New-York daily tribune. [volume] (New-York [N.Y.]) 1842-1866, 1851-03-21
v. PaImer's Hints for Business Men.

The door to wealth, respectabty, influence and honor.
ls thrown wide open toA.
He who neglecls advertising not only robs himself u
bis fair advantages. but besows the spells on bis wiser
rivals.
BE who adversesj udlcousy and extensively, Afford
sell hs better advantage than he who does
not because be adopts the 10 multiply their
hmsefs much larger amount Of bust
he who does the largest business do II a. Tho
smallest per centage OF profit
An old business may ssbsist unti It's customers drop od
by death removals but he who would build up business
now must DO Ike the me and improve the advantages
il offers
by telegraph IL close ones eyes 70
the light and insist upon living In perpetual darkness An
individual may do this at his cosE but community,
class, will never act 50 unwisey.
The man who refuses 10 advertise his business ia effect
conesses ncspaey and defeat and retreats to The rear
Determination and circumspecion should be exercised
in the selection Of places and choice made Of the paposs
Ills IDLE speak of the cost Of advertising as an imped-
iment-ss well might object to the cost Of shetenng
bis goods, protecting them from thieves or dealing nem
Continual perseverng advertising, n the subject be
al adapted 10 the OF the public 10 90
be successful Il is sn indispqabe fact that hete 40 In
stance Of well sustained adherence 10 continued sys
EN- Of advertising ever falling Of success.
Not many years elspse before the large commercial
dealings Of the country viii concentrate In the Lands OF
oDeenh Of he present number Of obbes 10 propofuon
10 the amount Of transactions.
The means By which this great and beneeeHt ehdngsh
be effected are various bat chief among them aas0fs
tng-not In two three papers, nor even IN al nose
where
circulated journals Of the pA0ts region henee custom Do
aired.
Nothing has yet been done a the way OF adyerasing
compared to what can and inevitably will DO.
The merchant who has reasonable amount OF capital.
and his business good shape, can FAR better afford TO sd
yetse TO the amount Of $1,000 year than any ess sum
Tbose who take hold of this mighty engine al early
dav and WELD with Judgment AID deeon will mako
rat foytanes; while those who neglect viii see their
business dlnde diodg and Derh II must be seized hke
Time BY the forelock, IL viii leave the neglecuu add
ID ubtng out Of sight behind H.
Extensive advertising 10 morally certain TO work reyo
Iuon trade by driving thousands OF the easy going on
OF N and business in the hands OF few who
know how to obtain and keep L. Unite with this the sub
stuuon OF cash for credit and obe-6nh OF hose
esged IN trade will amply suffice 70 do the whole and WIN
soon have IL 10 do. The revolution 10 already begun.
Notices Of v. Ii. PaImer's Agency.
tThe business Of advertising Is imperfecy Understood
By merchants generally Mt Pamers great experiences
and extensive agency enable him TO give very
ard valuable Suggestions 10 these matters al VINO my
favor him with an teryew. The subject presented y
him, lie certainly worthy the serious attention % Al Po'S1s
engaged Ia active business IN. Y. DAILY fS1oHas
PALMERs enterprise, accompanied - Win us 10,
firing industry, sighisdness, indcfnaos -
unwsvering perseverance, deserves t1e ie~ w ~
have psyer doubted be would oyenluAiy fecea'o'-f"
delIAia Pubic Ledger.
"hr Palmer L. We believe, entitled 70 ne es1 ~ -
sinapg and es,hsbng upon general scale, 10 lhs Couh
ny this NJ W and important public "a -
snorrsd snd The enter prse by which hey are nofoca
hdrly rewaTded"-Baitsmors Sr t.wu
JanuAUn.