The true northerner. [volume] (Paw Paw, Mich.) 1855-1920, 1871-12-29
HENRY WARD BEECHER

tILtstl VnitD ULLOltEiS
will admit and so will we, that vast sums OF
money are ioolishly invested in advertising by
business men which brings no return.
So it is reader, manufacturers and trades
men pay large sums of money annually that
you may be thoroughly acquainted with their
system of doing business, what they sell, how
they sell. You give it passing glance, pro-
nounce it a humbug, all puff and blow, forget
it. and thus fail to reap the benefit designed
A wiser course would be, determine carefully
If possible whether the statements you lind
are false or otherwise. You will then be pre-
pared to act wisely. Truth and error are
mingled in all the walks OF life, but truth is
none the less to be priced.
If the thing advertised is good, why not say
so in strong terms, if it Is the best in the
market let the fact be admitted. if it is cheap
as can be afforded certainly there can be no
harm in having it we'll understood.
We wish our friends happy New Year and
merry Christmas, and thank you for your en-
couragement and aid
Our Stock is now large. our facilities for
doing business increased. We have now ample
room for and give especial attention to our
manufacturing department. We do not hes
tate to say that our Copper Ware. Tin Ware
Sheet Iron and Fave Trough is second to none,
and ON worknen unsurpassed. Every article
is warranted to be right or no pay.
We are preparing and shall expect to do
large business in Fave Troughing at the open
ing Of spring trade.
mother department in which We feel q
growing interest, IS the celebrated Detroit
Stoves. Again and again have you hcsrd cur
gentle euloges; we 10 not take bsck one word
we have said.
The success we have met IN selling has ex-
caeded our most sangane expectations, and the
satisfaction they give is sure test OF their
real merit.
rs We have told you previously before" we
have the exclusive sale in this section.
They are the stove to buy, they are the stove
to sell.
We are introducing to our farmers the Con-
tipental Feed Cutter, manufactured by Young
love. Massey & Co., one OF the cheapest and
best. We are also selling the Key Stone Shell
er. You are at liberty to give either Of these
machines fair trial before purchasing.
We call the attention OF Mil mon to our
stock Of Beaver Falls Files, warranted by the
manufacturers to be equal to the best or money
refunded. Don't fail to try them. Having
large Stock we are prepared to sell them cheap.
We also keep Nicholson Files. cur Stock of
axes is large comprising Mishawaka Rice and
Pratt. Granger, Hathaway and Mlchigander-
Most Of them are too well known to need
recommend.
Still another article Of superior excellence
and beauty is our new Beacon Light Lantern
Don't fail to cal and see before making Sc
lection
We have also on Lanaa stock OF bent work
for sleigha, Cutters and Carriages.
We invite the attention Of manufacturers to
our new Beach Patent Gutter and Carriage
Body. very cheap and eaeily converted into a
one or two seated vehicle.
We also keep in stock a good assortment OF
ChanlpIon and Electric Cross Cut Saws, all
warranted. We also sell AuSauble and North
western Horse Nail, Burdens Shoes, Seneca
Falls Drive Well and Cistern Pumps, keep
full Stock of builders goods. Glass, Pulley,
Iron and Nails.
Any Of these goods We will sell as cheap, OF
cheaper than any house in Kalamazoo or sur
rounding country. Give US call. We mean
business.
TALL BRICK, Mills Bros, ProprietOrs