The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-01-26

Il, j
ust closed, established system Of
ADVER TISIN
NEW IN BALTIMORE. The principle on which this
system founded, offers to those who may make of
it absolute assurance that they will be brought into
relations with precisely the classes and sections
which they may wish to reach.
THE CIRCULATION IS GRATUIToUS, the whole
expence being betrayed by the joint contributions of the
advertisers who pay according to the space they may
require We empty the wel-known reliable Agency
off, D. PRATT Co to furnish the addresses of the most
desirable buyers its books and attend ourselves to the
mailing OF the issue, the POSTAGE which is PRE-
PAID The "ADTERTISER'' is, therefore, sure to
reach the most favorable class Of readers and the
Editorial Department made up with whatever taste and
ability may possess ater ourselves that is pretty
to he acceptable to those who may receive it, We
have doubt that iudcious advertisement in our
MONTHLY, Independently of its greater circulation, is
likely to attract attention than individual circu
lar transmitted in the same way because "ADVER-
T1SER" exhibits at glance the entire market and
distant purchasers thereby red that they
meet with assortment herea fact not be inferred
from the circular
As every man. in any department of business, ought
by this time have made his mind about advertising,
do not propose to make any appeal to those who
skeptica about its advantages but to those who led
by the present state of affairs to make special effort for
SOUTHERN TRADE and regard advertising as one of
the effective modes of accomplishing their purpose
confidently tender the columns of our
MONTHLY I'D VERTLSER,
We the pledge which made last year, OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS.
Our MONTHLY ADVERTISER" not started till
last May when the Spring Trade nearly overland
will not now specify, unavoidably affected the
oarpio1 oh nnpu
happily in process of correction undoubtedly caused
city to be Stunned by many, who would otherwise have
dealt here. In spite of all this our MONTHLY ADVER
TISER" had marked success and was instrumental in
influencing much trade On this point have too many
assurances be mistaken Commencing for the present
season. EARLY IN FEBRUARY in ad of the years.
business under circumstances which the present dis
position of the South much favorable, it
cannot fail if properly used exercise very powerful
influence behalf the Commercial and Manufacturing
Interests of Baltimore
OUR AGENT, MR.. C. C. HOFFMAN, is now
gagged in RECEIVING ADVERTISEMENTS for our sew
era issues (incudng the Monthy) they may be left
at our Counting Room.
re- RATE, ONE DOLLAR PER SQUARE EA CHI
INSERTION.
Ng~ TERMS CASH.
r. We subjoin some of the POST-OFFICES in por-
ton of the Southern States, to which MONTHLY
ADVERTISER will be sent. We wish particularly to
call fact each paper transmitted
to responsible business man. and that the circulation
in consequence, of influencing Southern trade,
is equal five times the promscuous circulation
of the number of ordinary newspaper. The Adrerti
ser will be mailed to over TWO THOUSAND Post Offices
and have considerable circulation in Arkansas, Louisi
and Texas.