The Bolivar bulletin. [volume] (Bolivar, Hardeman County, Tenn.) 1865-1888, 1874-09-04
Receipts for Making DR.. Sage's Uatarrh
Remedy and DR.. Pierce's Golden
Medical Discovery.


Remedy and DR.. Pierce's Golden
Medical Discovery.
Something over a year since, a periodical
issued In Berlin, Prussia, and laying claims to
a scientific character. published what was rep
making DR.. Sage's Catarrh Remedy and Dr.
Pierce's Golden Medical Discovery. The peO-
pie we're left to infer that these had been de-
Quoted from a careful chemical analysis of the
medicines, which are rapidly growing in popu-
lar favor In that as well as in this and most
other civilized countries. The receipts were
evidently invented by those jealous of the
reputation and large sale which these medi-
c1nes are rapidly acquiring and who are pecu-
niarily interested in endeavoring to checkt their
sale. So ridiculously preposteFous are those
receipts that medicines compounded after
them could never have gained any reputation
or sale in any country, for they would be so
caustic, poisonous, Immediately and positively
injurious, as in every case to be promptly con-
demned by the people on the hrst trial as mis-
cradle, dangerous and wicked humbugs.
Whereas, it is a well known fact that all my
medicines enjoy the reputation, honestly earn
ed, of being not only eficacious, but perfectly
mild, pleasant and harmless IN effects. Not
wlthstanding however, that the bogus receipts
were so ridiculously preposterous as scarcely
to have been believed by the most unscientifc,
thoughtless and unsuspecting people, yet
strange and incredible as it may seem, a paper
of high scientific pretentions, published IN
",
the German paper. This they evidently did
without moments reflection, for that much
consideration, given by an intelligent mind,
| to the receipts and the properties and effects
of the mixtures that would result from such
a compromising of well known caustic and
poisonous chemicals and drugs, would have
condemned them as bogus fabricatiOns, and
| the pretentiOus publishers of the paper that
| originally inserted them, as either knaves or
| fools. On my attention being called to the
matter, in order that some thoughtless and
| over credulOus people might not be deceived
and misled by seeing such an announcement
| in a paper laying claim to scientific charac-
| ter, as well as to clear myself of the imputa-
| ton of being guilty of perpetrating wicked
/ fraud upon the people, as such announce
| ment, if uncontradicted, would imply, I, as
/ proprietor and manufacturer Of the aforesaid
! celebrated medicines, went before magistrate
/ and made oath to the fact that the said re-
/ ceipts were utterly false My affidavit was
| sent to the publishers Of the paper into which
the bogus receipts had been copied, and in a
| subsequent issue an editorial notice was given
/ of my denial. But, notwithstanding such cor
rection and denial, made under oath, certain
! individuals, who lounge around and infest orr
| large cities; gaining a livelihood by perpetra-
! ting all kinds of catch penny frauds upon the
| eredulous, were thereby given the hint, that,
/ as my medicines we're universally popular, by
| advertising for sale bogus receipts for maxim 6
| them, they could get lots of ignorant people
/ to bite at their bait. One Frank NJ. Reed, Of
! 139 Eighth street, New York, who publishes
! 40 Love and Courtship cards, Fortune Tel
Ter and Dream Book, The Mysteries of Love
Making" How to Woo and how to Win" aud
| various other swindles sends his dupes the
following in exchange for their stamps It is
! copied from the papers alluded to and Is as
follows "For DR.. Sage's Catarrh Remedy,
| take eight grains carbOic acid, seven grains of
| camph0r, and two and half grains of com
| mon salt, the whole to be colOred with little
! prussian blue" This makes powerful caustic
| mixture as unlike DIR. Sage's Catarrh Remedy
10
| and pleasant, as light is from darkness. As a
burnt child breads the fire, =" If any have been
! so foolish as to have burned their noses sore
with this caustic compound, thinking that
! they were using the same as DR.. Sages cele-
/ brated Catarrh Remedy, they WILL it Is to be
! hoped, profit by the lesson thereby taught
! them and not be so ready next time to bite at
/ every catch penny advertising dodge that
! swindlers may offer them. For DR.. Pierces
| Golden Medical Discovery the bogus receipt
| reads: g Take four drachms purified honey,
fifteen grains extract poisonous lettuce. thirty
| grains of opium, three and a fourth ounces
| dilute spirits, three ounces water. Mix" OF
| the ridiculous bogus formula I will saw as
! did under oath, not one of the medicinal or
poisonous ingredients therein given enters
| into the composition of my Golden Medical
| Discovery! And furthermore, viii say that
| I defy all the chemists in the world to ascer-
| tain, by chemical analysis, the composition of
any of my Family Medicines, as they cannot
| be analyzed so as to determine their ingredi-
| ike nearly all vegetable extracts, there are no
! known reagents or chemical tests by which
| their presence can be determined. If any
| further proof is wanted to satisfy any person
that the receipt given above is utterly false
| let that person have the mixture as given,
| compounded, and not only will it be seen to
| be entirely unlike my Discovery in appearance.
