davidaulloa/AmericanStories huggingface dataset:
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
COMMON SENSE IN ADTEkTIsINo.

A model advertisement is designed 10
satisfy the rational demand Of proba-
BILE customer to know what you have
got TO sell. The successful advertiser,
therefore, observes three rules: First,
he aims 10 furnish tho information
which the public wants; second, he
aims TO reach that part Of the public
whose wants he is prepared TO satisfy ;
and third, he endeavors TO make his in
formation a. easy Of acquisition by the
public as possible.
The commonest and handiest thing in
the American family is the newspaper,
and, as nearly all the shopping proceeds
from the family, from its needs, intelli-
gence, its tastes, and its fashions, it fol-
lows that the thoughtful and successful
advertiser approaches the family by this
means. He does not waste his money
and his time in loading his advertising
gun and shooting it off skyward in the
streets, at all creation, on the chance
that some willing customer may be GO
ing that way, and may be brought down;
on the contrary, he takes account of the
advertising ammunition which he has on
hand, and loads and points his gun
through the columns of some reputa-
BILE newspaper at the game he wants to
hit.
Beside knowing that newspapers are
the best means of advertising and how
to pick out the best newspapers for his
purpose, the successful advertiser fully
appreciates the importance of persistent
advertising. Mr.. Bryant used to say
that the great influence of the press de-
ponds for one thing upon its power Of
iteration. Presenting the same subject in
many forms, it finally wins attention
and acquiescence. Used in this thorough
and systematic way, the advertising col.
umns of the newspapers are as useful
and essential to the MERCHANT, as means
of telling the public Wat he has to sell,
rs the clerks behind the counter are to
show his goods when the people COME TO
examine them.-Neto York Post
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
GEOGRAPHY IN HK-
GLAND.

This is depression, and We return In
our anecdotes. Here are two-bsth
were told to the writer by the son Of an
American statesman Of the highsst
rank: A score of years ago in England
they dined with lady of very high
birth, wearing nobly very high titls,
and, in the course Of conversation, ths
English woman asked the wife OF the,
American statesman il she had travelled
much in the United State, following tina
up with the further question "Thsn
/ suppose you have seen, haven't you.
the famous waterfall Of Nicaragua"
On another occasion, an English lady
of almost equal rank said to her Ameri-
can sister 81 do wish you would tell
what are the great lakes Of Americs.
OF course" she added, after a pauss.
"of course know Wenham lake; but
what are the others ?"
How many persons in America know
Wenham lake-a little pond in Massa.
chusetts, which owed its English fams
TO the fact that a certain "Wenham
Lake Ice Company" was engaged in
peddling comfort to the thirsty Britons.
philadelphia american.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
TAkING TIE CHANCE

Among the visitors at a Wall-street
brokers' Office was village parson,
whose flock is not more than fifty miles
away. He reproved the broker for the
sin Of stock gambling, warned the clerks
that they we're travelling the broad and
narrow road, and finally said:
~ have some certificates Of stock
here, in the Millville mine, and, although
| am opposed TO this ungodly business
Of specializing in stocks for profit, these
we're present 10 me from An old friend,
and l may be forgiven for disposing OF
them at their face value"
You will hardly be able 10 do that, "
replied the broker, as he looked up the
quotations. "They are quoted at 8
cents on the dollar"
"Dear lands, but is that possible T.
gasped the holder. CAS- said before,
| am utterly opposed to stock specula-
tons, but 8 cents on the dollar is pre-
posterous.
"Well, the stock may take q boom
after a while. Some ring may run it to
% or 80 within week."
"But rings are wicked?"
Eyes, 1 suppose So"
"And in selling out at an advanced
figure 1 would be defrauiing some inno-
cent buyers2"
"Llke rs not"
The parson was silent for some time,
and then he asked;
"Is there q chance that 1 wouldn'tp'
"Well, about one in 500. Where one
gains another must lose, you know"
There was another interval of silence
and deep thinking, and then the stranger
laid down the certificates with the re-
mark:
"Tm going TO take that one chance
in 500 and ask the Lord to help me
through, for 8 cents on the dollar for
any sort of stock is something that no
Christian man was ever expected to put
up with, even when the stock was gift.
Please give me a receipt, and let me
hope that in the midst of this haste to
get rich you will not forget that there is
q world beyond this. Val Street
Daily Ne,Os.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
THE MANUFACTURE OF PLATB
GLASS.

