The St. Cloud journal. [volume] (St. Cloud, Minn.) 1866-1876, 1874-07-02
FROM DAUK CENTRE.
TAe Growth Of the Town-A Sketch
Of Capser Il Co.'s Establlshmsnt. E

sAuK CENTRE, June 9th, 1874.
EDITOR JouRNAL.-As the Great Family
Paper (prioe So per year) has AN extern
slvs circulation In Stearns county and
through tho State generally, by your per-
mission would give your readers sketch
OF the wonderful growth Of this upper
country during the past nine years. On
my way, nine years since. from the south.
ern part Of the State, fell in company
with scores Of prairie sohooners vending
their way to this plaoo. Marvellous &C.
counts were given Of stearns county, and
OF Sank Centre In particular, and my an
tioipations we're wrought to . high pitch.
Visions Of city, on large scale, passed
through my mind. Judge Of my surprise
when we reached our destination to find q
stookads occupied by soldiers, . building
called hotel, and . ''one-horss" store,
kept J. Capser & Co., containing per.
hsps 5000 worth Of goods. On oil sides
Of the town the land yet belonged to Unol.
Sam, and fellow traveller with me said il
would be o. s. ten years hence. What say
history and the facts? To-day I have
been riding over hundreds Of farms stretch.
ing in ell directions from this place, settled
with thrifty and Industrious people. Saul
Centre has also kept pace with the sur.
rounding country, putting on city airs
and the pioneer store Of Cspser & Co.;
which began business on so small q scale,
is now the leading mercantile establish.
ment Of the Northwest. Sitting under tn,
portico Of the hotel to-day I saw . oontinu'
ual stream Of goers and oomers passing il
and out Of their mammoth store. Curiosity
induced me to step in and compare thu
present with notes taken nine years since
Then ]. found Mr.. Cspssr, proprietor and
clerk, waiting for customers now se(
scores Of customers waiting for him, hi
partner and three clerks to deal goods ont Il
them. Surely, thought I, tho world moves
and know goods do, Tor I have yet t,
see the individual that can beat Casl
sprague measuring tape or Weighing tss
Cash has grown up with this institation.
From an outside errand boy no has worked
his way up to his present position ~ On,
Of the two heads Of this extensive establish.
ment. Success has attended merit in biz
case Is well as..in Mr.. Cspser's. .
Perhaps it would not be smiss to! state
the causes Of the prosperity Of this firm,
They are simply: good goods, civil treat
ment, fair dealing, small profits AID quiel
sales,-a lesson which some mushroom -.
tablishmsnts have net learned. The wi,
dence in support Of this il gained by con.
versation with hundreds who patronize THU
store. They say Capser & Co. Away,
sell the best goods for the same OF lssl
money than others charge for shoddy
they never take advantage Of q persons
necessities, nor subject their dsbotrs t.
costs, nor pass them by on tho other side
consequently they always have taken tn,
people with them. Their motto, ike that o.
the editor Of TIN JOURNAL, is to. supply thei,
customers with the best in their line, and
their goods arc deemed to be as necessary
for the physical man as The JOURNAL il
for the intellectual. And as Tbs JOURNAL
is the leading paper in the Northwest 80 i
this tho leading mercantile establishment
Yours,
TRAVETER