Sacramento daily record-union. [volume] (Sacramento [Calif.]) 1875-1891, 1880-01-01
earlier than the coast markets, but, in nearly
all cases, fill orders for the trade
THE SAME DAY

ers from two to three days OF time IN trans
portation and material item OF ex-
pense in the way of freight. More
than this, the Sacramento merchant
conducts bis business at less expense
and has Less of fixed capital. He is not re
quired to olock1pa vast amount of money IN the
ownership of real estate or for its rental, that
must find its compensation in the income
of the business, and consequently result IN IN
creased charges to the consumer. The Sac
ramento merchant accords to his customers a
rate level with that Of his strongest competl-
tors, and in great many instances, lower
rate The local situation gives to the whole
sale dealer Of Sacramento all the advantages
which his business rivals of the metropolis
claim by reason of the large amount OF capl.
tai there invested, and the great volume OF
| business there transacted.
The commercial base of supplies for any
region is always
THE NEAREST AND CHEAPEST
Point, and as it has already been shown that
Sacramento to a vast and important region,
is the nearest point, and that goods can be
sold at a desirable rate, it follows that the
claim made for the city is sound one. That
market is also best advantaged which not
only sells but buys; which takes the product
of the buyer as well as furnishes him his sup
plies, and Sacramento extends this adyan-
tage to the trade. 1t buys grain of all
kinds, wood, wool, hops, hides, fruit in vast
quantity and all the products of the farm,
orchard and vineyard, and its banking houses
are equal to all exchange accommodations
and other financial demands.
AxIoMs.
An artificial market cannot have any per-
manence of growth; physical facts always
determine the degrees of commercial ILL
| l,rxl,z x.,A1
than its own it builds up great trade cen
ters and points out their locations, and no
community, however dense its population,
can for any great length of time dictate to
commerce the channels in which it shall
move.
Whatever Importance, then, Sacramento
has as trade center to-day, is the result of
natural advantages, based upon physical
facts, and affords undeniable evidence that
the city is one in the interest of trade and
responding to its demands; that it is the
natural base of supplies for vast region of
country which must always look to this point
as its depot, and market for the sale of pro-
ducts The situation of the city upon the
great water highway of the State gives her
share of the benefits derived from ocean
and water transportation, and enables her
merchants to receive and ship their goods
under advantages similar TO those accruing
to other points competitive and terminal.
THE METHODS OF BUSINESS
Have been found TO be particularly advan-
tageous for the interior, as the dealers of the
valleys and the foothills, as well as those of
the transmontane regions, are enabled to keep
their stocks constantly freshened by reason of
facility of shipment, the absence of dockage
and wharfage rates, the saving in time and
the low rates at which small as well as large
Ellal nj a,N,,1,ac ole 70 IL
lines of manufacture. Sacramento can safely
claim to be the most accessible Market and
other things being equal, the most accessible
is also the most economical. Selling there
fore as cheaply as any market, and upon as
reasonable terms, and in nearly as full va.
riety, the advantages of this market in favor
of the trade are fully sustained. Our mer-
chants understand and act upon the PROPOSE
ton that true commercial economy is based
upon the right of all to sell their productions
and commodities at the best prices, and in re-
turn to buy at the lowest attainable rates,
and when Sacramento cannot afford these adj
vantages she will yield her claim trade
center. The most of her merchants are
DIRECT IMPORTERS.
They are business men of long standing, and
do safe and thorough business. They un-
derstand the wants of the traders of the in
! terror, the methods of their business and
the necessities of the communities in which
they are located. They conduct their bust
ness upon an economic basis, and the resulting
benefits are extended to their patrons. The
| climatic conditions of Sacramento are such
as to favor the storage and preservation of all
classes of goods. Especially is this true of
all classes Of wood material. This en-
ables our manufacturers to put up work
in furniture, carriages wagons, boxes, etc.,
which endure in any climate, and outlast
those made in humid atmosphere. As a
lumber depot, the city enjoys the advantage
of being located near the great sugar-pine
regions, and has cheap and ample storage
grounds, while the dryness of her atmosphere
gives all lumber stored here a perfectly
seasoned condition not possible to be attained
in the immediate coast region. In the mat
ter of building quartz. mills, agricultural ma
chinery, furniture, carriages, wagons, tubs,
pals, wooden ware, etc., the city enjoys, be-
sides the climatic advantages, others, such as
the lowness of rentals, the ease with which
goods are brought by rail or barge, the abb
sence of drayage charges to the pur-
chaser, and the ability to store great quanti-
ties of goods, made up or in stock, at a
merely nominal cost. In the storage of
LIQUORS, wines and groceries the climatic
reasons cited also apply.
OTHER REASONS
Might be stated, equally forcible, but it
would seem to be unnecessary, as our review
shows that the trade facilities of the city are
now well recognized abroad, and the unanl-
nous statement of our merchants, manufac-
turers and artisans is that trade flows here
now as to a natural center, and more easily
than it has ever done before that the neces-
sity for solicitation has largely ceased; that
where few years ago the advantages OF this
market were not fully realized throughout the
interior, they have now come to be under
stood and have resulted in the most exten-
siye and rapidly increasing wholesale business
in all the various branches of trade. Indeed,
It is proper to state-and Sacramento has no
concealments to make regarding her trade
that during long period in 1879 there was a
local depression that told on the business of
the city in many ways, but outside demands
were so much in excess of preceding years
that the aggregate at the close shows the
trade to have increased. In other words, our
local business seriously declined, while our
interior trade greatly increased but now the
l)cal having regained its former status,
and it being shown that there is no less con-
sumption than heretofore, but rather an in
crease (showing also an increase of population
and industries1 this increased home market,
together with the enlarging demands from
abroad, have advanced the volume of busi-
ness to an extent not anticipated by the most
sanguine.
DURING 1879
Our figures show that more goods of every
kind except a few luxuries, were sold from
this market than in any preceding year. and
were sold in nearly all cases at a far lower
rate than ever before, and hence the volume
of business shows less in money than 1t would
if measured by the prices of the preceding
year while the volume of goods and supplies
of every character sent out exceeded that ol
any year in the history of the city by fully Y
per cent.
1T Is NOT MERE ASSUMPTION
To state thatno other commercial community
on the coast can truthfully make as good Q
showing. Failures have been almost un
known, and insolvency proceedings of no mo
ment. The deposits in the banks have not
been withdrawn, building has been equal te
and has surpassed expectation, many new
and beautiful homes have been added to tht
city. new business buildings have been erected
and old ones enlarged, new public structures
have gone up, the population has increased