The Dillon tribune. [volume] (Dillon, Mont.) 1881-1941, 1883-04-21
... SANDS 4 Royce.
THE PAST AND pREsENr-PIArN FACTS.

We have never experienced any "dull
times" since we've been in business in thi.
city, but our business was never so active
at this season as now. We are busy in
every department, but particularly 50 in
our departments Of carpets, wall paper,
suits, wraps and dress.goods. As matter
of fact we have sold forty. carpets
within the past week, many Of which were
shipped BY express and otherwise to differ.
ent parts Of the Territory, and many Of
them were fine Wilton, ,noquette, velvet
and Brussels. And, within the time men.
toned, ~e believe we have sold more wall
paper than during any other like period
since We have been in business. We
mention tits as matter OF business, for It is
certainly undoubtable evidence Of the fact
that our manner Of doing business, is such
as meets with a more friendly recognition
BY the public than Is common; and, that
our prices are as reasonable, ii not more so,
than generally prevail. AS rule the n,er.
chants Of this country strive to obtain the
highest possible prices for what they sell
but .ve are always striving to see how bu
We can sell. We are probably just as
anxious to make money as they and we
may succeed as we'll, though we employ
different methods. Low prices together
with critical observance Of straghtt,r.
ward business principles constitute the only
sure basis for the development Of large
and prosperous business; and such busi-
ness will yield better return than small
business conducted on the "high- priced
system" II Is true that in a new country
like this, It is very common for merchants
to do big business and amass big fortune
on the "high. priced system" but it's because
their patrons can't better themselves. Such
a condition Of affairs, however, is fast disap.
pearing and these high.priced merchants
must soon see their business gradually
drift away into the hands Of men OF more
liberal and progressive views. Taking the
view Of business that We do and faithfully
observing it in practice as we do, it is but
natural that trade should flow to us with
an unusual rapidity, and that we should
experience just such busy times as the
present.
ADVERTISING.
We believe in judicious advertising and
We probably do more OF 1t than any other
I.oaaa~.iaeAe Territory. Some say it's tx
expensive and that the customers Of a houst
must pay tor it. There is this, however
about it: The increase Of business which
judicious advertising will bring, will no.
only pay its cost but will enable mer
chant to sell his goods at closer proti
because OF said increase. Some merchants
however, advertise extensively but don't dc
what they promise in their advertisements
That sort OF advertising is "money thrown
away" and it causes people to lose conf
dence in every advertisement. We have
made a success OF advertising simpl,
because We have tried to be honest in the
statements which they have embodied and
their truthfulness has been recognized. II
house indulges in sham advertising-and
many do-yom soon find it out. You may
be deceived once, but not the second time
by the same game.
This has been sort Of general talk and
We haven't said a word ye. about any par
ticular goods we are offering and as we
haven't much space left We will leave that
till next time.
We will be pleased to send you samples
of wall paper, dress goods, etc. Ready.
made suits and wraps for ladies, misses and
children will b. sent o" attr",M. Write us.
Very respectfully, SANDS u BOYCE.
Butte City, Mont, April 10, 1853.
n. B.-We have a full line oi samples Of
wall paper and borders ON exhibition ut the
Post Office Variety Store crows in
Dillon, and all orders placed with the pro.
prietor thereof, will receive our hest atten.
ton. We have only one price for any Ger
tain grade an that he will give you. S. l. B..