The Andrew County Republican. [volume] (Savannah, Mo.) 1871-1876, 1875-04-30

A Thoroughly Sound Business En-
terprlse-Its Peculiar Features
and their Value.
They who look deepest into business
affairs, see most clearly that a reputa-
ton for unquestionable reliability Is
werth more to any man or set of men,
taking the course of Il whole business
life into consideration, than any possible
profits which ire tkc result OF trick III
trade" or the lack Of information in a
customer. rs to the trle value and mer-
its of the goods he is purchasing. Plac-
inr the transaction entirely on its cash
raluc, money obtained by misrepresen-
tation and fraud. costs more than 1t Is
worth. When we see this idea incor-
porated into the charter of Il joint stock
company. and see its spirit carried ont
in their practice, we feel not only that
we can speak of the enterprise in high
terms OF commcndation, but that it is
our duty to DO So
This company was organized about
two years age under the laws of the
State of Missouri. We find united in It's
business relations rs officers. directors,
and shareholders some of the best bust
ness men of st. Louis, the representa-
tiycs of a class who are giving new life
to this commercial entire and who i'll
tend to make it the first city in the West,
working undev 4 charter which compels
thcmt to make I'll purchases for ret cash.
They have been coutcntcd with 4 slow
growth. knowing they We're gaining an
increase of strength with every month,
and that Il reputation for being large
cash buyers would oon place them in 4
position Of ~uueuIalCG strength. SO
thoroughly nave they lived up to this
line of policy, they now-as Their books
show-positively have 10 liabilities, and
are probably the only concern in the
cOurtry which can refer to Il similar re-
cord. When 4 company is 50 strong on
one point OF business policy, it can rcas-
onaL.y be expected to show other fea-
lures Of similar strength, IN expectation
which in their ease i, fully sustained by
facts. With a charter that will allow
them 10 handle almost anything ia the
rance Of "a mercantile business, taev
have selectpd the Piano and Organ trade
and are seeking to develop that line Of
business into IL positive success, before
reaching out 20 Other departments.
Knowing that + success cannot
| come from pushing the sale OF inferior
instruments, they have Y allowed
thcmselvcst to be misled by the seeming
" large profits sometimes made on the
most worthless goods; seeing clearly
that when the dissatisfaction that a poor
instrument is SIRE to give, Is added to
its cost the better instruments prove
the least expensive bOtn to themselves
| and thcir customers. Their strength IN
| this position will at once be Seen when
it is considered that being cash buverS,
they can control the sale of the best III
strlumcnts AID offer them at reasonable
prices to casa purchasers, and to those to
when time is an object, on terms OF easy
monthly payments, thus giving to those
who wish instruments in that way, an
o~pp0riunjt4 IL get tie bcSt.- When they
represent IN instrument as being good
and well rade, they intend that it shall
be so or there is no SAFE. To prove
their coed faith they furnish each pur-
chaser with Il w%arcantcC signed jointly
BY the manufacturer and themselves.
THIS i will ut Once be seen secures to
the purchaser that for which he pays
an III strumcnt rs good rs represented
Should it prove otherwise, his money is
as secure to him as though It were de.
posted to his order in the sOandest bank
In tie country, placinr him IN q differ
cnt position from that in which he would
find himself, if his purchase was made
through an irresponsible agen3 or deal.
CT.
Knowing what We do of the men who
are managing the Affairs OF this compa'
ny, and the foundation principles on
which they are building their enterprise