New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1852-07-02

system and regularity with which business done-the
experience Of yesD which have had Of the method Of
carving il onour knowledge of the peculiar character
the districts Of country and the consequent
with which meet the wishes and consult the
interests Of :ising friends We know that the
and appliances Of our business are beyond all c0mpe
Op Such they are they shall Re still further improved
business public This system Of ours is not altogether ma
chine for making money We take the PRIDE of an inventor
in II and do that from strong psterna feelings. which 9TH
ers NAV supposed do merely for the sake OF the net
eeeds We DO why should not have the slsac-
ton 90 Gear 10 every citizen OF State of doing
thing il, in his day and generation by
which people may remember him when he has gone away
10 answer the advertisement which every Is bound to
notice though not go great man Ia our own estimation
as Fourier, the krenchman, do not see why we also
should try and leave mark upon the industrial
sress OF our natiyeeountry
PROPER MODE OF ADVERTISING.
There always ways OF doing thing ght
and wrong and good thing 10 itself may be turned
from its purpose BY the mode in which 1t sappied This
is the case with advertising well with things
For want Of Judgment in the choice Of hem modes Of
Advertising nearly bad at all There those
who advise their friends advertise but capable of
showing how book lately written, with the title,
How Observe " another could also be written TO show
hots 70 Idretise Advertising is very good and eating
But induces you to eat without judgment or
measure he may bring you to be black IN the lace and tothe
It is our desire and duty not merely lead people ad
verse but to do property and ddrsedy Being pact
cay acquainted with the subject we shall not advise man
whose goods do suit certain district 70 advertise IN the
papers of that district We will send the advertisement
where will be promptly and satisfactorily answered.
will depend upon the circumstances OF each partcu case
and The conscientious judgment and discretion which we al
There are two things which will always ely for the
prosperity First, the conscience TO recon-
mend as much advertising, and than suits mans
interests and secondly the knoriedge and faculties which
enable TO advertise in the manner most profitable to the
advertiser People there who advertise pentuly and
yet reap commensurate benefit The Is they
20 work the dark, not knowing the way they follow
the advice of those br themselves. We advise Jpe
what do in cautious Ineligible to suit their
raj necessteske honest ysicisn who orders much
medicine fitting for his patients and no more, wheOne
belonging the apothecsry class may be found to advise
brisk Of drugsto order half the gapo in his shop
be emptied down the throats of his inyaids!
Aknowedge Of the places and ptpers ia winch man Il
going advertise Of mech consequence to him as the
advertisements themselve That kn00e is possessed in
the fullest extent al PMERs Agency; and those who rely
upon It. Ri have the comfort of kno wing what they
about what they pay their money for no slight comfort
WIS 90 FStrac 6y Par Foy Of Boston Sunday News
AS We have before said, advertising business in it.
self and ought to be nused to those only who have made
it their particular study The grand principle OF the sub
division labor applies beautifully In this BY
Of especial Agency the advertiser Tor the same money
that certain number OF isolated notices would cost
have them distributed those paper-and those only
where they bound to be read and certain to buog Gus
tom Surely that gle nducement even it there
others is sufficient to outweigh every argument that inter
ested ingenuity can 6nng AGAINST he employment Of COM
petet Advertising Agent The doctor aud the lawyer
employed because they have made subject their study
and in like manner should professional man be employed
who by shrewdne end study has acquired skill IA the sci
epce OF ADVERTISING The man who does his physcing
and law, has quack for his physician and fool for his
client What slsll say, then OF him who does his
Advertising Nothing except earnestly entrest him 10
suit his interest by employing responsible substitute
We 40 not say employ v PALMER because il certain
that every who has the tact to appreciate the enterprise
that by dnt of has succeeded in establish
Ing 5eir Business will At once single him out from the host
OF imitHCrs who copying the plan which he mas matured
nog q - pate with him the field OF public favor Oa
IN tint say more, Mr.. Palmer, whom he likes is
perfectly able to speak for himself"
Ha Ig now (as fully as space would permit given hint
