New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1852-11-19
d. 3. paImsr's Column.
DALMERv AMERICAN NEWSPAPER

tncEfh the hughes; order OF human intelligence sccse
men n their rart the business OF the word Soalas
uts luisrors torrn tes By wa,ch you may
jog, Of any novelty Ii We So aerowd Of ili-
,acrs about snythirs may be sore there s1nstaisa
good N u us crowd Of sea-crds lowering above the
ses let the PEOPLE that shOa OF nsh underneath
or rnvs ara ether hight thiDg along By tie
rrnt serve ts show the eed AID direction Of r. shost
helping rhs stream IN the cast or increais Us volume
II wait sssnrsice-which we DO R0t-thst oar gs
t Of acyergfg admirable md gong shea5 prs
ItruuSy should tEG the at that several pssons
have h;ched then sNss on 20 our p and are 1'afeli
LEAD ID tire CT & properly followed - saceess-thoesh
whether IT nay qr;e another qass-
tin But the broad ard they will have saceeS
who erit it-aecoi6li 10 Lord Nc sou motto.
foI tie Gs, ytGTs have been ulaAlns plan sad
rcri,cnst ara IS zee Ietend TO no eopgftSar we man
ory make the c-ccelee Of system sufficient one We
say inst mas 20 eonsccon with any otneIs WAC
advertise rewIaI sssreies IN the North SAtet Oar
aoiuC for doig I'll that we profess IA Ire Inc taAt We
have struck out the number character OF the pa
re which have eorrdtd 10 rs the excnsve agency EN-
tirs the lesi widely circulated oaraas Of The
system and Eulary with which cur busln IS d1neshe
cxTsrcrce OF years hoh have had of method o.
caryir en-eur edge Of the peculiar character aid
the several dlstncis OF country and the consequent
with which We eAl meet the wishes and eSnsiI ae
inicrSss advertising irieRds We know taAi Tue
means phAIo,s II ouI business are beyond al eoe
tron Such they they shall BE- still ufheF zap owed
along AID earnestly 20 the oenees OF the
business pubic THIS system OF ouis not atoSeaef ma
chine Tor skins uroGsy We take the pds Of an n,et9r
in II; and DO that tronI strong peerual ngs winch 9th
may he Pessd do merely the OF the net
pro.eees We 10 lot why should act have tho ss
something TO it, Ia his day aud se1eraton-sOmetns
BY wlch ptoI may remember HIM when he has gone way
- answer The GStsTsmenf which every IL bound TO
notee Although lot 40 great msn IN oar Own estns on
Fourier, the FTencAnlAn, do not why
oud 10, try AID leave mark upon the industrial pro-
s'e" u III TR0FER NUDE OF ADVERTISING.
There always of doing thiAg-a night one
ard wrong ore and good thing IA It's may 90 turned
from puFISse by toe mode Ia which II u applSd Tns
the with sdSstsue wen tn most tlinsa For
Of judgn,ut in tine choice of tem some Odes Of sd
yeTtisins nearly bad ct all There are thoc
Sho adNse tAe irer"s to aayertse ou axe no. u
showing hoc. book was Iatsiy wristen WIN the uuo
Bow to Ofse " another could also ne written TO show
ksr 70 odTors Advertising very good and a. 10 eanns
But Any an INDUCES you 10 cat without judgment or
he bring TO be black IN the Ace and to the
verge Of ssphyss.
isour dssr and duty, not merely TO lead people TO sd
yertse but 20 properly and ddtscs Being practical
~ acquainted VITA the subject shall not advise man
whose gooCsGo not SUIT certain district 10 advertise IN tae
papers Of that district We will send the advertisements
where will he moot promptly and sAsactony answered;
or lit ~ favorable season. We
will DEPEND ~ the ccumsancssof each particular case.
the CONSCIENTIOUS Judgment aud dissection which we a.
wsysexefcisr in mediation.
