The morning star and Catholic messenger. [volume] (New Orleans [La.]) 1868-1881, 1868-12-06
MORNING STAR AND oArHo11c MEsssreER.
NEW ORLEANS. SUNDAY. DECEMBER g. 1868.
REVIEW OF THE WEEK


REVIEW OF THE WEEK.
A WEEKLY PAPER AS AN ADVERTISING MEDI-
uM.-There seems to be great misapprehen-
sion in the minds Of many persons regarding
advertising. A better understanding is begin
ming to prevail ON the general subject; but as
it regards advertising in weekly papers, there
zimmerman darkness still prevails. Now, we do
not intend to say aught disparagng to the
daily press; but it is undeniable that after
being hastily perused, they may be classed as
ephemera1, and then thrown aside as worth
less. But paper which is got up for perma-
nent reference-such as q weekly-has q series
of readers long after the date is referred to. 1t
is consulted again and again and in the latter
case advertisements are brought before the eye
frequently, making more lasting impression,
and thus the object sought is attained-per-
>manent publicity. What has been said of
weeklies in general is applicable particularly
to the MORNING STAR AND CATHOLIC MEssEN-
GER. Our paper is read-not on one day, but
every day in the week-when laid down, it is
only to be resumed again. This last feature is
beginning to be understood. Our paper has
now circulation unprecedented in the South
Our advertising patronage has kept pace with
our circulation, and we refer to our columns to-
day as confederation of what we assert that
no weekly journal ever issued south of Mason
and Dixon's line cam show such an amount of
new advertisements may be found in onr
columns this morning. We are thankful to our
friends for their kindness, and have improve
ments in contemplation which will evidence
our sense of this fattering appreciation.
Next week we will print greatly increased
will r,lao %la;r
favors as early as possible.
THE GAINES ESTATE.-The contest between
the former purchasers of what now turns out
to belong to Mrs. Gaines, and others who be-
came subsequent owners has been commenced,
and a case decided in the Supreme Court last
week, which, however, was sent to the lower
court on a technical point.
BEoUEsT.-Miss Adele Laville, who was ac-
eidentally killed short time since on Orleans
street, has by her will, lately fled in the Pro-
bate Court, constituted the Sisters of the Holy
Cross her universal legatees With the excep-
ton of n few legacies, she leaves the whole of
her property, real and personal, to this Order,
upon certain conditions, namely-to build an
asylum, which is to bear the name of Laville,
and have masses and prayers offered for herself
and relatives
ST. ANDREWS DAY.-As usual among Scotch
men, the Both ult. was celebrated in this city
by the festivities usual on such occasions. It
has often occurred to US, on reading the pub
lished accounts, what ideas predominated in
the minds of Presbyterians when they celebra-
ted st. Andrews day. If he was q saint, he
was Catholic If he was o Catholic
IL ~ n At.-k
him. If they are in want of n name embody-
ing their peculiar religious views, would not
John Knox be the mani If patriot, whose
name enlists more enthusiasm than Wallace
but, unfortunately, he was Catholic. Well,
then, Bruce. Alas! he, too, was Catholic.
st. Patrick, to be sure, has been lately claimed
as veritable chiel of the land of bannocks-
but even if the Irisl, were to concede this boon,
is he, too, not "Papist 7" After all, in these
rationalistic days, why seek any emblem when
the thing it represents is rejectedf
Board of Atde,men.-The Board met on Tues
day evening, LIST inst. The old market ordi-
nance was adopted in lieu of the new one. The
report of the Finance Committee, recommend
ing retrenchment, was laid the table. A
communication was received from the Property
Holders Association, protesting against the
three million bond ordinance, and the author
of this plan of settling the financial question
moved the postponement of the election ap-
pointed to take place Saturday, December
5th A resolution to this effect was sent to the
other Board. The Finance Committee present
ed resolution, which was adopted, author
izing the issue of 81 500, 600 in bonds to the
liquidators of the Commercial Bank, bearing 5
ner cent interest in settlement for the Water
Works. A resolution offered by the Finance
Committee, to compromise with the heirs of
Liyaudais for their claims to the ground on
which the Dryades Market is built, and other
property, was lost. The wharves along the