The interior journal. [volume] (Stanford, Ky.) 1872-1881, 1874-09-04
Receipts for Mailing Dr.. safe.s Cstafrh
Remedy and Dr, Pieree's Golden
Medical Diseevtry.

Represented - rfiht th' lVtmuir w - W.
for making W.. sages CG,trrs Remedy and
Dr. pierec's Goldcn Medical Discostf':
The people were left to infer that these had
been deducted from careful chemical anal.
ysis Of the medicines, which are rrridly grow.
/ Ing In populas favor IN that ~ vel ~ in this
and most other civilized cdRhtf'c- The 70.
ceipts were evidently invented by thoic
Jealous Of the reputation aud large safe
which these medicines are rapidly acquiring
aud Who are pccuniarily interested ~ en-
dcayoring to check their sale. 80 ridicul.
/ ou.iy prcpr.tcrous arc those receipts that
medicines Compounded after them could
never have gained any reputation ~ salr In
any country, fot they would he 90 eaus'ir,
poisonous. Immediately aud positively In.
furious, a. In every case 10 he promptly con.
dcmned by the people on the first trial rs
miserable, dangerous, aud wicked humhugs.
Whereas Il is y wellknown fact that all NV
medicines enjoy the reputation, honestly
earned, Of being not only enicacious, hut pei.
fectly mild, pleasant aud hsrmle-s in effects.
Notwithstanding, however, that the bogus
receipts were 80 ridicnlousi, preposterous ~
scarcely 10 have been believed nv the most
unscientifr thuunhtle-s aud un-uspccting
people, yet strange and incredible a. u may
seem, q paper Of high scientific pretensions,
Published In this country, copied the hcti'
tious receipts from the Gcruan paper. This
they evidently did without a momcnt's re-.
hcction for that much considerations, given
by an intelligcs: mind, to the receipts aud
the propertic. and effects Of the mixtures
that would result from such y compromising
of wcll.kDo~n caustic aud poisonous chem.
icals aud drugs, would have condemned
them rs bogus fahrications and the prcten.
tious publishers Of the paper that originally
inserted them, as either knayts OF fools. On
my attention being called to the matter, In
order that some thoughtlcs- and over credu-
lcus people might not be deceived aud mis-
led by seeing such an ANNOUNCEMENT in ~.
per laying claim to q scientific character, as
well ~ TO clear myself Of the imputation Of
being guilty Of psrpetrating n wicked fraud
upon the people, n such announcement, u
uncoutra,iirt.d, would imply, l, A. prOpric.
tor aud manufacturer OF the aforesaid cclc.
bratcd medicines, went before magistrate
aud made oath IL the fact that the said re-
ecipts were utterly falsc. My affidavit was
sent 10 the publisher. of the paper into
which the bogus receipts had been
copied. and in n subsequent issue an
editorial notice was given Of my denial.
hut, notwithstanding such correction and
denial made under oath certain indi.
viduals, who lounge around and infest sur
large cities, gaining y livelihood by pcrpc.
trating all Kinds VI catch penny frauds upon
the credulous, were thereby given the hint
that, ~ NV medicines were universally pop.
ular by advertising for sale bogus receipts
for making them, they could get lots IT *.
uorant people to bite at their bait. One
Frank " Reed, Of iSa Eighth street, New
York, who publishes "l.oVc and Courtship
cards "fortune Teller aud Dream Book !"
The Mysierie. Of Love Making" GLOW 10
Woo aud how To Win" aud various other
swindlcs. sends his dupcs the following In
exchange for their stamps. ., is copic, iron
the papers alluded to aud j. ~ follows.
For Dr. Sag,'s Catarrh Remedy, take eight
grains Carbolic Acid, seven grains of Cam
phor aud two aud hall grains OF common
Salt, the whole 10 be colorcd with a it'll.
