The Salt Lake herald. [volume] (Salt Lake City [Utah]) 1870-1909, 1880-09-12
F. AUERBACH & BRO.
They Make Their Grand Opening
Monday.

1
: Monday.
: For a couple OF months past every.
body has marked with a degree OF
surprise and pleasure the great
: change the old Trowbridge building
+ was undergoing. The change is now
J complete, and one would hardly
recognize any feature of the old s.ruc-
, ture in its present condition. The
entire front has been opened, large
addition built to the back and the
store open its entire length. In place
of the hallway, through which admit
lance was formerly gained into the
main room, there is low large door
With magnificent display windows on
either side. Nearly the entire length
OF the first floor OF the store, on the
nortn side, Is filled with deep shelves,
while great portion of the south side
10 likewise occupied. The north side
is devoted exclusively TO that class OF
goods 90 attractive to the ladies. The
shelves nearest the entrance are filled
with an elegant and costly stock OF
silks and satins, the like of which it is
claimed, has never been displayed in
this city before. Further ON is to be
found the handsome stock OF dress |
goods, then the domestics, then the
hannels, and 60 on, until the whole |
range OF ladies dress wear is COM
passed. On the south side the shelves
are devoted to ladies furnishing goods,
notions, ETC., and those many little
things, too numerous to mention,
which fill the hearts OF the fair sex
with q Joy that nothing else can
afford. At the southwest end, the
building is considerably wider, and
here two convenient places are set
apart for the accommodation of the
stern sex. In the first is to
be found full and ele-
CANT line of gents furnishing goods,
and in the farther full stock OF
boys and mems clothing. Al the
northwes! end come the offices,
which are fitted up and separated in a
novel but captivating style, com.
handing a view OF the store, and
adding greatly to the general appear.
ance. The cashiers desk is placed
at the west end OF the south counter,
and 10 very tastefully fitted, and so
arranged that it also commands full
view OF the store.
The display windows are not yet
ready, but will be By Monday. Not !
only are they among the largest in
the city, but also among the most
costly and beautiful. Mr. Gabriel,
head of the dry goods department, is
now at work exercising his taste on
these windows. The north window
will be devoted to the exhibition OF a
colored goods, and ia now finished.
For magnifcance of display and
gunuine richness and beauty, this -.
window has never been exoelled In
the city; ami it is question il it is :
equaled this side OF Chicago. II that :
window does no! Capligaie the ladies
tomorrow, then all mans efforts as a
captivAtor are vain and foolish at t
tempts. The south window will be Ii
devoted to the exhibition Of white f
goods, and will also be ready to NOR. e
row.
No labor nor expense whatever has Z,
been spared to make the building at !
once one of the most substantial, y
elegant and attractive in the city. -
The stock of goods for the retail trade =
is simply enormous, embracing every =
conceivable thing in their line; while
the wholesale departments, which /
will be conducted upstairs, are fully 8
az well supplied. The entrance to 0
the store is broad and inviting, and f
their is fine airy space between the =
counters that lends a feeling of ease
and freedom ss much unusual ss it is I,
delightful. Nowhere is there any
evidence OF crowding. The gas fix y
lures were made expressly for the T
and are said to be the larg !
est in tue town. having a spread OF
seven feet. The building contains
l 900 feet Of gas pipe. In the win. t
dows and doors of the first floor there l
are eighteen gas lights. and through L
the rest of the floor twensy-nine, '
making forty-seven in all; the other 6
two stories will be supplied proper
Every preosutien has :
been taken against the possibility OF
fire, and the internal water arrange =
mens is as near perfect as it could !
we'll be. Instead OF tapping the r
~ aims, as has been customary,
Messrs. Heesch & Ellerbeck, who
put in the water service ana all the '
gas fixtures, cut the branch main Z
running to hydrant near the store, !
and inserted 7, thus saving q vast I
amount of labor ard a proportionats '
amount of money. Tnis water will
be the motive power for two large ,
motors, placed in the basement to I
run two elevators, one OF which is for !
customers, the other for freight, and !
these elevators run from the base
ment to the top story. They will be !
in operation in day or
two. Besides these, seventy-fve
feet OF hose is placed in a box
on east floor, ready for use at q Sec
ond's notice in case Of fire, while all
the other necessary uses OF water are
az we'll provided for.
No arrangement that can be
thought OF at present would add either
10 the convenience or beauty of the
building, and at the grand opening,
which takes place to. morrow, 1t is ex-
pected that every lady in town will
visit the Mesars. Auerbsch Brothers
in their new store, will make notes OF
all the changes, and write on the tab
lets of their minds the various pieces
of dress goods and the prices, and the
many points OF beauty in the display
windows.