The New era. [volume] ([Portsmouth, Va.]) 1845-1847, 1847-01-30
'"'-lI'o2 PROSPECTUS
~ OF TnE
WESTERN CONTINENT.

II Southern Family Newspaper of The Target
size. Published ecery Saturday in HE Citu
or Baltimore, by Samuel Smiih g. Co. Ed
lied By W. II. 1hnmpson. aufLor Of. .Woio,
Jones Courtship." :. Chronicles Of Pir
riue, Sc, SC. Terms, 1,co Dollars in ad
vance.
w have long regarded itas most humiliating
w reiiec ton upon the south, that p,oiesscdly
ncutral family journal has ye, been tanned with.
in her borders, We have tested the experim,nt
whether such paper could not be supported at the
immediate South, and though MT Wholly unsuc.
cessiul, our experience has taught us that the pa
pcrs of this class published in the large Northern
cities, possess advantages u ot the country
which, in a measure, defy competition. But here
the case is different. Baltimore, standing it does
the frontier of the Southern States, is yet near
enough 10 the great commercial, literary and pa,
litioal emporium, to be included in the nsghbor.
hood of great American cities, aud to enjoy all the
ADVANTAGES as q radiating point, which are pos.
scssed by either Phiadclrhia, Boston or New York
A paper issucd from Baltimore has all the facilities
for obtaining the latest literary intclli gence as
well as the current literature If the dav, foreign
aud domestic that are enjoyed by the jtLsnals Of
the Northern cities. The " EsTERN CoNTINEN T is
as large, cheap, and be better adapted 10 The
todnts and tastes Of Southern readers than those Nor
thrrn papers which now diaw so large amount
of their pat onagc from the Southern public.
Entertaining these vlows, have looked with
confidence to the success of the CONTINENT. hight
months experience has tended to strengthens that
confidence, and now we enter upon it's publication
with III IN conviction that all that is necessary to
sccu for it circulation equal 10 that oil it, Norh
cTH Is ana emerge tic de-
votion our best abilities make il useful and
| Entertaining Family Journal, Ii is our design 10
make the WESTERN CoNTISENT emphatically
Southern family PAPER, that ay lie r, al With in.
t,rest and profit by every member of Southern
family. With this view, shall draw for lit.
crazy departments, from the best sources, such at
ter as will interest and cnIerisin The mind with.
out offending the taste corruptng The morals of
our readers.
Pains viii be taken TO give the latest intelligence
on al sui ects oil interest to the general reader 10
the exclusion OF the vast amount OF local matte.
such as personal gossip, police reports. h,atrcal
and other criticisms, which make up large por-
ton o. the staple OF some OF the popular wecklies
OF the North. In II word, though we shall endea-
vor to ma Ike our paper inter esting to all. Chie
aim shall be to adapt it to the wants and tastes Of
the people of the South and South We est, upon
whom, and those of our own city who are dis posed
TO sustain such a journal, we must mainly depend
for support. eag
Relying more upon the intrinsic me rits of our pa.
per, than on any promises mig hit make in pros.
pectus, We VIII close by appealing 10 the reat.cs Of
the South and vest share OF that patronage
which they So literally bestow upon the overgrown
wecklies of the No tn.
TERMs-1he Western Continent is printed on
mammoth sheet OF 80 by ~ no hes, ON fair type,
and securely nailcd to subscribers, at y wo OF
LARS Pea ANNUM IN ADVANCE. Three copies will
bc sent for SIS or Seven copies for S 10.
Atilctters on the business OF subscriptions to be
addressed, post paid to the cdiior.
w. T.. THOMPSON.
SAMUEL SMITH.
Baltimore, august, 1916 Oct 6