Mower County transcript. [volume] (Lansing, Minn.) 1868-1915, 1881-08-17
Total

set of the books $3.50, an additional 81 as the
proportionate cost of the plates for each set
Of Is volumes. A further item must also be
added to cover expenses of Office, handling,
shipping, etc., which experience leads us to
must do at least a safe business we will add,
instead, fer this item another 81, making the
| total cost Of manufacture and handling the
sal knowledge s7se.
| Thus you see that if we sell copy of this
great Encyclopedia even at the net price of SIC
| we still have net profit of over 50. AS we have
already sold about IL, 600 sets in advance of COM
pletion, we think it very safe to estimate land we
have heard of neither friend nor enemy who
makes an estimate lower that we shall sell, as
fast as we can manufacture them, at least 100 900
sets, and allowing our figures above given to be
correct, we have the comfortable sum of SOC, QUO
to cover contingencies, and dividends to our
stockholders.
AS some of our friends may question whether
our estimates above given are perfectly safe, and
| as we have heard Of some instances where the
accuracy of figures previously given by us has
been disputed by our enemies we will say that
the cost Of the paper is put at cents per pound,
apd the cost OF press work at 81. 20 per thousand
Impressions and the cost of binding at 16% cents
per volume.
THE PRACTICAL POINT.
We now come to tho practical point in which
you are interested-how you may get the books
you want at the lowest possible cost.
It is evident that it can only be done by your
doing away, so for as you are concerned with our
innm Gov I'd
the commissions which we or you are compelled
to pay the middlemen, if you buy through the
middlemen.
Another extremely important point in enabling
us to afford the lowest possible price is that we
receive quick returns for the investments we have
made.
You readily see that we have invested about
Sc, go, cash, before we are able to offer you
complete set Of the Library of Universal Knowl-
edge at any price. We must sell great many
| thousand sets before we can even get back the
| money which we have invested, to say nothing
| of the reward which we mast have in some meas
| ure, for our labor and the capital of the stock
holders involved.
large portion of the public still persist get
ting their supplies of books through the middle
men (whO must be paid for their services) Instead
Of from us direct and as large expenditure for
advertising will also continue to be necessary in
finding out new customers, we must continue to
hold to our present retail prices, in order that
we may be able to pay these enormous expenses
for advertising and for commission to middle
men.
But because we are thus compelled to tax book
buyers generally with these heavy e1 penses,
there is no occasion why we should continue this
heavy tax upon you individually if you choose to
unite with us in avoiding it.
OUR PROPOSITION TO YOU.
We therefore make you this proposition: If you
will send your order for the Library of Universal
knowledge (either for yourself or for any num-
Der of friends and acquaintances), SO that we
shall receive the same OH OR before the first day
of September, 1881, we will accept such orders at
a discount Of one third from our published list prices
making net prices to you as follows:
LIBRARY OF UNIVERSAL KNOWLEDGE.
For the Is vols. in cloth, net. %
In half Russia sprinkled edges.....".... 10 80
In half Russia, gilt Is 90
In full library sheep, marbled edges....... Is 66
Orders sent to US under this offer will be &C.
cepted and filed by us under the following terms
and conditions:
CONDITIONS.
1st-We do not in this case, as has commonly
been our custom, require that remittances shall
accompany the orders. Payments may be made
at any time that may suit the convenience of the
purchaser on or before the delivery ofthe books
to him, and not later than January l, 1882.
2d-But in making deliveries of the books we
shall give precedence to orders which are accom-
NON io6 IL, F,,I~
first those for which payment is first received.
3d-After filling all orders which have been
fully paid for at time of order, we shall in ship
ping give precedence to orders which are accom-
panied by payment of 10 per cent or more on
account of said order the balance then to be paid
on or before delivery of the books
4th-Thereafter shipments will be made to those
who have sent no payment with the order, prece-
dence being given to those whose orders are first
received by us, payment of course being required
on or before delivery of the goods.
5th-We shall not consider orders unaccom.
panied by any remittance as binding upon the
person making it, If from any cause he is unable
to take the books, or shall not then desire to do
so; but in case payment is not made promptly
when such person is notified that his books are
ready for delivery he will first forfeit his posi-
ton on our deivery.list, his name being transfer
red to the end. and in case payment is not made
when his name is again reached and
he is notified, he will then forfeit the privilege
Of purchasing at less than full list prices and
no order will thereafter be accepted from him
under any similar special offer which we may in
the future make on other Of our publications, un.
less the same is accompanied by payment.
ABOUT OUR OTHER PUBLICATIONS.
AS the present stock of our miscellaneous pub
locations is now comparatively limited, and
Dur entire manufacturing resources will in all
probably be for months to come taxed to the ut
most by the manufacture Of the Library of Uni
versal knowledge alone, we cannot undertake to
make an offer similar to the above upon the
books covered by our miscellaneous list, except
TO the extent of our stock in hand. Until our
supply is exhausted we will exceptin connectio n
with anorder for the Cyclopeedia, under the above
offer, orders for any of our miscellaneous books
at the same rate Of discount (one-third) from our
list prices, but in oil cases we shall require that
orders for miscellaneous books uuder these terms
shall be accompanied by the cash, as these books
can be delivered at once, and cash orders will
certainly soon exhaust our supply.
Any remittance received for miscellaneous
books, the supply of which may have by that
time been exhausted. will either be returned
promptly, or the amount will be applied toward
The payment for the Library of Universal
as may be directed.
VERY IMPORTANT.
In connection with the special terms given
above, please note particularly the following
points:
1st-We look to you direct for your order. and
we also ask you to assist in spreading the knowl-
edge of the existence, character, and low prices
Of our publications. The larger our sales, and