The evening light. [volume] (San Antonio, Tex.) 1881-1883, 1883-03-10
PLEASANT NEWS FOR LADIES.
The Means by Which the San Antonio Belle
VIII I'm Future be Fashionably
Dressed.
Notes of an Enterprise Which is OF Els
pecial Interest to the
Fair Sex.

However beautiful a woman may be or what
ever natural advantages she may possess, there
are none but what are considerably improved
by being well dressed; indeed, dressing is OF SO
much Importance to the fair that IL Is cues
tionable whether an ordinary woman dressed
10 suit her face and figure may not be more at
tractive and lOvable than the most classic
beauty. But there is an art in dressing, ana
there must be an extensive stock to SUIT the
requirements of the many styles OF ladies that
are daily met in the salons OF the bon ton, or
in the streets, and what will Su one will rem
der another nothing more nor less than guy.
Fully realizing these facts McssrS. Mayer son
have leased the extensive buildings erected by
Mr.. Louis Oge, on the corner OF Commerce
and NacOgdOches streets, and are having them
fitted up in palatial manner similar TO the
large empOriums of the principal cities ana
arrangements are made to stock ii with an eX-
tensiye and most valuable stock to SUIT the re-
quirementS of all classes, so that ii Will be no
longer necessary to send to large houses IN
Northern cities for any special requirement,in-
curing eXhOrbitant expense thereby. what
is wanted will be attainable in the city, and as
the fashions alter immediate notification will
be made the new house of the change. The
result is the modern San Antonio bellies Will be
as Styishiy dressed as those of London, Paris
or New York.
One of the features of the new house will be
the millinery and dress department under the
supervision of Mrs. Mayer. All articles here
will be made in the latest style to suit the face,
complexion and form OF the customer by COM
petent assistants, which Mrs. Mayer has re-
tanned at considerable expense. If there should
be wedding or a ball, or worse still, a funeral,
parties can now be promptly supplied with
every requisite in the best style
and at comparatively low prices.
Those ladies who have hitherto, on such Occa-
siOns, had to send to Northern houses for such
requisites will appreciate this innovation by
which time and money is, undoubtedly, saved.
Mr.. Mayer has just returned from visit TO the
prominent manufactures and fashion centres,
where he has made large purchases of all ladies'
requisites, and buying largely for cash, he has
secured Il good discount, which will enable him
to offer his goods at the most reasonable price.
There is one advantage in dealing with this
house that ladies must not overlook: that is,
the whole of the stock is new in style and fresh
in color. Ladies cannot be, therefore, deluded
into buying old stock, which they ultimately
find to their modification, is faded and out of
date. From what we can learn the new house
will create revolution in the trade, and ladies
can be well advised to reserve balance where
with to purchase the necessary bargains which
Messrs. S. Mayer Il Son intend Offering by the
way of introducing their business, and of
showing that in price, style and quality they
can not be eXcelled by any house in San AntO-
Mo, or even in the Northern centres of fashion
AID commerce. Messrs. 5. Mayer Il Son are
fully alive To the requirements of the fair sex.
These they are determined to fill at reasonable
prices. They aim TO deserve public support,
and there can be little doubt that they will Sc
cure il. u