Sunbury American and Shamokin journal. [volume] (Sunbury, Northumberland Co., Pa.) 1840-1848, 1841-04-03

ASTONISHING INCREASE.

ASTONISHING INCREASE.
FOUR THOUSAND NEW SUBSCRIBERS
IN TWO MON rHS -
WHEN we first purchased the old and well
known establishment of tie
Saturday Evening Post,
we stated that the. paper circulated so widely a.
mong the steady, reading portion of ihe United
States, that we catered upon our labors with full
confidence OF the future. Our success has since
been beyond our most sanguine expectation, as our
weekly receipts overbalance those of any cotenpo-
rary PAPER. Our list has continued TO swell up,
with unexampled rapidty, and we have the conf.
dence that at the present rate of increase, we shall
he enabled III few months to boast of more than
$4,000 subscribers When we commenced our
Iabors, We announced distinctly that the tone of the
paper should be decidedly moral, aud that nothing
should be admitted into our columns, which the
most iasadous father could disapproye Of and de-
term ned that as approved Family Paper, it
should not contain paragraph, with the spirit of
which parent would not wish to have daughter
familiar, and we therefore, with this view, announ.
ccd that no theatrical notices should appear in our
columns, and that we should be opposed TO- theatres
things calculated to injure the healthy action of
on honest mind,-as creative of exhibitions demo-
ralizing in tendency, and fearfuIly pernicious in
fact. There were no, wanting blus,ercrs, who
made great parade Of opposition. and Croakers,
who predicted our speedy downfall but we threw
ourselves upon the sober, rational and experienced
portion of the people of the United States for sup
port; and we have been nobly sustained.
We thought and expressed the opinion, that
however careless many might be upon this subject,
that few, even if they did not entirely disapprove
Of such entertainments, cared about having the
gross details forever paraded before the eyes of
their children, and the sickening and nauseating
eulogy of all kinds Of characters made familiar to
their minds.
We determined also, that while the paper con.
tinued under our control, it should be strictly neu-
trail IN politics, and that and literary jour.
nalists we had nothing TO DO with the matter this
determination has been strictly and rigidly adhered
Ia, and while we shall continue to give our renders
such public document may be deemed of inie-
rest to all, and such history of the progress of
political events, strictly in keeping with our
duty, and the character of the paper we shall stu
diously and thoroughly avoid any contamination of
par,izln politics.
The paper Is now printed in q new and beaul-
ful tyFe-has received the praise Of many editors of
taste, as the handsomest family sheet in the Union.
Our efforts have been directed to the combining
of beauty and simplicity with utility and taste.
The Post is printed on a stout white paper rem
derng it neat and durable for fling
In addition to these efforts toward perfection in
tue HtChaiiCdi department, ana exterior Of
per- no labor, and no cost been spared in the de.
yelopement OF intellectual strength. The present
variety OF interesting tales, original, from foreign
and domestic magazines, together with the valua-
BILE contributions of our own circle of literary
friends will continue TO give interest TO the paper
while everything important and worthy of note that
happens in the Old World or the New, shall he
collected and colated for the taste of ouI rea-
ders.
The Ladies Department shall always be choice
and select and shall receive strict attention. while
such things as may interest our juvenile readers,
and that impol ant and large class of our readers,
the Farmer will not be overlooked. In order 10
gratiiy, as much possible the laudibIe desire of
our country readers, portion Of our attention will
lie devoted 10 tue collection and diffusion of such
News, Memoranda, Tables, Facs, Hints, &C. as
may seem important 10 sgTcullursts, and the pop
ulation resident without the confines OF our great
cities The state of the markets and the huelua
tious in the prices, will be regularly and what is of
moro moment, correctly given,
We have ever been opposed TO the constant
busler and parade made by some editors, about
the excellence OF their papers, and have resolved
that the Sa,urd y Evening Post, shall be conduct
ed, as TO speak ior ITSELF
Our readers will always fGd in its columns the
earliest and NEST authentic information ns well as
the most choice and Entertaining literary matter.
We hrye totally discarded the system OF filling the
paper with quack advertisements but prefer giving
our readers from week to week, entertaining read
ing matter.
And we fee assured that we shall be no losers
thereby, as but few readers about having paper
filled with descriptions of these nauseatlng com-
pounds.
The Saturday Evening Post, will be furnished
Tor 81 per annum in advance, or one copy three !
years tor 50. TO those who wish to subscribe ..or
Philadelphia Magazine, We will furnish a copy
OF the Phadephia Ca. ket, and two Copies of
iost for one year for So free OF Postage =, me
count. -hu dis
No New Subscriber receiv..a wi,bor, q.
Money. ~ "iihoul The
To those who wish to subscribe. we woru
n. nae 'ie saes' i.,an is to enclose The money in
st ~ ane 1n'c' 10 us. Most postmasters will |
''nN 'helt r''ers if relating to nothing hut rbe
business oil the office and all posmasers who viii |
pc kinu enough SO to do we shall be pleased TO ac.
know iedse as agents. ~
Address
GEORGE r. GRAHAM & co.
NO SO Cnter's Alley Philadelph