The evening Argus. [volume] (Rock Island, Ill.) 1861-1871, 1869-04-10
WALTHAM
To Buyers Of Watches Everywhere.

| The greater pDrt u the jewellers Of the United
States keep Waltham Watches, and cordially re-
commend them to theircl,lomers, notwithstand.
ing the fact that less profit is mado On these
watches than on any others generally sold by the
trade. Tho renFon Of this il. that the reputa.
| tlon It the Waltham Watch renders it an easy
slle, and the result is that, although the dealer
does not make as much money on each indivi.
| dual watch be may on the sale Of other watch.
es, he is still the gamer through larger and live.
| Tier sAleS. There are some, however, among the
trade, who 10 not give the WGlthAm Watch that
hearty support which it deserves. This portion
| portion Of the trade fancy there is more money
to be made by dealing 10 watches about which
the public are ignorant, and In which there Is
less competition, and are content to make an
occasional sale Of such watches a. large profit
1t is this class Of dealers who, when asked about
Waltham Watches, use that Kind Of language
which leads the customer finally to buy just such
a watch Us is the most profitable for the dealer
to sell
the information Of persons about to buy
watch and who may bo unfavorably affected by
the representations OF those uDfr'o"uy 20 our
-~,y..os, We call attention to the following sug-
gestions:
Since the manufacture Of watches was lntia
ted at Wsltham, the company have and sold
about 4O0,0 watches. la every town and
village Of the country some wearer Of Wal
than Watch may be found. Let the party about
to buy ask this owner Of an American Watch
this question:
HAS YOUR WATCH GIVEN YOU Salts
FACTION
We are not afraid to ask those wishing to buy
a watch to guide themselves by the owner. Be-
ing satisfied As to the quality Of the watch, the
ouyor has now only to satisfy himself that the
WaIthSm Watches are THE CHEAPEST as
we'll as the best. On this head we have few
words to say;
Itis VOL known fact In manufacturing, that
the greater the number of articles Manufactured
by one establishment, the smaller will be the
cost Of each individual article. Keeping this in
view, our policy has always been to sell our pro-
ducts at the lowest possible price in order to sc.
cure large sales, and thus enable us to manufsc-
turo watches at minimum cost. WE BELLEEE
IN SMALL PROFITS AND A LARGE BUSI-
NESS This policy we have successfully car
ried cut, and the result is that to-day we manu-
facturs twice as many watches as all the other
factories in the United States put together.
We can, therefore, afford to sell Cheaper than
they DO, and actually do sell Twenty-Five per
cent Cheaper than they do, quality for quail.
ity,
We would further remark that in increasing
our productions We have constantly improved its
QUALITY AND ITS VARIETY. We have
had the refusal of nearly ell inventions intended
70 improve timo-p pieces, and have adopted all |
those, and those only, which have proved 10 be !
really valuable. We have retained IN our en-.
Floyment every head Of a department we have |
ever hal, whose services were Of any Importance |
to the company, and our corps Of designers and |
master mechanics cannot be equsled IN this or .
any other country. In addition to this We make |
gold ald silver cases, not only for our own move.
ments but for those Of other factories, ours being
the only establishment that turns on; watches .
complete in every respect.
As these watches are for sale by the trade gen |
orally throughout the United States, aud at a re-
tail profit made most honorable by competition
he company invariably decline orders Of retsll
character.
ROBBINS T. APPLETON,
General Agents,
asa Broadway, n. Y.
Esbtdv2n. /