Evening star. [volume] (Washington, D.C.) 1854-1972, 1866-06-15
TIE STAB AND TIE CHRONICLE

The CIroqicIe, this morning, in quoting our
aIrICIe upon the award OF the Government
advertising under the new law, candidIy adj
mIts that the STAR surpasses IL in circulation
Thu CAroEirle Gays:
We simply say ia reply 10 the Star that we
have never claimed that the circulation OF The
Nsru5ag Chronicle was greater ut the present
t..rr than that Of the StGr. That it more than
freb!Pd the circulation of the Star during the
war We presume that paper Will scarcely
Gtuy. But that We have printed a. large a
number OF papers. charging, As do, more
than touble the subscription Rates eff the S!dr,
after the close OF the war, is what we have
never intended to claim"
As the Chronicle asserts that it has npy
claimed that Its circulation was greater At the
present time than that of the STAR we presume
II l. by inadvertenee that it keeps a standing
head over the Letter List ad vertisement to the
effect that il is published in that paper as
having the largest circulation" As the
CAro7tcis would not certainly wish to be un-
truthful IN the matter, 1t will doubtless
promptly dIsplace this heading. Concerning
the Chronicles claim to having had treble the
circulation of the STAR during the war we
think II may be true during that portion of the
war when the army of the Potomac lay within
reach OF the city, ard when the Chronicle, benz
morning paper, and having the monopoly of
army supply, certainly issued a very large
edition.
Bat we cIaim-and this fact the Chronicle
Will probably not deny-that there never was a
time. during the war or at any other period,
that the STAR did not far surpass the Chronicle
OF any other Washington paper in city circu-
IaJon. In reference to the question OF the ad =
yeTtisIng receipts of the two papers, the Ctroa-
icls does not attempt to controyert our allega-
tiOns that the STARS new advertisements for
the various quarters at issue outnumbered tre
Chronicles new advertisements nearly two to
one, but SAYS il rests its claims on sthe official
quarterly statements of the collectors of in.
ternal revenue for the District OF Columbia
which ought TO be- conclusive" and saws
s.they certainly were not interested in IN liking
out case FOL the CHrOHicie or against the
STAR
To this we answer that the collectors of rev
enue have nothing more 10 do with the matter
than 10 accept such returns rs are made to
them: and if they were asked, they would
probably say that it Is a very common prlc-
lice for parties TO make portly returns of
amount o: business dom. simply as an ad YER
Using Dodge. Some amusing illustrations have
been told by collectors, As IN the case of the
smart young man who, on the strength of a
big income return made by him. married Al
heires-. with the blessings of the fond parents.
which blessings seGred somewhat suddenly
. into ''cusses' when il was discovered thai the
income return was bogus and not AZ all ..con-
elusive though OF course appearing rs The
official return of the c ELECTORS ard published
as such ia the newspapers amongst the big
incomes.
We nave shown that the STARS advertise
merits have been very nearly double in num-
Der these of the CaToaicle. and the fetal re-
Turns have shown that the STARS circulation
largely exceeds that of the CAToaicie l {. there.
fore. the advertising receipts OF the chroaicIs
have exceeded those of the STAR, rs it claims
Ihen its charges 10 its advertisers must have
been quaGruple what the STAR charges: aad
thar is a matter We leave the Chronicle TO settle
with its advertisers