It's Okay to Not Be Okay

It's Okay to Not Be Okay (Korean: 사이코지만 괜찮아) is a 2020 South Korean romantic comedy drama television series written by Jo Yong, directed by Park Shin-woo, and starring Kim Soo-hyun, Seo Yea-ji, and Oh Jung-se. The series follows Ko Moon-young, an antisocial children's book writer who moves to her hometown to pursue her love interest Moon Gang-tae, a psych ward caretaker, who has dedicated his life to taking care of his autistic older brother Moon Sang-tae. It aired on tvN from June 20 to August 9, 2020, every Saturday and Sunday at 21:00 (KST). It is also available for streaming on Netflix in selected regions.
According to Nielsen Korea, the series recorded an average nationwide TV viewership rating of 5.4%. It was the most popular show of 2020 in the romance genre on Netflix in South Korea. Critical response were primarily positive; some commentators criticized the writing in the latter half of the series but praised the acting by the cast.
The New York Times named It's Okay to Not Be Okay one of "The Best International Shows of 2020". At the 57th Baeksang Arts Awards, it received eight nominations with two wins (Best Supporting Actor – Television and Best Technical Achievement – Television for costume design). It received a nomination at the 49th International Emmy Awards in the Best TV Movie or Miniseries categories.
Moon Gang-tae lives with his older brother Moon Sang-tae, who is autistic. They frequently move from town to town ever since Sang-tae witnessed their mother's murder. Gang-Tae works as a caregiver in a psychiatric ward at every place they settle in. While working in a hospital, he meets a famous children's book writer, Ko Moon-young, who is rumored to have antisocial personality disorder.
Circumstances lead Gang-tae to work at the OK Psychiatric Hospital in the fictional Seongjin City, the same city where they all lived when they were young. Meanwhile, Moon-young forms a romantic obsession for Gang-tae after finding out that their pasts overlap. She follows him to Seongjin, where the trio (including Sang-tae) slowly begins to heal each other's emotional wounds. They discover many secrets, seek comfort from each other. and move forward with their lives.
It's Okay to Not Be Okay was planned by Studio Dragon, written by Jo Yong, directed by Park Shin-woo, and produced by Story TV and Gold Medalist. Jo Yong based the drama on her relationship with a man who had a personality disorder. She developed Moon Sang-tae's character by listening to the stories of people with autistic brothers and referred to the books recommended by the CEO of Bear Better, a social enterprise where people with developmental disabilities work. Fashion director Cho Sang-kyung managed costumes, while fashion designer Minju Kim designed some of Ko Moon-young's dresses.
In the second half of 2019, Kim Soo-hyun considered It's Okay to Not Be Okay to be his comeback drama following his obligatory military enlistment, and his casting was confirmed by his agency in February 2020. At the press conference for the drama, he said that he joined the project after being drawn to its title and Moon Gang-tae's character. In the same month, Seo Yea-ji was confirmed to be cast as Ko Moon-young. In March 2020, veteran actor Oh Jung-se accepted the role of Moon Sang-tae; when asked about his character at the press conference, he commented that "autism isn't an illness, but something you're born with".
The filming was completed on July 31, 2020, without a wrap party out of concerns for the COVID-19 pandemic. Filming locations for the drama included Cafe Sanida in Wonju, Gangwon, which provided the background for the "cursed castle", completed with CGI effects, and Secret Blue Cafe in Goseong County, Gangwon, which was transformed into OK Psychiatric Hospital for the shooting using props. Outside locations included streets and beaches in Goseong, as well as locations in Yangju (Gyeonggi Province) and Incheon. Some of the furniture used in the drama were antiques and 100 to 200 years old.
The five children's storybooks that appeared in the drama were written by Jo Yong and illustrated by concept artist Jamsan. They were published in Korean by Wisdom House in July and August 2020. According to the Kyobo Book Centre and YES 24, all five books were listed in the top 20 bestselling books of the month. Due to its popularity, Kyobo Book Centre recorded a ninefold increase in the number of drama and film-related books. In 2021, all five books were translated by Woo Jae-Hyung into Brazilian Portuguese and published by Intrínseca in March and May.
The series' script, also illustrated by Jamsan, was published in two books; each covering eight episodes.
The It's Okay to Not Be Okay soundtrack album, executively written by music director Nam Hye-seung, was digitally released on August 9, 2021. It contains sixteen songs (including singles) and twenty score pieces from the series. It features vocal performances from Janet Suhh, Heize, Sam Kim, Park Won, Lee Su-hyun, Kim Feel, Cheeze, Yongzoo and Elaine. Pre-orders for the physical version began on August 5, and was officially released on August 13. The physical version debuted at number fourteen on the weekly Gaon Album Chart for the week ending August 15, and peaked at number ten the following week.
