The home journal. (Winchester, Tenn.) 1858-188?, 1874-03-26
WEDNESDAY MORNING, MARCH 18th, 1874,
TO Our Patrons.

Within n few weeks we will have the
Home journal dressed in new and beauti-
mltypc, and will IN the pubilca-
zion of the outside o@Ursclf, SO that we can
devote more space to home matters, and
publish many interesting articles WhicIi
heretofore we had not room for under tile
patent outsiden plan. In short, we be-
licvc VIC shall make the Homo journal
si0ubly interesting AMI valuable.
And VIC wish to state right here, that the
Home Journal will be conducted upon
strictly business principles. 1t can no
moro afford to give away money or mon
ey's worth Than Il farmer, doctor, lawyer,
or mechanic can. It has to pay tor all
valuable materials and services employed
in its publication, and it must have from
subscribers and advertisers value in re
turn. To make it 4 good paper, and Il
credit to Winchester and Franklin coun-
ty, we must have pay tor what we do
And whenever a subscribers time is out,
II he does not notify us that he wants his
paper continued, we shall conclude that
he does not want the paper. and we will
stopit.
And the following, from an exchange,
we commend to the careful consideration
Of 1.-THE citizens of Winchester and sur
rounding country:
1T is a Observation-Disclosures, but never
theless truc-that very many communities
" ,,. al nv,l on nDiplInt nf nutrOn1Up tG
their local paper sufficient to keep it upon
a sound financial basis, even when its out
pors are %scrupulously and exactly shorn
to their uttcrmost limit. To cndcavor tc
pct M such a paper as, in the opinion o
the public. the interests Of the town DC
mand, is in many cases a short but brll'
liant struggle on the part OF the publisher
70 meet the u%nyirlding demands OF thu
tyne founder ard papcr-makcr with thu
iInpalpahlc proceeds of general and @rnl-
ero,,s promises of liberal subEcrlPtloLS, al
ycrtising and job work on the part o
everybody Interested in having pape
started. but which, Icing once ia'ncllr'
upon its uncertain voyage. they are to'
,npt r. think cat, he run by determine,
prrsistciIce on the part of tnc publishes
aided solely by the good wishes OF TIT
general public.
1t is uudcpially true, a. an ab'!rac
uron,sitjon, that every w"el-cohdhrtr
newspaper should stand upon lis own DOT
tom. that when such Il paper tallS 10 Sc
r,tre y sufficient patronage 10 renuer
nroitable in a business point OF view, 1
Is nri,ua lacic proof that such paper ougI
not 10 exist; in other words, 1t supplies a
article for which there Is 10 sufficient uc
mand to warrant its CelnS In t'''S We
of the case, there can he no "aiyon vi
part of any one to help support ms ioc'
rrwsnoucr, II lie wants to read 1t. an
Considers it. worth the subscription prir'
he takes il: othcrw Use he does not. An
inst the same in regard to ADVERTISING:
Ave dollars spent in advertising his bus
ness will 1--WE kim Il speedy return III q
wnv of increased business, why. all rigH'
and if not, he would be very foolish
sncud his five dollars in that way. BUS
ness is business" in the opinion ofstIt
men. and m ,ncy spent for the purpose
sustaining newspaper their co'hhluh
~ is in theiropinion money thrown ava
1T is perhaps needless to say ina
orr opinion zone but II very narroW-min
,ti and contracted soul will consider U
local paper in this light. Every man III
town possessed of an cnterprisln% 100
paper, whether he subseribes for it anu Il
y%ertjses in it or nat, Is benefited by I
DllUlltdllOl VI tiet p"IN' ~ '''' -
Probably to a greater extent than all 9th
means combined, it adveitises the to!
and its business interests to the outsl
world. thereby attracting immigration Il
adding SO much to the value OF eve
mans possessions. whether Of real est:
or merchandise. In the town. 1t Is
great popular instructor and instigator
these necessary and healthiul public
provements. lacking which no town c
hope to become a desirable place f0r ou
ness or residence. IL is all tins anu M
rhan this. and labors earnestly and !
,eisingly. and generally without the ht
Of any adequate reward for It's sorv!t
What other person. business or institut
ran do, or will do. - much for u town :
local newspaper That Town theref
which does not generously pasronize {
support itslocal newspaper. you may in
yjIGly know Is controlled by naIrC