The daily Gate City. [volume] (Keokuk, Iowa) 1855-1916, 1863-12-29

the price of subscription, bat to meet tn
chief expense, by great advance on tn,
charges for advertising. And in the pro
cess Of their. new system of newspaper
economy they have rather ensmalied thai
enlarged the sise Of their newspapers, bu
have peremptorily closed down on al
gratuitous advertising under whatever
pf fetence. 1t has been found, TOO, in car
rying the new system into effect, tha,
advertisers derive greater proportional
advantage under it than under the old
system, while newspaper proprietor are
enabled to continue their business not.
withstanding the enormous advances
against which they are contending.
We shall be compelled to follow the
example Of the press elsewhere, at least
to some extent, BY advancing our charges,
especially in the advertising department
of our business. And that our readers
may know something Of the rates else.
where, and their mode Of doing business,
We give them few examples:
The New York Independent charges
thirty cents line for each insertion; forty
cents line for special business notices
religious and other notices, not exceeding
four lines. one dollar-over that, thirty
cents a line; marriages and deaths, not
exceeding four lines, twenty cents
over that, fifteen cents line.
The Chicago Tribune charges $3.50 per
square Of ten lines per annum, or SIS
per line.
The Cincinnati Gazette and CONNER
cial charge seventy-fve cents for each
insertion of q square o. the same size.
The Advertiser and the Free Press at
Detroit charge s64 per annum for Ten
lines.
The Toledo (Ohio Blade, a paper of
the size and about the circulation of the
Gate City. has the following. clause in its
advertising terms:
All notices Of religious, political, fra.
ternal and Fire meetings, charged at the
regular rates. Thoss Of purely chsrita-
bic character at half price.
Our readers will see that these papers,
large and small, charge Immensely higher
rates for business advertising than We
have ever done, and charge for many
things that We have been accustomed to
insert free Of charge.
The newspaper establishments of the
other principal points in our Ssate have
felt the pressure, and followed the exam
pie of their eastern brethren by adopting
tho new line of policy, and as the Gats
City is bound to live henceforlh on ita
own earnings or die in the effort, We shall
also wheel into line on the lst Of January
Melanch oily Death OF Well-kn ow n
Literary Character.
The following is from The n. Y. Her.
aid, Dec. 10:
William III. Graham, formerly propri
etor Of Graham Magazine, died yester.
day at the grocery store of c. Winter
2l Ann street, from the effects Of intem
perance. For more than year deceased
had been loa6ng around the corner o.
Theater alley and Ann street, and, not
withstsnding the exertions Of his friends
continued to descend daily in the scale o
humanity, until he became an object o
disgust to all who knew him. His insan.
love for intoxicating drinks soon reduced
his strength, and for months previous Il
his death he was a confirmed consump D
tive. Yesterday morning be was foune
wandering about Ann street, by q persor
who had known him in better days, ane
conveyed to the grocery store in question
He was in the most pitiabie condition a
the time, his clothes being soaked viii
the rain, and his whole appearance demo
ting poverty and wretchedness. He wal
hardly able to speak when brought in
and after uttering few incoherent re
marks, sank to the floor and expired.
Mr.. Graham was forty years Of age. ant
was native of Philadelphia. He was
man Of fine literary talents, and contrib
uted to some of the principal magazine
in the country. He was very respectabl.
connected. and by marriage was relatet
to one Of the 6rst families in the city.
TO THE LADIES, AID seCIEruE.