The Lake County star. [volume] (Chase, Mich.) 1873-current, 1874-09-10
Receipts for Making DIR. Sage's Catarrh
Remedy and DR.. Pieree's Golden
Medical Discovery.

Remedy and DR.. Pieree's Golden
Medical Discovery.
Something over year since, q periodical
issued in Berlin, Prussia, and laying claims
to a scientific character, published what was
represented as being the form ule or receipts
for making DIR. Sage's Catarrh Remedy !
and DIR. Pierce's Golden Medical Discovery:
The people were left to infer that these had
been deduced from careful chemical anal
ysis of the medicines, which are rapidly grow
ing in popular favor i'm that as well as in this
and most other civilized countries. The re-
ceipts were evidently invented by those
jealous of the reputation and large sale which
these medicines are rapidly acquiring, and
who are pecuniarily interested in endeavor
ing to check their sale. So ridiculously pre-
compounded after them could never have
gained any reputation or sale in any country,
for they would be so caustic, poisonous, inn
mediately and positively injurious, as in
every case to be promptly condemned by the
people on the first trial as miserable, danger
Gus and wicked humbugs. Whereas il is a
well known fact that all my medicines enjoy
the reputation, honestly earned, of being
not only efiicacious. but perfectly mild, pleas
standing, however, that the bogus receipts
were so ridiculously preposterous as scarcely
to have been believed by the most unscien-
tific, thoughtless, and unsuspecting people,
yet, strange and incredible as it may seem,
a paper of high scientific pretensions, pub
lished in this country, copied the fictitious
receipts from the German paper. This they
evidently did without moments reflection,
for that much consideration, given by an in
telligent mind, TO the receipts and the prop
critics and effects of the mixtures that would
result from such compromising of well-known
caustic and poisonous chemicals and drugs,
would have condemned them as bogus
fabrications, and the pretentious pub
fishers of the paper that origin
ated them, as either knaves or fools.
On my attention being called to the matter,
in order that some thOughtless and over cred
ulous people might not be deceived and mis-
led by seeing such an announcement in pa
per laying claim to q scientific character,
as well as to clear myself Of the imputation
of being guilty Of perpetrating wicked
fraud upon the people, as such announce
ment, If uncOntradicted, would imply, l, as
proprietor and manufacturer of the af0re-
said celebrated medicines, went before
magistrate and made oath to the fact that
the said receipts were utterly false. My aff-
davit was sent to the publishers of the paper
into which the bogus receipts had been
copied, and in a subsequent issue an edit
Orial notice was given of my denial. But,
Notwithstanding such correction and de-
NAL, made under oath, certain indi-
viduals, who lounge around and infest our
large cities, gaining livelihood by perpetrat-
ing all kinds of catch-penny frauds upon the
credulous, were thereby given the hint that,
as my medicines were universally popular, by
advertising for sale bogus receipts for
people to bite at their bait. One Frank NJ.
Reed, of l39 Eighth street, New York, who
publishes Glove and Courtship cards."
"Fortune Teller and Dream Book" "The
Mysteries Of Love Making" GLOW to Woo
and how TOWN, and various other swindles,
sends his dupes the following in exchange
for their stamps. 1t is copied from the
papers alluded to and is as follows: "FOr
DIR. Sage's Catarrh Remedy, take eight grains
Carbolic Acid, seven grains of Camph0r,
and two and half grains of common Salt,
the whole to be colOred with a little Prus-
sian blue" This makes powerful caustic
mixture as unlike DIR. Sage's Catarrh Remedy
(Which is perfectly unirritating, mild, sOOth-
ing and pleasantly as light is from darkness.
AS "a burnt child breads the fire." if any
have been so foolish as to have burned their
noses sore with this caustic compound, think
ing that they were using the same as DIR.
Sage's celebrated Cataarh Remedy, they will,
il is to be hoped, profit by the lessons there
by taught them and not be so ready next
time to bite at every catch-penny advertising
dodge that swindlers may offer them. For
DIR. Pierce's Golden Medical Discovery the
bogus receipt reads: Take four drachms
purified Honey, fifteen grains extract poison
Gus Lettuce, thirty grains of Opium, three
and fourth ounces dilute Spirits, three
ounces water. Mix" OF the ridiculous
bogus formula will say, as did under oath,
not one of he medicinal or poisonous ingredi-
ents therein gipen enters into de composition Of
ma Golden Medical Discovery! And further
more, will say that ! defy all the chemists
in the world to ascertain, by chemical analy-
sis, the composition OF any of my Family
Medicines, as they cannot be analysed so as
to determine their ingredients, many of
which are new in medicine and, like nearly
all vegetable extracts, there are no known
reagents or chemical tests by which their
presence can be determined. If any further
proof is wanted to satisfy any person that
the receipt given above is utterly false, let
that person have the mixture as given COM
pounded and, not only will it be seen to be
entirely unlike my Discovery i'm appearance,
but if further test is wanted, by taking
dose of it, it will be found to produce drow-
siness and stupor, whereas my Discovery. in
ever so large doses, produces no such effect
Others, located in different cities and en-
gagged in advertising for sale bogus receipts
for making my medicines, send those that
bite at their bait other and various ridiculous
formula. One sent out by villainous
knave, located in Chicago, gives the chief in
gredient of DR.. Sage's Catarrh Remedy as
being Blue Vitriol, which is only esualed in
absurdity by another issued by parties in
Philadelphia who say that the ingredients
composing DIR. Sage's Catarrh Remedy are
"burnt Alum, white Vitriol, Sugar of Lead,
and Prussiate of IrOn," and that my Golden
Medical Discovery is simply Syrup and
Tincture of Ginger" In refutation of all
the various and ridiculous bogus receipts for
making my medicines that have ever been,
or may hereafter be published and circu-
lated, / would say that / have, in dealing
with the people, ever been governed by the
maxim that "honesty is the best policy"
and that success makes success; " for il is
because some sufferer has obtained relief
and cure that that sufferer has sent another
to me and it is because thousands have been
cured that they have recommended me and
my superior remedies to other thousands of
sufferers. In this way / am constantly
making hping advertisements for myself and
medicines. 1t is a common thing to hear
people say that plenty of advertising will
make success out of anything, whether it
has any merit or not Nothing could be far
Their from the truth. 1t is with this delusive
idea actuating them that thousands have
rushed headlong into advertising, only to
find themselves bankrupt in little while.
Not more than one in FIVE hundred who en-
gage i'm advertising medicines, ever makes
financial success out of the undertaking, for
the reason that medicine to be successful
must possess unusual and extraordinary
merit. 1t is not enough that il should be
remedy of fair efficacy; it must possess supe-
rior and iconderfm remedial properties, for If
it does not, those who use it with the most
sanguine expectations will condemn it.
They will expect much of it, and it must be
equal to the test, or II will prove runous to
the proprietor. For, although great dis
play of advertising will, many times, create
a considerable immediate demand for the
article advertised, yet if that article does not
possess real merit, the demand will be only
temporary; the fraud will be detected, and
bs
able to recover the amount of money al
ready expended. With this view of the sub
ject, have felt warranted in contracting for