Mower County transcript. [volume] (Lansing, Minn.) 1868-1915, 1878-07-25
Prospectus of the 9th Volume, 1s1s-9.
THE ALDINE.
The Art Journal Of Am erica.
SOLD ONLY TO SUBSCRIBERS.
Complete in "a Parts, at so Gents
EACH, ISSUED MONTHLY.

1t is the purpose of the publishers to per-
severe in their efforts to keep The Aldinc,
as an exponent of Art work, free from COM
| petition, and to spare neither thought nor
expense to still further beautify and improve
the broad pages of the work.
While urging the necessity of cultivatin 6
taste for the beautiful in Nature and Art
The Aldine has not been unmindful Of the
force Of example and illustration, therefore
| it has been constant study to show. in the
pages of the work itself, that improvement
| so certainly consequent upon sincere devotion
| to such subjects. As in the past, 50 in the
future, The Aldine will continue to be an ex-
ample of the progressing and refining in
fuences of connection and association with
| the beautiful and true.
The volume now in preparation, while it
will not suddenly depart from the general
! course of its predecessors, will yet present
| many notifications and Improvements, the
| result Of study and experience in fitting The
! Aldine to wcrthily maintain its position a.
"The Art Journal Of America"
In the more mechanical department of the
| arrangement or make up, changes, in lem
selves slight. will largely enhance the general
beauty of the pages, which had already won
admira ton SO hearty and universal.
ED1ToR1ALLY, The Aldine will deal broadly
and fairly with Art in general and Am erica n
Art in particular. Carefully prepared papers
will keep the reader we'll informed on all Art
topics of the important Art centres of this
country and Europe. The important exhibi-
tons will receive full and timely notice; and
artists whose achievements have won for them
the right, shall be introduced and given .
proper personality by sketches biographical
and critical. It will be the purpose Of the
Editor to earn for the Critical and Literary
Department of The Aldine . recognition in
every way worthy of its established and ad-
mitted pre-cminence in Art illustration.
The ART DEPARTMENT Of this volume will
be richer in representations of American
natural scenery than any of les pr edecessors.
To aid popular decision on tho claims of
rival localities to the title, "The Switzerland Of
America" our artists are exploring the won
ders of those regions Of our country which
have recently been brought into notice. The
70 Semitic and the Yellowstone, tho Sierras
and the Rockies shall be brought home to
the patrons of The Aldine-but not to the
exclusion or neglect of our glorious cid Ale
ghanies and their more familiar surroundings.
Experience, and capital largely increased
by the liberal patronage Of IN appreciative
public, has made possible the introduction OF
greater system and plan in selecting tho Art
exhibits, 80 rs to better cover al desirable
ground, enabling IN harmonious and judi
cious combination and progression, 80 to
speak, through the wide world Of Art. Ex-
amples by figure, animal and landscape pain
ters of every school-an Client and moderu-
American or foreign, will appear with al
the old refreshing variety, but with an added
advantage of more deliberate arrangement
and defined purpose, to instruct and inform
Is we'll as to delight.
The publishers have entire confidence that
the public will continue the evidence Of their
Art publ cation that shalt bs oharseteristio
and worthy Of the progress and liberal tastes
of Americans, and they anticipate with
pleasure tho opportunity for praetieal YER
dict on their past achievements which the
PLAN OF PUBLICATION. ,".
- The Aldine volumes viii, in future DO CON-
pletea in "a parts, 1t 50 cents each, publish
Ga monthly and sold only to subscribers for
the complete volume. Subscribers will pay
on delivery for the parts actually received,
and no canva sser or dsliversr 10 authorized
to vary these terms in any way OF 70 make
any representation on the faith OF the pub
fishers outside Of tho regular prospectus.
The Ald;ns will not be sold BY book OF news
dealers generally. zt.zasj az HIN nj T..
g Aay person desiring 70 cot q the agent for,
any particular locality, should apply prompt
~, giving full. particulars o to business,
references, and territory desired. Liberal
arran gements will be made with the best
The ALDIN3 PUBLl6HING COMPANY,
- 8azSJ jams SUffoH, President. asists =
2.<5S, ~ .sktss Is Yesey st., Now York, =