The Wheeling daily intelligencer. [volume] (Wheeling, W. Va.) 1865-1903, 1870-07-16
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| g Astronomy 70 teach;
:. 10 cure EeQAlE8 Just tIyH
" George FElnes TEalA'S lAst SpSSeA."
..Ten Dollars reWara Gos'-sGeosgaI 01snt''
" And ehildEenB metal t0y8-
{" Liza Weber VIII UpSn Go01 .,5..4
= a boarding school tof boys"
'''The Logan murder in H61sto1 street. r.
'.WIu hSnIsk- -''Frenfh yoke Ghlrta." rt
'St7Syed OF stolen on Sunday night'-
''ToOihAehGr's AsT hoop Ekirts." .r
:. sr-~dea,hNv-.AaA Auction SAleE'-
.'h . good thing ioE the teeth ~
:. First GpPeatapee on any stage
= A patent 10 warn The Ieet - @
= ia Lewis saved coal yATd"-
III Empire state "High.heel bots
g FOr'-':EDgineF and crew
:. Ladies', Oh, scent your hAndkerehlefS WITH
SITtE PFesIncts-sPaEk Blnk Robbery" II l.
e Ths B1rElaF IS''-"ROE Sale tsrN..rl.
= Collector Bailey VIII so9n seize
= Board and rooms 70 let,
:. n TRefGnos Alliance hsld neehRg az
We may Be happy yet
There Is no trueT SPYING than that fSWeet
are the uses Of dVer-tisements ati ,
Blessed are they that do not advertise;
| for they shall rarely be troubled with Gus
toners .''.''s III .'''.@ IL .-sta'
The New York Rs says: Advertising
Is the financial railway 70 success It =
IN an possessed BY few; but these few Are
the merchant princes Of to-day.
An exchange says: Trying 70 do busi-
ness without advertising Is Ike Einking
through q. pair Of green goggl es-yyou
may know that you are doing Il, but no
body else doe" .,as aI.
And another: You might as we'll at
tempt To shampoo the head Of an elephant
viii q thimblef1ll Of soapsuds Is 10 At
tempt 70 do business and ignore printers
ink.f That's 50. :IJHisf lrL!Ia
The editor Of the MAssillon 4ASeriaas
means business. This Is what he says
I''Patronize those who Iatronize you Is our
motto. We shall deal and send our hields
/ TO deal only with merchants and business
:neR who advertise We may be compel
I'd TO buy, sometimes, with those. who do
not palr0nize us, butonly when We can't
do Otherwise" t
And vet another says: "a man who
was too mean 70 advertise land he wanted
TO sell put written notice in one OF the
hotels the other day. A man who was
tinouiring for small farm was referred 70
the written notice, when he replied i
can't buy land at fair price Of any man
who does his advertising in that way.
He'd steal the fence; the pump handle,
and the barn doors, before he gave up
possession" f.'-' aEaei-
This one GOES into poetics over the sub
GVShen trade grew slack and notes fell
due, the merchants face grew long and
blue: his dreams were troubled through
the night, with sheriff sbailifis all In sight
At last his wife unto him said, Rise up st
once, get out Of bed, and get your paper,
ink. and pen, and advertise to all good
men He did as his good wife advised,
and IN the paper advertised Crowds
came and bought OF all he Lad his notes
were paid, his dreams were glad, and he
will tell you 10 this day, how well did
printers ink repay"
The Chicago Tri5uAe asks and gets
Sc SOC column per year for advertising.
The business men Of that city do not hes
iGate 70 pay that price, for the reason that
every dollar thus judiciOusly invested will
bring an income Of at least five dollars.
Those who advertise most are the most
successful in business.
This is demonstrated every day BY the
experience of shrewd men. It's said one
house in Cincinnati expends 8 900 q week
in advertising. They do not break up at
it, either. Many there and at Cleveland
advertise 10 the amount OF from s., 600 to
$4,000 yearly.
In Salem one business man pays at the
rate of five dollars per line. for every in.
sertIon Of his advertisement A. Gfm pay
$500 for three lines one year. These
men are liberal and sharp in business
matters, and make as much money, Il
not more, than house in town.
They owe their success TO the merit Of
their products and printers ink
The Hartford P0st, in a few EOrciblE
words, recognizes its sensational power
las well as its usefulness:
"What an excitement and sensation that
little four.line advertisement, offering
cadetship for sale, has created throughout
the country. The three unfortunate Con
gressmen driven from their seats, and
very likely from public life, by simple
"nOtice' in u daily paper, undoubtedly ut
ter mental nlaledicti0ns upon the whole
system Of advertising, which is, however
aptly classed among the fine arts and ap-
OpriatcIy termed tie sure road 10 com,
potency. But while these cx.members Of
Congress are charging all their III luck
and misfortune TO printers ink, our most
successful business men sound counter
note, and give q hearty and emphatic en-
dOsemsnt Of all that has beea said in its
favor"
Another scars to the maTvelOus.;as fol-
lows: ,j..af, t,g nh ,,,E..,l
INFLUENCE OF AN ADvRRTlsEMEST.-,
! We don't vouch for the following story
but leave tile reader 70 his own reflections
on the subject: A family in Florida LOST
their little boy, and advertised for him in
the daily paper. That very afternoon an
alligator craWltf up out Of the swamp
and died on the front doorstep. In his
stomach were found handful ofred hair
some buttons, glass alley, brass bar
relied pistol, Sunday. school book, and
pair Of check pants. The advertisement
4 did it-at least so the editor says. It's Of
no use for any alligator that has commit.
q crime TO defy the power Of free press
The editor says he will fetch them right
up out ofthe Pacific Ocean If It Is neCea-
larry"
The Hartford Courant tells US some
thing of the secrets oftheArt:
The secret of advertising Is not yet dis,
covered by all who advertise. A good
deal nf VTSNnnl, and sT(acn ia IrOefa1 IN