| but if further test is wanted, by taking a
| dose of it, it Will be found to produce drOWsi-
| ness and stupOr, whereas my Discovery, in
/ ever so large doses, produces no such effect.
! Others, located in different cities and engaged
| in advertising for sale bogus receipts for
making my medicines, send those that bite at
| their bait other and various ridiculous for
| mulR. One sent out by a villianOus knave,
| located in Chicago, gives the chief ingredient
| or DIR. Sage's Catarrh Remedy as being blue
| vitriOl, which Is only equaled in absurdity by
| another issued by parties in Philadelphia, who
say that the ingredients composing DR.. Sages
| CataTrh Remedy burnt alum, white
vitTiol, sugar of lead, and prussate of iron, -
| and that my Golden Medical Discovery is
| simply syrup and tinctUre of ginger" In re-
| futation of all the various and ridiculous bo-
| gus receipts for making my medicines that
LBve ever been, or may hereafter be published
| and circulated, 1 would say that have, in deal
| ing with the people, ever been governed by
the maxim that honesty is the best policy, -
| and that - success makes success - for it is
| because some sufferer has obtained relief and
| cure, that that sufferer has sent another to
me and it is because thousands have been
| cured that they have recommended me and
/ sufferers. In this way am constantly making
| living advertisements for myself and medi-
| clnes. 1t Is a common thing to hear people
say that plenty of advertising will make sue
| cess out of anything, whether it has any merit
! or not. Nothing could be farther from the
| truth. 1t is with this delusive idea actuating
them that thousands have rushed headlong
into advertising, only to find themselves bank
rupt in a little while. Not more than one in
! five hundred, who engages in advertising
! medicines, ever makes a financial success out
! Of the undertaking, for the reason that a
medicine to be successful must possess unusu-
! al and extraordinary merit. It is not enough
] that 1t should be a remedy of fair efficacy; it
! must possess superior and wonderful remedial
! properties, for if it does not, those who use it
with the most sanguine expectations viii con
! denim it. They will expect much of it. and it
must be equal to the test, or it viii prove
| rulnoUs to the proprietor. For, although a
| great display of advertising will, many times
! create a considerable immediate demand for
! the article advertised, yet if that article does
/ not possess real merit, the demand viii be
| only temporary the fraud will be detected
| and the reaction will upset the proprietor and
| all his high expectations, long before he is
| able to recover the amount of money already
| expended. With this view of the subject 1
! have felt warranted IN contracting for hun
! dreds of thousands Of dollars worth of adyer-
| Using IN the newspapers of this and other
countries feeling perfectly assured that the
merits of my remedies were SO great as to in
sure financial success out of such bold IN
dertaking. And in this have not been dis
appointed, for my sales have increased steadi-
ly year after year, until they Will this wear
largely exceed half million dollars orth of
my medicines. This grand success, I am cor
tain, could never have been attained had the
medicines not possessed superior and wonder
full merits.
The TOI-,dO blade in an editorial a,+ic1a