To cast, roll, polish and burnish plate
glass requires machinery Of peculiar
construction, and "plant I" is costly by
reason Of its complex nature. The pour
ing Of liquid glass from the furnace upon
the cast iron plates, and the subsequent
rolling, are processes comparatively sim
pie. Any housekeeper who has used q
rolling-pin on batch Of pie-crust dough,
performs an operation very similar to
this stage Of plate-glass making. 1t is
the succeeding processes Of grinding and
polishing and final furnishing that re-
quires time and costly mechanism.
After leaving the rolls and bed plate the
glass is rippled and rough, and only
fit for gratings or skylghts. Each
must be transferred to machines
that resemble the turntables Of a
railway. On the revolving Platform the
glass is cemented into bed Of plaster Of
Paris, and the machine started. Bear
ing heavily on the surface Of the glass
are blocks of metal, aud while in motion
the surfaces are kept supplied with sharp
sand and a constant stream of water.
The next stage Of the grinding
process is the same as to machinery, but
instead Of sand coarse emery is used.
Then finer emery is used in another re-
volving table, and so on for half dozen
times. The final polishing is done by
heavy reciprocating devices, fed with
rouge, and maintaining constant back
ward and forward motion, and also a
lateral movement over the surface of the
crystal. All this requires the assistance
of large force of men, many of them
skilled labcrers. After going through
these different grindings and polishings
the plate that measured an inch in thick
ness is only three-quarters of an inch
thick, has lost all its roughness, and is
ready for the show-window Of the pur-
chaser. -Pitts6urgh Telegraph.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
TIE DEPTD.

Scene: Margin Of Highland river
Afable English tourist" yol
say, Donald, that an Englishman wa.
drowned in this river last summer Will,
attempting to swim across it?" Don
ald-"Ay, sir" Tourist" The fea
might have been easily accomplished
the distance is not so very great" Don
aid" Vera true, sir; vera true but yt
maun ken that it was ma the breedtl
bet the depth O the water that feen
ished him."
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
HEROIC ORDER.

Heroic order of a General upon tho
battlefield to one of his subordinates.
to whom he indicates perilcusposition:
"Colonel, occupy that village with
your regiment; hold it till you have
been killed to the last man, and thon
send back for further orders |"
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

The Irish are a very elastic people.
A year or so ago in this country we were
sending them money and means 10 save
them from starvation. They are now
returning the compliment by sending US
ship-loads of excellent Irish potatoes, for
which We are willing TO pay q round
price. But fancy little Ireland supply
ing our continent with our native edible
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

THERE is young man travelling
around in Eastern Texas vaccinating the
negroes with beeswax. He charges q
dollar vac, represents himself as be-
ing appointed by the United States Gov
ernment, and threatens that dire penal
lies await those who refuse to be opsr-
atad On
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

Mr.. Bass has caused a census TO be
taken of the deer in his forest of Glen
quoich, in Invernesshire, Scotland. The
work of numbering these wild animals
~, no doubt, somewhat difficult. The
report is that there are between 800 and
900 stays and about double that number
of lindsay $500 head in all-within
an area Of about 20, 900 acres.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28
KNoWN TO OUR ANCESTORS.

Replying to the question whether or
not our ancestors were acquainted with
the peculiar physical condition known.
as somnambulism, DIR. Regnard, of Paris,
said in recent lecture that one of the
most accurate descriptions of somnam-
bulism in existence was that in the sleep
walking scene Of Macbeth.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

THE phylloxera is a microscopic insect
that stings the root of the grapevine and
kills it. Fifty districts in France are al
ready ruined Unless some effective
remedy be found France will, in time not
remote, cease to be wine country.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

