Saturday press. [volume] (Honolulu, H.I.) 1880-1885, 1882-10-28
rur server or xprsRrp,ss.

II You have goods to sell advertise the
fact.
Hire q man with lnmpblack kettle
and n brush TO paint your name and
number on all the railroad fences. The
cars go whizzing by 80 fnst that no one
can read them, to be sure but perhaps
the conductor will be obliging enough
TO stop the train for ipquisitive passen.
gers.
Remember the fences by the roadside
M well. Nothing is 80 attractive 10 the
passer.by as a we'll painted sign: "Mul.
lington'a Medical Mixture for Mumps.'
Have your cards on the hotel register,
by all means. Strangers stopping Mt
the hotel for the night generally buy
cigar before leaving town, and they
need some inspiring literary food be-
side
III nm advertising agent wants TO nd
vertise your business in q fancy frame
Mt the depot, pay him about 200 per cent.
more than it il worth, and lot him put
1t there. When man has three-guarters
of n second in which 10 catch train no
invariably stops to read depot advertise
ments, and your card might take his
eye.
OF course thestreot thermometer dodge
IL excellent When mans fingers and
ears arc freezing, or he is putting and
"phewing" ut the heat, is the time above
all others when he reads n THERMOMETERS
| advertisement.
Print, in the blacklist ink a great
sprawling card on all your wrapping pa
per. Ladies returning from shop
ping tour like to be walking
bulletins, and II tho ink rubs of
and spoils some Of their finery, no
matter.
Don't fail to advertise in every circus
programme. 1t will help the circus to
pay their bills, and the visitors can re.
lieve the tedium Of the clowns jokes by
looking over your remarks about 90
per cent. below cost" etc.
A boy with big placard on pole is
an interesting object on the street, and
lends dignifed aif to the establish.
ment Hire couple.
Advertise on calendar. People never
look ct calendar TO see what day Of the
month il is. They merely glance hur-
riedly at it to see that your name is
spelled without p, that's all.
When the breezes blow, waited by a
paper fan in the hands Of n lovely wom-
an, tits well to have the dir redolent
with perfume Of tho carmine ink in
which your business address is printed.
This will make the market for decent
fans very brisk.
| PatrOnizing every agent that shows
you an advertising tablet, card, direc-
tory, dictionary or even an advertising
Bible, il one is offered at reasonable
price, shows that you know where to
invest your money.
But don't think Of advertising in q
well established, legitimate newspaper.
Not for moment. Your advertisement
would be nicely printed and would find
its way into all the thrifty households
of the region, where the farmer, the
mechanic, the tradesman and Others
live, and into the families of the wealthy
and refned-all who have articles to buy
and the money with which to buy them;
and in the quiet of the evening, after
the news of the day has been digested, il
would be read and pondered, and the next
day people would come down to your store
J and patronize you, and keep coming in
increasing numbers, ana you might have
} to hire an extra clerk or two, move into
, larger block and more favorable loca.
} ton and do bigger business but, Of
! course, it would be more expensive and
bring larger profits. - New Haven
(G.) Register.