River Falls journal. [volume] (River Falls, Pierce County, Wis.) 1872-2019, 1882-11-09
John B. Gouuh's New Book,


Ever since it became known that John b.
Cough was engaged in writing new book,
its appearance has been watched for with in
tense interest. 1t has recently been pub
lished, and the enormous sales afford strik-
ing instance OF the success that is sure to be
awarded to really good work. Although
only just published, the sixtieth til ousand is
already printed; and this fact alone is wor-
thy of notice, for book which sells like this
must be one OF extraordinary interest.
John B. Cough, the author OF "SUSLIGHT
AND SHADOW" is too well known to require
any eulogy here Thousands are familiar
with the history of his life: his early power
ty, the degradation to which he descended
while victim of drink, his wretched condi-
ton and terrible sufferings, his superhuman
struggles against intemperance, his reform,
his relapse, his re-signing OF the pledge and
final victory, his worldwide fame, and his
extensive travels and protracted labors in
this country and abroad Thirty years
ago Mr. Cough first published his Autobiog-
raphy. He had then just recovered from
lite OF unparalleled dissipation, and was just
entering upon that career which has since
made him so famous In l869a new edition
of that work, with additions and emenda-
lions, was given to the public 1t contained
q history OF his early life, with some recol-
lections OF his career as public speaker.
1t did not embody the intensely interesting
and exciting record OF the many thrilling,
pathetic, and amusing scenes from human
life,
'From grave TO gay, from lively to severe"
which all the world knew had crowded
themselves INTO his long and varied career
THESE have now been gathered Tor the first
time, and the new book, "SUYLIGHT AND
SHADOW" is the medium-and the only one
through which these thrilling details have
ever been presented to the public.
Mr. Coughs recollections of his own ex-
periences have made him ever ready to lend
helping hald to others, and the very ma
ture Of his life work has brought him into
close contact with poverty, crime, destitu-
ton and vice, and he has listened to life-his-
tories OF the most thrilling nature, and wit
messed scenes that testify anew to the truth
of the adage. ''Fact is stranger than Fiction"
Some of the ssddest and most pathetic Incl
dents ever told are narrated in the present
work, and the readers eye will fill in spite
OF himself at the power Of Mr. Coughs pa
thos in describing scenes that have come
under his personal observation.
But "SUNLIGHT AND SHADOW" is not alto
gether record OF dark experiences. 1t has
bright and sunny side. Mr. Coughs sto-
ries and descriptions of the humorous side OF
life, as he has seen and experienced it, per-
tray many amusing scenes. His remarkable
faculty for seeing the ludicrous side of every
thing, and his talent for humorous descrip-
ton, are well known. No one can tell more
amusing things and in more irresstibly
humorous way than JOHN B. Couch The
comedies from life, absurd bluuders. laugha-
bic mistakes, comical incidents, embarrass-
ing situations, as narrated in this work, and
mostly drawn from his own experience on
the platform and among the people, will pro-
woke the mirth of The most serious. His expe
rience with brazen-iaced people; with letter
writers and their remarkable wants; with as
pirauts for fame and seekers after s'moddle"
lectures; with beggars without number and
bores OF all kinds given in ssSUSLIGHT
AND SHADOW" without reserve 1t can be
truthfully said of it, that for thrilling inter-
est, touching pathos, aud irresistible humor,
no book has ever equalled it.
In point OF paper, printing, binding, and
above all, beautiful illustration, we have not
seen its equal in many day 1t IL superby
illustrated with magnificent full page en-
cravings, engraved in the highest style from
original designs by famous artists. The
magnificent steel portrait OF Mr. Cough was
engraved from a photograph taken express
" for this purpose, and will be highly priced
by tens of thousands.
We advise our readers to buy "SUNLiGHT
AND SHADOW" at the first opportunity. They
can, in our opinion, much better afford to
dispense with dozen other books than not
to possess this. Once begun it will not will
ingly be laid aside till the last page is finish
ed 1t is sold at low price, but is for sale
only by subscription through canvassing
agents.