Morning herald. [volume] (New York [N.Y.]) 1837-1840, 1838-02-26
VOLUME III.


TIE Merchants and Men Of Business.
The Spring business, such as it may be, Will open
in few weeks Whether 1t be good, bad, or ndlher-
eot il Is always we'll for all discreet men of business
20 make a, fun and active prep arations possible
Dash is the great system of the day-credt IS demol
ished and paralysed by foolish and visionary 60
yernmen,. Some supplies must be had from TINS
great emporium, and merchants, south, wes'' ana
east. must congregate here with little money IN
their pockets to make purchases
With such prospect, the merchants mere VIII NC
anxious TO get as much good custom spossbie ana IN
order to effect such an object, 1t Is now Tune 10 ti'h
of advertising betimes for the opening OF the sprhg
Now whatbeucr paper is there for this purpose than
the Heraldl
The permanent steady, and healthy circulation OF
the. Herald at this moment both in town ana couh'
try is greater than it ever was, and more IMAM any
Sour papers in Wall street. Those who take 1t have
to pay for it in advance hence they read 1t carefully
with attention. This circulation extends into every
part of the commercial world, both in this country
and in Europe, and particularly among the higher
orders of men of business and society Not long since
the French Minister of Finance actually sent to us
through government agent to subscribe to ana
procure file of the Herald. The Bank OF England
also takes it regularly. We have weekly paper
called the Weekly Herald, which circuates three
times the namber of copies among the traders OF the
south and west tha, any paper in New York ever
did
ANY gentlemen who doubts these facts can Dc
satisfied of their truth by applying to as in proper
way. N
This circulation among men Of business, and all
classes arises from the manner in which the heraio
is conducted In all the essential elements OF a news
paper, we have far surpassed our contemporaries. In
our report of the Money Market alone, no paper IN
this country can compete with u.s. Indeed. we nave
driven two or three of the Wall street prints into an
imitation Of US in that respect but how near 'hese
limitations come to the original our readers can te
In commercial law intelligence in foreign news IN
Legislative matters, shipping lists In literature
religion, and general philosophy, even in wit ana
good humor thrown in to give zest TO life we nave
welded and maintained an unquestonabe superiority
FOR some time past We own News Boat and en-
poy two Others besides the best news collectors ana
reporters in New York Our industry and our activity
have been bsnt to the utmost night after might.
Briefly, therefore, these are some OF the causes
which in the midst Of ruin, stagnaton, and actual
bankruptcy among the newspaper press OF this city
have enabled us to hold our position and to 60 ahead
in spite of all personal rivalry jealousy revulsion IN
trade, or the general disruption Of business
We are happy in consequence to say that the Her.
aid thus furnishes to merchants and men OF BUSINESS
preparing for the season, one of the best channels Of
advertising that New York can afford. In more
especial manner this Is applicable to those IN the
southern and western trade There is not a CONNER
cal city from Philadelphia up toCharlesion round 10
Mobile and New Orleans, and back again by The way
of Detroit, that thelWeeky Herald does net reach,
twice and three times in number to either the Journal
ofCommeroe- & Enquirer or any other paper
An New York. Gentlemen in Pearl street, when you
hear the cock crow, what should you dol Go cut
and weep like foolish ST. Peter1 No, gentlemen
get up, Dress shave write out an advertisement ana
send il TO the Herald. / have crowed my crow
therefore, take advice and be stirring. JAM 70.