Ellsworth American. [volume] (Ellsworth, Me.) 1855-current, 1865-07-14
Must you fill your Paper with
Advertisements P

Very often we are asked the question at
the head of this article. The reply is,
always. yes sir. VIC are obliged to; and
the question suggests two or three others
that might well be put to the questioner.
The pay that we have collected for sub
scriptions for two or three years past.
would not pay for the white paper We
have used for the same time. Then again
what would local paper be worth with
out giving the local advertising! We
heard an intelligent lady. short time
since, remark, that she read all the ad
refreshments weekly. and was interested
very much in such reading. But the far
mcr. the mechanic, the business man in
the county is just as much interested, in
the a lvertisements of his county as he is
in the local column. 1t is in this part of
the paper that he learns of all that is
Transporting in the county. Every one
is interested in the loyal advertisements,
all that purchase or sell goods are interest
ed in the business advertisements. SO of
all the rest. Then, again, if there is n
person so isolated from all other persons,
so much of hermit. that he is imper,e-
ious to all that is transpiring around him,
and 50 much in love with his boarded
dimes, that he must count the cost of his
newspaper, and the printed words it con
trims, to see whether he can afford it, or
whether he cannot drive a better bargain
in another direction, such person has no
right to have newspaper at all. But
there are good many people that will
judge newspaper as they judge potatoes,
by the bulk, and who never think that to
get up and maintain county newspaper
with few hundred subscribers with no
extensive field Tor circulation, is a difficult
undertaking. and one that returns but lit
tie pay for the outlay.
But few of the subscribers Of the Ameri-
can would write the names of a subscriber
on paper each week. and put it into a
post office for four cents per week.
We have reason to speak well of our
subscribers. They have. or hundreds Of
| them have. continued to take the Ameri-
can ever since we have been connected
with it, most ten years; and what is i'm
portant aud speaks we'll for them, and We
have almost mind 10 say, Of us also
have always paid for it. All such W,
look upon as personal friends. II the fu-
tire shall be to us more promising than
the past has been. We intend to cnlarg,
the american and to make it better every
way than it has been. To do what We
intend to do, and what we have long con-
templated. will involve an outlay of a
thousand dollars. Much more than this
sum is due us for old arrearagcs. If it
was in our possession instead of being in
those who have it now, we would cxpenC
it before month for the benefit of sub
scribcrs.
We were asked the other day, if tho
price Of the american would not soon bt
reduced. To all such inquirers We ans.
wer that we do not expect to print a pa
per again for $50. tits too cheap. i
cannot be afforded and We live. If W,
can at $500 save enough, after payin.
running expenses. to make improvements
subscribers shall have the benefit of it
but to undertake TO print paper agaiI
at less than $500 we don't expect to.