Eastern times. [volume] (Bath, Me.) 1846-1857, 1851-08-14
MISCELLANY Y /.
The Power Of the Press.
The press all lands shall sing;
The press, the press we bring,
All lands to bless
o, pallid Want, o. Labor stark,
Behold, we bring the second Ark
The Press, the Press, the Press


-Eiiiot.
Archimedes, in the old time, wanted hut a
fnlcruui, he said, TO be able 10 move the
world. What he wanted, we have 10 wit,
the Press. The press is destined to set all
things IN motion, in the most etfectual man
ner. Aud there is no need in our time and
generation, TO prove SO selt-evident truth.
AT thus time OF day, in fact, every man may
become his own Archime,les. and move the
world; or more hmself wiM respect 10 it
which amounts to just the same Thing.
Since the press has been in existence, the
powers, intelIIgences and resources of man-
kind have been more multiplied aud enlarg-
Ell than they were IN all the preceding time.
from the beginning of things; aud in recent
periods the benefits OF The press have in-
creased with compound rapidiiy through
all the Tamlicaiions of society. All the
changes and improvements which give the
present such au advantage over foregoing
periods have been brought about by the in-
tiuences OF the press. And if the world is
sui determined TO 20 on improving aud
leave us at as great distance behind as we
have lett our predecessors, it.m,Ist employ the
press must pu the press TO sill more subtle
and effecIual uses.
The world is slow 10 change old habits
after all and sticks to them very obstinate
ly. In many Of our arts of living. we show
very great want Of sagacity aud aptitude
We are the fortunate possessors Of beauu-
fui apparatus, and are 100 clumsy 10 apply it
properly 10 ITS purposes. This remark ap-
plies TO our modes of doing business in gem
cral. In uade and commerce. publicity is
the great element of our success. And vet
we sit down content with little Of that IN
dispensabe element when we may have as
much as we need of il. We do not per-
celve, as clearly as We should, that the laie
steam developments have vastly enlarged
every mans neighborhood have brought
him one hundred times the number of Gus
TONERS he had before Now, the means of
announcement thar sutficed him in he old
locality, will not answer for the enlarged
circle. He must use The faI-reaching voice
of the press, II he desires To haze the benefit
of this happy change in the rimes-if he is
not 100 dull TO see the advantages brought
within his reach and stretch out his haud TO
seize them.
Power is but half power, unless intelli>
gence guides il. The physical discoveries
OF the age are somewhat IN the condition of
raw material, until mental ingenuity adapls
them to useful and beautiful euJs. Unless
the mental part of our civilization keeps
pace with the material portion, we cannot
have half our power Of success, progress, or
social enjoyment. The agency OF steam has
enlarged The store-house, so 10 speak, of
mans business and individual influence
and the power which will enable him 10
meet his enlarged opportunities, is confessed.
ly in the press. Without this. the other
great Improvements have but half their value.
In fact, the true value of anything is but the
use you make of II.
The policy Of every man in business. and
who must live by the public, is TO let the
public hear Of him. His best trumpet is
the newspaper advertisement. In a popu-
lous community and a rapid age like dis,
every trader must make himself heard and
known, otherwise lie will fall behind the pro-
gress OF his neighbors lie may be up early
in the morning and late at night, and tax
highly his physical energies. and eat the
bread o! caretulness. with honest intentions
and steady BRAIN, vet he is ever open to
the chances Of failure for the want Of that
intellectual sagacity-those wide views of
things, without which no man can have a
safe basis for his business. OF Two ships
crossing the Atlantic, one will Struggle with
battling breezes, and get along slowly !;
whereas, the other, with helmsman at the
wheel who knows the ,chole chart of his call
ing, is knowingly steered ipIo The track of
the trade rinds-and while the former il
working heavily in the Gulf stream, or per-
haps going down into il, il has its sails hap
PLY iurled IN port.
In thus helping his exerions bv n prudent
skill, a man will secure success ; just as n
temperate man who lives regularly and takes
proper precautions, will escape bed of
sickness. This is true Of human nature and
society. in the broad average. Most OF those
ailments and losses that affect a mans CON
dition, are palpably owing to his own igno-
rance or neglect. In the general economy
of the world, like causes produce like results,
uniformly, everywhere; and where proper
means are taken, 10 an end, that end is infal-
libby reached. To talk Of chance, or fate. is
a supersirIous absurdIIy. Carnoi, the
French minister, used 20 organize victory for
the armies OF France from his bureau he
adopted the right means and The right re-
suits followed. Frederick the Great, was
not very far wrong, when he SAID that in the
business of campaign, Providence was
generally found on the side of the best dsci-
plined grenadiers.
This is the rationaie-the common sense
OF the advertising business. Common sense
is the basis OF it. in fact. A child nay un-
derstand it. But he who adopts and fol-
lows il out will show himself wise and
prosperous man.-Pdimcr'S Register.