The Manchester journal. [volume] (Manchester, Vt.) 1861-current, 1873-08-28

what he requires. Our experience, bow
ever, shows that sbopkeepcrs and shop
mcn arc accustomed io recognize two
classes Of customers, those who know
What they want and those who 40 not
In lie first is TO be found that customer
who is SO rare and so perfect that we viii +
call BIN thc ideal customer, lie exists .
as a sort OF fond dream IN lho mind Of
she shoHmau, sometimes, but ali too sci.
dom realized. De knows what hc wants
and bg knows the prices be asks ioriL
pays for IT,. and takes 1t away! Hc isa|
model 10 an customers,
Now If the shopkeepers did not pos
sess the article required by the ideal Gus.
toner, he would inform him so, and the
customer would leave the shop In this
only, be differs from the obstinate eusto.
mer, who, although quite as clear on his
requirements, gives Jar more trouble.
For he is no sooner informed that tie ar
ticle he wishes is not kept, than he be-
trays q belief that IL is, and that only lazi.
ness or lael, of understanding prevents
his obtaining H. lie therefore institutes
a little search on his own account
throughout the shop, naturally iuhicting
auuoyauccs on the feelings OF the shop.
man.
We will suppose the obstinate custo'
mcr enters chemists shop and asks for
a pair Of washing gloves, lie is told that
we do not keep them
Don't keep them? he exclaims, gazing
keenly around the shop; dear me, that's
very awkwardl What is that pile Of
things on the shelf just above your head
there?
He is told that they are chest protcc-
tors. @...a.
Oh, indeed; chest protectors, ehi They
wouldn't do, theu-they- wouldn't-do.
This is said slowly, as the speakers eye /
wauders searcbingly around the shop, I
Presently be says again, probably, point
ing rudely and olIlciously with his um-
breIla--
Isn't that pile Of things there with the
red borders to them washing gloves? |
think they must bel
They are accordingly taken down and |
shown 10 be quite different to washing /
gloves. a glimmer Of intelligence will /
then, perhaps, shine upon him, and he
will say, Wen, If you haven't got them
can't have them-can I? And then, cast /
ing suspicious glances around him, he
leaves the shop slowly, and the shopman
may think himself fortunate if something
in the window does not attract his notice
and bring him back again.
A customer much to be avoided is the |
indiscreet customer He orders readily, /
and spe ,dily finds what he wants. But
tho never thinks about price, and general
~ never inquiries until his parcel of goods
Is packedup. 1t most frequently happens
that the price is three or four times what
he expected or can afford, and an awk- |
ward dilemma is the result. 1t generally /.
ends in the parcel being opened and |
goods extracted until the amount is re-
duccd to within the reach of the indis |
Greet customers pocket.
This customer is the more annoying, as
the mode of dealing with him is so diff |
cult. If it be attempted to discern the |
probable worth Of the individual by his
dress and appearance, there is the utmost
danger of Confounding him with the un-
known customer, who is at once the hor. !
ror and delight of shopkeepers. We will |
narrate an act we came across to Illus
lrate this: .......... ......
A shabby old gentleman walked into a |
jewelers. shop, and asked to be allowed 1
to look at some top0zes. Three or four
were accordingly shown TO him; and he |
quickly selected the best, which he said /
was hardly good enough. All, but YOU /
see these stones are expensive, said the |
/ jeweler rather patronizingly. ! can as
sure you the one you have selected would /
answer any ordinary purpose.
I The old gentleman looked around him
lin a dissatisfied way, and presently I
caught sight of large aud beautiful stone
lin a corner Of the jewelers. glass case. /
4 That looks more like what want, said
/ he, let me look at that one, willyou?
/ 1t will be very expensive, sir, very,
indeed-more, | dare say, than you
would like 70 give The stone you have
/ is very good, sir. #.....H
Ia a quiet voice the Old gentleman ass
cd If the stone was for sale OF only on
view. At this rcbuke the jeweler pro-
duced it, naming high price, It was
/ Immediately chosen, and his customer
taking a sketch from bis pocket, said, Get
! that coat-of-arms engraved upon IL, and
send me word when tits done.
( he gave Bis name aud address. lie was
a noble earl sud the shopkeeper had
committed the grieyous error Of treating
him as aD indiscreet when be was an uu-
I known customer. ..... ......
I Oae Of thc most remarkable specimens
f. the communicative customer, The per-
sou, ituppear., viii, with she slightest
encouragement land sometimes withouD
converse freely about bis personal and
private affairs over shop counter, 10 40
'indlgidualhe hAs never seen before iii
.hi- lifc a gentleman oftliis eiass, on
the simple introduction oeeasioiied by the
purchase o. half p9undof 6ss, told Tie
grocer. assistant that he should have
been iu l.o grocery trade himself if bo
lad stopped down 81 tho country where
he wa, born, but llat tc aiways had
f.... 81. ...,t,s ~. frts4ts..t IA ,.slFargat.