True and the Rainbow Kingdom

True and the Rainbow Kingdom is an animated children's television series produced by Home Plate Entertainment and Guru Studio in collaboration with American artist duo FriendsWithYou and Pharrell Williams' I Am Other. Based on the artwork by FriendsWithYou, it aired on CBC Television in Canada and streamed exclusively on Netflix everywhere else.
The 10-episode first season of the series was released on Netflix on August 11, 2017, which led to two five-episode spin-off series, Season 2, titled True: Magical Friends and True: Wonderful Wishes, both of which debuted on June 15, 2018. The series was renewed for a 4-episode second season of the series, titled Mushroom Town, which was released on Netflix on May 3, 2019. True Tunes was released on July 12 on Netflix, with 8 new tracks. The series finale, titled Wild Yetis, was released on August 30, 2019.
The series was broadcast in the UK as a TV show on Tiny Pop from 4 April 2020 until March 2023.
True and the Rainbow Kingdom follows True and her best friend Bartleby the Cat, as they help the whimsical citizens of the Rainbow Kingdom, a wondrous, colorful universe filled with delightful and fantastical citizens. True is the only one with the ability to activate the magical powers of The Wishes of the Wishing Tree, solve problems in the Rainbow Kingdom, and empower viewers with her imagination, mindfulness, and empathy.
The series was originally announced in March 2013. Titled Wish Come True at that time after the eponymous designer toys by FriendsWithYou, it was planned to have 10 half-hour episodes in a season, as produced by Home Plate Entertainment.
In June 2015, TVO has announced 5 new titles for their line-up of preschool series. Among them was True and the Rainbow Kingdom, and this time, it was announced to have ten 22-24-minute episodes in a season and slated to be released in 2017. In the announcement, Pharrell Williams' I Am Other was also included in the list of companies.
The first season of the series, entitled The Rainbow Kingdom, was released on Netflix on August 11, 2017.
The second season of True and the Rainbow Kingdom, entitled True: Magical Friends and True: Wonderful Wishes, was released as a standalone series on Netflix on June 18.
The third season of True and the Rainbow Kingdom, entitled Mushroom Town and Wild Wild Yetis, was released on Netflix on May 3 and August 30, 2019.
A collection of songs featuring characters from the show.
On July 12, 2019, a collection of 8 original True and the Rainbow Kingdom-themed music videos were released on Netflix under the title True Tunes, featuring re-imagined versions of classic kids' songs based around the world and characters of the show.
A fairy-tale inspired spin-off series.
A number of additional specials were released: the Valentines Day special TRUE: Happy Hearts Day, the Easter special TRUE: Wuzzle Wegg Day, the Halloween Special TRUE: Tricky Treat Day, the Christmas special TRUE: Winter Wishes, the Thanksgiving special TRUE: Grabbleapple Harvest, the special TRUE: Rainbow Rescue, and the special TRUE: Friendship Day.
A sneak peek screening of the series was held on July 10, 2017 at a Pacific Theatres venue at The Grove at Farmers Market in Los Angeles. Among the attendees and guests were Frank Falcone, Bill Schultz, Pharrell Williams, the FriendsWithYou duo, Kelly Rowland, Christina Milian, and Tyga. The series was premiered on Netflix on August 11, 2017.
The second season began in production in 2017, slated to premiere in 2018. Later, Netflix announced that the second season would be released two standalone titles, True: Magical Friends and True: Wonderful Wishes, on June 15, 2018.
On September 28, 2017, another season of the series, which was scheduled to debut in 2019, was announced. The season, entitle Mushroom Town, was released on Netflix on May 3, 2019.
On May 18, 2018, Netflix launched Dance and Sing with True, a collection of music videos for remixes of songs from the show. On October 2, 2018, Netflix announced they will release specials and shorts. Shortly after, they confirmed another season.
As announced in February 2017, Home Plate Entertainment has appointed Brand Central in Los Angeles as the licensing agent of True and the Rainbow Kingdom. In August 2017, it was announced that Toy State has become the master toy licensee of the property, with first products to be released in fall 2018. In May 2018 announcement, more licensees, as brokered by Brand Central, were added. One of the newly named license holders was Chouette, which was given master publishing rights. The announcement stated that the products would be launched in fall 2018 in the United States, and in 2019 the rest of the world.