The weekly echo. [volume] (Lake Charles, Parish of Calcasieu, La.) 1868-1876, 1874-03-21
Country New apsrs.
SENSIBLE REMARKS By A SCI BIBLE
KESTUCEY RpfroR.


i goes, but then il stops short Of
The sore that works more harm To
and cEipples and ultimately kills
more country papers than all other
causes combined. Ourexperience
las been long and varied, and
what VS. have "a say about country
newspaper publishing is based
upon knowledge dearly bought by
years of hard and thankless toll
and no little worry Of body and
mind and vexation Of spirit.
The greatest enemies to success
in conducting a country paper arc
tha credit system and gratuitous
advertising Of putting
The dues OF the country pubs
Usher arc necessarily small. If he
credits couple Of dollars here To-
A, and couple Of dollars there
to b, and SO on through the al
phabet 81 subscription, these cred
its will amount to a handsome sum
ID the aggregate, Of which fear
fully large per cent. invariably
proves 10 be total loss.
The Publisher who viii credits
subscriptions, transient advertis-
ing and Job work, knowing chat he
ID compelled to pay cash for bis
material, has no right to complain
that his business does not pay,
and Of al men has less cause TO
be astonished at the necessity that
cOmpels the suspension Of bis
paper.
Another thing to avoid Gratu-
itous work for party or candidates.
They have no right to expect it.
Office is inseparably connected
with salary. And the salary is
what nine out Of ten candidates
are after. The candidate has ais
much right to expect his tailor to
keep him in clothing without
charge as to expect bis publisher
to devote his paper to his glorifi-
cation before the people without
any pay therefor. Make the poll
ticians pay the same as other adj
vertisers; and never allow q line
of "putf to appear ID your paper
Without pay. Your merchant or
grocer does not expect to supply
your family from their stores With-
out pay, and they have no right
to expect you to advertise for them
without remuneration. Selling
goods OF groceries is their mode
Of making a living. They can not
give their goods away without lose,
and Won can not give away space
in your paper without loss. That
which will begPar them will beg
gar You. That's the whole truth
Of it.
la the days whom we used to de-
yote column after column to the
business Of clevating Tom, Dick
and Harry to Office simply because
they belonged to our party, and
never dreamed Of asking q cent az
pay for Our services; 80 long as We
filed our paper with pnAs Ga This,
That and the Other because they
were good, cleverfellows, and did IL
TOR nothing, We found IL The hardest
matter ip the world to get along.
But, since we turned over a new
leaf, and made d real business of
publishing paper, Just as Tom,
Dick and Harry make q business
OF running for Office for the emol-
uments, and This, That and lhe
Other make d business III selling
goods for the profit, we have pros
pered. To be sure we have not
as yet accumulated d mammoth
fortune, but then We have built Ia
upa good paying business, secured
us a home we are not ashamed of,
and ngo able to pay our way as We
10. Under the old system wa
scarcely made enough to pay onr
board bill and provide Us a change
Of linen. AS it is. we get fail
wages for our labor, live decently
and have no cause ID complain 81
tie world. And So il Will Be with
Oil our brethren Of The country
press IL they will do as we are
Going eaeheM I'D gEatnitons WORT