Daily Democrat and news. [volume] (Davenport, Iowa) 1859-1864, 1860-12-10
The Advertising Rooms Of the London
~ Bones,
= correspondent his the following in
n ation to The advertising rooms

= correspondent hss the following IN
| Atioq to The advertising rooms
| v"Tuts.to tie counter there is vide
space beyond, and many clerks, writing
| always writing. Four favored or nn'A-
vored ones-we know not how 10 deel"
lit-.it on thrones behind the COUNTER 10
t.de the tribute of the advertising sup
riiants-from these four We may choose
our oracle and judge, but 1t matters mt
,le whom we take. How silent is the
room scarce any sound, but the chnk
of money and the low uttered flats OF
these ,hroned arbiters of advertisers
| tates. OF no avail Temonstrance here !;
the advertisement has hardly reached
their hands-scarcely has time enough
elapsed to skim i over, before the quiet
utterance Of their judgment; if one
should venture to demonstrate at the
charge, his lines are given back, and the
next conner served !; no words-they
have no time for words the frat decis-
ion ID the final one We mean, OF course,
in the buster portion Of the day-from
eleven till two. And how use doth
breed habit in man these peremp-
tory petty officers of the Times rarely or
never err seldom will the printed lines
tail to bear out their charge their prac-
ticed eye fa,homs the mysteries ofevery
conceivable chirography, and like seers
of the mighty press, field Of the type
rushes back on their sight soon as their
wild orb rests upon the scrawl.
And how the pile OF advertisements
grow by their side. AS they take them
they give a printed acknowledgment to
the advertiser, and be then beholds his
composition, impaled with Others which
have preceded, upon wire. AS we
look into the business of this office, we
wonder where it is to end. Already in
the London season, when the town is
full, the Times issues, not uDfrequently,
ten pages of closely printed advertise
ments, of six columns each, and each
column long one. Yet there are al
ways enough on hand for several days to
come; an advertiser cannot expect to
see his lines in print for three days, and
sometimes week from the period that
he gives it in. We ask ourselves why
people will consent to wait so long; why
pamper still this overgrown favorite OF
fortune, paying duties to the govern
ment, AS it does, TOR advertisements and
stamps and paper, alone amounting to
100000 annually, besides giving live
llhood to so many, many families I?
Old Mr.. Walter took the tide in his
affairs, indeed, and it led on to fortune /;
his doubtful venture of not eighty years
| ago has grown into British institution,
| and the Times seems fixed upon rock,
| firm as adamant. 1t is the fashion,
''not to know it argues ones self un.
known"-in Britain, if people will give
the preference to the Times, and read
it's pages, even if it costs self-denial in
other literary walks, we must not won
der at the advertisers choice and pa
tience. Other journals address particu.
lar professions, trades, or sects, or castles,
and they who speak to such alone, use
them for their purposes but the Times
caters for England collectively; for high
and low, rich and poor /; the the trades
man and the noble the mechanic, the
farmer, the merchant, and the manutac-
turer, alike and he who would fish in
this tremendous sea does well to hang
his bait on one of the innumerable hook.
which dangle from the pole in Printing
| House Square.