Morning herald. [volume] (New York [N.Y.]) 1837-1840, 1838-01-31
VOLUME III.

VOLUME III.
n. merchants and Men Of Business
The Ssring business, such as it may be, VIII open
!, s.Nsseks. Whether It be good, bad or lndiier-
avs well for all discreet men of business
10 make as full and active preparations as possoie-
Cash ,s the great system of the day-credlt IS demoi
ish.d and paraysed by foolish and visionary 60
- men,. Some supplies must be had from 'n's
greM emporium and merchants, SOUTH wes' anu
east must congregate here with little money :"
their pockets TO make purchases.
With such prospect the merchants mere VIII V
anxious to get as much good custom as possible anu ~
order to effect such object it IS now un'e y 'D""
of advertising betimcs for the opening oil inc 'p's
Now what better paperis there for TINS purpose 'h'
the Herald?
The nermanent steady, and healthy circulation OF
tho Herald at this moment both in town and coaA-
,rv i Greater than il ever was, and more than any
s,.r papers in Wall street Those who take 1t nave
% nav for it in advance hence they read II carefully
with at,enton. This circulation extends into every
mart of the commercial world, both in this country
and in Europe and particularly among the higher
orders of men of business and society Not long since
the French Minister of Finance actually sent 10 US
through government agent to subscribe 70 anu
nrocure a file of the Herald The Bank of England
also takes it regularly. We have weekly paper
called the Weekly Herald, which circulates three
times the number of copies among the traders oil the
south and west that any paper in New York ever
did.
Anx gentlemen who doubts theee facts can be
satisfied of their trulh by applying to as in proper
way. N
This circulation among men OF business anu aS'
classes, arises from the manner in which the heraid
ia conducted In all the essential elements OF news
naper. we have far surpassed co,emporarles. In
our report of the Money Market alone, no paper IN
this country can compete with u.s. Indeed, we nave
driven two or three of the Wall street prints into an
imitation OF US in that respect but how near these
limitations come to the original our readers can 'ei'
In commercial law intelligence, in foreign news, IN
Legislative matters in our shipping lists, in literature,
religion, and general philosophy, even IN Wit ana
good humor thrown in to give zest to iiie wehaVe
welded and maintained an unquestonabe superiority
for some time past We own News Boat and en-
poy two Others besides the best news collectors ana
r.oorters in New York Our industry and our activity
have been bent to the utmost night after might.
Briefly, therefore, these are some Of the causes
which, in the midst Of ruin, stagnauon, ana actuai
bankruptcy among the newspaper press OF this city,
have enabled us to hold our position, and to go ahead
in spite of all personal rivalry jealousy, revusion IN
trade, or the general disruption Of business
We are happy in consequence to say that the Her.
aid thus furnishes to merchants and men of business
nrsnarnp for the season. one of the best channels oil
advertising that New York can afford. In . more
especial manner this is applicable to those IN the
southern and western trade. There is nota CONNER
cal city from Philadelphia up to Charleston, round TO
Mobile and New Orleans, and back again by the way
Of Detroit that the Weekly Herald does treach,
twice and three times in number, to either the Journal
ofCommerce- Courier g. Enquirer, or any other paper
IN New York. Gentlemen in Pearl street. when you
hear the cock crow, what should you dol Go out
and weep like foolish st. Pcterf No, gentlemen
get M, Dress shave write out an advertisement and
send il 10 the Herald I have crowed my crow,
therefore, take advice and be stirnug. Jan. %.