Prussian blue" This makes n powerful
caustic mixture IS unlike lW Ssgr's Catarrh
Remedy (which II Arfectly unirritating
mild, soothing aud pleasant ~ light j. from
darkness. A. "a burnt child breads the
fire, IL any have been 81 foolish a. 10 have
burned their noses sore with this caustic
compound, thinking that they we're using
the same as DIR. SLge's celebrated Catarrh
Remedy, they will, II il 10 be- hoped, profit
by the lesson thereby taught III IN and not
be ~ ready neKt time TO bite at every catch.
penny advertising dodge that suindlcrs NAV
offer them. For br. Piercc's Golden Medical
Discovery the bogus receipt reads: Take
four drarhms puriiied Honey. fifteen grains
extract poisonous Lettuce, thirty grains Of
Opium, three and a fourth ounces dilute
Spirits, three ounces water. Mix" Of the
ridiculous bogus formuls will sav, ~ | did
under oath. not oas of Ms ssd,ciadi or J,o,soH.
Gus iaqrcdisais hooa gircH ,niers iafo ~,
cepi position Of NY Goistss k,d,edi Discovery ?
Aud furthermore, ! will say that | DEFY all
the chemists In the world 10 ascertain, hy
chemical analy sis, the composition Of anv Of
my Family Medicines, ~ they cannot be
analyHed 30 n 20 determine their ingredi.
ents, many Of which are new in medicine
and, like nearly all vegetable extracts, there
are no known reagents or chemical tests hV
which their presence can be determined. II
any further proof is wanted 10 satisfy any
person that the receipt given above is utterly
false, let that person have the mixture as
given compounded and not only will IL be
seen 10 be entirely unlike my Discovery In
appearance, hut II further test j. wanted
by taking q dose Of il, IL will be found To-
produce dr0wsiness aud stupor, whereas my
Discovery, In ever 80 lsrpr doses, produces on
such effect Others, located In different cite,
and engaged In advertising for sale bogus
receipts formakin my medicines. send tho>r
that bite at their hai, other and yariou, ride.
ulous formula. One sent out by villainous
knave, located ~ Chicago. gives the chief la.
gredieDt OF DIR Ssgc's tatarrh Remedy ~
being Blue Nitriol, which is only equaled in
absuTdity by another issued by parties in
Philadelphia, who saw that th. ingredi.nt,
composing DIR. sage's ,atarrh Remedy are
"burnt Alum, white NitriOl Sugar OF Lead
and Prussiate Of Iron" aud that my Golden
Medical Discovery il simply syrup aud
Tincture Of Ginger" In rriutation Of all
the various and ridiculous bogus receipts Tor
making NV medicines that have ever been,
or may hereafter be published and circu,
lated, would say that ! have, In dealing
with the people, ever been governed by the
maxim that honesty Is th. best policy, aud
that success makes success - for it j. be-
cause some sufferer has obtained relief and
cure, that that sufferer has sent another TO
me and il is because that thousands have
been cured that they have recommended me
and NV superior remedies 10 other thousands
Of sufferers. In this wfy | aln constantly
making iiriRg advertisements for myself aud
medicines. II j. n common thing To- hear
people saw that plenty of advertising viii
make a success out OF ANYTHING, whether Il
has any merit or not. Nothing could be-
farther from the truth. u !. with this della.
sive idea actuaiing them that thousands
nave rushed headlOng into advertising only
10 find themselves bankrupt in little whilr,
Not more than one in FIVE hundred who en-
gage in advertising medicines ever makes q
financial success out Of the undertaking, for
the reason thu a medicine To be successful
must possess gHHsHGi aud extraordinary
merit II is not enough that Il should be- a
remedy OF fa,r efficacy IL must possess spps-
rior and ,cosdeIfsi remedial properties, for II
il does not those Who use il with the most
sanguine expectations will condemn il.
They will expect much OF il, aud il must be
equal to the test, OF il will prove ruinous Ia
the proprietor. For, although great dis.
play Of advertising will, many times, create
a considerable immediate demand Tor the ar
ticle advertised, yet il that article does not
possess real merit, the demand will he only
temporary; the fraud will be detected, aud
the reaction will upset the proprietor aud
all his high expectations, long before he j.
able to recover the amount Of money already
expended. With this view of the subject,
have felt warranted in contracting for hun
dr,ds OF thousands Of dollars worth Of ad,
yertising in the newspapers of this and other
countries, feeling perfectly assured that the
merits OF my remedies were so great as To in
sure financial success out Of such a bold
undertak ing. Aud in this ! have not been
disappointed, Tor my sales have increased
aly "A hlA "A