prosperity of system First the conseRee ~ recon-
In,nd az ,uuc sdvsIt ynx and no more than suits man
interest and secondly, tire kn0eiedge dnt etes waich
eh. Us TO sdverse in the manner most profitable 10 this
sdyer.eI People there are who sdyertse pent fully and
yet notTegp commensurate benefit the "a t1cy
% work IN the oart not knowing the way or ley follow
q, sdves those rs blind themselves We advise people
whstto do, cautous Ineligible way TO SUIT mex several
n.cssst es-te homes; physician who orders much
medicine hng for his patients aad no more while ono
bs use OF orugs-to oroer half the gpsts in ship
be emrtied Down the throats of his invaiids
tpcwlsoEe OF the places and papers in which manu
gog TO OF much consequence ~ Inn a. te
adverii.tn berstvos That tn2cdce psscssed IN
the fullest extent At rALMERs Agency and taose who rely
uIont will hGv. the comfort OF knowing what they are about
what they pay their money for no ssht comfort thus ~
' srr,i tr ~, Foy ofBo.,ou sund,y Sera
Aswe have before SAID advertising Is business IN y
.s and ought 70 be ntusd TO tho,e only vino aa,s ,ee
their particular study Tine gaid Prncpe Of the sub
division OF abcr srpnss beautifully IN TINS Gaze BY mesns
OF an especial Az tcy, the sdvsrs Tor tne same noay
THAT crrtan rvnttr Of isolated notices would cost can
have them distributed those papers-and tnoee only
where thy bound TO be read and certain 20 bring ess
tenn suIs that single even there we're no
ot,rs sufficient outweigh every argument that inter-
ingenuity BRING against the empioyn OF aco-
petert Acv, rsrg Agent The doctor ana the lawyer are
employed because they have made subject their study
and hke should professional man BE- employed
vic by shrewdntss ans study has &C ed sk an the SCI
erer ldvertisg. The man who docs his phyacns
ard law, has quack ter his physician and fool for his
Client What shall say then of him who does his own
advertinrg Nothing except earnestly entrca m to
suit his interest by employing arespous BILE substitute
We do not employ " b. FALaER, because it Is certain
that every who las the ct 10 appreciate the enterprise
that by dnt Of long has succeeded IA estas
hest Of iniaior WHO copying the plan which 10
turd try dispute with him the lid Of public favor
On that POINT we say no more, as Nj PALMER, whsa he
hikes IL perfectly able TO speak for himself"
Having row las fully as space would permit gwen nllt
the sube Of advertising we have priss.s
aG,se ssaoGy but hoss eo r1pGy iaere Isfsg:
Cen spsef no, he tiouaa1ds Of young drics-aasld
her os, aia &c eoHli 10 piod on IN e joytOf(ootsp
e, prsdec:,Oy,' icasss andias Ylses oI'aeer fy6id
he sufpesifoR! Where 0deres Dol, IN f>v years
AuAGredB will 4md sEA competition Ept!iag but ssonstsr
energy and outlay cN 'ecsrsd hearing Nov 10
he q iGen tine. MAKE Monty NOW, befsTs "I.es Dc n
RohmoHds in the fdd"
sYsTEnATIc AOvERrIsIse.-The Hamilton iOho) Intel
hesreeI thus Go.s justice 10 MT Palmer, tue pioneer aid
pscr Of the enterprises Of bringing the advantages
off1ensye and al throughout tue
tn home To men Of business IN al the great SI.ls'
THrsEcRET OF sELLSe.-vOlney B. Palmer, .o,as years
ago, struck upon theory which lac deemed would WORKS
revolution Trade, the tins furnish him with
artwaTa tor Las aLo once that time with Onceas ny ~
sdEy and he nos untrns energy be hss prosecuted his
pan through EVIL aud through good reporteqased IN te-
Laciy OF purpose by only one great eonst OF tho day
Whitney. the Railroad hlng.
But cloud hes over Whitney while Palmer sl a
the ul ssful Experiment. He has ia do
brought into subj. tho great principle ne hst de-
sgned 10 coutUlwedng the mi ty engine OF Pubicity
tor tie teLeb of any ard all who may sufficient light -
rqrire ts stance Macy man as sr,sny been made
ycl through s ustrume nsty and msay vet 70
flCw Tie work 10 but begun-the mighty system bat
partially oyerIr0n But the DAY will sOOn come wien
Irsn i.s Re Idly think OF walking without WORKING
" rfout hands, of snceess without sver.ng Such 70
the Inevitable VI tinss ana In few years not ose,
from the seetst who'll. Of the ress-t city 70 ae small
retailer Of the smallest af1ing newspaper, will
is to t And 10 for those rho '>zs ne gder
tGHe opportunity rAo take ne tide q JoTtrss az q. fsod
ks sere lime bV roe sfGyt and vfn me goal
yheE their datrg ne'Sh6ors ere b7iaHtng 70 tax aoosf
bes.ssihg. -, ,.s,.s
system ae Adyerng We mad the pleasure OF Making nus
acquaintance sst "a He Untcded his system and MS p.ns
must nave no ccub Of sneufucce2 fio
thoToug keen Calculator and wItnal per-
feetiy honest, well enthusiastic N his nme Othcn
have ,een IlIe ahead AID endc.yOcd 20 0Tse,eh HIM
bur the wisdom which planned sufficient 20 perfect, s1d
he has Put oil cor petition st bay. 49,,
ra PERKINS P.sPLExEo-"I can't zee bew " "a
There's ssbury, he's been of asandown 70 Newport
with ns wife, children and servant! WRerc nader
heaven he gets money 20 spend ths; way Is than
can tell He hacn't when he began, i've years ago.
Lock him nowiVes out Of town, keeps horss, dnves
Ene cut every day hs eIpenes must be aFSe-yet Ne
seems pay lie hope heEe notbnz wrong abot
Tewksbry Then ook the money s spends Tor sdYof-
rEng Why, that enough 70 run any man, don't care
how mel lie H. have heen IN bsless or tnEy ye1Es I'D
cant AFFORD any Of these things. Woudntl lOo< "en
taxing ny wife down Newport, and sayins there esht
Weeks-tig, wests, indeed sent her on cheap ercsr-
scEbDi eOsleni EsyseE c1at seoTd t--doat ,.<o
IN money enough 90 H. And then 10 man spend hs
nousy Just TO let people his tie psPen-snd
ssleis carcs and hs al aboxt the COUNTRY. Te~oouy
h.sas ely for Is vanity mnst eonles. lacy 900