The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-02-14
South anal Vest.

The proprietors of the DAILY EXCHANGE in the wear
ust closed, established a system Of
d YER TISIN
NEW IN BALTIMORE. The principle on which hit
system is founded offers to those who may make
it an absolute that they will be brought
relations with precisely the classes and sections
which they may wish to reach.
THE CIRCULATION IS GRATUITOUS, the whole
expence being betrayed by the joint contributions of the
advertisers who pay according to the space they may
require. We employ the well-known reliable Agency
off, D. PRATT Co. to furnish the addresses of the most
desirable buyers its books and attend ourselves to the
mailing of the issue, the POSTAGE which is PRE-
PAID. The "ADVERTISER" is, therefore, sure to
reach the favorable class of readers and as the
Editorial Department made up with whatever
ability may possess, ater ourselves that is pretty
to be acceptable to those who may receive it, We
have doubt that judicious advertisement in our
MONTHLY, Independently of its greater circulation is
likely to attract attention than individual circu
lar transmitted in the same way, because "ADVER-
TISER exhibits at glance the entire market and
distant purchasers thereby that they may
meet with assortment here-a fact to be inferred
from the circular.
As every man, in any department of business ought,
by this tme to have made up his mind about advertising
do propose to make any appeal those who are
skepca about its advantages but to those who led
by present state of affairs make special
SOUTHERN TRADE, and regard advertising of
the most effective modes of accomplishing their purpose
We confidently tender the columns of our
MONTHLY AD VERTISER,
We the pledge which we made last year, OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS.
Our "MONTHLY ADVERTISER" was not started til
last May, when the Spring Trade nearly overland
causes we will not now specify unavodably affected the
Fall business Evils not of a commercial character now
happily in process of correction undoubtedly caused
city to be Stunned by many who would otherwise have
dealt here In spite Of all this, 'M0NTHLY ADVER
TISER" had marked success and instrumental in
influencing much trade On this point have too many
to be mistaken Commencing for the present
season. EARLY IN FEBRUARY in ad vance of the years
business and under circumstances which the present
position of the South renders much favorable
cannot fail Improperly used, to exercise very powerful
influence in behalf of the Commercial and Manufacturing
Interests of Baltimore
OUR AGENT, Mr.. c. C. HOFFMAN, is now en-
gagged in RECEIVING ADVERTISEMENTS for our sew
eral issues Including the MonthIy they may be left
at our Counting Room.
~ RATE, ONE DOLLAR PER SQUARE EA Oh
INSER TION.
R9s~ TERMS CASH
81 We subjoiu some of the POST OFFICES in a por
ton of the Southern States, to which MONTHLY
ADVERTISER will be sent. We wish particularly to
call attention to the fact, that each paper is transmitted
a responsible business man. and that the circulation
in consequence, of influencing Southern trade
is equal to four five times the promiscuous circulation
of the number of ordinary newspaper The Advert
will be mailed % TWO THOUSAND Post offices,
and have considerable circulation in Arkansas LOusi-
and Texas.