The organizer., 1850-05-25
MORRIS & CO.,

OF the dIterent SOulhefn STATES, and
through their corps Of sub agents, are pre-.
pared 10 supply the reading community,
with any Newspaper or Magazine publish
ed in the United States.
Also with American and foreign Books,
School Apparatus and Scientific Cabinets.
This Agency was first established upon
principles reasonably supposed TO be per.
manent. These we're to furnish oppOrtun.
tiles for all 10 make judicious selection of
reading matter, and to afford a safe and
convenient medium Of payment for The
same.
These objects had been heretofore OBJ
strueled, partly by the imPerfeciion Of
agencies and the difficulties incidental to
our currency, and partly by the want of
general information, particularly as il res
poets Newspaper publishing.
In the establishment Of the SOUTHERN
AGENCY, there was much TO contend with.
Newspaper publishers had been so often
deceived by their agents that there SEEM
ed q settled disposition on their part to con-
slider every applicant with suspicion, and to
advertise him for a swindler The first OPP
pOrtunity. The community had been de-
irauded by pretenders until their confidence
in any class Of agents was much weakened.
The title adopted by this firm of "'The
Grand Southern Agency" placed them at
once in active collision with other agencies
which were, almost without exception,
Northern establishments.
Add to these difficulties the general es-
innate of Newspaper Agency, that it was
Of itself an occupation Of some discredit,
and the reader will perceive The amount
of time, labor and means required to estab-
lish il upon secure, successful and honor.
sble basis. Within less than two years
the object has been attained.
tits claimed that this Agency is of gen
eral utility for the following reasons:
l. We give to erery person the choice
from every description of useful Magazine
or Newspaper reading. In this day of
periodical success it is twofold waste TO
be confined TO an inferior paper; yet, be-
fore this Agency was established, but few
of our interior settlements bad any appre-
citation Of the amount and value Of modern
Newspaper literature, and even now, many
vi lud 4 OSt OAlCO ttoAD uAC NOuiluCu " kC
clubs of two or three thrashy newspapers
One proof that a change for the better has
been already accomplished, is seen 10 the
fact that nearly every Post Office has
doubled its list under the operations Of this
General Agency, and in some cases the
Tntio of increase is 6Va-6lld. There should
be a further increase Of tone. fourth Of
million dollars" to place US on even ground
with the older States.
2. This Agencyn secures 10 everysUb>
scriber the safe trasmission Of his funds,
and offers in all cases this general guaran-
Tee, to fill he order or return the money.
Those who have been repeatedly defiaud-
ed by pretended agents can best appreciate
a business which is based upon sound buSi-
ness principles II is not pretended that
this agency is infallible, or that mistakes
cannot happen, but that the order shall be
filed or Lhe money returned.
3. There is a sub-sgency at every Post
Office in the State, furnished with printed
instructions and perfect facilities for carry.
ing on the business on the principles Of this
general agency. Each sub-sgent operates
through the hands and by the authority Of
the general agents. This, at once, places
AL the advantages that were originally
sought for, within the reach Of every
person.
4. The Southern Agency engages 10
procure and deliver, at any point in the
State, any American or Foreign Books, at
an advance on Eastern retail prices Of less
than ten per cent This unprecedented
offer will merit liberal patronage, especial
ly when il is considered how exorbilanl
are the New Orleans book rates, and what
difficulties our professional gentlemen and
general readers have suffered 10 filing
their Libraries.
S. Il is proposed 10 those who have
Books, Pamphlets, or Music TO be- bound,
that the Travelling Agents Of this General
Agency will receive them, forward them TO
the bindery, and return them to the owners.
Olher objects might be detailed, such as
procuring Scientific collections for Colleges
and Schools; furnishing seis Of School sp-
paratus; supplying the various affiliated
societies. with Regalia and Books; procu-
ring information for Teachers and profes-
sional gentlemen, and collecting accounts
Of eli kinds. Bot enough has been said 10
give Sketch Of tbe SOHthSra Agency sys-
ZEN, and further Information will be furn-
ished Al any time uPOn application TO Head
Quarters. lIa