The weekly Shasta courier. [volume] (Shasta, Calif.) 1872-190?, 1873-08-23
STRlDlNG ONWARD !!
Popular Appreciation OF Inde-
pendence, Originality and
Enterprise.
Evidences and Results of the San Fran
cisco Chronicles UnparaI-
IeIIed Success.
ENTERPRISE AND LIBERALITY
HAND in HAND.
A BEAUTIFUL AND USEFUL PRESENT FOR EVERY
SUBSCRIBER, OLD AND NEW.
The San Francisco Chronicle to be Ste
reotyped that the Demand
may be Supplied.
A BEAUTIFUL AND USEFUL PRESENT FOR EVERY
SUBSCRIBER, OLD AND NEW.
NEW TYPE EVERY DAY
From the Sunday Chronicle. |

The San Francisco CHRONICLE has reached a
point in its marvelously successful career which
renders necessary brief allusion to itself. The
paper has already achieved degree of success
unparalleled in the history of Western journal
ism; but, keeping pace with the progressive spir-
it of the age, its conductors have resolved that
the CHRoNIcLE's future career shall outstrip
even its own brilliant record of the past. 1t
started out, conscious of its own ability to hew
for itself pathway of success, and to completely
revolutionize the journalism of the Pacific coast.
All who have watched the San Francisco CHRoN-
IcLE's course must be aware of the galvanizing
effect which it has exercised upon its etfete
petitors although their utmost exertions have not
enabled them to overtake their leader.
1T IS NO IDLE BOAST
To say that the San Francisco CHRONICLE is to-
day the foremost newspaper west of the Rocky
Mountains. Its firm faith that the people would
appreciate and sustain bold, candid, spicy, and
complete newspaper has been fully justified. 1t
has attained an enormous circuation-not alone
in the city of San Francisco, but in every town,
village, and mining camp on the Pacific coast
and controlling influence, which is exercised
always in behalf of the people. The frequent
quotations from its columns by its contempora-
ries far and near are among the many evidences
of its influence and usefulness.
THE CIRCULATION OF THE CHRONICLE TO BE
SPEEDILY DOUBLED.
Inspired and strengthened by the encourage
ment heretofore received, the San Francisco
CHRONICLE now nerves itself for still greater
efforts. In the first place. the circulation Of the
paper is to be doubled within few months. The
agents and carriers have been directed to double
the number of their subscribers within reasona-
Bile time, or to resign in favor of more energetic
men. This may seem arbitrary, but there is no
doubt that men of energy according with that of
the paper, and aided by the valuable inducements
mentioned below, can easily fulfill the new re-
quirement The agents and carriers themselves
are not apprehensive on this point They have
taken the field already.
A BEAUTIFUL NEW MAP FOR EVERY SUBSCRIBER.
The sole copyright of this coast of WATsoN's
Great Map of the Western and Pacific States
and Territories has been secured for the San
Francisco CHRONICLE. To each of the CHRoN-
ICLE's subscribers (old and new alike) copy OF
this map, mounted and vanished, will be pre-
scented. This map is beautifully colored by coun-
ties, compiled from approved surveys of 1873, and
is the most elaborate, faithful, and exact work of
the kind ever issued. Its retail price is SEVEN
DOLLARS, being more than the price of years
subscription of the daily CHRONICLE. 1t en-
braces all of the vast territory west of the Mis-
souri, River-California, Oregon, Nevada, Wash
ington, Idaho, Montana, Dakota, Wyoming, Col
orado, Utah, Arizona, and New Mexico, and
portions of Texas Kansas, Nebraska the Indian
Territory, and British Columbia. The location
of every city, town, village, hamlet, and railroad
station is accurately given. The sources and
course of every river and other running stream !;
thousand lakes; mountain peaks and ranges,
with their attitudes; basins, deserts, elevated
plateaus, lava beds; gold, silver, copper, salt,
and other mines mineral and other springs
military forts and camps canons, gorges forests,
and natural parks; Indian villages and hunting
grounds; and multitude of other objects of in
terest and attractiveness are represented with
fidelity and distinctness.
This large and splendid Map is to be presented
as a gift to every subscriber of the CHRONICLE
for 1873.
sTEREOTYPING-NEw TYPE EVERY DAY.
The period predicted in December last, when
the San Francisco CHRONICLE would have to
stereotype its forms in order to supply the de-
mand for copies, is at hand. The CHRoNICLE's
monster lightning press is large enough to run
duplicate forms of the paper. 1t has been deter
mined to thus double the capacity of the press
that the daily editions may be printed folded and
delivered early. By this wonderful improvement
the press will be enabled to strike off TWENTY
THOUSAND COPIES OF THE PAPER PER HOUR.
The chief advantage of stereotyping largely cir
culated papers are, first, enabling the press to
print twice as many copies, inasmuch as two ste
reotyped duplicates are taken of each page; Sec
ond, castings being obtained daily, erery edition
of the paper ,ciA be printed from ne,o type, and
every copy will present bright, clear. fresh look;
third, when any extraordinary demand has
CHANGED to exhaust edition, additional copies
can be obtained at short notice from the stereo-
typed forms.
The San Francisco CHRONICLE is the only pa
per the Pacific coast whose enormous circula-
ton has made the stereotyping and duplication
of its forms necessity.
OTHER IMPROVEMENTS.
large and fre-proof addition to tn building
on Clay street, occupied by the CHRuNICLE's ed
itors and compositors, will shortly be constructed
for the stereotype foundry. The San Francisco
CHRONICLE will do its own stereotypng, full
force of skillful workmen from the East having
been engaged for this especial purpose. The
stereotyping room will be fitted up and supplied
with the necessary apparatus at a cost of Ssl4,-
900. The press and folding rooms are also being
enlarged to accord with the other arrangements,
and second folding machine has been ordered,
so as to insure the early delivery of papers to
subscribers.
The number of men engaged will shortly be in
creased in every department of the paper.
INCREASED TELEGRAPHIc FACILITIES.
Arrangements have been perfected for securing
more full and prompt telegraphic dispatches than
are supplied to any other paper on the coast.
The CHRONICLES career is ever upward and on
ward. 1t knows no retiring ebb. no halt. Its
columns will be always full of bold criticisms and
able reflections upon all matt ers of public mo-
ment, and will TEEN with local news and the most
important and exciting intelligence by telegraph