The daily exchange. [volume] (Baltimore, Md.) 1858-1861, 1860-02-02
GUARANTEED CIRCULATION
T b " Il II o u s A " d,
EXCLUSIVELY AMONG
THE SELECT BUSINESS MEN
South eyasN west,
The proprletors of the DAILY EXCHANGE, In the year
ust closed, established system of
4 DYE TT.STN

The proprletOrs of the DAILY EXCHANGE in the year
ust closed, established system of
AD VERT TSIN
NEW IN BALTIMORE The principle on which this
system is founded, offers those who may make of
1t an absolute that they will be brought into
relations with precisely the classes and sections
which they may wish to reach.
THE CIRCULATION Is GRATUIT0US, the whole
expence being betrayed by the joint contributions of the
advertisers who pay according to the space they may
require We employ the well-known reliable Agency
Off D. PRATT Co. to furnish the addresses of the most
desirable buyers its books and ourselves
mailing Of the issue, the POSTAGE which is PRE-
PAID. The "ADVERTISER" is, therefore, sure to
reach the most favorable class OF readers and the
Editorial Department is made with whatever taste and
ability may possess 1aier ourselves that IL pretty
sure to be acceptable to those who may receive it, We
have doubt that judicous advertisement IN
MONTHLY Independently of its greater circulation, is
likely to attract attention than individual crcu
lar transmitted in the way, because "ADVER-
TISER exhibits at glance the entire market, and
distant purchasers thereby assured that they
meet with assortment fact be inferred
from the circular
As every man, in any department of business, ought
by this time to have made his mind about Advertising
do not propose make any appeal to those who are
skepica about Its advantages but to those who led
SOUTHERN TRADE, and regard advertising as one of
the most effective modes of accomplishing their purpose
we confidently tender the columns of
MONTHLY AID VERTISER,
We the pledge which made last year, OF
EXCLUDING ALL ADVERTISEMENTS COMPETING
WITH BALTIMORE INTERESTS.
Our MONTHLY ADVERTISER was not started till
last May, when the Spring Trade nearly overland
will not specify unavoidably affected the
Fall business Evils, not of commercial character,
happily in process of correction undoubtedly caused
city to be Stunned by many, who would otherwise have
dealt here In spite Of all this, MONTHLY ADVER
TISER; had a marked success, and was instrumental in
influencing much trade On this point have many
assurances be mistaken. Commencing for the present
season. EARLY IN FEBRUARY in dvance of the years
business and under circumstances whi;h the present dis
position the South renders ch favorable, 1t
fail properly used, to exercise very powerful
influence in behalf of the Commercial and Manufacturing
Interests of Baltimore.
OUR AGENT, Mr.. C. c. HOFFMAN, is now en-
gagged In RECEIVING ADVERTISEMENTS for our sew
eral issues Including the Monthy) they may be left
at our Counting Room.
r. RATE, ONE DOLLAR PER SQUARE EA CHI
INSER TION.
Ig- TERMS CASH.
~ We subjoin some of the POST-OFFICES in a por-
ton Of the Southern States, to which our MONTHLY
ADVERTISER will be sent. We wish particularly to
call attention to the fact that each paper transmitted
responsible business man. and that the circulation,
in consequence of influencing Southern trade
equal to four Ave times the promscuous circulation
of the number of ordinary newspaper The Adusrti
ser will be mailed TWO THOUSAND Offices
aud have n considerable circulation in Arkansas Lous
ana and Texas