The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-03-08
South ex2aeE West.

The prOpretOrs of the DAILY EXCHANGE, in the year
us closed established system of.
ADVER TISIN
| NEW IN BALTIMORE. The principle on which mt
system is founded offers to those who may make use of
it an absolute that they will be brought into
relations with precisely the classes and sections
which they may wish to reach
THE CIRCULATION IS GRATUITOUS the whole
expence being betrayed by the joint contributions the
advertisers, who pay according the space they may
require. We employ the well-known reliable Agency
off, D. PRATT Co., to furnish the addresses of the most
desirable buyers its books and attend ourselves to the
mailing of the issue, the POSTAGE which is PRE-
PAID. The ADVERTISER" is, therefore, sure to
reach the most favorable class of readers, and the
Editorial Department made up with whatever taste and
ability may possess atter ourselves that pretty
to be acceptable to those who may receive it. We
have doubt that judcious advertisement in our
MONTHLY independently of its greater circulation,
likely attract attention than Individual crcu.
lar transmitted in the way, because our 'sADVER-
TISER" exhibits at one glance the entire market and
distant purchasers are thereby assured that they may
meet with assortment here-a fact be inferred
from the circular.
As every man, in any department of business ought
by this tme to have made up his mind about advertising
do not propose to make any appeal to those who
skeptcal about its advantages; but who are led
by the present state of affairs make special
SOUTHERN TRADE, and regard advertising as one of
he most effective modes of accomplishing their purpose
Confidently tender the columns of our
MONTHLY VERTTSER,
We renew the pledge which made last year, OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS
Our MONTHLY ADvERTISERn was not started til
last May when the Spring Trade was nearly overland
causes will not now specify, unavodably affected the
Fall business. Evils, not Of commercial character
happily in process of correction undoubtedly caused
ty to be Stunned by many, who would otherwise have
dealt here. In spite of all this ''M0NTHLY ADVER
TISER" had marked success and instrumental in
influencing much trade On this point we have too many
to be mistaken Commencing for the present
season. EARLY IN FEBRUARY, in advance Of the years
business and under circumstances which the present dis
position of the South renders much favorable it
cannot fail Properly used, to exercise very powerful
influence in behalf of the Commercial and Manufacturing
Interests of Baltimore.
OUR AGENT, MR.. C. C. HOFFMAN, is now en-
gagged in RECEIVING ADVERTISEMENTS for our sew
era issues Including the MonhIy,) they may be left
at our Counting Room
rs RATE, ONE DOLLAR PER SQUARE EACH
INSERTION
.Gs~ TERMS CASH.
~ We subjon of the POsT-oFFICES in a por
ton of the Southern States, to which our MONTHLY
ADVERTISER will be sent We wish particularly to
call attention to the fact that each paper transmitted
to responsible business man. and that the circulation
in consequence, of influencing Southern trade
equal to four five times the promscuous circulation
of the number of ordinary newspaper The Adperti-
and have considerable circulation in Arkansas, Louisi
a and Texas.