The Daily state journal. [volume] (Alexandria, Va.) 1868-1874, 1874-01-22
Prospectus for 1S74--Seventh Year
r n e A L d ! N z ,
An illustrated monthly journal, universally ad-
mitted to be the handsomest periodical
in the world. A representative
and champion of Ameri.
can Taste.
Not for Sale in Book or News Stores.

THE ALDINE, while issued with all the
regularity, has none of the temporary OF timely
interest characteristic of ordinary periodicals
1t il an elegant miscellany of pure, light and
graceful literature and collection of pictures,
the rarest specimens of artistic skill In black and
| white. Although each succeeding number
affords fresh pleasure to its friends, the real
| value and beauty of THE ALDINE will be
| most appreciated after il has been bound up at
| the close of the year. While other publications
| may claim superior cheapness, compared
| with rivals of similar class THE ALDINE is
| a unique and original conception--alone and
approacbed-absolutely without competition
in price or character. The possessor of COM
plete volume cannot duplicate the quantity of
fine paper and engravngs Ia any other shape or
| number of volumes for ten times its cost; anu
| then, there are the chromos, besides
ART DEPARTMENT. 1874.
| The illustrations of THE ALDINE have won
worldwide reputation, and in the art centres
of Europe it is an admitted fact that its wood
cuts are examples of the highest perfection ever
attained The common prejudice in favor of
''steel plates" is rapidly yielding to more
| educated and discriminating taste which recog-
| nzes the advantages of superior artistic quality
with greater facility Of production. The wood
cuts of THE ALDINE possess all the delicacy
| and elaborate finish of the most costly steel
plate, while they afford better rendering of the
| artists original.
To fully realize the wonderful work which
| THE ALDINE is doing for the cause of art cul.
ture in America, it is only necessary to consider
the cost to the people of any other decent re-
presentations of the productions of great pain
| tiers.
| In addition to designs by the members of the
National Academy, and other noted American
artists, THE ALDINE will reproduce examples
/ of the best foreign masters, selected with view
to the highest artistic success and greatest gem
| eral interest Thus the subscriber to THE
| ALDINE aill, at a tritling cost, enjoy in his
| own home the pleasures and refining influences
of true art
The quarterly tinted plates for 1874 will be
by Thos Moran and j. d. woodward.
| The Christmas issue for 1874 will contain
special designs appropriate to the season, by our
best artists. and will surpas5 in attractions any
Of It's predecessors.
PREMIUM FOR 1874.
Every subscriber to THE ALDINE for the
year 1874 will receive pair of chromos. The
original pictures were painted in oil for the pub
fishers of THE ALDINE, by Thomas Moran,
whose great Colorado picture was purchased by
Congress for ten Thousand dollars. The subjects
were chosen to represent 1.-THE East" and "The
West" One is view in The White Mountains,
| New Hampshire the other gives The Cliffs of
| Green River, Wyoming Territory. The differ
| ence in the nature of the scenes themselves is
pleasing contrast, and affords a good display
of the artists scope and coloring. The ehromos
are each worked from thirty distinct plates, and
are in size (l2 x 16) and appearance exact fac
SMILES of the originals. The presentation of n
| worthy example of Americas greatest landscape
painter to the subscribers of THE ALDINE was
bold but peculiarly happy idea, and It's success
full realization is attested by the following te;t
monial over the signature of Mr.. Moran himself.
NEWARK, N. j., September 2Oth 1873
Messrs. James Sutton q Co.
Gentlemen--I am delighted with the proofs In
color of your chromos. They wonderfully
successful representations by mechanical pro.
cess of the original paintings.
Very respectfully,
(Signed) THOS. MORAN.
These chromos are in every sense American.
They are by an original American process, with
material of American manufacture from designs
of American scenery by an American painter,
and presented to subscribers to the first success.
full Ameiic lean Art Journal. If no better because
of all this, they will certainly possess an interest
1
are they any the worse if by reason of peculiar
facilities of production they cost the publishers
only trifie, while equal in every respect to other
chromos that are sold singly for double the sub
scription price of THE ALD1NE. Persons OF
taste will prize these pictures for themselves
not for the price they did or did not cost, and
will appreciate the enterprise that renders their
distribution possible.
| If any subscriber should Indicate a preference
for a figure subject, the publishers will send
Thoughts of Home," new and beautiful
chromo IA 20 inches representing little Italian
exile whose speaking eyes betray the longings
of his heart.
ssper annum, in advance, with Oil Chromos free.
II For FIFTY CENTS EXTRA. the ohromos will
be sent mounted, vanished, and prepaid by
THE ALDINE WILL hereafter, be obtainabie
only by subscription. There will be no reduced
or club rate; cash for subscriptions must be sent
| to the publishers direct or handed TO the local
cenyasser, without responsibility to the pub.
fishers, except in cases where the certificate is
given, bearing the fac smile signature OF JAMES
SUTTON & co
Any person wishing to act permanently as a
local canyasser will receive full and prompt ir'
formation by applying TO
JAMES SUTTON & CO., Publishers.
| de4 6S Maiden Lane, New York.