THEOLOGICAL cranks are not tolerated
IN Canadian courts. The volunteered
testimony of an agnostic was rejected in
Toronto the other day; and Hamilton
girl, who insisted upon obeying literally
the scriptural injunction to "swear not
at all, " was promptly committed TO jail.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

LsEiness grows on people; it begins in COT
webs and ends in iron chains. The more
bnsiness a man has TO do the more 10 ID
able to accomplish, for he learns 10 econo'
miEe his time,
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

A GUESSING pool at the cotton crop has
been started on the Little Rock Cotton
and Produce Exchange. Five dollars q
guess is to be paid to enter the pool, the
best guesser receiving the whole paid in.
minus expenses.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

AFTER the battle of Jena the famous
French surgeon, Baron Larrey, observed
that many of the German prisoners were
completely bald. This arose from want
Of ventilation in their headgear.
Semi-weekly interior journal. [volume] (Stanford, Ky.) 1881-1905, 1884-03-28

have received and am still receiv-
ing New, Goods for Spring and Summer,
comprising the best in the market,
which will be gotten up in style and
make second to none in city or coun-
try. Give me trial H. @. Ripley
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

When times are hard Santa Glaze
keeps q dollar store.--M O. RoayWDea 4
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17
The Eiistery Of Old Krlss Kringle.

The history of Santa C1aus-a curious
mixture of truth and fable-gocs far
back into the anc ent time. Centuries
ago q child was born in Asia Minor who
received the name of Nicholas. His
parents were wealthy and of high rank,
and desiring to express their gratitude
to God for the birth of their son, they
resolved to educate him for the Chris
tan priesthood. The child was sober
and thoughtful and While ' II 6 TuT;ffr
both his parents died, and he inherited
their great wealth. He considered the
riches a sacred trust; he fed the hungry,
he clothed the destitute and performed
all kinds of good deeds as secretly as
possible. As a priest he was greatly
eloyed; as a bishop he continued his
benevolence; after his death the church
canonized him, and he became one of
the greatest of patron saints, being
reTered as the helper of the poor, the
PROTECTOR of the weak, and as the
especial patron saint of little children.
d were taught to believe that their
good gifts came from him. Saint Mich
olas was the name given him by the
monks. and this was Familiarity changed
to Santa Nic'laus, and finally clipped
down to Santa Claus, who is still repre-
sented as retaining his old habits OF Sc
cret benevolence and coming down the
chimney at nights, laden with Christ
mas presents for children. A pleasant
fiction it is to them, under the cover Of
which that charming secrecy concern
ing the donors Of gifts is kept up,
though little eyes and ears and minds
are keen, and Santa Claus is usually
very Well known to them as d much
more modern parsonage. than old Saint
Nicholas. But the children enjoy the
harmless pretense, the mysterious filling
OF stockings and the heavily laden
Christmas tree.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

with exercise and amusement, she
found him just where he should have
been, by the crib of the sleeping infant.
As she laid away her bonnet and cloak
he fdgeted uneasily, and at last blurted
out:
Maria! I've got a confession to
make" Mrs. Jones looked at him and
a terrible suspicion darted through her
mind. He had no chance to speak
again before she flashed out:
Il know it; / can see it your face.
Oh, Jones. how could you do itP Be-
fore | could have done such a thing, I
would have taken the scissors and cut
my head right OF, Oh, Jonesi Jcnesii
and | trusted you so; it too, too bad!'
Il know it, answered the wretched
man, humbly. 81 didn't mean too,
Maria, but the baby was sound asleep,
and Smith called in. and, finding youout,
asked me to, and then two or three of
the fellows dropped in and got out the
cards, and l was down before / knew
it,
Mr.. Jones, what are you talking
aboutp'
why, left the baby alone bali an
hOuf, u Went down stairs to play
poker with the boys:
"Oh, good gracious; il that alp You
nearly frightened me to death! / Thought
You had been rummaging and found my
Christmas present for you, and I just
thought it was too mean for a~nythingr''
$50 it would have been, my Ownest
own. | hope you don't think your
Jonesy capable of anything quite SO
bad as fhatP''
But she sent him down stairs on an
errand while she got the broom and
poked the slippers, safely wrapped in
several newspapers, from behind the
bureau. Then she hid them under the
wardrobe, and when he returi.ed, was
innocently yawning about in another
part of the room wishing Christmas
was safely over. Detroit Post.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17
HOLIDAY HODGE

