The evening telegraph. [volume] (Philadelphia [Pa.]) 1864-1918, 1868-12-19

H.w 80 MAKE 1T PAY FOR BoTH PARTIEs.-Itls Is
poJltvey tSughAble TO see how envi)us men httsmpt
10 .oc0unt tor the very low prices whIch are 81 all
Zines current al Oak Hall.
90 1rG cts for uniforms for the Post 01s, Tor fire.
men. for policemen ava ded 10 W an am ,ksr II
Brown tecAuse they rni'h the same ideotical gar
10 ants 81 prices be the 10 vest bid OF other olmpe
nEOs AID people ssy, On, ye7, chats very ch zap;
eut they'll m AXE T. all up their ready made cIoth
Ing" In The Ready.made Ciothing Depart nent, rs
thousands Of our citizens who tried all our ed,
ing clothing houtes can testify, they sell at prices
with which mons can compete when the qu slliy o
goods and the general maks-up ls considered; and
people say, "oh, that's sll very WELL but they
will make itup In the Custom Department" Iu The
Custom Department 1t Is proverblaI they give "a
chant tsiiors' work at ready made clothing prices
and Il is said that what they deduct here they add
somewhere else-but where they add 1t no one can
really tell for every twenty cases you meet with
Of persons making good bargains, you do not a nd
one whe has. or even processes to believe he has
been charged anything above very moderate aud
fair pEce.
Now the great thing to be marked In all this IS the
GAo ado Ited by ALL Of IotO prizes. And the real
plAnatIon is simple enough Any m an can understand
It. and II he Is honest, need not rummage his brain
to flnd out "how they do manage to sell cheap at
Oak Hall" Here It 1, as plain as the nose on yslr
face. Say one house sells {l2 100 @ day (more than
which amount has been sold In day at Oak Hall 10
but ordinary tmesl, and max es a profit OF ten pes
cent. or $1,000, and another house sells but $4,000
u
house doing the largest business makes the largest
amount OF money, you see, but at the same time
charges It's customers only profit Of IL per cent,
while she house doing the smaller trade charge
!arger profit, Is per cent, yet does not make 50
much money. II now you OBJECT the ground OF Its
costing 80 much to such an establishment, IL is
enough to assert, what Is easily 1uRh proved that
the machinery q the running of such an immense
concern Oak Hall doss cost, In proportion to
the amount Of trade done, half mucn as does O
smaller house doing bus half the trsde--,hst is II
snail establishment has to add per cent. on elch
gaTmi NJ for "store expenses larger one can make
as great profit by adding but three per cent thu
saving two per cent. to the customer.
This. then, to say nothing of the advantages which
must accrue to house buying largely, is the ex
PLANTATION OF the whole mater. wanamaker &
Brown started out with the idea of Popular Clothing
House, and 1t Is admitted that they have so far
realized their idea that they sometlneS even
falsely called arnonopoy because they slca
unrlvaed amount OF business That's their secret
Its out and all may take the benefit oft. They
will do business IhiS same principle to the end, Or
until they have very different experie from any
shat have come to them far In their blsiness
career. SO that every neW customer who comes TO
Oak Hall does something towards the low prices'
which the people are marvelling about. And here's
. nice little problem, which would like see the
people try TO solve prac ioally. What is the very
lowest figure 10 which we could enable Wauan aker
& BEown 10 reduce their prices were all to buy
our clothing at Oak Halr