The New York herald. [volume] (New York [N.Y.]) 1840-1920, 1867-04-21

Tho Herald, Past and Present.
ave are again In tho field, larger, livelier,
better, prettier, saucier and more Independent
than evern
Nearly thirty-two years ago, when the
HERALD, still in its infancy, but full OF
strength and promise, removed its publication
Office to Broadway, this was its greeting to the
public in its first issue from its new establish
ment The change then made was neither
voluntary nor permanent It was forced upon
us by calamity. The element Of fire drove
US from our original quarters on Ann street
and compelled us to seek new abiding place.
To-day we again send forth our first
issue from new establishment on Broadway.
But this time the change is permanent, and
transfers the HERALD to one Of the most sub
stantial, unique and complete newspaper
Offices In the world. II anything can conflict
with the idea Of the change being strictly
voluntary it is the fact that the increase Of our
business and the development and expansion
Of enterprise In every department of the
paper have compelled us to seek greater space
and more complete accommodations.
As a new era commences to-day in the his
tory Of the HERALD 1t is appropriate to glance
backwards from this standpoint at its
past career. We reproduce for this purpose
the first words the HERALD ever uttered to the
public, and its greeting in its first issue after
rising from the ashes of the great Ann street
confagration. We invite attention to those
articles-arst, that the progress we have made
may be measured by the predictions of thirty
two years ago, and, again, that our acts may be
judged by the standard of the professions
with which we started in the field of jour-
nalism.
An important reform bears date from the
birth of the HERALD in 1S35-the establishment
Of thoroughly independent press, free from
political cliques, avoiding all entangling alli-
ances, ignoring individual schemes and inter-
ests, and devoting all its energy, ability and
resources to the publication Of full and reliable
news Of every description from all parts of the
world. The end and aim Of the HERALD may
be summed up in q brief sentence-to make
newspaper and not an organ. We
began life upon . small scale, and for
years our failure was constantly predicted
by those with whose comfortable inanity
our enterprise interfered. At one time .
''moral war" was waged against us. All the
envious slow-coach journals entered into
holy alliance to break down the HERALD, re-
fusing to allow the names Of any persons or
firms advertising in its columns to appear in
their papers. But business men had already
discovered that one advertisement In the
HERALD was worth dozen in each Of the
allied journals, and the result was rapid In
crease in our business and the ignominious
failure Of the war. Still, the HERALD was
always said to be "going down." and was con-
stantly threatened with eclipse by some new
rival; but all the time it continued to 60 up
and to defy competition, until at last 1t has
reached the position Of the leading newspaper
of the world, and occupies q building that has
nowhere is superior in convenience, COM
pleteness or architectural beauty.
daily paper in 1885, and for years after
wards, was very different affair from daily
paper in 1867. We glance at the pioneer num-
| Der of the HERALD, and we find small sheet
containing in all thirty-two advertisements.
We refer to q date just three months afterwards,
and the advertising covers nine columns OF
the sixteen then forming the paper. As we
turn the files we discover the rapid increase
| Of business that compelled from time to time
the enlargement Of the sheet, until we reach
1 CcPSoMuOi, AofV, WHcn VIC uuu Oue-tuAru
| added to its former size, and sixteen columns
out Of twenty-four filed by our advertisers.
Aud so we trace the steady advance of this
branch Of the business Of the establishment
until the present hour, when triple sheets are q
daily necessity, and when forty and forty-Hve
columns are frequently devoted to the public
wants. Nor is the progress made in this de.
partment confined to the increase in the num-
Der Of advertisements. The system has under
gone o most important reform Our adver-
Using columns are now as close, compact
and orderly as crack regiment on
parade. There is place for everything, and