The Placer herald., 1871-11-04

A GREAT PUBLISHING LNTLnPKIsE.

Though it may, at first glance, seem al
most incredulous, it is fact that one Of the
largest publishing enterprises ever conceived
of is being carried on with the greatest sue
cesc by Messrs. Il. G. Allen Il Co., Au-
gusta, Maine. 1t is held by them that they
can conduct business more economically at
that place than from larger city, and surely
these words are proved by the subscription
prices Of their publications, which are really
thirty-three and one-third per cent. cheaper
than those charged by other publishers for
similar papers. Messrs. Allen q Co.. have,
from the very start, showed the greatest
energy in starting and publishing their pa
pers. 1t is only two years since they
launched forth their first publication, The
Peoples Literary Companion, and Of the
first number they printed three hundred
thousand copies, for gratutous circulation
and also spent nearly $l00, eco in adveriis-
ing it through newspapers. The result was
immediate and grand, the subscriptions flow
ING in through the agents, who wee en-
ployed in all parts of the country, by the
thousand, daily. The people everywhere
seemed TO appreciate the real merits of the
paper and the low subscription price, and
thousands, thinking they could not afford
two literary papers, discontinued those that
they Were taking and subscribed for The
Companion. For two years The Peoples
Literary Companion was continued as a
monthly publication, and at one time attain
ed the enormous circulation of eight hundred
and fifty thousand copies 1t is now pub
lished weekly, and is meeting with greater
success than ever. Though its illustrations
are finer and more tasty than those of the
three-dolar weeklies, and its reading matter
Of the greatest interest in all its departments,
the subscription price is only two dollars per
year. Messrs Allen & Co. have just started
a paper for young folks, called or Young
Folks Illustrated Paper. 1t is published
semi-monthly subscription price one dollar
per year. 1t is very handsomely illustrated
with appropriate engravings, and cannot fail
to interest and benefit all the boys and girls,
and the old folks, too, who have preserved
young hearts in their breasts.
Messrs. Allen & Co. have just moved into
their new publishing house, which they have
built during the past summer. 1t is an Gle
giant structure of brick, with granite and
lreestone trimmings. All the fittings inside
are superb. The first story is used for a
storage room, and here may be seen, at any
time, tons upon tons of paper, waiting for
the printing presses. The second story is
the press room, where, On an average, one
hundred thousand papers per day are printed
and folded. The folding is done by machines,
each machine folding 60 papers per minute.
The third story is the mailing department,
and included in the FURNISHING of this room,
are thirty tons of type, which Is required for
printing the names of subscribers on the pa
pels. The names of subscribers are printed
on the papers at the rate of sixty per minute,
by wonderful little machines. The fourth
and fifth stories are devoted to the compost
tors department., and the business and pri-
yate offices of the establishment, which are
fitted up and furnished with the greatest ele-
gancc The sixth story is devoted to an
electrotype foundry, and department for
folding pamphlets, circulars, etc, etc. The
entire building is warmed by steam, and
pure water runs TO every department and
room. The cost of the building exceeds one
hundred thousand dollars, and is standing
witness to the energy of the enterprising pub
fishers We congratulate Messrs. Allen u
Co. on their great success, and as long as
ther liberal prices are continued, and their
publications kept up to their present standard
of merit may then prosperity continue, and
constantly increase. .-NaiHe Iarmer.