old bachelors Christmas wreathes
begin and end in smoke.
Every child has a Santa Claus in
its constitution.-M O. PcdVufe.
Now get ready to swap haadker-
chief boxes for slippers. -Boston 1ran-
script.
Now is the time to pick out what
you would like to have your friends give
you.-Danbury Neas.
-Chrysost M calls Christmas ''the
most venerable and tremendous OF all
festivals. the metropolis and mother OF
ALL
1t is more blessed to give than to
receive--thristmas presents. Our adj
dress is Phi adelphia, Pe~nnsyiyania. -
Philadelphia Neus.
"A boy that doesn't know enough to
join a Sunday school between now and
Christmas, is the best instance of total
depravity we know of-NeU HaDen
Register.
The Norristown Herald says: ed
itors ALWAYS remember the poor at
Chr stmas.'' but spoils the charitable eff
feet by adding: 'that is, they neverf for
get themselves.
We should like to know the name
of the man who fixed the calendar SO
that Christmas and New Years are so
little distance apart. 1t gives such an
admirable opportunity to return a COM
pliment-and a depleted purse with
which to do it.-New Haren Register.
"A little Georgia boy who wrote to
Santa Claus for q pony was wise enough
10 add: 'Poscrit. If he is a mule, Pes
" his behine legs This little boy, it
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

Don't you think, Santa, If, all your life
through,
Some one had always been caring for you.
Watching TO guard you, By night and by day,
Giving you~gifts You could never repay,
Sometimes, at least, 20 j would sigh to recall
How many children have nothing at allI
Safe in your own quiet chamber at night,
Cozy and warm in You blankets so white,
Wouldn't You him of the shiyering forms, .
Out in the cold, and the wind, and the stornlsE
Wouldn't you think Of the babies who cry,
PiEing in hunger and cold till they die?
Once, On a beautiful Christmas, you know;
Jesus. our Savior, was born here below;
Patiently STOPPING to burger and pain,
So He might ave rs, His lost ones, from
Shame:
Now, liz we love Him. He bids us to feed
all His poor brothers ard sisters who need.
Blessed old Nickl ! was sure If you knew it,
You would remember and certainly do 1t!
Ibis year, at least, when you empty your pack,
Pray give Il portion TO all who ma v lack.
Then, If y0u nance 10 hare anything oUer,
Bring a small gift to your friend,
KITTY CLOVER.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

How mayst 4 know thou speakest
from thine hearth" queried Sophronia
by this" answered James. '.It is
the last day of the year. To-morrow's
morn finds me a slave 10 tobacco no
more. / chew NO more forever. Ihave
sworn itn'
.sHal hary' laughed S~ophronia. Thou
double-pated knave. Thou contest to
mock me; but hence! Let H~arrisonian
avenue be forever freed from thy pol
luting p~resencen'
James took this as a hint to 60, and
he went.
Next came Theodore Battlebig.
Theodore got on famously till he spoke
of love.
prove it, sirrah!" exclaimed the un-
repressible Sophronia.
Thou knowest," he began, that
II know it all, said Sophronia, inter-
rupting him Thou wouldst say that
thou smokest.n
II woulddstas
That thou smokest no more"
IL have sworn IT.
Thou wilt find the door open, sir
rah! Hence
And Theodore was also sent about his
business.
But yet 8 fourth time did the door,
bell jangle.
Samuel Swansdown entered r. /. E.
to Sophronia l.. G.
Samuel was about TO declare his love.
Indeed, he was come for that urpos
Sophronia stopped him.
'Dost smokepn she asked.
II dost," murmured Samuel.
"And chewestgn
's1feG caipd."
"And drinkestp
III should smile.n
stAnd hast thou sworn to abandon
eitherp',
II hast not"
Hast not sworn it?''
MARY
"And thou lowest mep"
RI dost.'
"Ihou are accepted. Thou needest
mol speak to papa. He will not thwart
my dearest wish
These stars indicate where they talked
n over. As Samuel was about to de-
part S~ophronia said, looking into his
2appy face:
Sammy. ! hate drinking. but there
Is one thing | hate worse than eaheg
Henry has sworn never to drink more
and | have discarded him. .James
swearest never more I'd chew, and he
has gone hence disgruntled. Theodore
has pliglited his troth henceforth to
ioreSo smoking, and he is done. Thon
has promised naught, and art accepted.
and for why.
,SMnssael.
phronia.
And then the two fond creatures
S:sssea each other Happy Ncw.Teari
Kiss, --Bostcn Transcript.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17
Katie's Letter to Santa Claus.

