Dallas herald. [volume] (Dallas, Tex.) 1849-1873, 1867-04-20

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nIaf lavb W. low This vsl5one
periodical fof April has been on our table
over week. We did not notice Ne reeer
ton last week, because We wished 10 give
the sddress n the editor 10 Ne patrons 10
full and had not rooIa for Il In our last
The present number closes the second vol
ume, aud its list of contents isas attractive
as usual. The following Is the addressspo,
ken Of above
TO OUR PATRONS,
Alta time when devotion 10 the South was
regarded rs treason to the Union, and when
timid or time.serying men were DESTROYS OF
demonstrating their nationality by Ignoring
their own section, we flung our banner 10
the breeze inscribed with the motto, ." Tlli
LAND VIZ LOVE- We believed then and be-
lieye now that the land Of our hirih--lho
land for which we hal ballled four long
years-dcsoryed the enthusiastic attach
ment of her children and the admiration OF
the world, We have acted upon this senil'
ment, aud have ever maintained aud avow'
ed our fealty to our own beautiful SOUTH
Accordingly, we have sought not merely TO
present the usual literary attractions OF u
magazine-articlcs from the pens of cmi-
nent scholars, statesmen, diyines, poets aud
essayists,-we have aimed also TO Vindioaie
the truth of history, and to preserve re
cord of those glorious deeds, whose memory
should neverperish Each number contains
report offs battle from some distinguished
officer, which by its calm aud clear state
mcnt of facts refute Misrepresentation aud
rebuke braggadocia. Each number, too, is
n depository Of the wit and humor of the
camp, and Of the hcroism and devotion Of
the battlefield. We believe that no similar
effort has been made to give faithful aud
life-likc pictures of the Southern soldicry'
The enterprise projected upon this plan
and carried out in this spirit, has met with
n most generous patronage in all sections OF
the Union, except in the extreme North
. East. Onr issue has reached $1,000 copies
monthly, and our circulation extends in.o
all the Territories, and into all the States
except three. Even Canda has been libe-
raj patron. To the Kindness Of the ladies
South, and to the generosity Of our cotem-
porarics Of the press, we have been mainly
indebted for our success. The Southern Ia
dies, with their usual zeal in every cause
involving the rights, interests and honor of
she Southern soldiers, have been untiring
in their efforts to sustain us. More than
one hundred ana fifty Of the very best pc
riodcals of the United States have, of their
own motion, sought an exchange with us,
and have given many kind words of cheer
and of comfort. TO all who have thus aided
IDS, our cordial and hearty thanks are given.
But despite of many encouragements, we
have had very many draw backs. The fail
ure of the publishers here TO abide by their
contract, forced us to buy an establishment
and commence the publication ourselves,
though we had no experience and no knowi'
edge of the business whatever. Add 10 this
that sickness and bereavement kept the ed
itor out of the office for over three months,
at the most critical period Of our enterprise,
and some idea may be formed of the diff
culties under which we have labOred.
ID. The great irregularity Of the mails
and the populations of officials have caused
us very heavy losses, both in money aud
Magazines. In nearly every case, we have
assumed the losses Of both kinds, and have
re-supplied Magazines even to the extent
of four hundred in single month.
Sd. In order to dcyelope and foster ma
tive talent, we have adopted one feature
peculiar TO this magazine. With the eXcep-
ton of an occasional selected poem, all our
articles are original contributions from
Southern writer's and paid for Mt the high
est rates ever adopted at the South More
over, we use only Southern paper, and all
the employees in our office, of every grade,
are from the South. Under these circum-
stances, it could hardly be expected that the
literary excellence, the typography, and
the mechanical taish shonld compare IA
yorably with magazines of n wider range,
But we have no apologies for the literary
character of our Monthly. We believe that
there is as much talent at the South, as in
any part of the world. Our contributors
are recognized as among the first in the
Union. Their articles would do honor TO
any periodical in the whole country.
9Th In order to bring the Magazine with
in the reach of our impoverished people, and
especially of our poor soldiers, we put it
down at q lower price than that of any
monthly of sim lar size and character
1t was believed by many of our most judi
cious friends, that the en- terprise could not
be sustained at Il csc low figures. But
cheap as the magazine has been, nearly one
third of our subscribers hrve failed to pay
us, owing probably, to the extreme poverty
Notwithstanding these difficulties and
embarrassments, we have resolved to per-
severe in what We believe to be good work
and we will still keep our terms at the pre-
sent low rates We have determined, too,
to illustrate the magazinc,to the extent OF
our ability; every month, if well sustained,
-otherwije, as we can afford 1t. Parties,
therefore, whose term expires with the
April number, and who intend to renew
subscriptions would oblige us by doing so
Immediately, in order that We may judge
of our ability to make the magazine more
attractive. We have made satisfactory ar
rangements to secure the very best printing,
binding and finish for the ensuing year.
Our political opinions and preferences
are well known. Our first love belongs at
home; but believing that the peace, happi-
ness and prosperity of the South are now
indissolubly connected with the Union, we
accord hearty obedience to Constitu-
tional government, and extend cordially
fraternal hand to every friend of a Consti.
tional Union. HILL, IRWIN Y Co.
ESTIMATE OF THE OPINIONS AND Political
V,rws or THE limited STATES GENERAL