Wheeling daily intelligencer. [volume] (Wheeling, Va. [W. Va.]) 1852-1859, 1856-12-18

WEEKLY, annuH, 90
WHEELING, Va
THURSDAY MORN DECEMBER IS, 1856
The ADVERTISING BusiNEss.-There is no dc
partmentdf newspaperdom that forms more
curious, or instructive subject for small reye-
RE, than does that of the advertising trade
grown so lately from small item to great sys-
TEN. There is no interest, no tradesor profess
ii sion, nowadays, over which it does not reign
supreme. The great competition in journalism
has extended the facilities and infamed the in
stinct for notoriety. Many man, ten, fifteen
and twenty years ago, went into business, we
say. son his ownhook,n that is, Independent of
newspapers, placards, or any other medium of
advancement, other than his own dealing would
afford But that idea has come to be fogy-
ism: for no young man now settles all the pre-
lirninaries of .'buy out, before consulting the
printer and ordering posters ora paragraph to
let the world know. Advertising has come to
be divided off into branches, for it has grown to
such huge proportions that it can not now be
blended and mingled as formerly one item of
trade with another The headings must now
indicate to the leisnrey reader or the hurried
business man just where to look for what he
wants. The paper must be PACED, or indexed,
as it were. He must have a certain place to
look for commercial news, another for river
news, another for wants. then for female and
male wants, and SO on through all the nccessl-
ties of the great round of domestic and social
economy.
But one of the most novel innovations upon
.tilnc-honored CUSTOM is column of matri-
inonial wants. These. nowadays, are coming
TO beregular items in some papers The public
attention has been peculiarly attracted to this
department within the last few days by the dis
coyery of the dark doings of certain fast gent
in the East, who has been making sad havoc
among many of the frail daughters of Eve, by
means ofadvertising The carccrofD DR.. Lyonsp per-
haps viii cause few moments reflection among
matrimonial advertisers. He seems to have
been practicing upon the gullibility of the fair
for long time, with IMMUNITY to himself
but with serious detrment to his victims. He
succeeded in obtaining promises of marriage
SAG from many unsuspecting women, wormed him
self into their confidence by private interviews,
obtained money, sometimes large amounts, and
in a short time would turn up missing. These
women, awed into silence for fear of the harm
exposure would do their future prospects, qui-
city submitted, some of them to ruined honor
and others to ruined fortune.
Itis.to be hoped that it will prove lesson,
orrather warning, to those young misses and
gents who are engaged in the business. Be
sides the waggery and harmless deception that is
often practieed it may safely be set down that
great proportion of it IS the schcming of artful,
c0ntriying gamblers and rakes to cnsnarc some
one into their evil designs. We take it as primd
facie evidence of sinister design. No respecta.
bic man or woman, of sane mind would accept
any such imniodcst proposals from a stranger.
a few days ago we had such an advertisement
left us, but for the reasons last stated. we do
not see proper to insert it. We think it to be
the duty of the press to shut down on this traf-
&c in reputation, and lend no countenance' to
this scheme of brazen. sensaalify;
WELL MslirED REnrkE was administered
to the audience At the Holiday Street Theatre,
Is Baltimore, few nights since Miss Louisa
Pyne was singing the finale to Don Pasqualc,
when as usual, a large portion of the audience
left their seats and rushed for the door--she
quietly suspended her efforts, until order was
restored, and then received a round of applause
from the courteous portion who remained.
,s- fe4
e;s4 ONE of the Washington letters published in
the New York papers says that Mr. ct1as. z,
Sinclair, member of the Legislature from Prince
William County, Va. is to be appointed Charge
dAffairs to Naples
ssaT nE larger city the more terrible the desti-
- tuition In Londen, recently, n mother and her
four children were found mixed and starving in
= house but partly Inhabited, aud in which they
had concealed themselves. Information was at
once forwarded to the parish authorities, who
quickly attended, and having administered sti-
tmulants to the unhappy sufferers suited to their
sinking condition, had them removed to the
workhouse iniirinary, whore the wretched mo-
sther died ON the following morning. The chii-
bred three girls. aged respectively fourteen,
twelve, and eleven years, and boy aged seycn