New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1852-08-11


Psn which have eonhdsd to us the exclusive seency en-
bscns the best and widely circulated journals OF the
system a .Sd IL ss .hes oor
experience OF yes, which have he'd Of the method q
carving onour tnowiedse Of the peculiar character and
wsn OF the several districts OF country and the coossquens
with which meet the wishes and eonsult the
Interests Of advertising friends We know that tho
ttion Such they are. they aha. be stu further improved
AZ we get sops and earnestly directed 70 the benefit Of
eSns r mslps money We tais the prae Of 20 nyento.
In IL and do that from strong psterna feelings which 9TH
be supposed to DO merely for The ske Of the net pro-
on 40 dear TO every citizen OF State Of doing
thing 10 &c we IL in his day and something BY
which peope may remember him when be has gone swsy
70 ,nswer The adrfiserenf which every bound &c
notice though not great man 10 our own esnnaton
Fourier, the frenehmso, We % na see WY We alse
should try and leave our max upon The nduHna pro
sress OF our native country.
PROPER MODE or ADyERTlSIN0.
There always OF doing thing night oos
and wrong and good thing In itself may b. tunes
from papose BY in which IL 10 applied Thf
Is the case with advertising well a. with most things
advertising nearly bad all There are those
who advise their friends advertise bat not capable OF
Showing hS,0 book vas lately -r,t,sn, with ne atle,
ser 70 adrotse Advertising very good and % ealing
but any man induces you TO without Judgment %
ne may ons you to be black IN the fss and 70 mo
Il desire and duty not merely to lead people to ~
csy acquainted with The Subject We .ssIl no, sSS.s mar
whose goods do not suit district 10 advertise
where IL will be promptly and suswcred;
may 1T 70 delay IL 70 favorable seaSu We
will depend upon the ecunstaneeeo Of each particular ea,
and the conscientious judgment and discretion which we al
WAYS exercise In our mediation.
There are two things which win always rely r the
prosperity Of oar system viz: First the conscience
mend much advertising and no more thsn suite mans
interest and secondly the kEottsde and yases which
saSsrser People there are who advertise pentfay ana
yetdo not scommensurse benefit The reason ~ they
g to work IN the dark no, knowing the wax or they ,OoS
what do, In cautious Ineligible way, 10 suit their seve
raj necesses-ke honest physician who orden much
medicine as e fitting for his patients ard no mo,e wheons
brisk dugo order half the gspos In his shop 70
be empted down the throsts of his invaids!
A knowledge OF the places and papers In which man
going to advertise OF much consequence to him the
advertisements themselves That knocedge posessed IN
upon il will have the comfort OF knowing what they are
about what they pay their money for; no slight eomfou
this, as the times go at present.
Extract. By Par Foy, OF Boston Sunday News
AS we have before said, advertising 10 busnea In n
self and ought to be insted 70 those only who have made
i their particular study The grand principle Of the sub
OF especial Agency the advertiser tor the money
that certain number of isolated notices would cost
have them distributed those papers-and thoss only
where they bound 10 be read and cstsn To bring
Surely that single inducemen II there
others Is sufficient 10 outweigh every argument that iner
ested ingenuity bring against the employment OF
petent Advertising Agent The doctor and the lawyer
EMPLOYED because they
and Ike should professional be employed
who by shrewdn and study has acquired skill in the sci
OF ADVERTISING The man who does his own physeins
and law has qusck for his physician and fool for his
client What shall say, then, OF him who does his own
sdyeDgi NOTHING except earnestly entrest him 70 con-
We do not say employ P.LsER, Sscaus it Is certain
that every who has the tact to appreciate the
that By dnt of LONG has succeeded in establish
ing business will at single him out from tbs host
OF mitsors who copying the plan which he has maured
now try to dispute with him the field OF public favor. On
Iafr oiufx moi NOR w
perfectly able To speak TOR himself" .
Paying las fully space would permie given hint
or two on the subject OF advertising we have private
word for every wise MANI ~ present there are fec
rho odreye systematically, but those Jeo are rapidly IN
ahead merchants icho icN be az e head Of est1btsh
rsent. Of their on cH be content % pod ~ ne g of
eSgrgcfe rbd The sgpposton Where one advertise,
in feig gears hEHdreds wlL 5nifd such competition,
nothing monster merry dad enormous outlay rW secure
a hearing. Now Is @e golden time. MAKE MONEY NOW.
before "there be sir Riohmond' il hefetdn
SYSTEMATIC ADvERrsISG-Ths Hamilton tOhio) Intel.
sencer thus does Justice to Mr. Palmer the pioneer an
perecter ofthe great enterprise OF bringing tho advantages
OF extensive and throughout The coun-
try home to men Of business In all the greet 6 es'
THE SECRET OF sELLING.-Volney B. Palmer some yeart
ago struck upon theory which he deemed would work
revolution in Trade AID at toe same time furnish him with
aTewald for his labot Since that time with unceasng as
scuiy and the most unng energy ne has ms
plan through evil aud through good repo-equaed In 70
pscy of purpose by only great theons OF the day
Whitney, the Railroad King.
But cloud has over Whitney, while Palmer s In
the full tide of successful experiment He has In some de-
gree brought ino subsection the great principle be first de
signed to ntro welding the mighty engine OF Pabsty
for the benefo and all who may have sum to
require its assta Many man has already been made
rich through his fundamentally and many more are yet 70
follow The worn is but beeunthe mighty system IL but
partially in operation But the day will come when
man will a. readily think of walking without feet or working
vbout banda az of success without Such n
che course of things and in few years not one
from ts sIeatest OF the greatest city 10 the mail
est retailer OF he smallest town afordpa a newsuapar viii
TO H.
ball Of opportunity who take The tide Of fortune at a. food
phO bV hs tseioct start and ca W. 2og
chen their dLatory neigtbOys 6eoaHiag tax about
beginning
We have mentioned Mr. PALMER, the chief champion Of
systematic Advertising We had the pleasure OF making hi
last fall He unfolded his system and his plans
to US and have doubt Of their success lie
Is thorough bunessman,a keen calculator and wha per-
have the prize ahead and endesvored 20 oveeach him
but the wisdom which planned was sufficient to perfect and
Mr. PERKINS PERPLEXED-"I can't see howitB. There's