New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1851-05-10
v.B. Palmer,s Hints for Bushes. Men.

The door TO wealth, respectabity influence and honor,
10 thrown wide open 10 all
he who negIecu advertising not only robs himself Of
his fair advantages. but beSows the spells on hs wiser
f1Vals
He who adversesjudiciousy extensively can AFFORD
10 sell bis customers better advantage than he does
because he adopts the correct multiply their
number and hmsefs much larger amount Of bust
He who does the largest business do Ii The
smallest per cenage Of prOht
An old business may sabsisl unt It's customers drop on
now, must be ike the time, and improve the advantages
It Offers.
communicate by telegraph Is close ones eyes
the light and insist upon living perpetual darkness An
Individual may do this at his own cost but Community
class, will never act SO unwsely.
The who refuses advertise his business In effect
confesses incaPaciy and defeat and retreats to The
rans fss profession.
Discrimination anc circumspecion should be exercised
In The selection Of places and choice made Of he papers
beat adapted 70 the pursuits Of advertisers
IL idle TO speak Of the cost Of advertising as an mped
imentss well migh one object 10 the cost Of shetern2
bis goods protecting them from thieves or dealing them
10 customers.
Continual, perseverng advertising, II the subject be ii
be successful IL isputsbe fact that there
stance Of well sustained adherence 10 continued syt
em Of advertising falling of success
MOI many years elapse before the large commercial
dealings Of the country will concentrate In the hands Of
oneeuth Of be present number Of obbers 10 proportion
to the amount Of transactions
The by which ibis great and beneeent change 10 10
be effected various buI chief among them s a1syts-
H9-no In two or three papers, In all those OF
the city where the business Done but 10 the widely
circulated journals Of The whole region Oheee custom h de-
s1ed
Nothing has yet been done ia the way OF advertising
compared 70 What can and inevitably will be.
The merchant who has reasonable amount OF capital
and hs business In good shape far better afford i'd
yeise TO the amount Of $4,000 year than any less sum
Those who take hold Of this mighty engine Al an early
day, and WELD II with judgment and decsion will make
sdst fortune; while those who neglect will their
business dotndLe acdy and peyiA II must be seized Ike
Time BY the fofelOck Il will leave The neglected. AID
dtlsnng out Of sight behind H.
Extensive advertising IL morally certain work revo.
uon IN trade by driving thousands 81 the easy going oui
OF and concentrating business 10 he hsods OF few who
knoE how 10 obtain and keep H. Unlte with mis- the
suuu0u OF essh for credit and Onehnh OF hose
gagged In trade viii amply suffice do The whole and VII
soon have II 70 do The revolution - already begun.
Notices OF v. y. PaImer's Agency,
The business Of advertising s inperectly understood
y mercAanis generally Mr. Palmer's great experience
and extensive agency enable MIN 10 give very important
hd faluaoe Suggestions Ia these ali who may
sYof hin with interview. The sui ec a. presented by
om IL certain worthy the serious attention OF al persons
engaged IN active business"-N. Y Daily Tribune.
fLhERs enterprise accompanied ~ Il IL with bis IN.
unng industry cearsigheoneas, indOmabe energy and
aD"sVeriDg perseverance, deserves the reward which we
nave never doubled DO would eventually recesye.-Pbl
delDAta Pubic Ledger
ar Palmer is believe entitled the credit Of OH
snHDE ana establishing BpOI general scale Ia this
~ ms new ana imDpran; pubic convenience, and We
at nct LAT lie al Fans vii be duly underaOOd and
sreeed, and The erprse ~ wlicb they s6Orlec
larry rewarded - .3lltta-crs g4n.
Ja-1arY !s Is~Tr