New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1855-12-03
TIE TRADE REFORM.

n ~ IdStsv y 1hs n. y. T1esss
SIR: The recent articles Of The TRIBUNE upon
T. ade seem rather critical thaa suggestive. Indeed,
you carefully, and think wisely, avoid ndorsss any
sIist1 organization or scbeme, but hopefully look
for the right way to be made .nifss. in dae time.
Doubtless the ED may be approached in many ways;
and beg leave to suggest one which, If you deem it,
neri, sufficient, please pabish
The present systsm of trade de- is well known,
almost inevitably to duplicty and fraud If direct
falsehood be avoided the whole truth is not generally
told even by the most conscientious dealers. The
seller sy Systematically wthhods facts quite interesting
and important to the buyer. He-the buyer-must
uDdersa and the msrAe Ct and judse for himself Entire
frsDhDess and nth not expected Hence all sorts
Of to raise or eepress prices and Al sorts OF
sdulte stiopr, deceptive shows short weighs aud
measures &c. Are frsnkness and integrity toen sbso-
lut " impossible 10 the merchant and trader Lss "
hope not, and in that hope we will sketch an estab
ls6ment where dupcty and deceit shall form no psrt
# the stock In trade We will give 1t the descriptive
sppellston VI tie Equity Hou-e. 1t is centrally. IL
caied, and devoted to taoe In what are ally
b'ss6stufs, provisions groceries, vegetables and do
mesc fruits Ii lie amp in dim-nsOns, and PROVIDED
with every appliance ~ facilitate regularity and dis
patch in the transaction of iis business LIS oejec,
to practically test the possibility OF entire ffankness
al tau in trade, and To determine upon COW small
q aIgin of profit such articles may be transferred from
proopotr to coDsum r.
In he principal s,lesroom all goods which admit
thereof are shown by Gamble Ea,h "a npie has iss
cost t he bouse win date Of purchas- marked there
on also as full statement Of its quality durability
and her characteristics interesting TO Purchasers, 81
D, accsbe, together with the prize sskAd for small
and for large quantities there G or wholesale and retail
prices.
The price asked cannot be arbitrarily governed by
the costs Ies ard must be had TO the fluctuations of tue
market. Hence goods will sometimes be sold below
then cost and at others Ut large advance thereon
Tbose purchased and sold the same Day VIII approx
mate the average advance.
Goods are delivered to purchasers at their restences
stores or shipped to order at price, austed upon
scale table in accOrdaJ ce VI the ON Iunt carried
sr the distance traveled-so that buyers may deter.
mine the wrole cost wi bout special bargaining Con-
senments Of goods might BE- received from the pro-
ductn but this would be doZotful policy, especially
in the commencement.
The saving of time Ind labor In serving customers
through such 90 Establishment over our present petty
system would obviously be very great. Ban,ering
would be abolished; words would have meaning tue
truth would be apparent.
The OBJECT being IN good faith to cheaper ex,
changes, and not make fortunes TOR tnoee snsssea
therein at the expense of the pubc periodical sste-
pents Of the affairs Of the house should De puoisoeo,
showing the current cost specifying SATAN rents,
hereet Of capital, and exhibiting the results Oh toe
experiment "
present chaos of trade would be bold experiment no
doubt and unless amply endowed soa oono ucea WIZ
ear eetpees and zeal BY men of ability and business
experience, would be likely to tal
A single establishment like tnis Woua os Ioe iou
the tran nels of cumbrous and extended orgcn,zs-
ton and could resoily adjust lie action 70 tie
stances and eIsepcies Of the tnereachng 70 dstaat
points for lite pnrcbsses or conhnng tnem W tue ho~e
ne ket, a. policy should dictate. ,..a ANA,
other tsonS un AID the limit of iss
influence could scarcely be calculated. .,yprn
Nee York. Nov. "a, ls,a