The Lambertville record. [volume] (Lambertville, N.J.) 1872-1968, 1883-05-16
G. !. FISHER.


At the corner of Main and Ferry streets
is located one of the prominent general
merchandise houses of the city, and pre-
sided over by the gentleman named above.
Recently it became the duty of THE
RECORD reporter to ascertain such facts
as he could utilize regarding it,, and so,
in this connection, follows WHAT we find
to say concerning Mr.. Fisher and his
trade
The gentleman in question has been
identified with the mercantile interests Of
Lambertyille since 1876. He is a native
of Sergeantsville, this county, and while
a lad of perhaps thirteen or fourteen
years of age he became clerk for his
father, the late II. II. Fisher, who used
to be in trade in that village. When G.
J. Fisher located here he formed partner
ship with another man under the firm
style of Dean & Fisher about one year
later that partnership was dissolved and
since then he has been alone. The same
location has been occupied all the time,
but there exists marked contrast be-
tween the house as it is now and as it was
when first established. The premises
originally occupied were about 20x3O
feet, and they were amply large enough
at the outset for the stocks carried and
the trade done. The location was con-
( sdered as out-ofway, and poor one
for business however, trade was not
slow in being attracted a liberal bust
ness policy was pursued and it was not
long before the necessity of enlarging the
store was very apparent. Accordingly an
addition of 60 feet in depth was made
three years ago, SO that the salesroom now
INCLUDING the meat Department. is about
100xa0 feet. A large cellar and the second
and third floors of the main building are
also required.
The trade being that of general mer-
chandise there are, as matter of course,
a number of departments. In the sales
room upon the first floor we find dry
goods in profusion, carpets, fancy goods,
groceries, &C., while the second floor is a
salesroom for boots and shoes, crockery
and china. glass and earthenware, wood
and willow ware. The third floor is used
for storage, while the basement or cellar
contains such of the sweets of life as
syrups. molasses, &c. here, also, pota-
toes and other articles are carried. just
beyond the salesroom is well-appointed
meat market--a branch of the business
that has been extended most gratifying
patronage, and which has proved a great
convenience to the residents of that part
of the city.
Mr.. Fisher has also another store in
L.ambertville. In April, 1882, he estab-
lished a general merchandise house at the
corner of Union and Buttonwood streets,
near the spoke works. This, too, has had
a successful existence, and is now under
the immediate charge of Abner w.
Cooper. The store which Mr. Fisher con
Quoted for some time at Stockton, he
closed out on the first of February this
year.
In the course of quite an extended con-
yersation we held with Mr.. Fisher we
/ learned, among other things, that his
trade is quite equally divided as between
city and country-he also informed us
that he had very largely increased th'
number of his patrons from the country
during the pas. year. He buys farmer
produce generally, and though he does
little or no shipping, still the amount o
produce annually handled is quite large
His trade, too, is closely for cash. Few
/ credits extend beyond thirty days, and i
is evidently the aim of the house to at
tract cash buyers by selling all classes o.
goods at very close margins.
The house employs seven persons--a fac
that somewhat illustrates the extent Of
trade done. The employees are Jacol
/ Servis. (who has been with the house
since 1876, Cornelius Toomey, who has
charge of the meat Department.. Davit
Lawshe, (who formerly managed the
Stockton store), Abner w. Cooper, Miss
Katie Dilley, Howard Hunt, bookkeepel
and Andy McClinton, driver of the de
livery wagon.
The development of Mr.. Fishers bust
ness to the point it has attained is com
pliment alike to his popularity and to hii
energy and force Of character as bust
ness man. He has worked with a will
toward the p-building of the enterprise
which has so signally prospered, and
there are many who will join THE REcoRr
in wishing him continued career OF
prosperity.