Idaho semi-weekly world. [volume] (Idaho City, Idaho Territory) 1875-1908, 1878-07-16
..soFT soap IN PUBLISHING.

are conducted is, that the public, to be
pleased. interested and entertained,
must be treated to soft soap, in seas
on and out of season. ltmay be that
this course is found necessary in view
of the large and growing demand from
their readers for puffs. Mere state
ments that Mr.. Adams has built new
house, or that John Simpkins is a can
didate for Constable, is not sufficient
It must read, "The Hon. Mr. Adams,
so long identified with every public
enterprise, will embellish the avenue
during the summer, with a palatlal
residence of four rooms and kitchen.
Mr.. Adams and his beautiful and ac-
complished family will, we are glad to
say, continue to charm the society OF
our lovely city," ETC., etc. That is
pare and unadulterated soft soap, but
then Adams likes it and orders dozen
copies to send 'back east" Simpkins,
who rose to politics through the infu-
ence and money made while keeping
little saloon, pays the usual fee for an
nouncing his name as candidate for
Constable, signing MANY Citizens"
and asks, of course, for a personal no
tice. If the editor tells the truth, he
would say that Simpkins has not a
single qualification necessary for the
office he aspires to; that he is leader
of bummers, and would in no wise re-
feet credit on the community. Does
he say this? Oh, no; LIE says: ave
are pleased to call the attention of our
readers to the announcement 10 be
found in another column, that Mr.
Samuel Simpkins, so we'll and favora-
DIV known as successful business
man. has consented to allow his friends
to present his name for Constable at
the coming convention. We need on
~ say in this connection that the we'll
known character of Mr.. Simpkins for
probity and honesty, should he receive
the nomination, and his numerous
friends are sanguine that he will,
would insure his election by large
and fattering vote" The people of
the community know the editor is ly-
ing, and they say with sheer, ooh,
we'll, he has to do it you know; he is
paid for it," After the nomination, no
matter what dead beats and frauds are
enabled, by combinations, by schemes
and tricks, to secure places on the
ticket, the party papers are expected
to endow every man with all the vir-
tues of the wisest and best, and not
only must this be done once, but it
must be kept up "red hot with the
largest and best adjectives in the die
tionaEy. We have seen drunkards put
on temperance plank of State tick
ct, and church members i'll good stand
ing and total abstinence men go out
and labor night and day for their cleo
ton The press that fails to use
tubfull of soft soap over such candi-
dates is said to be "1isloyal," or not
entirely true to the party.
The press is just as necessary to
the people as the people are to the
press, and if publishers have courage
and independence. to assert the truth,
instead of dealing out soft soap, the
business Of making papers for the
public will assume it's legitimate place.
Many communities look upon their
press as an object Of charity, to be
supported out of philanthropic and
public-spirited motives. The press
have it in their power to change this
by putting more legitimate business
behind the making of papers, and less
soft soap Kansas Farmer.
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