The New York herald. [volume] (New York [N.Y.]) 1840-1920, 1868-08-11
TIE NEW YORK HERALD.


Broadway in New York is not less celebrated than
the Strand in London or the Rue Riyo in Paris.
At the great central point OF the active circulation
where foot passengers, stages and other vehicles Of
all descriptions are huddled together in one moving
mass bridge has been thrown across the street to
facilitate the movements OF the multitude, at the foot
OF which an important edtce presents itself, which
is no other than the Office Of the HERALD journal.
This magnificent building is the most remarkable
monument OF individual enterprise that the great
American city has produced. The HERALD Building,
constructed OF white marble, ornamented with all
the flower OF Italian architecture, raises its roof
above all the neighboring houses and attracts the
attention Of the busy crowd continually passing be-
fore it, Not century ago the spot now occupied by
the HERALD Building only offered TO view the modest
roof of Hampden Hail. then one Of the extrcmitles Of
the city and the fayorite OF the political agita
tors. 1t was there and in the neighborng fields
now known as the City Hall Park--that the violent
speeches were pronounced exciting America to q
revolution; where arguments provoked action;
where the liberty trees were raised, and
where the men Of the people struggled with
the soldiers OF King George and where,
finally, during warm evening in July, 1876
was solemnly read to Washington's army. The ora
tors OF HampGen Hall were later substituted by u
noability certainly less serious but more celeorated
for IL was there that the old Museum. in which
human monstrosites rivaed with the animal king
dom to draw the money from the Americans pock.
cts. The Feejee mermaid, colossal Infants, living
skeletons, GOlIaths, Tom Thumb and various other
exhibitions imposed their deformitles produc-
tive tax on public curiosity. The Museum was de-
stroyed by fire In 1865. After purchasing the ground
for the OF S150,oO0 the proprietor OF the HERALD
built the present edice at further cost Of s2500O0
What would be thought OF a journalist in Europe
commencing operations with such outlayi The
internal arrangements fully agree with the splendid
exterior OF the building. The seven large machines
that supply the daily quota OF 900 copies Of the
HERALD are IN spacious, airy underground apart
ments. Vast offices are on the ground door for the
accommodation OF the numerous public. The luxury
Of the general arrangements could not be exceeded
In any OF the wealthiest banking establishments; all
the cOrnices are OF sculptured wood the tables or
counters OF glass and marble and the noor OF inlad
marble There the journal Can be personally CON-
aesh and bone. There e. can he found Inc 0 general
manager OF the industrial department, the cashier,
the employees ofthe advertising department and SUBJ
scrfptiops, altogether quite little army. The other
parts OF the odice, such the editorial cabinets,
the conference hall and the libraries are q nagni-
ments
The HERALD, now 80 magniEcenily housed was
brought into existence IN basement, some thirty
two years ago, where lts proprietor contented him.
self with sorry chair TO st upon aud whose table
was a plank, supported by two nour barrels, hts
moderate capital or one or two hundred dollars just
suiicng 10 carry him through the week. That pro.
prietOr editor, compiern fact all but the actual
printer. The first number Of the Journal only
tanned four pages Of four columns each, and had
thirty-nme advertisements. perhaps all gratuitous.
In three months time the four pages we're aug
mentcd Ia size and the columns IN proportion, nine
OF which were now covered with advertisements.
In 1910 The pages OF the HERALD underwent another
augmentation so that each contained six columns.
The New loRg HERALD Of to-day Is a huge triple
journal, In folio Of scyengtwo columns. trfyeiqht
OF which are occupied By advertisements The daily
circulation averages 100000 and tue annual profit
amounts TO u good round figure.
Tie man who Is the head Of this fortune the pro-
prict0r OF the NEW YORK HERALD, x Il >coichnan
by birth. named James Gordon Bennett lie landed
in America IN 1919, at Halifax. where he acted as
teacher IN school. but soon after oft for Boston,
where he WAS employ cd IN a printing Office as proof
reader. He arrived M New York in 1921 where be
since renamed and struggled through the various
phases OF fortune until the creation ol the NEW YORK
HERALD rendered his naiuc famous and secured him
an enormous fortune.
James Gordon Bennett is q robust. ederly man Of |
about siXty-scsen wears Of aye, muscular, and an-
swers TO the real type OF Scotchaan. We could de-
scribe the course % hs former career. OF which lie
OF his paper Is solely owing 10 his indon liable en-
ergy the power Of MS spirit and the foicc of hiscA-
aSer ne possess msgnnse NJ ho' Ss On m, VEL
fine country seat, % ine yacht splendid equipages,
&C.: but in the midst Of all this display u luxury
and opulence he contents himself win The frugal |
regimen Of an anchoriie. Like Moieres mlser. he |
eas 10 live and does not live TO eat Inc intrepid
Bennett, Ike Guzman, knows no oDstsces
Ere, shortly after he had started ", Jar from being
Discouraged, he babe defiance TO misfortune, and the
ter edited. more daring and more independent than
ever. Had the Phoenix himself become journalist he |
could not have spoken from us Win more |
haughtness The influence OF the NEW DIRK HERALD |
Ia such thai IL may pe considered the balance Of |
power between the various parties who dispute the
government Of The country.
President lincoln had such high opinion OF She |
influence OF this journal that he thought wise TO
purchase It's support by Offering The elevated post OF
Ambassador to France 10 MI. Bennett, who how
ever, declined the honor, The advanced age Of the |
proprietor OF the HyRALD does not in sny way pre-
vent him from taking an active part, only in the
general management but also editor Of the paper
Surrounded by numerous assistants. In the warmth
OF his inspirations he moves about debating the basis
Of articles that 70 appear In the norrows paper
Whether written by himself or by hts suboydinstes.
his digned manner otreating matters, or Whatever
description In always 10 be recognized. One OF tie
most powerful elements OF the influence OF the
HERALD "a the 0betlnacy or us attacks. When once
u scents victim, like q real Scotch terrier A wor-
RES TO DEATH and convinced OF the power Obtained
BY repetition 10 follows the course Of repeating ,ts
views, political or otherwise, until literally driven
blow by blow, into the understanding Of It's readers
he advantage OF the propious moment seems TO be
the principle that leads M Bennett in the social and
political questions He endeavors 10 guide the cur
rent Of public opinion, ana hs arguments are felt IN
~, 1sst ,a