Alabama state intelligencer., 1831-08-20
From the New-York Constellation. ART OF SELLING.

least It is indeed very universal art for most people have occasion for it's use more or less during their lives. We do not speak of that higher traffic oi selling consciences, smiles, good offices and places under government, We say nothing of bar terng affections for gold, or honor for power We shall conne ourselves to he every day art of selling us practsed among our merchants and tradesmen
 No art is required in selling to such persons as are really in want the article to be disposed of They require no urging to buy; they want no persuasion to do that which they prepared to do. It is only those who have occasion to purchase with whom the art of selling is to be employed To.make peo- pie purchase what they do not wanh and what they are previously resolved not to buy, the perfection of the art of selling.
 This art consists of several branches. The first is, to make people believe they are in want of the article offered, in spite of all evidence to the trary The second is to persuade them that the ar- tcle is wonderfully cheap, and therefore they should purchase it, whether they want it or not And the third is to fill them with the idea that though they may not want it at present. it will be for their interest to purchase it against the time of need. So that by hook or by crook purchase may be gained, and the seller may dispose of his goods.
 In order to effect this desirable object it is cons- dered important to display the wares or merchandise to the best advantage. This is particularly observa- ble among the retailers of dry goods and of ewelry of silks and muslins of ribbonds and trinkes. A most judlcous display is made by arranging them at the doors and windows, and exhibiting them in glass cases. Some of these cases being nlaid with mir rors display the shining articles manifold to the ad- mration of the eye and the temptation of the heart Thus, though silent the goods seem to say to every behoder, buy! buzz!
 But the skilful seller does not trust alone to this general and silent appeal. He is not chary of his labor, niggard of his smiles. He heaps the counter with goods in the greatest profuson. He takes down from the shelves whatsoever you cast your eye upon; and hands from the drawers such things as you never dreampt of. You beg that he will not trouble himself, you have no design to extend your purchases. He assures you, it is no trouble at all-not the least He will charge you nothing for looking at the goods But the sly gen tleman means to make you pay for it nevertheless.
 Dropping into dry goods store the other morning ato Paul Pry, we heard lady saying" Dont't lay any things on the counter, Mir Leno-I shan't pur- chase another article to-day.
 Why, dear madam we don't ask you to purchase "said the smiling MT Leno, still spreading out more goods" we merely wish to show you what we've got"
 "This Lace, is very beautiful" said,the lady.
 "Isn't it beautiful now7" said the retailer-"I knew you'd say you saw it-there's not another such piece in the market. We got it on purpose to supply some of our most esteemed GUS toners, among which we have the pleasure of num- bering you, ma'am." A polite bow and aD irressti- 'ble smirk. "It is cerainlyve fne-very indeed; bu. I think I can get equally as good at Mir Jackopet's"
 "Oh-h-h! no touch to it, ma ammo more like it than brown Holland to cambric linen. Oh-h, no ma'am, you'll permit me to know something about it. I've seen the article, and it's altogether different from ours-not the same kind of goods by any means. We purchased this, when things were cheap; but now, Lord! we couldn't replace it with Twice the money"
 "All that may be true, MT Leno--and to be sure you ought to knew any body; but really sir, don't want the article"
 e "Iwouldn't urge you to buy it, am by any means; but really it is so cheap and you may not have another opportunity to supply yourself on such terms those two years--perhaps never"
 "Why, that is true indeed, MT Leno, and on se- cond thought don't know but may as well take couple of yards or so."
 "Had'nt you better take the whole piece? It's pity to cut it, and Tam you'll never regret your bargain"
 "Perhaps not-I think I'll take the whole"
 The lace was put up, the money paid and the lady took her leave As she going out at the door, MT Leno exchanged gances with his partner as much as to say-We've made hundred per cent on that article
 Being satisfied with Mir Leno. we quilted his premises and popped into jewellers shop. A lady had just finished making some trinng purchases and was about taking her leave, when most meI- fuous voice from behind the counter said,
 "Any thing else to-day, ma'am'"
 "Nothing else, returned the lady" good morn- ing sir"
 " Let me show you some splendid ear-rings-an article have just imported-a most superb speci- men of the very latest fashion,"
 "Dont give yourself any trouble to show them, MT Trinket."
 "I don't value the trouble maam."
 There's no use in taking them out, Mir Trnket, sha'nt purchase"
 "On, by no means ma am-I don't ask you to pur- chase. merely wish to show you the goods that all. There's no harm in looking at them you know.
 "Well, can look at them if that's all; but as- sure you"
 Amt they splendidl"
 "Spendid! Why, they are decent perhaps"
 Decent Oh! dear madam, they're splendid superb, nothing like them. Why, madam, they are of the royal stamp-precisely such Queen Ade- laide wears"
 "Does she indeed! Does the Queen of England wear them2"
 "They're the real Adelaide jewels, l do assure you Just slip one of them into your ear, ma'am."
 "Theres no use in it, MT Trinklet-I can't possi- ply purchase"
 "But there's no harm in seeing how they look, you know" m "Thats true-but I won't have you think I've any idea of buying them"
 "There! there now look at yourselfin the glass. Isn't it pretty 4l-- f.
 "Why, itis very pretty, must confess Queen Adelaide no doubt has fine taste in jewels"
 "Now just try the other, if you please You can't 7, see them to advantage, without having them both in your ears."
 ''l can try the other just to please you-but tell you again sha'nt purchase" n.
 There now! ma am, look at yourself once more in the glass;"
 "Theyre charming, upon my word!'
 .Indeed they are, and you look divnely in them, too Queen Adelaide herself couldn't appear to a better advantage-by the by, madam, your complex ion and the contour of your face are very much like those of the Queen"
 Do won think so MT Trinket7"