The Daily state journal. [volume] (Alexandria, Va.) 1868-1874, 1874-01-13
Prospectus for 1s74--Seventh Year.
r n e A L D I N e /,
An illustrated monthly journal, universally adj
mitted to be the handsomest periodical
in the world. A representative
and champion of Ameri.
can Taste,
Not for Sale in Book or News stores.

can Taste.
Not far Sale In Book or News stores.
THE ALDINE, while issued with all the
regularity, has none of the temporary or timely
interest characteristic of ordinary periodicals
1t ia an elegant miscellany of pure, light and
graceful literature; and a collection of pictures
the rarest specimens of artistic skill, in black and
white. Although each succeeding number
affords fresh pleasure to its friends, the real
value and beauty of THE ALDINE will be
most appreciated after it has been bound up at
the close of the year. While other publications
may claim superior cheapness, as compared
with rivals of a similar class THE ALDINE is
unique and original concep,ion--alone and
approached-absolutely without competition
in price or character. The possessor of a COM
plete volume cannot duplicate the quantity of
fine paper and engravlngs in any other shape or
number of volumes for ten times its cost; and
then, there are the chromos, besidesl
ART DEPARTMENT. 1874.
The illustrations of THE ALDINE have won
worldwide reputation, and in the art centres
of Europe 1t is an admitted fact that its wood
cuts are examples of the highest perfection ever
attained. The common prejudice In favor Of
tsteel plates,'' is rapidly yielding to q more
educated and discriminating taste which recog-
nizes the advantages of superior artistic quality
with greater facility of production. The wood
cuts of THE ALDINE possess all the delicacy
and elaborate finish of the most costly steel
plate, while they afford better rendering of the
artists original.
To fully realize the wonderful work which
THE ALDINE is doing for the cause of art Gull
ture in America, 1t is only necessary to consider
the cost to the people of any other decent re-
presentations of the productions of great pain
tiers.
In addition to designs by the members of the
National Academy, and other noted American
artists, THE ALDINE will reproduce examples
of the best foreign masters, selected with view
to the highest artistic success and greatest gem
eral interest. Thus the subscriber to THE
ALDINE will, at trining cost, enjoy in his
own home the pleasures and refining Influences
of true art.
The quarterly tinted plates for 1874 Will be
by Thos. Moran and J. ID. Woodward.
The Christmas issue for 1874 will contain
special designs appropriate to the season, by our
best artists. and will surpass in attractions any
of its predecessors.
PREMIUM FOR 1874.
Every subscriber to THE ALDINE for the
year 1874 will receive a pair of chromos. The
original pictures were painted in oil for the pub
fishers of THE ALDINE, by Thomas Moran,
whose great Colorado picture was purchased by
Congress for ten Thousand dollars. The subjects
were chosen to represent "The East" and "The
West" One is a view in The White Mountains,
New Hampshire the other gives The Cliffs OF
Green River, Wyoming Territory. The differ
ence in the nature of the scenes themselves is a
pleasing contrast, and affords good display
of the artists scope and coloring. The chromos
are each worked from thirty distinct plates and
are in size (l2 X ICY and appearance exact fac
SMILES of the originals. The presentation of "A
worthy example of Americas greatest landscape
painter to the subscribers of THE ALDINE was
bold but peculiarly happy idea, and its success
full realization is attested by the following teti-
monial. over the signature of Mr.. Moran himself
NEWARK, N. j., September goth, 1873.
Messrs. James Sutton G. Co.:
Gentlemen--I am delighted with the proofs in
color of your chromos. They are wonderfully
successful representations by mechanical pro-
cess of the original paintings.
Very res pectfully,
tSigned) THOS. MORAN.
These chromos are in every sense American.
They are by an original American process, with
material of American manufacture, from designs
of American scenery by an American painter,
and presented to subscribers to the first success
full American Art Journal. If no better because
of all this they will certainly possess interest
no foreign production can inspire, and neither
are they any the worse if by reason of peculiar
facilities Of production they cost the publishers
only trife while equal in every respect to other
chromos that are sold singly for double the sub
scription price of THE ALDINE. Persons OF
taste will prize these pictures for themselves
not for the price they did or did not cost, and
will appreciate the enterprise that renders their
distribution possible.
If any subscriber should Indicate preference
for figure subject the publishers will send
aThoughts of Home" a new and beautiful
chromo IA 20inches representing little italian
exile whose speaking eyes betray the longings
of his heart
$5 per annum, in advance, with Oil Chromos free.
| For FIFTY CENTS EXTRA, the chromos will
be sent, mounted, vanished. and prepaid by
THE ALDINE will, hereafter, be obtainable
only by subscription. There will be no reduced
or club rate; cash for subscriptions must be sent
| to the publishers direct, or handed to the local
canvasser, without responsibility to the pub
fishers. except in cases where the certificate il
given, bearing the fac simile signature of JAMES
SUTTON 4 CO:
Any person wishing to act permanently as
local canvasser will receive full and prompt in.
formation by applying to
JAMES SUTTON & CO., Publishers,
de4 IS Maiden Lane, New York.