or two subject ertsins have private
80 .y.,s,,at,Vy b.f tho,c fer are yqpjflG in
m
oheaA merchants rho cH be at te teal Of establish
menhe their on, o becontent 10 1d on n me Jog iyot
oo,seps Of their predeoessoys HearcH and the Yankee
ebarar to,bid me svTosion! WdeyeoHe adreytises Roc
IN a f,,c ,egys bDp6red, toHI 1nd sucf conDe,ifion
nothing bur monster neygy and enormous outlay cW secure
a hearing Now is The golden time. MAKE MONEY now
bctore "tcye be sir Rieh@oHds IN The feid"
SYSTEMATIC ADVERTIsING.-Ths Hamilton (OhiO) INTEL
gencer thus Justice Mr. Palmer the pioneer and
perecter otthe enterprise Of bringing the advantages
oext.nsive rnethodca ersng throughout he
try home Of business in all the great cities
THE SECRET or SELLING.-volney 3 Palmer some years
$50 upon theory which he deemed would work
revolution in Trade ard at the time furnish him with
reward for his labors Since that time, with unceasng l
souy and the unrng energy he has prosecuted his
plan through evil and through good repo-equaled In te
Whitney, the Railroad King
But cloud has Whitney, while Palmer is in
the full tide OF successful experiment He has in de-
gree brought into subsection the great principle he r de-
signed to nrol welding the mighty engine OF Pubi:y
for the benetof any and all who may have su snt light
require its assistance Many mas already been made
rich through his nsrumentrity and many yet 10
follow. The work is but begunthe mighty system is but
partially in operation But the day viii when a
will readily think Of walking without feet working
without hands OF without advertising Such is
the inevitable course OF things and IN few years not one
from the greatest wholesaler of the greatest city TO the small
retailer of the smallest aiording newspaper will
fan 10 it. lind for those pho seize me gofea
ball Of opportunity rho take me tide Of fortune AZ is fJ0A
irto sse Se By the toreiock start nor and pi the ssa
iren their dla0Ty Reghbors are beginning 10 taH about
beginning
ne have mentioned Mr. PALMER the chief champion q
systematic Advertising We had the pleasure of making M
and have doubt Ofthelr success lie
a thorough busnesnan keen calculator and witha per-
fecty honest well enthusiastic in his aims Others
have the prize ahead and endeavored to Overeah him.
but the wisdom which planned sufficient to perfect, and
he has put all coInpeuJo al bay.
Ma PERKINs PERPLExED.-"Iean can't see howits! There's
TeW ksbu,y he's been OIL agsn-down TO Newport with his
wife children and servant Where under heaven he
gets spend In this way than | can tell He
hsdnt a when he began, five years ago Look &c him
every day. His expenses must be age-yehe seems to pay
rs he hope there nothing about Tewksbury
Then look at the money he spends for advertising Why
mat enough 70 ruin any man. don't care how Itch be 49,
have been business thirty years and cant afford
OF these things Would nj look wei taxing my wife down
10 Newport ana staying there eight weeks eight weeks
indeed. sent her cheap eNcurson-but couldn't go
myself can't afford t-dont take IN money enough TO do
H. AND then 10 see man spend ms money JUS 70 let peo-
pie hs IN the papers-and sending cards and bills
oil aboa county TewksbuTy bleeds freely for his van
ity NUT confess They don't eaten me Ia that trap no
how II cont do good gotta lot ofcads and bills print
&c i've Je ana there they are IN the desk now No
body calls for them And then advertised four weeks
in anewstaper-money thrown away-wasted! Teyyksbury
fooi and he a sooner later I'm sorry tor him
= he materially clever fellow. IL must cost him
70 advertise than all the money a6ei wish sOmebOd
would buy ne trade j. so duu
All be SAID about Tewksbuly was true enough with the
81 kt epuUn that Tewksbury IN danger Of falling
The very thing that Perkins thought would fail him, was
that whct kept him up lie began business with nothing
bot his siLshe let tie people understand where he
and what lie had got give them for their money ADD be
got az Of trade. which is constantly increasng Per
kns Lost b business Just fast his old customers died on
Or went oa-he took get aud the
sequence l. that be Is Just living upon what he ade twenty
ffEE al III ID
Ia q times without advertising Reader follow
IN the tracks Of friend Perkins, Ifyou either
hut yenL shop pitch int this great pubIc-t you
font do he alter your creditors viii ptch lno you aud
,hUt you up. Boston Daily Mail.
ADvEKTsiSC-Ifany one wishes 70 learn the true PHI
osophy o. Advertising end 70 ascertain the ineacuabe adj:
ages resulting from it. advise him 70 call friend
' b. Palmer who will open his eJ es % its beneds and
uve him all necessary Information on the subject Mr.