Marshall County Democrat. (Plymouth, Ind.) 1855-1859, 1855-11-15

Homeopathic doses of advertising will not
pay perhaps-it is like half portion of
physic making the patient sick, but effect
ing nothing. Administer literally, and the
cure will be sure and permanent.
Some say, they cannot afford to adver-
tise - they mistake-they cannot afford to
advertise. In this country, where every
body reads the newspapers, the man must
have thick skull who does not see that
these are the cheapest and best medium
through which he can speak to the public,
where he is to find his customers. Put
on the appearance of business, and gener-
ally the reality will follow The farmer
plants his seed, and while he is sleeping
his corn and potatoes are growing. So with
advertising. While you are sleeping, or
eating, or conversing with one set of Gus
toners, your advertisement is being read
by hundreds and thousands of persons who
never saw you, nor heard of your business,
and never would, had it not been for your
advertisement appearing in the newspapers.
The business men of this country do not
as general thing, begin to appreciate the
advantages of advertising thoroughly. De-
casionally the public are around at witness
sing the success Of Swain, a Brandreth,
a Townsend, Genius, or Root, and ex-
press establishment at the rapidity with
which these gentlemen acquire fortunes,
not rejecting that the same path is open to
all who dore pursue it. But il needs nerrc
and faith. The former, to enable You 10
launch out thousands on the unce, tain wa
tiers of the future the lattc:, to teach YOU
that after many days it shall surely return,
bringing an hundred or thousand fold to
him who appreciates the advantages of
printers ink properly applied.
9th. Icod entrarogonce; AMI ARRAYS
lire considerably within your income, If you
can do so ac;HoW absolute starvation 1t
needs no prophet to tell us that those who
live fully up TO their means, without any
thought of reverse in life, can never at
tain to a pecuniary independence \ brief
reference TO my own history, may perhaps
serve to illustrate this part of the subject
BY the death of my father in 1896, |
was thrown upon the world at the age of
sixteen, dependent sorely upon my own re-
sources for support. never found any
difficulty in making money, but the thought
did not occur to me, during fifteen years
of trying to sore. At one time when lot
teries were lawful in my native State Con-
necticut,) | was extensively engaged in the
sale of tickets, and my profits We're enor-
nous, sometimes as high as five hundred
dollars per day But thought very little
of trying to lay up money | could always
easily expend my income, be it ever SO
great.
In 1871, [ purchased the American
Museum in New York without dollar. for
| was not worth dollar in the world But
was never dishcartened. | always felt
ihat ! could make money fast enough, if
only set my mind to it. remember meet
lag friend iii Broadway, Il few weeks be-
fore came in possession of the Museum.
"Well," says | ''Mr. A., l am going to
buy the American Museum
Buy it, says he, for he knew that |
had no property. "What do you intend
buying it with ~
Brass" replied, for silver and gold
have none
1t is even So. Everybody who had any
connection with theatrical circus or exhi-
bition business. from Edmond Simpson,
manager of the old Park Theatcr. or VIM.
Niblo, down to the most humble puppct
Snowman of the day, knew me perfectly
we'll Mr. Francis Olmstead, the owner
of the Museum building, (now deceased, J
a noble wholesolcd man as one often meets
with, having consulted my references, who
all concurred in telling him that was a
good Snowman and would do as | agreed. >"
accepted my proposition to give security
for me in the purchase of the Museum col
lection, he appointed a money-t;,kcr at the
door, and credited to me, towards the pur-
chase, all the money received afte~ paying
expenses, allowing me fifty dollars per
month on which to support my family, con
sisting of a wife and three children. This
was my own proposition, as ! was deter
mined so to live that six hundred dollars
per annum should defray all the expenses
of my family until / had payed for the
Museum and my treasure of wife land
such a wife IS a treasure) gladly assented
to the arrangement, and expressed her will
lingness to cut the expenses down to four
hundred dollars per annum, if necessary.
One dav, some six months after | had