The Evansville journal. [volume] (Evansville, Ind.) 1866-1870, 1869-02-23
nAIKY sEaADEsN AHs
All About Publishing q Newspaper.

All About Publishing Newspaper
Tt is huge thing to be newspaper
publisher. This announcement may
startle many of our readers, and
therein we may have gained the OBJ
ieet We have In view. We desire to
startle very large class right here IN
New Albany, who regard themselves
asthe best friends the paper has, and
who are really so when they can be
maid for being so, or when 1T costs
them nothing to be so, or when 1T is
popular to be so, or when they can
Grind some edge tool of their own by
being so. All these considerations
are TO them qUaRtHn1 su6fc3t for dis
play of scordy friendship wherein no
more substantial drains are to be
made upon them than tOnguey pro-
LESSONS of devotion to the best inter-
ests of the newspaper publisher.
People don't seem to know as well
as the publisher that it takes money
40 buy paper, pay the hand hire, rent,
insurance, coal bills, gas bills, ct
eetera. They don't seem to realize
that Q publisher cannot live without
bread and meat, wood and coal, cloth
Jog and house shelter. They really
appear to regard him as thing of air,
+ who sucks his substance from the
3 atmosphere and draws his supplies
from some hidden and secret deposit
tory known only to himself Flesh
and blood and bones he has, to be
sure. and. a few Of his very pecial
friends F" will admit. brains also
Yet they doubtless believe, from their
actions, that his mortal has by me
wonderful process been transmOgri-
fled into that state of the spiritual
that elevates him far above the vulgar
condition of hunger, cold or any OF
ne other little wants that flesh hath
feeling Of So much as introductory.
How to business.
Every man or woman that wants
something done for nothing, goes
straightway to the publisher of the
newspaper. He is the free bridge
over which merit aud demerit propose
to pass the stream of trouble. He's
the free horse that every man proposes
to ride into the green pastures of
prosperity, and when he has reached
his destination to set loose and with
lick turn back to the place of starting
for the next seallawag to mount.
There are many patient publishers
v no seem to esteem it a favor to be
e thus turned into pack horse, but we
are not one OF them.
We do not deny that we are
expected to gratuitously puff every
ran that engages in business
until we have advertised him
iuto a lucrative trade. We do not
deny that some people expect us TO
write and publish column after col
umn commanding and making known
all over the country the business of
manufacturing establishments in the
city, from which we only occasion
ally receive a petty Job or advertise
1nent, at prices "Jewed down" to
starvation rates, and who would send
five or six hundred miles away to
1ival city for a little job of work in
order to save the pitiful sum of one
to five dollars. We are of course ex-
pected to ruff such concerns as i'm
lnense, |" first class, liberal" en-
Gerprising," and all such sickening
adjectives. But we don't intend ever
so do the like again, and sincerely
pray the Lord to forgive US for what
we have done of it heretofore. 1t
has been the custom here. We
propose to abolish it so far as the
Commercial IS concerned.
fla railroad is proposed, which is
TO make a few men rich, these few
men at once go for" the publisher.
1alSt the glories, the beauties, the ad-
vantages of their line, and solicit his
influence and that of his paper. Col
umn after column is expected. And
1he greater the swindle contemplated
the more he is expected to impress its
importance upon the innocent tax
payer. 1t is just the same with turn
pixies and plank roads.
nrr1 10 of fha (o3g1 NOR
ciaE Office one among the very best
job printing offices in the State. We
also have a first class book bindery.
t)ur money is invested in these estab
lishments. We are publishing a daily
tnd weekly newspaper, paying the
necessary expenses thereof with our
own money. The columns of these
papers are our own private property
they are a portion of our capital in
q business, and we have the same right
10 go into any mandatory, store, or
shop 10 the city and ask the proprie-
tor TO give us his goods without pay,
as the prOprietors of these establish
ments have 10 expect US to use our
columns to puff their establishments,
gratuitously, into Importance, and
thus increase their business and make
money Tor them. Wepay in cash fer
all we get of them; and when we use
our columns for their benefit tn, Y
shoi Id pay for them-and must
IL e newspaper is a convenient
thing 70 use when any new enterprise
is to gotten up for the benefit of
the bt mess classes. But when job
printiI is to be done, these same
busin classes" or a portion of
them, Il TX it very proper thing to
ignore t newspaper offices, and give
their wo to job printing concerns
that will cut the prices" in order to
save-a few HINES. Many of them to-
tally ignol the job offices attached to
the newspa er Offices; yet they expect
the newspa rs to freely and gratuit-
ously puff a their favorite projects
and enterpr es. We can't see the
Justice there In any such system of
business as IS, aud we do not pro-
pose to trump thef fame of those who
practice UGH system.
We publish e Commercial not for
glory, but for I'll money we can make
out of the sum e have invested in it.
The man who has the benefit of our
columns has the same right to pay for
the space be occupies, as the butcher
has to exact pay from US for our beef
steaks, and the merchant for our dry
goods and groceries; and when people
use our paper for their own benefit,
they must expect to pay for It.-NeaC