Mineral Point tribune. (Mineral Point, Wis.) 1869-1938, 1874-09-10

ont q moments reflection, for that much con-
sideration given by an intelligent mind 10
the receipts and the properties and effects OF
the mixtures that would result from such
compounding of well known caus tic and pois-
onous chemicals and drugs would have con-
dcmned them as bogus fabrications, and the
pretentous publishers OF the paper that orig
tnally inserted them as either knaves or fools.
On nv attention being called to the matter, III
order that some thoughtless and over-credu-
lous people might not he deceived ana misled
By seeing suci, IN announcement IN paper
LAYING claims to a scientific character, as well
as to clear myself of the imputation OF being
guilty of perpetrating wicked fraud upon the
people as such announcements ii uncontradlct-
ed, would imply, /, as proprietor and manu-
facturer of the aforesaid celebrated medl-
cines, went before magistrate ana maze
oath to the fact that the said receipts were
utterly false. MY affidavit was sent to the
publishers of the paper into which the
bogus receipts had been copied, and IN
subsequent issue an editorial notice was given
of my denial. But, Notwithstanding such
correction and denial, made under oath, certain
individuals, who lounge around and mfest our
large cities gaining livelihood by perpetrat-
ing all kinds of catch-penny frauds upon the
credulous, were thereby given the hint that,
as my medicines were universally popular, by
advertising for sale bogus receipts for making
them they could get lots of ignorant people
to bite at their bait. One Frank NJ Reed, OF
1870 Eighth street, New York, who publishes
Teller and Dream Book" 1.-THE Mysteries of
Love Making,"" How to Woo and How to
VIM" and various other swindies, sends his
dupes the following in exchange for their
stamps. 1t Is copied from the papers alluded
TO and is as follows: "For DR. Sage's Ca
tarrh Remedy take eight grains Carbolic
Acid, seven grains of Camphor and two ana
l,,1f go Salt fl,, hn1 n hn
colored with a little Prussian blue" This
makes a powerful caustic mixture as unlike
DR.. Sage's Catarrh Remedy (Which is perfect
" unirrtating, mild soothing and pleasantly
as light is from darkness. AS a" burnt child
breads the fire. if any have been so foolish as
to have burned their noses sore with this
causte compound, thinking that they were
using the same as DR.. Sage's celebrated Ca
tarrh Remedy, they will, it is to be hoped,
profit by the lesson thereby taught them and
not be so ready next time to bite at every
catch-penny advertising dodge that swindlers
may offer them. For DR.. Pierce's Golden
Medical Discovery the bogus receipt reads;
"Take four drachms purified Honey, fifteen
grains extract poisonous Lettuce, thirty grains
of Opium, three and a fourth ounces dilute
Spirits three ounces water. Mix" VI the
ridiculous bogus formula / will say, as did
under oath, not one If the medicinal or poison
Gus ingredients therein giyea enters into tie
composition of ,ny Golden 1uedtcm Dscole,n!
And furthermore, will say that defy all the
chemists in the world to ascertain, by chemical
ANALYSIS, the composition OF any OF my Family
Medicines, as they cannot be analysed so as to
determine their ingredients, many OF which
are new in medicine and, like nearly all vcge-
table extracts, there are TO known reagents or
chemical tests by which their presence can be
determined. If any fr, cher proof is wanted to
satisfyany person that the receipt given above
is utterly false let that person have the mix
ture as given compounded, and not only will
it be seen to be entirely unlike my Discovery
in appearance, but if Il further test is wanted,
by taking a dose of it, it will be found to pro-
duce drowsness and stupor, whereas my Dis
covery, in ever SO large doses, produces no
such effect Others, located in different cities
and engaged in advertising for sale bogus re-
ceipts for making my medicines send those
that bite at their bait other and various ridcu-
lous formula. One sent out by villalnous
knave located in Chicago, gives the chief in
gredient of DR.. Sage's Catarrh Remedy as
being Blue Vitriol, which is only equaled in
absurdity by another issued by parties in Phil
adelphia who say that the ingredients COM
posing DR.. Sage's Catarrh Remedy are burnt
Alum, white Vitriol Sugar of Lead and Prus-
slate of Iron,' and that my Golden Medical
Discovery is simply Syrup and tincture of
Ginger In REPUTATION Of all the various and
ridiculous bogus receipts for making my medi-
cines that have ever been or may hereafter be
published and circulated, would say that Il
have, in dealing with the people, ever been
governed by the maxim that honesty is the
best policy and that success makes sue
cess" for it is because some sufferer has OBJ
tanned relief and cure that that sufferer has
sent another to me; and it is because thou
sands have been cured that they have recon-
mended me and my superior remedies to other
thousands of sufferers. In this way am con-
stantly making iving advertisements for my
self and medicines. 1t is a common thing to
hear people say that plenty of advertising will
make success out of anything, whether 1t
has any merit or not. Nothing could be far
ther from the truth 1t is with this delusive
idea actuating them that thousands have
rushed headlong into advertising, only to find
themselves bankrupt in a little while. Not
more than one in five hundred who engages
in advertising medicines ever makes finan-
clal success out Of the undertaking, for the
reason that medicine to be successful must
possess unusual and extraordinary merit. 1t is
not enough that it should be remedy of tai,'
efficacy; 1t must possess superior and ,c0nder
t,I remedial properties, sor If 1t does not
those who use it with the most sanguine ex-
pectations will condemn it. They will expect
much of it, and it must be equal to- the test, or
it will prove ruinous to the proprietor. For,
although great display of advertising WILL
many times, create considerable immediate
demand for the article advertised, yet if that
article does not possess real merit the demand
Will be only temporary; the fraud Will be de-
tected, and the reaction will upset the proprie
tor and all his high expectations, long before
he is able to recover the amount of money
already expended With this view of the sub
ect | have felt warranted in contracting for
hundreds of thousands of dollars worth of adj
vertising in the newspapers of this and other
countries, feeling perfectly assured that the
merits of my remedies were so great as to in.
sure financial success out of such bold
undertaking. And in this | have not been
disappointed, for my sales have increased