One of the city mail carriers Oil his
rounds yesterday found the following let
ter in the mail-box on the conner of
Broad and Summer streets:
NAsHvILLE-DgAR SANTA CLAUS: Il wish you
would bring me q big doll and a little doh bug
gy. am a sttie girl, just live years old, and
would like to have a tea SGT, "A bedroom set
o little stove and a parlor set. L will not ask
for much this Christmas. dear Santa Claus. for
You brought me 50 many things last Christ
mas. Please bring me a little doll. piano and
Inlnese Dhby-I think they are so nice. Well.
you must excuse mo Tor not writing a long let
ter. II expect YOU viii receive a great many
letters from little girls. / remain yours,
KATIE Pearl HILL.
Jerry Buckley's heart, which is as
large as the State Capitol, was touched
on reading the note. and he will give
Katie q ''big doll. "-NashUilSc liner
icdn.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

Bsessed old Santa Clausl king OF delights.
What are you doing these long winter nightsr
Fitting your budgets with trinke and toys:
<uarr 81 gifts for the girls and the boys?
Nhiie y0u are planning for everything nice.
Pray, let nae give you a bit OF advice.
Mont take IL hard. If 4 say in your ear:
&g alta. 4 think you were partial last year;
y MdinG the ricn folks with everything gay,
= llbbing the poor ones who came in your
= I44 way;
4 OH OF a 4 times I'm the year. I am sure,
= Ills the time to remember the poor.
%- %#E 3
kty OF children there are in our city
D have no fathers or mothers to pity;
pfShty of people whose working and needing
Scarcely can keep all their dear ones from
needing.
Now. il I came every year in December,
They are the ones / would surely remember.
Little red hands that are aching and cold,
You should have mittens your fingers TO hold;
Poor little feet with your frost-bitten toes,
You should be clothed In the warmest OF hose:
On the dark hearth I would kindle a light,
Till the sad faces were happy and bright.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17
Jones' Christmas. Present.

Mrs. Jones went out the other q
ing to attend a lecture in conn any with
some other ladies Of her acqua ntance.
and left Jones at home to mind the
sleeping baby. extracting !. solemn
promise from him that he would not
leave his charge for a moment. When
she returned at ten o'clock, radiant
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

BUSIM
Ssr,missione

Register Of nc
Clerk 0fthc ID
EhaiR,
Treagurer....
Judge ofprobi
Superintender
A@ess0r,.......
CoF0ner..,...
Surveyor,
Justice OF the
% - ~
4
Constahles.
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

lis enough! Begones Thor -
pronounced thine own dismissalr
And Sophronia was gonei gone!Aone!
by my halidani!' cried HENRI. ris-
ing and shaking the dust from his hand
ksrchief, I here's a GOT
Then he walked hastily ont Oh the
room, out of the halfway, out Of the
front door, out into the night!
Then Sophronia came back intp tina
room again, and was again immersed ia
huxley, when another ring at the door
6eil aroused her in time to see &smes
Shortjohn by her side.
Then PIT ecme .telI me- shou
lowest IaeEt she said. antfninafsnM hI-.
Thou aayest truly - s:ssss zspiiv,E
Reporter and farmer. [volume] (Webster, Day County, Dakota [S.D.]) 188?-1946, 1884-01-17

Your wife is beginning to think
ABOUT getting you' money to get you a
Christmas present Her Kindness Is
guaged by the size Of your pocket-book.
-BrFdgepor. STANFORD,