Phenix gazette. [volume] (Alexandria [D.C.]) 1825-1833, 1828-11-17

| they are cheap. In .merica they are cheap,
as the following MOTH alton will show, which
appeared in oil the Mw>York daily papers In
1874, and which bas now before me IN the
types of the New Yck Evening Post. You
will perceive that mfe unexcepllonaOie evil
dence could not be produced:
"The Editors & pub6hers OF The daily paprrS
in this city, have unanimously agreed 10 Charge
the following rates foiadvertising, the same as
thsy have been for last 40 vars, Win inc
exec 2,ion, thar SO ceis only are now charged
for the frs. insertion an advertisement ma
king only ten lines, intead offs cents:
For one square 20 lines daily.
English Money.
time, en,s, IS. Sd.
times, dollar, As. 4d.
Every succeeding tim, I'D cents, os. 6ad.
No. exceeding 10 lines
| time Sc cents Is. I'd.
| times, rs cents, s.. 3D..
| Every succeeding tinr, l2t cents, os. 6ad.
"For all legal ad, gtismrnts, l2a cents pei
square for, each inse don, IN addition 10 the a.
bove rates.
| "Annual advertising subscribers 40 uoiiars,
(6l. l3s I'D for one lusre, paper included; or
50 (sl lbs. Sd wi,h,ut the paper, and not al
lowed 10 advertise many other than their own
names or those Of tie firm, aud the privilege
not to extend TO the administrators or exec0t-
ors o! estates, chancey sales, or agents OF any
description; nor to covering advertising OF any
description for noI subscribers or others.
"For all notices 4 Charitable or Bible Sos
cieties, half the Above rates, to be paid in
advance.
For the sake of onparison, subjoin the rate
of charge in one Of the most respectable Lon
don daily papers, ami give II literally as an
nounoed in its own columns in the same year
with the ahoye, 1924. 1t is, believe, rather
| lower than that Of several others.
Eight lines Gh Nunpareil type) seven shil'
| lings.
Gall above eigh. lines, sixpence each line"
Before Offering any remarks on these very
different scales, | shall examine them little
more in detail"
An advertisement. Of ten lines, inserted once,
costs
In London paper 9s. Cd.
In New York paper IS. Cd.
The second insertion Of such an ADVERTISE
ment costs
In London paper ss. Cd.
In New York paper Is. Id.
The third, and every additional insertion OF
such an advertisement costs
In a London paper 9.. 3D.
In a New York paper os. 6ad.
Tie insertion of such an advertisement every
day for one week, Costs
In a Lordon, paper Ed l4O
In 4 New York paper o 56
The insertion Of such an advertisement, every
day Tor one year costs
- l." . T,..r.i',rr pups
In New York paper 1913
Except for The first two insertions, an adver
tiscment Of twenty lines in New York paper
costs no more than one OF ten lines. In Lon-
don paper i, costs one half more, however often
repeated.
II appears from the terms OF the American
Notice, that the privilege Of filling a square
every day OF the year, for which the charge is
80 dollars (6l. 1885, 3d. entities the purchaser
not merely 10 repea, the same, but if he choos.
es, to insert different advertisement every
day. The insertion, however, must 5e on con-
secutive days. When the advertisement, appears
thrice a week, the charge for all insertions
after the second is Is cenrs, lis. ld.) instead
of l2a cents (6ad.) For the owners Of steam
boats, lines OF smacks and packets, SC, these
cheap daily advertisements are inesimably adj.
vantageous; and low as the charge is, was told
by an American Editor, that they pay the Jour
naiist we'll, an occasional change in the name
OF the vessel and the day Of sailing being all
that is necessary,
The charge per line in the two countries, for
the shortes, class Of advertise ments, i. e. those
of eight or ten lines, is as folows:-
INLoNpoN IL NEW YORK
per line. per line.
For the first insertion, Is. nearly Sd.
For the second do. Is Id.
For each subsequent in
sertion at the, rate Of
thrice week, Is I'D.
For each subsequent in
sertion daily; after The
second, Is. I'd.
For advertisements OF twenty lines
For the Grst insertion, 81. 2d.
For the second do. cd. I'd,
For each subsequent in.
sertion at The rate Of
thrice year, cd. I'd.
For each subsequent in
sertion daily after the
second, Cd. SID,
For the general run of Ionl advertisements:
which appear more than once, but not very