The Worthington advance. [volume] (Worthington, Minn.) 1874-1908, 1882-12-21
HOAfB ADVERTLslN0.

the Worthington business men are
poky advertisers as compared with tho
business men Of surrounding towns,
has stirred up the question Of advertis.
ing and pushing business, which 10, of
course, exactly what we intended to
accomplish. Some OF eur business
men who never do much advertising
anyway, took offence and said they
wouldn't give the ADVANCE any more
business. but the most Of them, we be.
lieve, take a sensible view Of the mat
ter and admit that the ADVANCE 10
correct in its statements. They say,
however, in self.dcfence, that the bus.
mess is not in the county and ask what
Is the use therefore to advertise.
Now, we assert that the business is
in the county, and that our Worthlng.
ton business men are allowing it to 60
to other towns which are pushing and
advertising and thus getting it away
from US. We have interviewed num-
Der of persons who are trading at Sib-
ley and other points, and they say ny
that when they take load of anything
to Sibley, Heron Lake, Fulda, Adrian.
Rock Rapids, or Luverne, they can find
a market fer it, While they often have
to haul Il load back from Worthington,
and ~ they claim that prices are net
Is good ut Worthington while such
goods as they need are higher than at
other points. In short, the merchants
of other towns seem to be competing
Tor business, while the Wortl.ington
merchants, AS rule, seem to have
formed Il sort of railroad pooling ar
rangement and agreed upon rates.
This is what a number of farmers tell
us.
There is another side. however, and
our merchants tell us there are a good
many farmers WHO are owing them
quite bill aud cannot or do not pay.
These same farmers, when they have
the cash to pay for goods. go to other
towns or send to Chicago, and let the
old bills stand.
Admitting the truth of all this, We
repeat our statements, that Wortling
ton is i natural business centre for !:
large extent Of country, as much so as
OIankato, Rochester, I.emars, and
towns Of that grade which are doing
an extensive business. We say that q
good dry goods house, good clothing
house, IL good grocery house, q good
sewing machine and millinery house
ETC., ETC., could even now establish !:
trade over five or six counties. Every
thing depends upon the men themselves
who manage the business. The condi
lions are supplied, that is. the natnra
centre and location is at Worthingtou
and the populate ion to lie supplied is al.
ready located in the surrounding coun
ties. A pushing business man will
reach for it and get the business.
To return now. to our statement
made few weeks ago, that business
men in other towns advertise more lib.
orally than the Worthingten business
men do. Take few examples:
The Sheldon Mail has from II to 2:
columns of home advertising.
The Spirit Lake Beacon has 16 to II
columns.
TIE Rock Count Herald about Is.
The Sibley Gazette II.
Martin County Sentinel ~.
Spirit Lake Journal 10.
Sibley Tribune IL to IL.
Jackson Republic 6 to8.
And the Worthington ADVANCE
has or 8.
Well. they ask where did the AD-
VANCE make its money, if this is the
case? We made it
l. Out Of the legals combined with
some county and public printing.
?. Out Of our 600 subscribers.
3. Out of Il tolerabfy good run Of jolt
work from Our friends.
But advertising or no advertising
we say that Werthington now is one OF
the best points in Southern Minnesota:
for Il half dozen pushing business mel,
who wish to build up u trade over five
or six counties.
QUEEN V.iCIURlA ArD pRINCE AL