The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-02-27

The propretors of the DAILY EXCHANGE, in the year
ust closed established a system of
ID TISIN
NEW IN BALTIMORE. The principle on which hit
system is founded offers to those who may make use of
it an absolute that they will be brought into
relations with precisely the classes and sections
which they may wish to reach.
THE CIRCULATION IS GRATUITOUS the whole
expence being betrayed by joint contributions of the
advertisers, who pay according to the space they may
require. We employ the wellknown reliable Agency
off, d. PRATT Co. to furnish the addresses of the most
desirable buyers its books attend ourselves
mailing of the issue, the POSTAGE on which is PRE-
PAID The "ADVER User" is, therefore sure to
reach the most favorable class readers and as the
Editorial Department is made up with whatever taste and
ability we may possess, we ater ourselves that is pretty
sure to be acceptable to those who may receive it, We
have no doubt that judicious advertisement in our
MONTHLY, independently of its greater circulation, is
more likely to attract attention than individual
lar transmitted in the same way because ''ADVER-
TlSER exhibits at one glance the entire market and
distant purchasers thereby assured that they may
meet with an assortment here fact not to be inferred
from the circular.
As every man, in any department business ought,
by this time to have made his mind about advertising
we do not propose to make any appeal those are
skepcal about its advantages but to those who
by the present state of affairs to make special effort
SOUTHERN TRADE, and regard advertising of
the most effective modes of accomplishing their purpose
we confidently tender the columns of our
MONTHLY AID VERTISER,
We renew the pledge which we made last year. OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS
Our "MONTHLY ADvERTISER'' was not started til
last May when the Spring Trade was nearly overland
causes we will not specify, unavodaby affected
Fall business Evils, of character now
happily in of correction undoubtedly
city to be Stunned by who would otherwise have
dealt here. In spite of all this, ''M0NTHLY ADVER
TlSER had marked success, and instrumental in
influencing much trade On this point too Nv
to be mistaken. Commencing for the present
season, EARLY IN FEBRUARY in dvance of the years
business and under circumstances which the present
position of the South renders much favorable it
cannot fail properly used, to exercise very powerful
influence in behalf of the Commercial and Manufacturing
Interests of Baltimore.
OUR AGENT, MR.. C. C. HOFFMAN, is now en- |
gagged in RECEIVING ADVERTISEMENTS for our sew
era issues, Including the Monthy they may be left
at our Counting Room.
ag- RATE, ONE DOLLAR PER SQUARE EACH
INSERTION.
lsS~ TERMS CASH
~ We suboin some of the POST-OFFICES in a DOR
ton of the Southern States, to which our MONTHLY
ADVERTISER will be sent We wish particularly to
call attention to the fact that each paper is transmitted
to responsible business man. and that the circulation
in consequence, influencing Southern trade
equal to four five times the promscuous circulation
of the number of ordinary newspaper The Advertt-
ser will be mailed to TWO THOUSAND Post Offices
and have considerable circulation in Arkansas Lousi
a and Texas