The Pacific commercial advertiser. [volume] (Honolulu, Hawaiian Islands) 1856-1888, 1879-06-21
CAUTION TO THE PUBLIC.

To avoid imposition, purchasers of Waltham Watches
will observe that every genuine watch, whether gold or
Gold cases are stamped A. W. Co" and guarantee GER
AM watch Co, 'waitham, Mass, Sterling Silver"
and are accompanied by guarantee certificates, signed
is plainly engraved upon all movements, irrespective of
either distinguishing marks.
This caution is rendered necessary by reason of the
fact that our cases are frequently separated from our
makers, and rice versa, thus affecting injuriously the per-
Torrance of the watches and vitiating our guarantee,
which is intended to cover only our complete watches
wholly made by us. 1t is necessary. also, because it is SO
fraud in the metal quality of both gold and silver cases
as now generally sold. We have demonstrated by fire.
the market are debased from 10 to 20 per cent. from the
chaser, and accounts for the low price at which such
cased watches have been sold.
Gently entirely remodelled the very popular grades OF full
plate p abDl %9TeT Trntz ( kp Gown By w tna maT Watch nW G1 ,En15ys"
Bartlett" and " broadway" giving to them not only a
We ennbody in thsm such of the best results Of our e1pe-
T ropSfaa and fdr ssu ID I fE fWe Ws S year tb as can ne BE m nadfq1 w IN this
special recommendation to all who look for good per
alterations have been made with the view of pleasing
practical watch makers; as well as watch weaTerg: -
public against CHEAP watches. The superiority of
knoWiedged that Oh our re competitors pe swiss and American,
seem to have no resource but to present the attraction Of
to sell them for what they can get. Times are hard, and
one, very often allow a small price to decide them.
William Morris, the eminent English Lecturer on Arta and
- Trades Guild" says:
"Iknow that the public in general are set upon having
things cheap, being so ignorant that they do not know
when they get them nasty, also so ignorant that they
neither know nor care whether they give a man his due;
1 know that the manufacturers, 'sO-called, are so set on
carrying out competition to its utmost, competition of
cheapness, not of excellence, that they meet the bargain
hunters half way, and cheerfully furnish them with nasty
wares at the cheap rate they are asked for, by means of
what can be called by no prettier name than fraqd"
We are much mistaken if this is what the public wants
or expects. of US, at least. Good watches cannot be made
when neither workman nor employer has pride in his
occupation interest and pleasure in the work are both
wanting, eud both are essential to good matchmaking.
Low price, especially in watches, MEANS Low QUALITY,
WITH Low PERFORMANCE AND HIGH REPAIRS.
Our mission was, and our business is, to make good
watches, whatever the cost holding firmly to this single
purpose, we have seen improvement in quality and re-
duction in cost. by means of discoveries and improve
ments in machinery and by natural causes, go steadily on
together, until We can truly say, Waltham Watches, in
their respective grades, are the best watches made, and
as to the lower grades. they are within reach Of every
body who earns wages. Our prices are as low as they
ought to be, and as low as they will be. Watches cannot
be made for nothing, even by machinery. We say TO the
public, buy a good watch while You are about it, and pay
a proper price for ii. The more You pay an honest dealer
the better satisfied you will be in the end don't be de-
ceived by cheapness-quallty descends faster than price
For American Watch Co., of Waltham, Mass.
ROBBINS & APPLETON. General Agents,