff.
1t isn't worth while to go
farther at present. We're
guessing what is, not what is
to come, There isn't much
guessing about it.
Our dress-stuffs abound
n soft vigognc, harsh cheviot,
tricot, serge, heavy and
coarse-looking serge, cam.
cl's-hair, a hairier camel's-hair
than ever before, bourette
great curls Of rough-looking
wool and the color strength
is equal to the textile vigor
Such is the drift September
"a.
john WANAMAXER.
Chestnut, I Q Ircen,h aud Market streets. aud
Llty- -iall s4tlaIC.