The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-02-03
SOesIA sxasN West.
The propretors of the DAILY EXCHANGE in The year
ust closed established system of
A ID Err TISTN


a d YER ISIN
NE" IN BALTIMORE. The principle on which this
system Is founded offers those may make use of
II an absolute assurance that they will be brought into
relations with precisely the classes and sections
which they may wish to reach.
The CIRCULATION Is GRATUITOUS, the whole
expence being betrayed by the joint contributions of the
advertisers, who pay according space they may
require. We empty the well.known reliable Agency
OH D. PRATT Co. to furnish the addresses of the most
uesaoe buyers on Its books and attend ourselves to the
mailing OF the issue, the POSTAGE on which is PRE-
PAID The "ADTERTISER' is, therefore sure to
reach the most favorable class of readers and az the
Editorial Department is made up with whatever taste and
ability we may possess aer ourselves that is pretty
sure 10 be acceptable TO those who may receive it. We
nave no doubt that judicOus advertisement In our
MONTHLY independently of its greater circulation is
more likely to attract attention than an individual crcu
Jar transmitted in the same way, because our "ADVER-
TlSkIp exhibits at glance the entire market and
distant purchasers thereby they NAV
meet with assortment here-a be inferred
from the circular.
AS every man, in any department of business ought
by this time to have made his mind about advertising
we do not propose to make appeal to those who
skeptcal about its advantages but to those led
by the present state of affairs make special effort for
SOUTHERN TRADE, and regard advertising of
the most effective modes of accomplishing their purpose
we confidently tender the columns of our
MONTHLY AD VERTTSER.
We renew the pledge which made last year. OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS.
Our MONTHLY ADVERTISER" was not started till
last May when the Spring Trade nearly overland
causes we will not now specify unavodaby affected the
Fall business. Evils, not of commercial character now
happily in process of correction undoubtedly our
O w wh
dealt here. In spite Of all this our sMONTHLY ADVER
User" had marked success and instrumental In
influencing much trade On this point we have too many
assurances to be mistaken. Commencing the present
business and under circumstances which present dis
position Of the South renders much more favorable II
cannot fall properly used to exercise very powerful
Interests of Baltimore
OUR AGENT, MR.. C. C. HOFFMAN, is now en- |
gagged in RECEIVING ADVERTISEMENTS for our sew |
eral issues Including the Monthy they may be left
at our Counting Room
RI RATE, ONE DOLLAR PER SQUARE EACH
INSERTION
rs TERMS CASH.
tion of the Southern States, to which our MONTHLY
ADVERTISER will be sent We wish particularly to
call attention to the fact that each paper is transmitted
responsible business man. and that the circulation
in consequence of influencing Southern trade
equal to four five times the promscuous circulation
of the number of ordinary newspaper The Adrerti-
ser will be mailed to TWO THOUSAND Post offices
and have considerable circulation in Arkansas Lous
ana and Texas