Sunbury American and Shamokin journal. [volume] (Sunbury, Northumberland Co., Pa.) 1840-1848, 1841-03-27
ASTONISHING INCREASE.


FOUR THOUSAND NEW SUBSCRIBERS
IN TWO MONTHS -!
WnEx first purchased the old and well
known establishment, of tie
Saturday Evening Post,
we stated that the paper circulated widely a.
mong the steady reading portion Of ihe United
States, that we catered upon our ltbors with full
contidenc, of the future. Our success has since
been beyond our most sanguine expectation, as our
weekly receipts overbaance those of any cotenpo-
rary paper. Our list has continued to swell up,
with unexampled rapdity, and we have the conf
dence, that at the present rate Of increase we shall
be enabled III few months to boast of more than
$4,000 subscribers When we commenced our
labJrs, announced distinctly that the tone of the
paper should be decidedly moral, and that nothing
should be admitted into our columns, which the
most faslidous father could disOpprove of, and de-
term ned that on approved Family Paper, it
should not contain paragraph, with he spirit Of
which parent would not wish to have daughter
familiar, and we therefore, with this view, announ.
ced that no theatrical notices should appear in our
columns, and that we should be opposed TO theatres
as things calculated TO njure the healthy action of
an honest mlnd,-as creative OF exbibitions demo-
raizing in tendency, and iearfully pernlcous in
fact. |herc were not wanting bustercrs, who
made great parade of opposition. and Croakers,
who predicted our speedy downfall, but we threw
ourselves upon the sober, rational and experienced
portion of the people of the United State. for sup
port, and we have been nohly sustained.
We thought and expressed the opinion, that
however careless many might I've upon this subject,
that few, even if they did not entirely disapprovc
of such entertainments, cared about having the
gross details forever paraded before the eyes of
their children. and the sickening and nauseatng
eGloey Of all kinds of characters made familiar to
their minds.
We determined Also that while the paper con.
tinued under our CONTROL II should be strictly neu.
trail in politics, and that as news and literary Jour
naliss we had nothing 10 do with The matter this
determination has been strictly aud rigdly adhered
To, and while we shall continue TO give our renders
such public document as may be deemed Of inte-
rest to all, and such a history of the progress Of
political events, as are strictly in keeping with our
duty, and the character of the paper, we shall stu
diously and thoroughly avoid any contamination of
parlizln politics.
The paper is now printed in new and beauti-
fu ype,-has received the praise of many editors of
taste, as the handsomest family sheet in the Union
Our efforts have been directed to the combining
of beauty and simplicity with utility and taste.
The Post is printed on stout white paper, rem
dering it neat and durable for filing.
In addition TO these efforts toward perfection in
the mechanical department, and exterior OF our pa
per, no labor and no cost been spared in the de-
v,!opement of intellectual strength, The present
variety of interesting tales, original from foreign
aud domestic magazines together with the valua.
BILE contributions of our own circle of literary
friends will continue TO give interest TO the paper,
while everything important and worthy ofnote that
happens in the Old World or the New, shall be
collected and colated for the taste Of oul rea-
ders.
ihe Ladies Department shall always be choice
and select and shall receive strict attention, while
such things as may interest our juvenile readers
and that important and large class of our readers
the Farmer will not be overlooked. In order 10
grotly, as much possible, the laudible desire of
our country readers, portion of our attention will
lie devoted TO the collection and diffusion of such
News Memoranda, Tables, Facts, Hints, &c. as
may seem important to agriculiurists, and the pop
ulaton resident without the confines of our great
cities The state Of the markets and the huciua
tious in the prices, will be regularly and what is of
more moment, correctly given.
We have ever been opposed to the constant
hlusiCr and parade made by some editors, about
the excellence of their popers, and have resolved
that the Saturday Evening Post, shall be conduct
ed, as to speak for iiselE
Our readers will always frd in its columns the
earliest and NEST authentic information, cs well as
the most choice and entertaining literary matter.
We hrve totally discarded the system o. filling the
paper With quack advertisements, but prefer giving
our readers from week TO week, entertaining read
Ing matter.
And we feel assured that we shall be no losers
thereby as but lew readers care about having paper
filled with descriptions Of these nauseatns coms
pounds.
The Saturday Evening Post, will be furnished
ior p per annum in advance or one copy three
years iur 50. To those who wish 10 subscribe for
Philadelphia Magazine, we will furnish copy
OF the Philadelphia Ca ket, and two copies of the
lost for one year for IS free Of postage and dis
count.
No New Subscriber received without the
Money.
To those who wish to subscribe. we would say
that the safest plan is to enclose The money in a
letter and direct 10 Most postmasiers will |
frank their letters il relating TO nothing hut the |
business of the Office, and all posimasters who will |
be kind enough SO 10 do we shall be pleased to ac-
knowledss ss agents.
Address
GEORGE r. GRAHAM & co.
No SO CsIter's Alley, PhiIadelphia /