The Daily state journal. [volume] (Alexandria, Va.) 1868-1874, 1873-12-05

Taste.
Not for Sale In Book or News stores,
THE ALDINE, while issued with all the
regularity has none of the temporary or timely
interest characteristic of ordinary periodicals.
1t is an elegant miscellany of pure, light and
graceful literature and a collection of pictures
the rarest specimens of artistic skill in black and
white. Although each succeeding number
affords fresh pleasure to its friends, the real
value and beauty of THE ALDINE will be
| most appreciated after 1t has been bound up al
the close Of the year. While other publications
| may claim superior cheapness, as compared
with rivals of a similar class, THE ALDINE is
a unique and original conception-alone and
pproached-absolutely without competition
| in price or character. The possessor of a COM
| plete volume cannot duplicate the quantity of
| fine paper and engravings In any other shape or
number ofvolumes for ten times its cost; and
then, there are the chromos, besides
ART DEPARTMENT. 1874
The illustrations of THE ALDTNE have won
worldwide reputation, and in the art centres
of Europe 1t is admitted fact that its wood
cuts are examples of the highest perfection ever
attained. The common prejudice in favor of
''steel plates" is rapidly yielding to more
educated and discriminating taste which recog-
nizes the advantages of superior artistic quality
with greater facility of production. The wood
cuts of THE ALDINE possess all the delicacy
and elaborate finish of the most costly steel
plate, while they afford better rendering of the
artists original.
To fully realize the wonderful work which
THE ALDINEi is doing for the cause of art cul.
ture in America, 1t is only necessary to consider
the cost to the people of any other decent re-
presentations of the productions of great pain
tiers.
In addition to designs by the members of the
National Academy, and other noted American
artists, THE ALDINE will reproduce examples
of the best foreign masters, selected with a view
to the highest artistic success and greatest gen.
eral interest. Thus the subscriber to THE
ALDINE will, at a trifing cost, enjoy In his
own home the pleasures and refining influences
of true art.
The quarterly tinted plates for 1874 will be
by Thos. Moran and J. ID. Woodward
The Christmas issue for 1874 will contain
special designs appropriate to the season, by our
best artists. and will surpass in attractions any |
of its predecessors.
PREMIUM FOR 1874
Every subscriber to THE ALDINE for the
year 1874 will receive pair of chromos. The |
original pictures were painted in oil for the pub
fishers of THE ALDINE, by Thomas Moran, |
whose great Colorado picture was purchased by |
Congress for ten thousand dollars. The subjects |
were chosen to represent 1.-THE East" and "The |
West" One is a view in The White Mountains, |
New Hampshire the other gives The Cliffs of |
Green River, Wyoming Territory. The differ
ence in the nature of the scenes themselves is a
pleasing contrast, and affords a good display
Of the artists scope and coloring. The chromos
are each worked from thirty distinct plates, and
are in size az x ICY and appearance exact fac
SMILES of the originals. The presentation of
worthy example of Americas greatest landscape
painter to the subscribers of THE ALDINE was
bold but peculiarly happy idea, and its success
full realization is attested by the following test
monial over the signature of Mr.. Moran himself.
NEWARK, N. J., September Goth, 1873.
Hessrs James Sutton G. Co.:
Gentlemen-I am delighted with the proofs in
color of your chromos. They are wonderfully
successful representations by mechanical pro-
cess of the original paintings.
tSigned) THOS. MORAN.
These chromos are in every sense American. |
They are by an original American process, with
material of American manufacture from designs
Of American scenery by an American painter,
aud presented to subscribers to the first success.
full American Art Journal. If no better because
of all this they will certainly possess interest
no foreign production can inspire, and neither
are they any the worse if by reason of peculiar
facilities Of production they cost the publishers
only trie, while equal in every respect to other
,hromos that are sold singly for double the sub
scription price of THE ALDINE. Persons of
taste will prize these pictures for themselves
not for the price they did or did not cost, and
will appreciate the enterprise that renders their
distribution possible.
If any subscriber should indicate preference
or a figure subject, the publishers will send
Thoughts of Home" new and beautiful
,hromo, IA inches, representing little italian
exile whose speaking eyes betray the longings
If his heart.