Alexandria gazette. [volume] (Alexandria, D.C.) 1834-1974, 1869-08-05

Why NOT ADVERTISE IN Dull TINES p
Since the very nature OF al advertisement is to
secure more business and greater returns, it
would seem as if the above question vas prac'
tjc.,ly unnecessary. yet our experience thus
far.proy.~ The opposite There is large class
Of advertisers who, when dull times approach,
instead Of exercising the usual sagacity ezhib
tied at otter seasons, ;c al additional knot III
their purse strings. Withdraw their names from
before the public, ard ,heu 1T down TO lament
their sad fate, and wonder why so little Is &C.
ing on. We have often euGeavored to expose
the falacy Of such Il course, and point out rs
ruinous consequence, yet, Deither the example
of the wise and prudent who heed not dull
times, and consequently they are not afflicted
with them like other, nor their own i'll success,
has as yet convinced them of their error.
It may be laid down as an indsputabe fact,
that if in good times it is necessary to advertise
10 secure business, 10 dull times it is all the
moro so. And why? Simply because the fact
Of advertising at all is proof conc usve that
such a course will and does bring business;
hence the more one patroDlZes the press the
greater will be his revenue, and the more GER
tain his success Many men are dependent en-
tircly upon advertising for success. Suppose
they were TO refuse to advertise at all :'Dul!
times" would be the inevitable result, and no
one would wonder at their failure.
OF course some seasons o! the year are oetteF
adapted to particular classes OF advertising than
others, yet the genera! advertiser can never al
ford to withdraw himself from tho public even
for = single day. and the iU1!clOuS ore ncTer
will. Pcrsi>tcrcy and energy arc always rcqulS'
tie. and their fruits can be gathered b. no
other incentives. much less By iaacslon AMI
amentation. II, them you ilnd that business
is dull, or profits arc growing beautifully less
instead of thrusting a.. the blame upon the
moor public. lock closely to see il 1t Is not rather
in YOUR own self, and if Convinced o! this. act
rs YOU would NJ any other time. end ooylatc
the cause By aiycT;i>iag. -R"reE A"r"7''f )
Gu.,N,.
Nrw WAY TO TAME \ SlREw. A man n
Davenport, Iowa, tried new way o! making
his wife more agreeable. He took q paper OF
m,cnesia. labelled it arsenic, mixed il IN his
wifes presence. aud cxclaimlng, My Gear |
will trouble you no more swallowed the com
Mound. The lady, seeing the label, rushed Tor
the doctor, and the gentleman was pumped
out. notwithstanding his statement Q! the case
and objections 10 the contrary.
The committed appointed at the philoiosieai
Convention to consider the subject, have made
shor; report recommending the adoption Of
the continental system OF pronouncins the
vowcls in the LItin and Greek. The com
rttcc is OF opinion that accents should be ob
serve! 10 reading Gre-h, and thar the quantity
OF the yowels should he marked IN reading
both Creek and Latin.
COMMITTED 70 JAIL.-Eii Fisher, the young
man suspected OF having fired the property
destroyed near Warrenton on Friday last, was
after examination committed 20 jail TO anS%cr
an Indictment to be preferred against linn *
the September term Of the Circuit Court.
Tae Northern fashionable Watering place
sea IN is considered to lie hall over on August
1T. II i, as crtcd thi. year that the Northern
hotels have suffered severely from lack OF
boardcrs, and that none OF the pace Of great
resort lave been full.
\ new spring. mach stronger than The Con-
gre-s, and within square Of il, has recently
been discovered at Saratoga in digging a ioun.
dation for 4 house. ihc visitor osrlq'o ho.
tween the tw0 each morning.
The Postoiiicc deficit this year will be about
the same ~ last year.