The Jackson standard. [volume] (Jackson C.H., Ohio) 1847-1888, 1882-06-15
The Equitable Life Assurance Society.
12O Broadway. New York.

Persons about to assure their lives will do well to
examine the application and policy offered them, tC
if they are filed with technical conditions which
might in the end inyalidate the claims of their heirs
The Equitable Life Assurance Society invites
comparison of the conditions contained in its applica
ton and policy, with those of any other company il
the country, in order that intending assurers may
judge for themselves.
The public, although believing in the solvency o
our leading companies and their ability TO meet al
obligations have in some cases become dissatisfied
with life assurance from the disposition manifested
by companies to contest their claims techni-
cal and insufficient grounds because of the advantage
they have over the policy-hoder in the application
which he signed when the assurance taken.
To meet this objection the Equitable Issues poll
cy which after three years. is Incontestable If any
palpabe fraud Is attempted upon the Company, re-
sstance will be made to the payment of further pre-
miums, before the expiration of the three and
demand for the discontinuance of the policy will be
made while the policy is alive and able to de-
fend his rights in person. rather han as has been toe
often the that company should continue to re-
ceiye premiums for twenty thirty years, and only
in the event of death discover grounds upon which
the payment of the policy may be contested and
when the person whose life assured is unable to
defend the attack made upon his character and the
interests of his widow and children.
The Equitable meets the requirements of the public
by having fair contract in its application and policy
All the policies issued by the Society since its organ
ization, which have been three years in force,
Indisputable Such policies in the event of the
decease of the assured, paid Immediately upon the
receipt at the Society's Office in New York of salts
factory proofs OF DEATH without discount and without
the usual delay of sixty or ninety days.
The appreciation of the public of the course taken
by the Equitable shown by the fact that for num-
Der of it has transacted larger amount of bust
than has been written by any other company in
the world. The policies issued in 1881 amounted to
Si6 100000. This success has drawn upon theSocety
man att sxpl1i 1ipb dn nnf
write an absolutely indisputable policy.
The Equitable has accumulation of s4,30S 54l SO
income of 5O54S; and surplus of SO
and is prepared to write policies from thousand
ed forms.
The Equitable originated and issues Tontine Saw
ings Fund policy which for TO- l5 or 20
at the end of which time the polcyholder will have
the following
OPTIONS.
1. He may surrender his policy and withdraw its
tuH value in cash Ii. e. the entire "ReserveD and his
full share of profits.
2 He may convert his assurance into paid-up pol
g. He may draw his profits in cash and continue his
policy by paying premiums as before.
4, Or he may buy annuity with his profits and
it with the annual dividends in paving future
premiums on his policy.
The profits which have been returned to the holders
of these policies cannot be equa1ed under any other
form of assurance.
Persons who are considering whether they will as
sure their lives and who may desire additional in
formation on the subject or explanation of the ad-
vantages offered by this Society, are requested
communicate with the officers or agents, who will
give such communications special attention.
H. Z. Hyde, President.
j. w. Alexander and Samuel Borrowe, Vice Presi-
dents.
William Alexander, Secretary
c. Z. Tillinghast, Manager, Columbus, Ohio
w. NJ. JOHNSON, Agent, jackson, Ohio.