New-York tribune. [volume] (New York [N.Y.]) 1866-1924, 1883-11-13
BOSTON NEWSPAPER CHANGES.
THE REVOLUTION IN "THE ADVERTISER"
OFFICE.

CAUSE OF THE OBSERVATION-DISCLOSURES fEDOO-
TON OF PRICE.
[FRoM AN OCCASIONAL CORRESPONDENT OF iiih lHiDoN
ROsTON. Nov. 11.-ThOse L" inside" of newspa-
per circles are just watching with interest LOT the
come Of a general overurn IN the management anu euo
rial control OF BOstons most venerable oay-Ie Auo
user Its weorderei and most respectable career has
been rdey shocked and at present no one can lore
see what is TO be the result of change so radical as e
retirement OF its business manager and Its edorin-
chief which is now going into effect This paper mas Tor
long time held position somewhat aloof from us CITY
contemporaries both in the avowed ezcusveneSs OF us
columns and in its price, 1t being the only Accent daily
in the city Its responsibility fixed upon basis no
less solid than of Bunker Hill Monument and Its In
egrlty might no sooner have been called into question
Indeed only necessary to revert to our Governor
Buffers surs upon "my grandmothcrs daily TO IN
dictate its assured position among people OF culture ana
good standing.
But moral support and financial patronage prove to be
two quite different things here IN Boston. To speak
plainly The Advertiser has not been paying property
but the stockholders have steadily refused to reduce the
price, and have gone on supplying their small circle OF
webred and wcldressed patrons with praiseworthy p
somewhat prosy) sentiment on the editorial page WIN
carefully pruned and rather limited news Columns ana
then with 10 especial abundance OF advertising support
have bindy looked for large dividends and felt sorey
disappointed because they not Seeming to have no
KNOWLEDGE of the fact that in modern Journalism as In
other businesses generous outlay must precedo liberal
revenue they have carefully guarded the sources OF as
bursement and have steadily bent their eyes upon the
drbbng spigOt that their chances OF patronage
nave been freely wasting away at the bunghOe.
The other papers OF its class began to reduce her prices
several wears ago and is above three cents
The Transcript though evening paper appeals 10 the
same class OF readers The Advertiser and with an abu
dant advertising support should long ago have served
warning to its morning neighbour me Journal SOME
thing over year ago, made further reduction from
three cents twO In order to meet the encroachmen
which The Herald making upon its HELD ana IL would
take Meanwhile all the papers named are steadily DOING
their best to prove that four cents is waste OF money
when all the news aud all necessary editorial comment
may be had for less and the people are readily teS con
vnced Therefore what shall proud four
cent daily dol The stockholders are wrestling
with the prObema and is difficult 10 see how oy can de
year ago about the time the paper removed from
ifs old quarters In COurts TO handsome marble stluot-
Westinghouse, III the centre OF the newspaperc
cle 1t thought that had taken an INFUSION Oh ne"
ness and the direction OF affairs INTO
the hands OF Mr. Call who had been trained In the Dus
ness office of The Herald and had mastered many OF the
methods that have gwen that paper success ING heM
publisher must have found a radical difference
between the two offices Is evident That such IDEAS OF
eplarging the business he possessed found niue en-
enlargement in the managerial board OF the stocRhOue
and Saturday he presented his resignation Inc TesiB
nation OF the edOrin-chief Mr. Edward Stal"Ogl nas
also presented and tits limited that Managing luOf
Bacon aud of the leading editorial writers are also 10
leave Tomorrow morning Mr. George II. Ellis, who
publishes religious paper ana also conducts hlhB
establishment assumes the office Of publisher OF The Al
rertiSer The future editorial mahageheh Is hot 9e.
determined. II Is stated that the stockholders are not
fully decided upon the nature and extent OF tht coming
changes in their paper From tho outside II looks AT
present as IL a reduced expenditure III Inc pnbncatOh
reduced price and effort to enlarge the reading con
stituCncy.