Cedar Falls gazette. [volume] (Cedar Falls, Iowa) 1860-1895, 1862-11-28
To Our Pat,pns The expenses Of a news.

To Our Pat,ons The expenses of a news
paper establishment have, within short time
been very much increased. Paper, ink, and
all the materials used in the publication of IL
newspaper. are now thirty per cent higher
than few months ago, and the top figures
have not YET been reached. A great many
of our contemporaries are increasing their sub
scription price to $500, or else are reducing
it may become necessary for us to adopt one
or the other of these expedients, though We
should dislike to be compelled to do either
In case something Of this kind may becom.
necessary, We shall probably adopt the latter
named course in preference to the former -
But first we are going TO try and keep on in
the "even tenor Of our way" and shall do
so until it becomes apparent that it is a los
ing operation. Whether We bc able to pub
l,sh the GAZETTE through the winter at its
present siz. and price or not. depends al.o-
gether on our patrons. Should our advcrtis
ers and subscribers pay up their indebtedness
to US promptly, we shall probably be enabled
to weather the storm. There is only one
nbricator that will keep tie machine running
smoothly, and that is Cash. A man may he
" good for it," and fair promises to pay as
plenty as " currency checks" yet all this will
not buy paper, pay hired help, and give us
our living Many man willing and able to
pay all his debts, leaves his newspaper &C.
count TO he the last one paid. lie thinks to
himself probably, it is only dollar and a
half or two dollars. and does not amount I
enough to make much difference whether
pay it or not. This man does not realize the
fact that there may be two or three hundred
other men in the same boat" with himself,
and that though the average is comparatively
insignificant, the aggregate is a good round
sum. There are men who have taken our
paper from its commencement. (nrarly three
years ago. and have never paid a cent
Every paper we have furnished them has
cost us cash, and we now need the money
we have advanced. Many, if not all. are
able to pay us, and now. that we need the
money, will they do ity There is one cour>,
that the present situation of aff.,irS forces Us
to adopt, and that is, to send out no more
papers without the pay in advance. unless in
case where some special arrangement may be
made. Onthe first layof january next We shall
strike from our subscription book the name
Of every subscriber who is in arrears, and
thereafter send out no papers but such as ar.
" accounted for" We have bought all thu
white paper to give away that we can afford
10, anil had rather have the cost thereof in
money in our pocket, than in Indebtedness
| against ToM Dick and Harry whom we are no,
acquainted with and who, jjudgngfinmthc pas,
Ito not care themselves to make our acquaint.
ancc. We give fair warning that after the
first Of january next we shall send the Ga.
zErrE to none other than paying subscribers.
If the paper is worth taking. it is worth pay
ing for. and We wish we could in,ribly i'm
press this sentiment upon the minds OF o.,
two or three year lelinqucnts. Should it be
found necessary to increase our subscr' ptior
price, all those who NAV paw their subscr,p
tons previo~s to the rise, will be furnished
the paper the year ont at the present rates
-~sS--.--