White Cloud Kansas chief. [volume] (White Cloud, Kan.) 1857-1872, 1871-04-13
WHITE CLOUD, KANSAS:
Thursday, :: April l3, 1871,
Abouf she lAI~c.

ASO0f She CAIeE I
We hsve for . long time past ben
aware that oor type had served their time,
sod doubtless oar readers have been Of the
ssne opinion. In. fact. With six,een
years constant service. the material is
about worn oot. snd. it requires much c.. i,
to make il even readable. In this .sste
'of the case. we ptopces to hsve !. little
talt With our patrons.
There sre . larga uu'aber Of patrons
who trs 10 srre.rs Tor Subscription, or
advertising and io5.work. The sggre
gate wonld foot up many hundreds of dol
lars. Now, II sufficient number Of them
will square up isoou-dnring the present
mou,h-ws ~iif agree to bring ont. ct the
commensurate Of tbs new volume. sbou,
the first Of July. the handsomest paper iu
chs State. The entire dress shall be new.
and the paper, shall be improved 10 every
respect. We cannot promise to enlarge
it m steriaily. uniess our patronage is con-
sidersbIy increased, for the paper 'is sbout
ss large as the demand viii justify; bu.
We shall increase the reading matter con-
siderabIy. and make such a paper as the
public will not like 10 do without. The
extent Of the improvement will be gov
erned BY the extent and promptituds with
which this call is responded to.
Then. let every man who owcs us any
thing. come forward and pay up at once
Even if every one shoulI pay year in
advance. it would help so much the more
And cannot every present subscriber send
us On additional name, with the money
in advance: The paper is established
and there il not the danger of its stopping
and the subscriber losing his money. sl
is go often the case with new papers il
the West. When We get our new rig. snd
can get ont . paper that people csnno
belp but take. We intend to make sn ef
fort to extend our circulation in every
nook and corner of Northern Kansas;
Int oil new sub crip.ions that come now
will aid rs in getting up such paper
We now have rsilrosds in every direc
tion. and subscribers can get their paper'
promptly. Give us q strong pull,
united pull-.and a pull at once!
A word to White Cloud. Nothing
speaks 50 much for the character. busi.
moss and. enterprise Of town. as home
paper well filled with home advertise
uents. There are few narrow souls in
every community who cannot be expected
to aid in sustaining local paper; but q
msjority of the people are always right.
II they but look ., the matter in proper
light. Comparatively few ofths business
men bere advertise. There are large
number who take no pains to let the out
side.pub,ic know that they are here, and
what they are doing. Every one should
have on adyertise nent in the paper
Since We have railroad. let Us give evil
dsnce to strangers that We have something
for. railroad to come to. We would
like every business man in town to adver'
tiss ehis bushes in the psper. snd TINS
while teneGtt;rg himself and his town. ais
justify us in getting up paper that will
be q credit to, the town.
Probably We have said all thst is nee
esssry. Our politics AMI our. style ART
known to every body who know as. W.
propose. as heretofore. to speak our mind
in plain English, and do not hope te
pleaee every body. But we ask the pat
ronsgs Of every person who believes
paper is worth nything to . community
sad who is willing that it should speai
out on all subjects. what it believes to b.
the trnth. z
The question l.: Shall We make th'
Contemplated improvement? To every
one who reads this-soe mean you!