The Emporia news. [volume] (Emporia, Kan.) 1859-1881, 1881-04-15
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We presented our readers Tuesday an
enlarged DAILY NEWS. One column is
added TO each page, and the columns are
made about 2ll inches longer The ad-
dition to the size is more than a page of
the six column paper. 1t Is One-fourth
larger than heretofore.
This is the third enlargement since
the establishment of the Daily, some
thing over two years ago. II was first
printed with four columns 10 the page,
and was but little more than One-fourth
as large as the sheet we issue to-day.
This enlargement is undertaken be-
cause of the increased demand for ad-
vertising space and the desire we have
to furnish our subscribers more read
ing matter. Our columns have
been much crowded for a month or
more. We propose TO make i'm
provemeDts in the paper as fast as
the patronage will warrant addition
al expense. We have been for some
time negotiating for the regular tele-
| graphic reports, but as yet have been un-
able to make terms that are satisfactory.
To add this feature To our Daily would
increase the cost of running 1t from $75
to 500 per month. While we cannot
yet see our way clear to assume this adj
dItional outlay, at the present rate of
growth we shall be able 10 do so before
a great while. We promise the people
of Emporia 10 give them the telegraph
report just so coon as an'increase in our
patronage will insure Us from loss by
the increased expense.
The first DAILY NEWS was issued in
1870. II lived about ten months and
gave the regular associate press dis
patches. Having entailed loss of
some $500 IL was stopped in August
1871. The next Daily venture was made
in November 1878. The beginning was
small, and 1t was undertaken as a sort
Of experiment. The town was growing,
and there was demand for some medi-
UNI OF communication oftener than once
q week. 1t has always been the policy
Of THE NEWS not 10 allow any want in
in its line to go unsupplied. Then the
little four column Daily was thrown
upon the public unannounced. Its
success was assured in a
week. The people said at once we can
not get along without the DAILY News.
1t was Immediately enlarged to five col
umns to the page, and at the end of the
irst year to six. To-day 1t has grown to
q seven column paper, which makes it
as large as any daily in the state outside
OF the three principal towns, Topeka,
Leavenworth and Atchison.
In making this enlargement we de-
sire to call the attention to the
fact that no increase is made in the prices
OF subscription or advertising. We want
to keep these prices within the reach of
all, so that our paper may become the
medium of public information for all
our people. Our subscription price, So
year, is just half that commonly
charged for dailies. Our advertising
terms, too, are left at the lowest figure.
Can we not confidently ask from
our citizens an increased subscription
and advertising patronage. We promise
them IN return better paper.
We trust we may be pardoned for a
little selfcongratulation upon the sue
cess of THE DAILY NEWS. We have
worked hard to make it worthy of the
enterprising and intelligent community
in which it is printed. Our efforts have
been handsomely rewarded by the peo-
pie. 1t is no small tribute to them to
say that town of 5000 population has
so we'll maintained a daily paper. that
it may so often undertake enlargement
and improvement. The weekly issue.
too, has kept pace with the growth of
the daily. We have to-day three hun
dred more subscribers to that than we
had a year ago.
THE NEWS Office now, furnishes regu-
lar employment to sixteen persons, and
pays out $500 every month for its rum
ming expenses. This money is all spent
in Emporia, so that the establishment
furnishes another illustration Of the cor
RICHNESS and beneficial results of the
policy of building up home institutions.
Il