The evening telegraph. [volume] (Philadelphia [Pa.]) 1864-1918, 1866-10-20

I A'N'eeh NO0NHtnn0
! form oil an advertisements fair hint at tbe mn
seemly, inconvenient, and ridienlous cnstnn, If
young men ana hobbledehoys who every sun.
day annoy the public by impudentlv obstrnct
| ing the passages IN front OF the cb1rchea- o,
! eyn Whlch unfortunately exists in MANY other
o'.dges besides Boston, Maseachusetts:2
CARD.-The Donkey Club OF this CITY ,vor,d
respectfully inform tho pub thai thew have wVuu e,
arrangements for an extensive demons on t6o
o nne service on Sunday the ath Instant MoGs gso
i1 S, IoTresDond,ng secretary and ChairB,an Of
We s"eet LounSiny Committee.
Advertising stratagems are suffcientlv n,,Doo
rous TO merit almost a sheet of examples. One
OF Jhe most curious, whereby hangs a tale
| p9elongs 70 England, and deser yes q place IN
literary worth preserving. The story is thai
some few years eago, Ihatter in London specn,
haet meD IN me purchase of the entire stock of
pulcbase, he found that he had overstocked
h1,lnsell; 1t; lie was on the point of reluctantly
Ili,1 uiisissing some of his "hands" when sharp
! wlitd d friend cameto his rescue Bv mis- advice
q nano'olll, announcing the cheapness OF The
naeteIs wares, was prepared and distributed
ehacty as had been already done Tor some time
! except m one particular item. The bill was
neaued, who's your Atter?n and throuobout
! lts contents the goods were invariably mentioned
asoatsip tt.y 81 YOUTHS Silk Ats"-"Best Beaver
aus Ladles Riding Ats"-and so forth The
remalnder OF the advertisement was i'm uney
CepuonaDle English. The result pertectIv ms.
vnro u,neo .ne inventors aatclpations. These bills
Men shouted with laugher at the indicrons
enect OF what many considered Ignorance on Ihe
par PnS ot t tne printer or OF the writer. They car
Tied these bills in their pockets and merriIg |
showed them to their friends One or two |
elderly gentlemen, previously perfect stran GERS
came came 10 the shop, bought ats" and exDosiu |
lated eravely with the ''atterp unon thn col
csm. Young fellows purchased possamers f,r |
tne lun OF the thing, begged for band-bllls, and |
Te Teiu JIcul9r conversations with the shopkeepcr.
Ihe shop became known, aud the nronrieto, |
frequently smiles as he hears the st ~ III
lhg our tne established phrase of Whose vonr
at;n III tne origin OF which, but for the publ.
t,sno Wiobt ms 1iS curous httie episode in adver-
Isns hs nl,g nt, Iosslbly lnpa few snort years have
geep los' IOfeYer to the antiquarian. To this
day the pronunciation OF the now popular in.
qp1Iy is that Of the original hand.bill.
Inc examples given will show that the art of
a9Ver'1slng, II not one OF the fine arts is GER
talnly one of the most useful In fact IL has
DeG0me almost necessary both to buver and
oSd. Seiiet. mere are those, however, who have
T eDG avored to make it in realty a fine art.
TacSWood, some fifty years ago, led the wav IN
England OF liberal and systematic ADVERTISING
; W InL tIesslng DIS razor-strop mdelibly on the
nlhd OF every bearded member of the Kingdom.
- ke otnef great potentates, he boosted lau-
Ieate IN MS pay, aud every one remembers the
fepy made TO the individuals so curious to
know who drew up his advertsements:-"Lai
Sir! We Keeps pOetn
But by universal consent, the world has az.
corded to the late George Robins the palm in
lhe nne style OF commercial putting HIS ad.
VeItlsements were really artisticalIy written
Like Martin, he had the power of investing
every landscape anu. building that he touched
WIN an importance and majesty not attainable
by meaner hands. He did, perhaps 90 beyond
the yielding line of even poetical Ii ense, when
ne described one portion OF paradise he was
aSOTI aSOpt to subject to public competition as
ing WOOD" which the astonished purchaser
found out meant nothing more nor less than an
ora eallows. But then he redeemed slight
maneuV1eS OF this kind by touches which dis
Payed native and overlooking genius for put
ing. On one occasion he had made the bpaIties
vi an estate SO enchanting that he found it
Two, lest it should prove TOO bright and GOOD
'lor human natufe's uaIIy rood.6 But there
az TWO drawbacks to this property" sighed out
tnls apostle or the mart, 1.-THE liLter of the rose |
leaves and The noise of the nightngales" Ger
ialnlY the rhetoric OF exquisite putting could no
We cannot refrain from giving part of one
ot his advertisements, which were ALWAYS of
considerable length, sometimes 0ccuncinI AN !
sntlrc slitn column OF the Times The following
'NFact relers to the sale of Fort Abbey in Dor
,eshire. Alter the usual Introduction. Mr.
Robins went on to say "
And in the description that necessarily must fol-
low. Nlr Robins, without the slightest aztec auon,
hemD ing. The only saving clause bv which he
can well seek TO soften the reproaches of an en-.
lphtentd d and deeply-read community Is alone to be
found IN the liberty the composer will take with
authors so highly gifted; that be must indeed b.
bold man who will not yield assent his researches
Dugdale Is no mean authority aud with this aud =
few Introductory facts, the hercu can task must be
approached. lhe Fort AODY DENT snes are to Ue
traced back to a very distant day, and IL has ever
since mainta ned its proud superiority over every
other monastery in England. II is sp endidly
graz ano unique buIldng, Altogether realizing
Lord Byron's glowing description of Norman
Abbey
IAN olo, old monastery once, and now
Sill older mansion OF rch and rare
MIX'd Got ic, such as artists ali allow
Few specimens ct lett us can compare"
It's classic front extends 800 feer The order OF
Is IN the Tudor e, aud may be dated
aoout the time of Henry VIII but to describe it as
1t deserves is felt TO tar beyond the reach of the
limited capacity OF the composer, and even much
wiser heads would oe puzzled in the attempt TO do {
West is fame has been held in the highest vene-
ration from generation to generarIOn and IT IS
avowed 10 have no successful Ival amidst the vast
country. lhe first impression on benodng this
cient pile the writer feels never be Oblterated
from his memory; hls mind on the instant seemed
to be subdued INTO most deY0ut and religious
state one of absO ME wonoer, mixed up with bound.
less admna ION; it was Joyous ectacle, Du MIR. :
Rooms cannot too earnestly invoke all those VINO i
possess soul congenial with objects of antquI
10 20 to the abbey, and Jhen Judge tor them t
selves; they will, with one accord, proclaim how
absolutely Impossible It is y to convey ,d IN suit,
awarded to 1t. The county in which the aooeY ia
placed will not vie to any her. The readvr
needslnot TO be rem nded that IN days of yore tho
taste of the Monks in the selection OF tner lands was
never questioned and midst altthe good thngs 7
this world, 4 ey remarkable Tor the accuracy
OF their juogment In &c Getting the best of every -
thing even the fat of Il land was uot accounted
too good for taeir refined taste. ThIs prince pro-
perty all fl ehold of inheritance, surrounded by
aWns and pleasure grounds, vita Praveed walks
taeliness, intercepted with ornamental waters, n
cascades, and waterfalls spar king with foam,
he scene The park, which is one OF great
beau Y, is stocked with deer, whose Venison has OBJ
GlneG the highest celebrity for ITS iatness and hne
iavor while the soft, unduatln2 foliage OF it's mag
nIfiC Ume-nOlOreu