According to the big data analytics firm Good Data Corporation, It's Okay to Not Be Okay was the most talked about drama online in South Korea for eight consecutive weeks. It became a hot topic on social media when Oh spent a day with an autistic fan. It also topped CJ E&M and AGB Nielsen Media Research's Content Power Index (CPI) report during its eight-week run with its highest CPI of 373.2 in the first week of August; it was the highest rated tvN drama of 2020 in CPI. Smart Media Rep (SMR), which distributes VoD (video on demand) clips of major broadcasters to online platforms like Naver and YouTube, reported the drama had over 110 million cumulative views as of December 10, 2020. An analysis performed by SMR found that the majority of viewers were in their 20s.
Studio Dragon recorded its highest quarterly performance in the second quarter of 2020 with sales of ₩141.4 billion, which was attributed to the growth of overseas sales of major dramas including It's Okay to Not Be Okay. CJ ENM, parent company of tvN, found that operating profits for the third quarter of 2020 increased by 17.9% when compared to the same period of 2019, due to an increase in digital-related sales as a response to the COVID-19 pandemic. Following the popularity of the drama, the outfits worn by Seo Yea-ji garnered attention and raised the profile of Korean fashion designers and brands of earrings, handbag and nightwear. When the soft toys, nightmare doll (Mang-tae) and dinosaur doll that were used in the drama were put on sale, the site quickly sold out.
It's Okay to Not Be Okay largely received positive critical feedback, primarily for its unique premise, visual storytelling, acting by the cast, and importance given to mental health. Joan MacDonald of Forbes called it "the most visually appealing drama of 2020" and said, "Not only are the actors beautiful, but the drama's graphics, cinematography, and costumes are also gorgeous." Contributors to Manila Bulletin considered it "unafraid to introduce fresh elements" with necessary clichés in a romantic K-drama, and praised Moon-young as a "headstrong" and "independent woman". However, when the series debuted, culture critic Chung Deok-hyun was concerned that Moon-young's "exaggerated words and actions" could decrease viewers' immersion in the drama. In the Filipino version of Cosmopolitan, Jacinda A. Lopez found that the "messages the drama was relaying are where the beauty truly lies". Rumaiysa M Rahman of Prothom Alo praised writing that "this drama makes people realise, societies should stop looking at those who seem different."
John Lui and Jan Lee of The Straits Times gave the drama a rating of 3.5/5 stars and said that Kim "pull[ed] off a sensitive portrayal of a young man whose life has been derailed by tragedy". The New York Times' Mike Hale called Seo's performance "mesmerizing" and made the drama work. S. Poorvaja of The Hindu, praised Moon-Young as a character "excellently played by Seo Yea-ji", but criticized the writing, saying that "the show could have gone into more nuance – especially after the character was marketed as someone having Anti-Social Personality disorder". Poorvaja also said that the show's portrayal of a person with autism spectrum disorder was good, commenting that "Oh Jung-se's Moon Sang-tae is perhaps the show's biggest victory." Edmund Lee from South China Morning Post gave a rating of 3/5 stars, pointing out that the series would disappoint "detective fiction fans" because of the limited explanation of mystery surrounding the murder. Kim Jae-Ha of Teen Vogue described the storyline as "vigorous" and said, "The series finale offers hope and a sense of peace. But it will also make even the most stoic viewers tear up."
The series was criticized on social media and the Korea Communications Standards Commission received over 50 formal complaints, largely for a scene in which Moon-young overtly stares and touches Gang-tae's body as he gets dressed. In another scene a male character, who suffers from manic depression and exhibitionism, reveals parts of his body, with his genitals being covered by a drawing of an elephant. Some viewers defended these scenes as ways of expressing the characters' personalities.
On August 26, 2020, the broadcast censorship body issued a legal sanction to the television series for sexually inappropriate scenes in episode three, judging it to be against the broadcast deliberation regulations. It cited Article 27, on duties of integrity, and Article 30, on gender equality. The subcommission gave the reasoning: "Even considering the fact that they were meant to exaggeratedly express a character's personality, (the scenes in question) show how insensitive the drama's producers are to gender equality in broadcasting content that may belittle a certain gender and hold the possibility to justify sexual harassment and molestation."
It's Okay to Not Be Okay was the most popular show of 2020 on Netflix in South Korea in its romance genre. It was the most popular Korean drama series on Netflix in Taiwan, and the "most enduring Korean drama" in Malaysia, Philippines, Singapore, and Thailand, being in Netflix's top 10 list for more than 100 days. The series was also one of the most popular Korean dramas of 2020 on Netflix in Australia, Hong Kong, India, Japan, and South Africa.
It's Okay to Not Be Okay aired on tvN, which normally has a relatively smaller audience compared to free-to-air TV/public broadcasters (KBS, SBS, MBC, and EBS). The series logged 6.1% in viewership for its first episode on Saturday but dropped to 4.7% for the next one. The series maintained its ratings in 4–6% range throughout its run and received audience acclaim, with its final episode recording 7.4% in nationwide ratings, becoming the "highest viewership rating among tvN dramas" at that point of time.
A Philippine remake based on the series was confirmed by ABS-CBN. It is scheduled to premiere in 2025.