The evening Argus. [volume] (Rock Island, Ill.) 1861-1871, 1869-06-05
WALTHAM
WAT CHES!
TO Buyers Of Watches Everywhere.

The greater purt Of the jewellers Of the United
States keep WaIthnm Watches, and cordially re-
commend them to theircustomcrs, notwithstand-
ing the fact that less profit is made on these
watches than on any others generally sold by the
trade. The reason Of this is, that the reputa.
tion Of the WaItham Watch renders it an easy
sale, and the result is that, although tho dealer
does not make as much money on each indivi-
dual watch as he may on the sale of other watch
o., he is still the gamer through larger and live
lier sales. There are soma, however among the
trade, who 30 not give the WalthAm Watch that
hearty support wh1oh 1t deserves. This portion
! portion Of the trade fancy thsre is moro money
| % be made by dealing IN watches about which
the public are Ignorant, and In which there 10
less competition, and are content to make an
occasional sale Of such WntcLcs at large profit
Ii is this ella. Of dealers who when asked about
WAltham Watches, use that Kind of language
which leads the customer finally to buy just such
watch ass the most proGta lie for the dealer
to soil.
orthe information Of persons about to buy
the representations Of those unfriendly to o"r
waSohes, we call attention - '"0 lo'loNIuB sus-
uau,i----.
Since the manufacture Of watches was nitia
| ted at WsItham, the company have and sold
about 10000 watches. In every town and
village Of the country some wearer of Wal
than Watch may be found Let the party about
to buy ask this owner Of an American Watch
this question:
HAS YOUR WATCH GIVEN YOU Salts
FACTION
We are not afraid to ask those wishing to buy
watch to guide themselves by the owner. Be-
ing satisfied as to the quality of the watch, the
ouyer has now only to satisfy himself that the
Wa,tbam Watches are THE CHEAPEST %
well a. the best. On this head we have few
words to say:
1t IL well known fact in manufacturing, that
the greater the number Of articles manu- lactursd
by one establishment, the smaller will be the
cost OF each Individual article Keeping this 10
view, our policy has always been to sell our pro-
ducts at the ."Nest possible price in order to SO
tuTe watches a! minimum cost. WEBELIEVE
IN SMALL PROFITS AND A LARGE BUsI-
NESS. This policy We have successfully car
ried out, and The result is that to day we manu-
facture twice rs many watches as ell the other
factories IN ,aa United STATES put together
We can, therefore, afford TO sell Cheaper than
they do, and actually do sell Twenty-Five per
cent. Cheaper than they do, quality for quail
ity.
We would further remark that in increasing
our productions wo have constantly improved Its
QUALITY AND ITS VARIETY. We have
had the refusa. of nearly all inyen tiOns intended
to improve tim. pieces, and have adopted all
those, and those only, which have proved to be
really valuable. We have retained in our en-.
FIvyment every head of department we have
ever had, Who's services we're of any Importance
10 the COMPANY. and our corps Of designers and
master mechanics cannot be equaled in this or
any other country. In addition to this we make
gold and silver cAsej, not only for our own move
mcuts, but for those Of other factories ours being
the only essat .hment that turns out watches
| complete IN eNt'y respect.
As these watches are for sale by the trade gen
era. = through; the United States, aud at re-
,ali profit made most honorable BY competition
the company Invariably decline orders of = retail
character.
1OBBGNs d. APPLETON,
General Agents,
1aa Broadway q. Y.