The Manchester journal. [volume] (Manchester, Vt.) 1861-current, 1870-04-19

ways " understanding tHe true MsAh-
ipg gi newspaper patronage, as lt q
called. ard rs au Interested party sc
give place 90 . disluisltion u tbo sub
Jet by one who knows whereof be
speaks Il wiji serve. perhaps, as a
mirror where certain persons may see
themselves as others see them.
Many long aud weary years ia the
publishing business hays forced the
conviction upon ms that newspaper pat
rouago Is q word 81 many definitions.
aud ,uat a great majority q mankind
are either ignorant Of tho correct dei-
uIu0n uf are dishonest IN n strict biblical
sense u the word Newspaper pat
gonage is composed Of as many co!ors
as a rainbow, and Is changeabie as a
chameleon One man comes IN and
subscr.bes for a paper and pays for 1t
IN advance and goes home and reads it
with the proud satisfaction that i IS his
He hands in bis advertisement, asks
the price, pays for It, and goes to his
place Of business aud feaps the adyaut-
aye thereof Another man says you
NAV pnt nay name on your books and
goes of without saying word about
pay Time passes on, and you want
money, aud want him to pay you what
is honestly due you He flies into q
passion, perhaps pays perhaps not, and
orders his paper stopped. This Is call
ed newspaper patronage.
Another man has been subscriber a
long time, but has never paid Il cent
and at last becomes tired OF You aud
wants 4 change He thinks he wants
city paper. He tells the postmaster
he don't want it, and you'll get paper
marked refused But does he call IN
and pay Oh no he wants his money tc
pay for the city paper He will pay af-
ter while, he says. But lie never will
unless yon sue him. And this, too, is
called newspaper patronage.
Another man brings in fifty cent
advertisement and wants two dollar
notice gwen it, and if you refuse he
goes OF mad Aud this is newspaper
patronage.
Another man lives near you--he does
MOI take tho paper-he don't like the
edItor-the paper is too small for him
yet he goes regularly to his neigh
bors and reads It, and finds fault with
IT, and quarrels with the opinions of the
editor Occasionally he sees an article
he likes, he bogs, or gives half dime
for the number This is called news
paper patronage.
Another man takes two on three city
papers and cannot afford to take a
home paper, but he likes it and comes
into the office and begs one whenever
ho comes into town. This is also called
newspaper patronage.
Another man likes the paper and
takes a cony for his family, aud pays
for 1t, and does all he can to get new
subscribers-ho never grumbles, but al
ways has a cheerful word for the edi-
tor. II any little item Of interest oc-
ours in the neighborhool he informs
the editor. This Is newspaper patron
age.
Another man has patent and wants
You to give it two dollar notice every
week; it will be of interest to your read
ers, be says; but although knowing it
will benefit him most of all, he does not
offer to pay for it. This is called news
paper patronage,
Another man has taken the paper for
several years, but has not paid for it,
and comes in with four or five dollar
advertisement and asks you to insert it
for nothing, because he is an old pat
ron of yours. This is called newspa-
per patronage.
Another mana young man about
town, . no use Of taking paper he
knows all that is going on. BY and by
he gets married, aud hands in q notice
with "iust give me dozen copies "---
He gets them, and when You menticn n
pay looks surprised-"you surely do
not charge for such a thing" And
this is called newspaper patronage
Another man, (bless you; it does us
good TO see such men, comes in aud
says, "the year is about TO expire, |
want to pay for another" He does SO
ard rotires. This is new spaper patron.
age.
Now isn't newspaper patronage n Gu.
rious thing? Aud in that great day
when the gentleman in black gets hi.
dues, as he surely will, how many oI
the patrons enumerated above will fall
to his share? Now it will be seen that
while certain kinds OF patronage are
the very life and existence Of newspa.
per there are other kinds Of paironag,
that are more destructive than the
deadly nightshade.